Hyde Park Executive - Creative Case Study Business Media Group has been working on marketing & creative devel development of Hyde Park Executive since 2011. Hyde Park Executive (HPE) is a corporate meeting venue based in central of London, because of a tough competition in London’s meeting venue industry we have proposed HPE to develop colourful and energetic marketing ng collateral that will be eye catching and very different from how other venues present themselves. Our design was very successful and generated loads of positive feedback for the client.
Marketing collateral including set of business cards, brochure, leaflet leaflet, and advertisement design.
Promotional Campaigns. We have run three successful street campaigns for Hyde Park Executive which generated over 50% increase in venue bookings each month.
E-mail marketing. We have sent 10 e-mail marketing campaigns for Hyde Park EExecutive with opening rates of 65% and click rates above 30%.
Social Media Marketing. We have implemented successful social media campaigns.. Including three LinkedIn adver advertisingg campaign which counted for 120% R.O.I. R.O.I To increase brand awareness we have also created animated video which generated over 4,500 views.
Events Organising. We have organised 5 events for Hyde Park Executive. Launc Launch Event attended by over 60 event organisers and local businesses.. We have also organised 4 networking events which helped ed brand introduce their services to Personal Assistants, Travel Agents, Agencies, and Local Businesses. Businesses
Additional Services. • • • •
Media planning & buying in the corporate media. Cold calling Direct marketing Event organising