Indian Journal of Commerce & Management Studies
ISSN : 2240-0310
INVESTMENT CHOICE OF OCCUPANTS OF BANKING FINANCIAL SERVICES AND INSURANCE (BFI) SECTOR – A DEMOGRAPHIC STUDY AT RANEBENNUR Prof.Mahesh Bendigeri,
Ms. Savita S Gorantli,
Assistant Professor Global Business School, Hubli, India.
Research Scholar Global Business School, Hubli, India.
ABSTRACT Investment is referred to as the concept of deferred consumption, which might comprise of purchasing an asset, rendering a loan, keeping the saved funds in a bank account such that it might generate lucrative returns in the future. The options of investments are huge; all of them having different risk-reward trade off. Indian financial scenario presents a plethora of avenues to the investors. Though certainly not the best or deepest of markets in the world, it has reasonable options for an ordinary man to invest his savings. No doubt the main aim of the investor is to minimize the risk involved in investment & maximize the return. Today there are number of options available to investor like Post Office investment, Bank Deposit, Stock Market, Insurance, Mutual Fund, PPF, gold, real estate, etc. In this paper an attempt has been made to find the association between demographic variables and investment choice of occupants, and to identify preferred saving avenue among investors and to identify the saving pattern of investors and also to explore the investment choice of occupants. And It was found that there is no association between demographic variables, like gender, age, marital status, occupation, annual income with the investment choice, whereas there is a significance association between qualification and investment choice among the respondent working in banking, financial service, and insurance sector. Keywords: Investment Choice, Risk and Return, Demographic Variables, Investment grow. Where by the concept of compounding increase your income, by accumulating the principal and interest or dividend earned on it, year after year.
Introduction: Savings form an important part of the economy of any nation. With the savings invested in various options available to the people. The money acts as the driver for growth of the country. Indian financial scene too presents a plethora of avenues to the investors. Though certainly not best or deepest of markets in the world. It has reasonable option for an ordinary man to invest is savings. One need to invest and earn return on their idle resources and generate a specified sum of money for a specific goal in life and make a provision for an uncertain future. One of the important reasons why one needs to invest wisely is to meet the cost of inflation. Inflation is the rate at which the cost of living increases. The cost of living is simply what it cost to buy the goods and services you need to live. Inflation causes money to lose value because it will not buy the same amount of a good or service in the future as it does now or did in the past. The sooner one starts investing the better. By investing early you allow your investments more time to
Volume IV Issue 1(1), Jan. 2013
The three golden rules for all investors are: • Invest early • Invest regularly • Invest for long term and for short term. Objective of the Study: • To study the association between demographic variables and investment choice of occupants. • To explore the investment choice of occupants. • To know the risk tolerance level of the individual investors and suggest a suitable portfolio. • To study the dependence / independences of the demographic factors (Age) of the investor and his / her risk tolerance level.
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