Publisher’s Letter
It’s Always a Good Time for Resolutions! T
he start of a new year is a popular time to commit to making change in our lives, but the good news about resolutions is that you can make one anytime you want, and if you’re genuinely inspired you’ll get going on it immediately and possibly see quick results. That’s a liberating notion, and it’s exactly why we need to be looking for opportunities to make a difference every day, not just at the start of a brand new year. There’s always something we can do each day that will produce positive results. Even small improvements make a huge difference over time, and the nice thing about “small” endeavors and subtle changes is that they can be relatively easy to implement. “Taking the stairs” is a good example for bettering one’s health – easy to do a little every day - but done daily, the longterm effect can be very positive. In your own sales routine you could implement a few changes today that will likewise have meaningful and recognizable results as you move forward – almost immediately and over the long run. My article “The Fine Tune Resolution” outlines a path for getting better results by making small adjustments to your routine – but first you need to know where you stand today. By summarizing and analyzing where your sales are at statistically, I’m convinced you can bump your sales totals and income to the next level without an inordinate amount of heavy lifting. You can do this with some fine-tuning and focusing on what you already do best. The key is: knowing where you are now gives you a better handle on where you can go next. The concepts outlined in Barry’s Siskind’s “Moving Beyond Notes on the Backs of Business Cards” and Jenae Rubin’s “Eliminate Wonder” help illustrate just how much positive difference logical and simple ac-
tions can make in your sales performance. Don’t miss that great advice. Laura Stack – the Productivity ProTM – applies an astute look at 12 personality types that could be preventing you from accomplishing all you need each day. She gives you a leg up on knowing just how to spot and handle these familiar characteristics amongst your coworkers. It’s a keen observation on how a better understanding of these traits will keep your plans on track. But to start off, Bill Sayers asks “What Will You Celebrate?” and reminds us to reflect on and be thankful for our successes and accomplishments in 2011 before rushing into another new year. So who needs New Year’s resolutions? Any day of the year is completely adequate for turning over a new leaf, rising above your personal best, and taking the initiative to invoke lasting change that makes a difference. Creating lasting change over the long run requires inspiration and commitment; being less than 100% committed almost certainly guarantees the outcome will fall short of expectations – culminating with mediocre, uninspired results at best. To genuinely desire specific change, and resolving to see it through, are vital first steps in the process of bringing change about. Remember – It’s Always a Good Time for Resolutions. Wishing you all the very best in 2012.
Paul Stuckey, Group Publisher pstuckey@scottsdirectories.com For More Articles by Paul Stuckey Click Here
Q4 2011
Sales KnowHow
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