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G i a d a Ce r r i ARCH ITET TO

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G i a d a Ce r r i portfolio

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Table of Contents CURRICULM VITAE

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Exhibition Designs

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Architecture

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Set Designs

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Graphics

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Giada Cerri (Italy, 1986) is an architect and PhD in Management and Development of Cultural Heritage. She works as a freelance architect and museum consultant, and is Executive Manager of the MuDEV – Museo Diffuso Empolese Valdelsa. As an independent researcher, her research interests focus on museography, site specific museums and architecture, temporary exhibition and pavilion, and new technologies applied to architecture and cultural heritage. In 2017/2018, she was part of the research group “RESIMUS” at the School of Architecture, DIDA, University of Florence, as a Post-doc. Giada Cerri worked as architect in the USA, Bard Graduate Center Gallery (2016), Brazil, Museo da Casa Brasileira (2015), and France, Cusy Maraval Architectes (20122013). In Italy, she collaborated in designing several temporary exhibitions. She graduated with honours in Architecture (2011) and collaborated as teaching assistant at the international course iCad held by professor Pirazzoli at the School of Architecture of University of Florence from 2012 to 2016.

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giada14cerri@gmail.com giadacerri-amc Giada Cerri NETTAdesign NETTAdesign NETTAdesign


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Ex hib i t i o n De si g ns

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ABOUT A VASE

Montelupo Fiorentino 15.06.2018 - 15.07.2018

Organized by Fondazione Museo della Ceramica di Montelupo Matteo Zauli - Curator Giada Cerri - Design and Graphics

The old part of the city of Montelupo is filled with contemporary works of art. Installations and artistic expressions set up to interact with the public. Zauli enhances ceramics as an everyday object, curating the first retrospective about the ceramic vase. The simple exhibition design (OSB panels wrapped in printed paper) discretely accompany the works of art. Works by: Nanni Valentini, Jonathan Monk,

Sueharu

FuKami,

Cèsar,

Chiara Camoni, Ugo La Pietra, Betty Woodman, Mimmo Paladino, Luigi Ontani, Sebastian Matta.


WUNDERKAMMER the chamber of wonders of the Montelupo manufacturers Montelupo Fiorentino 15.06.2018 - 17.06.2018 Organized by Fondazione Museo della Ceramica di Montelupo Giada Cerri - Idea, Design and Graphics

A red path guides the visitors through the contemporary ceramic production of Montelupo. The temporary pavilion interprets the idea of collecting and presents ceramic products as works of art. Like modern chambers of Renaissance collectors, the ceramic of Montelupo are

kept

inside

three

containers.

These become modern chambers of wonders, and represent also the idea of travelling.


29º PRÊMIO DESIGN MCB

Museo da Casa Brasileira 26.11.2015 - 31.01.2016 Organized and designed by MCB staff Board of Directors Miriam Lerner – General Director Giancarlo Latorraca – Technical Director Marco Antonio Alves – Financial Manag.Director

The Brazilian Design Award is the main exhibition of the Museum, where the awarded objects are displayed and described. The graphic solutions honor the winner of the graphic contest, in fact the colors and the shapes recall those of the advertising. White walls with blue, grey, and brown stones accompany the visitors through the rooms. The only exception is the dark room that hosts the lamps (luminaria).

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FULVIO NANNI MOVELARIA Museo da Casa Brasileira 26.11.2015 - 28.02.2016 Organized and designed by MCB staff Board of Directors Miriam Lerner – General Director Giancarlo Latorraca – Technical Director Marco Antonio Alves – Financial Manag.Director

The retrospective on Nanni honors the activity of the Brazilian designer. The show exhibits original and nonpublished drawings, iconic pieces of furniture, and prototypes. The exhibition is linked to the Brazilian Awards because Nanni is one of the winners of the first editions of the Prize.

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Firenze in Guerra. 1940-1944 Palazzo Medici Riccardi and Rondò Palazzo Pitti 23.10.2014 - 25.01.2015 Curators: Cavarocchi and Galimi Designers: Collotti, Pirazzoli with Balestri, Bertucelli Gubin, and Giada Cerri

The exhibition shows the historical research by Cavarocchi and Galimi, with the contribution of the professor Collotti. It tells about Florence from the fascist regime to the liberation period. Big events in the city are put in relation with personal memories. The wall, with historical pictures, represents the city, the carton figures the personal experiences. The show is also the occasion for collecting testimonies and documents, which are archived through shared memory technologies.

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PROJECT: Saint Francis and Brunellesch: Green Traces over a Dialogue Pirazzoli with Casula, Giada Cerri, and Medri 2012 “A green wall becomes a temporary tool to explore one of the most famous

Filippo Brunelleschi: Green traces over a dialogue (2008-2012), in Green

historical sacred complexes all over the world after rather unknown but

UP! A smart city, edited by Giacomo Pirazzoli, Allemandi&co, Turin.

significant demolitions have occurred. A research intrinsically referring

to notable cultural heritage approaches like Giorgio Grassi’s Sagunto

the lost geometry and volume of the cloisters. The materials are

Theatre and Rafael Moneo’s Cartagena’s one, this construction merges

temporary structures composed mainly by plants, even edible. The almost

esthetics with environmental and ethical aspects. The fully reversible/low

archaeological studies of the traces facilitate the design of volumes that

entropy “architecture vivante” monitors CO2 and provides food, while

allow the perception of Brunelleschi’s chapel according to its original

the pre-existing architectural shape is recalled” (From Saint Francis and

layout.

Giada Cerri _ Portfolio

The outcome of this research is a green pavilion that restores

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La pietra, l’acqua e il fuoco. Bartolomeo Ammannati scultore 1511-2011 Museo Nazionale del Bargello 11.05.2001 - 18.09.2011 Curators: Paolozzi Strozzi and Zikos Designers: Pirazzoli with Giada Cerri and Medri

The show is the first monographic exhibition on Ammannati as a sculptor. The reconstruction of the Fontana di Giunone represents the main part of the exhibition. The group of sculptures, conceived for Sala Grande (now Salone dei Cinquecento) in Palazzo Vecchio, has been reassembled thanks to the work of a multidisciplinary team. The concept of the show is guided by the keywords of the title: the water (acqua) because of the fountains, the stone (pietra) for the marble sculptures, and the fire (fuoco) for the bronze sculptures.

ph. Menonna

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ph. Menonna

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ph. Menonna

ph. Menonna

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Il tesoro della Chiesa Gentilizia dello stabilimento di Larderello Chiesa dello stabilimento, Larderello, Pisa 8.09.2010 - 10.10.2010 Designer: Giada Cerri

The exhibition shows and enhances the objects of the church located inside the industrial village of Larderello. A blue carpet, which recalls the blue sky of the apse basin, guides the visitors. The exhibition is also the opportunity to open to the public “hidden� spaces of the church, in particular the sacristy and the bell tower.

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m i sce l l a ne o u s

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Architecture_a selection of projects, realizations, and collaborations

COMPETITION

SCHOOL M

Cusy Maraval Architectes

COMPETITION

with Arch. Benedetti

with Arch. Benedetti

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CASA M_A

STAIRS_S

CASA M_A

FOYER_N

Cusy Maraval Architectes

Giada Cerri _ Portfolio

Cusy Maraval Architectes

ATELIER

Cusy Maraval Architectes

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BEAUTY CENTER_project

CASA GC

COMPETITION

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STUDIO_G STUDIO_G

STUDIO_G

SCHOOL N_project

Giada Cerri _ Portfolio

SCHOOL N_project

Cusy Maraval Architectes

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Set Designs

Larderello 31 dicembre 1849 2016 Teatro Florentia

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Gianni Schicchi 2015 Teatro Aurora

Il Giorno della Fiera 2017 Teatro Aurora

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Graphics_selection

BOOK

BOOK PREVIEW - CHARTA ED., FORTHCOMING

D I A NE H. L EW IS

OPEN CITY

W ORK FR OM T H E FOU RT H Y EA R A R C H IT EC T U R E OF T H E C IT Y ST U D I O TH E IRW I N S. C H A N IN SC H OOL OF A R C H IT EC T U R E, C OOP ER U N I ON N Y C 2001 - 2 0 1 3

ADVERTISINGS ROME, BERLIN, NEW YORK 2001-2002

ARCHITECTURE WITHIN ARCHITECTURE 2004-2005

CITIES OF CATASTROPHE 2006

PRESENTAT I ON T O B E FOLLOWED B Y A R OU N D TA B LE C ON V ER SAT ION WIT H

GIACOMO

PIRAZZOLI,

ON ARCHITECTURAL DESIGN-UNIFI

ADOLFO N ATA L I N I , ALBERTO S A LVA D O R I , PA O L A GIACONIA, ALESSANDRO MELIS,

CHAIRMAN:

I C A D _ I N T E R N AT I O N A L

COURSE

D I S C U S S A N T:

U N I V E R S I TÀ DI FIRENZE MUSEO MARINO MARINI KENT S TAT E UNIVERSITY UNIVERSITY OF AUCKLAND

U N IV ERSIT À D I FIR EN ZE D I D A - D IPA RT I M EN T O D I A R C H IT ET T U R A JUNE 9TH 2014, 6PM MARINO MARINI MUSEUM -PIAZZA SAN PANCRAZIO-FIRENZE

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MUSEUM COMMUNICATION

FIRENZE IN GUERRA 1940-1944 FLORENCE AT WAR FINO AL 6 GENNAIO 2015

www.firenzeinguerra.com

UNTIL JANUARY 6TH, 2015

PALAZZO MEDICI RICCARDI

PALAZZO MEDICI RICCARDI

10.00-18.00 tutti i giorni (mercoledi’ chiuso)

10am-6pm (closed Wednesday)

Un laboratorio immersivo attraverso oggetti, foto di

A full immersion laboratory within objects, images, movies and emotional sounds aim exhibition tale at merging both urban landscape – the site timeline designed as a wall-patchwork – and human environment of women and men. Right at the entrance, a huge table is to collect and display original documents and rare movies, while books and contemporary researches after WW2 are roughly overlapped. Then, in the city at war (1940-1943) room, while thousands of Florentine citizens depart for the conflict’s various frontlines, the entire population is mobilized to support the war effort. Public spaces themselves are transformed, following the proclamation of air defense measures to protect the city’s monuments and the creation of “orti di guerra” (aka victory gardens, in the US). The city occupied (1943-1944) room displays German forces and the neo-Fascist Repubblica Sociale Italiana (Italian Social Republic, or RSI) attempt to exert strict control over the area, while bombs begin to fall and the living conditions of the local population become increasingly dire. Interactive platform Memory Sharing room takes place at this point. Resistance and popular solidarity give birth to the city of the Liberation: Florence, as the headquarters of the Comitato Toscano di Liberazione Nazionale (Tuscan Committee of National Liberation) distinguishes itself for its rich, diverse network of anti-fascist and partisan forces, which stand in opposition to the violent methods of the German occupiers and the RSI towards unarmed civilians, Jews, and those fleeing conscription.

archivio, filmati, voci ed emozioni in audio: ecco l’intento del percorso espositivo tra i due registri del paesaggio urbano – linea temporale con le immagini dei luoghi come giganteschi fotogrammi – e di quello di donne e uomini prima, durante e immediatamente dopo la guerra. Dalla sala d’ingresso, che tiene insieme i documenti originali con quello che hanno generato – saggi, studi, libri etc. – si entra nella città della guerra (1940-1943): mentre migliaia di cittadini partono per i vari fronti, l’intera popolazione è chiamata a mobilitarsi per sostenere lo sforzo bellico. Gli stessi spazi pubblici poco prima teatro di adunate e marce militari si trasformano, in seguito alle misure di protezione antiaerea sui monumenti o alla creazione degli ‘orti di guerra’. Nella città dell’occupazione (1943-1944), le forze tedesche e la RSI tentano di attuare uno stretto controllo del territorio, mentre iniziano i bombardamenti e le condizioni di vita della popolazione si fanno sempre più difficili. In questo cruciale punto del percorso si trova la piattaforma interattiva MemorySharing per la condivisione dei materiali portati dal pubblico. Nell’ultima sala, solidarietà e resistenza danno vita alla città della liberazione. Firenze, sede del Comitato Toscano di Liberazione Nazionale, si distingue per la pluralità e la ricchezza delle reti partigiane e antifasciste, che si oppongono alla violenza degli occupanti e degli uomini della RSI nei confronti di civili inermi, ebrei, renitenti alla leva.

PALAZZO PITTI - Rondò di Bacco venerdì 15.00-17.30 sabato e domenica 11.00-17.30

© Foto ISRT/Giorgio Barrera

Una storia che è anche la tua. Se possiedi immagini o documenti delle esperienze vissute da te o da tuoi familiari negli anni di “Firenze in guerra”, potrai contribuire a Memory Sharing, il progetto partner della global community History Pin: portali con te quando vieni in Palazzo Medici Riccardi, oppure partecipa online, attraverso il sito www.firenzeinguerra.com.

This history is also your history. If you possess documents or images that recount your own or your relatives’ experiences during the years when Florence was “at war,” you too can contribute to Memory Sharing, a History Pin partner project: bring them with you when visiting the exhibition, or participate online via the website www.firenzeinguerra.com

PALAZZO PITTI - Rondò di Bacco Friday 3-5.30pm Saturday and Sunday 11am-5.30pm

Per la prima volta la collezione delle 96 fotografie con diario dell’architetto Nello Baroni – insieme al suo maestro, Giovanni Michelucci, ed altri intellettuali fra i circa 5000 sfollati a Pitti, luglio-agosto 1944. A partire dagli appunti di Baroni “I giorni dell’emergenza” (20’), film sonoro programmato a cadenza regolare, si rivela un’esperienza di grande forza evocativa. Nel buio della sala un intreccio di suoni, voci, allarmi, boati permette di calarsi nell’atmosfera dei giorni precedenti alla liberazione del centro di Firenze, quando le distruzioni tedesche, lo sfollamento, la paralisi della vita cittadina segnarono l’ulteriore aggravarsi delle condizioni di vita della popolazione.

Recently found series of 96 photographs taken by architect Nello Baroni includes a diary allow visitors to immerse themselves in the experience of “the emergency days” (July-August 1944) when thousands of Florentines were forced to leave their homes in the historic center to take refuge within Palazzo Pitti renaissance monumental complex. Impressive audio film “I giorni dell’emergenza” (Emergency Days, 20’) has been conceived then edited on the occasion of this 70th anniversary.

CALENDARIO INCONTRI 28 nov ore 17.00 Palazzo Medici, Sala Pistelli Stefano Gallerini Antifascismo e Resistenza in Oltrarno. Storia di un quartiere di Firenze (Zella, 2014) con Marco Palla, Matteo Mazzoni, Francesca Cavarocchi, Giuseppe Gambino

© Foto ISRT/Giorgio Barrera

www.firenzeinguerra.com SEGUICI SU FACEBOOK FOLLOW US ON FACEBOOK

(Polistampa, 2013) con Costanza Caraffa, Valeria Galimi, Raimondo Innocenti. coord. Giacomo Pirazzoli

Per informazioni, visite guidate e attività didattiche/Infos and guided tours: tel. 055.284296 (lu/ve 10.00-15.00 - Mon/Fri 10AM-3PM) isrt@istoresistenzatoscana.it

12 dic ore 17.00 Palazzo Medici, Sala Pistelli Santo Peli Storie di GAP. Terrorismo urbano e Resistenza (Einaudi, 2014) con Valeria Galimi, Enzo Collotti, Simone Neri Serneri

Per contribuire alla raccolta di materiali e documenti: firenzeinguerra@gmail.com

16 dic ore 17.00 Palazzo Medici, Sala Fabiani Roberto Mancini Liturgie totalitarie. Apparati e feste per la visita di Hitler e Mussolini a Firenze (1938)

Progetto MEMORYSHARING/ MEMORY SHARING Project: acquariomemoria@gmail.com www.acquariodellamemoria.it

(Le Càriti editore, 2010) con Massimo Baioni, Francesca Cavarocchi

ISRT

Istituto Storico della Resistenza in Toscana © Foto ISRT/Giorgio Barrera

Via Carducci 5/37 – 50121 Firenze www.istoresistenzatoscana.it

INTERPRETI E PERSONAGGI

MassiMiliano BorGoni siMone, CuGino di Buoso, 70

antonella FulCeri Zita, la veCChia, CuGina di Buoso, 60

anni

Betto

FiGlia di

Claudio Fillini Gianni sChiCChi, 50 andrea Grandi RINUCCIO, nipote di Zita, 24 anni

theatrical posterS

donatella CaviCChioli la CiesCa, 38 anni

anni

Melissa Cenerini LAURETTA, figlia di Gianni Schicchi, 21 anni

reBeCCa ManCini Gherardina, Gherardo e nella, 7

anni

roBerto CaviCChioli di siGna, CoGnato di Buoso,

alessandro Monni Gherardo, nipote di Buoso, 40

anni

anni

alessandro sBaraGli GuCCio, tintore

daniele CapoCeCera Ser AMANTIO di Nicolai, notaio

anna Cuviello nella, moglie di Gherardo, 34

anni

aChille Berti MAESTRO spinelloCCio,

luCiano Filippi pinellino, CalZolaio MediCo

siMonetta santuCCi voCe narrante

alessandro MartellaCCi Buoso donati il veCChio

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Giada Cerri _ Portfolio

OGNI INCONTRO SARÀ PRECEDUTO DA UNA VISITA GUIDATA CON LE CURATRICI. ORE 16, INGRESSO GRATUITO

Ricerca storica e curatela di / Research directed by: Enzo Collotti, Valeria Galimi, Francesca Cavarocchi, Istituto Storico della Resistenza in Toscana Ideazione allestimento di /Exhibition design: Giacomo Pirazzoli e Francesco Collotti con Cristiano Balestri coll.Natalia Bertucelli Gubin/CrossingLab/DiDA-UniFi e Giada Cerri/IMT Lucca Filmati, interattività e postazione Memory Sharing / Multimedia and Memory Sharing project: Filippo Macelloni e Lorenzo Garzella Acquario della Memoria / NANOF Col patrocinio ed il contributo di / With the patronage and support of: Regione Toscana, Provincia di Firenze, Comune di Firenze In collaborazione con / In collaboration with: Archivio Foto Locchi, Soprintendenza Speciale per il Patrimonio Storico, Artistico ed Etnoantropologico e per il Polo Museale della Città di Firenze, Controradio, Net7, Neotech

Grafica:Giada Cerri

6 dic ore 17.00 Palazzo Medici, Sala Fabiani Gianluca Belli, Amedeo Belluzzi Una notte d’estate del 1944. Le rovine della guerra e la ricostruzione a Firenze


GIADACERRI

via Faentina 25, 50133 Firenze giada14cerri@gmail.com info.nettadesign@gmail.com

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Museography, Architecture, Set Design, and Graphics.

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Museography, Architecture, Set Design, and Graphics.

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