GRAEME DYLAN HAMILTON M.A., Advertising, UT Austin, May 2019
graemehamilton@utexas.edu / 214.533.9401 www.linkedin.com/in/graeme-hamilton-197194159
Solving client problems by bridging the gap between businesses and their consumers. I find my place where client needs are though�ully addressed through research and crea�vity, with a dedica�on to providing long-term solu�ons.
EDUCATION
The University of Texas at Austin M.A. Advertising May 2019, GPA 3.79 B.S. Radio/Television/Film May 2017 SKILLS
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Plan and execute consumer research SEMrush Survey design in Qualtrics Eye Tracking Copywriting Adobe Creative Suite Avid Media Composer Product Photography
RELEVANT COURSEWORK
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Advanced Usability Experiential Storytelling Graduate Campaigns Analytical Tools for the Marketplace Cultural Fluency in Branding Media Management Integrated Communication Management Advanced Account Planning Quantitative and Qualitative Research Statistics in Market Analysis Theories of Persuasive Communication Consumer Behavior Brand Storytelling Creative Strategies Race in Digital Media Cultures Film Editing
WORK EXPERIENCE
Mavenir May 2019-Present / Marketing Intern ٠ Developing podcast with the goal of producing thought leading content and increasing top of mindedness and brand equity among key decision makers ٠ Furthering market understanding by producing summaries of industry reports ٠ Improving SEM strategy by introducing responsive ads and iden�fying new keywords ٠ Develop brand guidelines for video ٠ Research industry events to determine the most advantageous opportunities ٠ Create event collateral: ٠ Biobook of executive leadership ٠ Briefing book created in ARchitect of attending analysts Garrison Brothers Distillery August 2018-May 2019 / Marketing Intern ٠ Assisted with design of event package to improve brand equity with partner bars ٠ Developed strategy to improve spirit compe��on selec�on ٠ Assisted in planning Garrison Brothers Bourbon Brawl - a state wide event that generated over 250 earned media men�ons ٠ Managed online store locater ٠ Revamped e-commerce site to increase click-through and conversions ٠ Identified brand partners for events ٠ Collaborated in advertising and marketing strategy meetings ٠ Planned, directed and executed brand photography 1Water Freelance / Researcher April-May 2019 ٠ Created extensive research plan and conducted pilot research for launch of luxury water product Grad Student Film Sets April 2015-April 2017 / Grip, Key Grip, Gaffer ٠ Developed leadership skills as gaffer: managed grips, location surveys, logistics, equipment sourcing The Daily Texan August 2014-December 2015 / Senior Photographer ٠ Helped develop weekly feature Tat-Tuesday, a human interest series ٠ Led mee�ngs with staff photographers
See my marke�ng and adver�sing projects at www.graemebrand.com