Marketing Report - 929 Main St (25 NOV 24)

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Workingwithamarketplaceleader

Billa Donaldson

BillaDonaldsonisanaccomplished professional withmore than 30 yearsof experience in the food and wine industry, and expertise in strategic marketing that seamlessly align with the real estate industry Billa has lived in the Napa Valley for morethan two decades,garnering her expertise with companies including Allied Domecq, Beringer Wine Estates, and Domaine Chandon/LVMH before joining the Napateamat Engel&Völkers

Her expertise in strategic marketing and comprehensive understanding of integrated programs seamlessly align withtherealestateindustry.Leveragingher backgroundin sales and client management, Billa is adept at effectively overseeing and meeting the real estate requirements of her clientele. Her ability to think laterally results in great solutionswhentheydonot seemapparent or possible

Billa has held management roles encompassing all facets of the business as well as a decade of experience in the banking sector, equipping her with a solid foundation in financial markets and accounting This background enablesher to develop sound financial planning strategies to benefit her clientsinresidential,commercial and winery focused real estate Furthermore, having raised her children in St. Helena and Santa Rosa, Billa exhibits a profound understanding of the local communities, amenities,andsocialdynamics

BillaDonaldsonholdsaBachelor of Commercewithajoint major in Economics and Finance from the University of New South Wales and a Masters of Marketing from Monash University, both rank in the top 5 of Australia?s business schools. Billa also holds a Level One Master Sommelier's accreditation 1031Exchange Facilitator She residesinYountville,California

Billa Donaldson,RealEstateAdvisor DRE# 02131398 +17078030203|billa.donaldson@evrealestate.com

Workingwithamarketplaceleader

St efan Jezycki

When considering buying or selling a property, it's essential you work with true market experts who take the time to understand your unique real estate goals Engel & Volkers advisors are known for their unparalleled professionalism and dedication to providing high quality, personal service These characteristics are evident among all Engel & Volkers realestateadvisorsinlocalmarketsacrosstheglobe

Each of our advisors is devoted to the core values of competence,exclusivity, and passion,asthey represent a luxury global real estate brand with over 40 years of brandheritageandexperience.Engel&Volkersadvisors are leaders in their local markets with valued connections that help maintain our reputation for excellencearoundtheglobe

Through our unique and powerful marketing strategies, backed by an iconic brand and global network, we will ensure your property is best positioned to sell while meetingyour specific goals.

+1707738-2945 |stefan@destinationnapa.com

Globalreach

Market ing wit h power

Engel & Völkers offers a distinct marketing portfolio to showcase every property at its finest to the greatest audience of potential buyers locally and across the globe While there is no limit to our brand offerings, we work to identify the most influential marketing strategy to promote your specific property to whom we believe tobetheidealbuyer

EachEngel&Völkersshophastheabilitytoleverageour brand's national and international marketing resources tocreatecustomized,multi-channelcampaignsfor each propertywemarket

By identifying the unique qualities of a property and placing it in the context of current and trending market conditions, we then identify target market groups and create campaigns to provide maximum exposure alongside messaging and branding to attract the most qualified buyers Our creative approach is backed by consumer data and testing to ensure we highlight your propertyinthebest light

Multi-platformstrategy

All encompassing reach

Local exposure:

AccesstoEngel&Volkersadvisor contacts andrelationships

Exclusiveexposedisplay

Inclusioninprominent localpublications

Localpressopportunities

Tailoredpropertyshowings

Premiumyardsign

Retailshoplocations

Regional/National exposure:

AccesstoEngel&VolkersAmericasnetwork

Print advertisingopportunitiesinclude:

- PrivateResidencesAmericas

- TheWallStreet Journal

- ArchitecturalDigest

- ForbesMagazine

- PrivateAir

- Town&Country

- ModernLuxury

- MansionGlobal

International exposure:

AccesstoEngel&Volkers'globalnetwork

Worldwideexposesdisplay

Print advertisingopportunitiesinclude:

FinancialTimes

GGmagazine

GlobeandMail

Online exposure:

engelvoelkerscom evrealestate.com

shop evrealestatecom

Engel&Volkerssocialmediaplatforms

Apartmentscom

FinancialTimes.com

JamesEdition com

Juwai.asia

Juwai com

Listhub

ListhubGlobal

MansionGlobal com

Realtor com*

WSJ com

Zillow*

Socialmediaexposure

Engaging fans, sellers, and buyers

The Engel & Völkers network uses social media to connect with advisors, consumers, and influencers across the globe The content, news, and listings we share engage and inform followers-ensuring that our brand, services, and premier properties remain a topic of conversation Aspart of our social mediastrategy,we are located where our clients are and where potential clients want to be, provide content of value and enjoyment,and drivetraffic toour properties Onalocal level, our shop emulates this strategy with a focus on featuring notable listings like yours to increase their exposuretoatargeted sphereof influence Wethenrely on our global network to help amplify our properties worldwide

Broadcastingthroughout theAmericas

Shop TV

ShopTVisapowerful platformthat showcaseslistingsin Engel & Völkers shops across the Americas These exceptional properties are displayed in high-definition alongside pertinent sales information, including the location,price,andlistingadvisor'scontact information

By leveraging the reach of our network, these listings are displayed not only in front of Engel & Völkers advisors and license partners in major markets but also infront of potentialbuyersacrosstheAmericas

Int roduct ion 929 Main St reet

929 Main Street | St Helena | CA

Elegant Wine Tast ing Venue wit h Expansion Pot ent ial

Stunning Winebar/Bottle Shop/Tasting Room in downtown St Helena - prime Main

Street Locationwithhighvisibility Beautifulcontemporarydesign LargeMainBar Area

with space for additional tables Attrium Bar/Cafe Area Two Private Tasting/Meeting

Areas Two bathroomsTwo courtyards at the back of the building 8 parking spaces

Potential to add commercial kitchen in the back service rooms Winebar/Bottleshop

LicensePermit

Digital Marketing

929 MainStreet,St Helena,CA94574

Instagram & Facebook Advertising

TargetingSonoma,Napa,Marin,SanFrancisco,San Mateo,SantaClara,Alameda,ContraCosta Counties Frequency

Instagram Influence

Organic postingon anStefan'sE&VNapaValley accounts,our networkof shopsindestination marketsthroughout CA,UT,AZ,WA, CO,and distributionthoughour companyleadershipwith 92K+followers Frequency

Rezora Email Marketing

Multi-mediaemailsto20,000 NorthBayrealestate professionals Inclusionas featuredpropertyinour NapaValleymonthlynewsletter withtypicalaverage reachof 30,000

EV Shop TV

Our digitalin-houseEVShopTVchanneldisplays your propertyinallof our locationsintheUS, Canada,Mexico,andtheCarribean

Property Websites

One lifestyle-targeted website strategically linked in our print & digital promotions http://www929mainsthelenacom

Brochure

Brochure

Brochure

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evnapavalley @stefaninnapa @bellabilla49

followers: 3 457 followers: 2 158 followers: 271

Social Media Launch

@evlagunabeach @evlongbeach

followers: 1 530

followers: 1 624

Social Media Launch

@evdanapoint followers: 39

Online Market ing

This report provides an analysis of the performance of [listing name] on various social mediaplatforms. It aims to assess the effectiveness of our online marketing effortsandprovideinsightsfor further optimization

Use of platforms - facebook - Instagram

Platforms

Other Platforms

Other Platforms

Window expose: Mendocino Shop

Other Platforms

Rezora

BILLADONALDSON

GLOBALREALESTATEADVISOR

STEFANJEZYCKI GLOBALREALESTATEADVISOR

NapaValley

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