RACHEL COSSMAN
Renting for Success
There are two main factors in achieving successful rentals on your property: pricing the rental effectively and finding quality guests; I can help you accomplish both. In this proposal you will find my customized, all-inclusive package with creative opportunities that have been developed just for you. Allow my in-depth, specialized market knowledge to make you feel at ease, while enjoying the feeling of letting your home do the work for you.
Thank you for your time, consideration, and the opportunity for me to list your property for rent; I look forward to working with you.
Rachel Cossman
Real Estate Advisor
Engel & Völkers Aspen
+1 970-238-0166
Rachel.Cossman@EngelVoelkers.com
RachelCossman.EVRealEstate.com
Get to Know Me
Rachel Cossman, advisor and associate broker of Engel & Voelkers, offers the finest service to her clients. She is current with the local and national market trends as well as the latest technology available. Relationship oriented, and with a successful sales career behind her, Rachel has the skills and passion for real estate that are necessary in today’s ever-evolving market. Her connections are not just limited to clients and customers, as her cooperative broker rapport has often facilitated solidifying the most exacting transactions. Responsive and detailoriented, Rachel is proactive about becoming an expert on all of the properties she represents. She works closely with her clients, providing fresh, creative insights and an unyielding determination to help them find success in their real estate endeavors.
Rachel has been the recipient of numerous accolades and awards for her diligent work with sellers and buyers, including the Top Producer recognition year after year. Rachel’s experience originated in the mid 90’s in the commercial sector of the Industry. Five years later, her focus segued into residential luxury resort real estate. In Aspen and the Roaring Fork Valley, she has added luxury rentals to her portfolio; representing owners in achieving an ROI, and guests on fulfilling their dream vacations.
Her tenacity and resourcefulness served her well during the recession of 2008, as only the fulltime brokers had the stamina to endure. At the beginning of her career, she was recognized in the region as assertive and hard-working, eventually receiving so many inquiries and referrals that she hired an assistant to help manage her ever-expanding client base and listing portfolio.
Rachel sat on the Bolton Landing Chamber of Commerce Board of Directors from 2013-2016 and was a board member of the Grievance Committee and Professional Standards for the Warren County Board of Realtors from 2009- 2015. She has held licenses in New Jersey, New York, South Carolina and Colorado; all of which have remained in good standing. Rachel has served on the Board of Directors for Headquarters, (née Aspen Strong.) She has volunteered for Aspen Hope, (2021-2024,) the 2023 World Cup Men’s downhill, and sponsored the Woodystock festival and fundraiser (2023, 2024.) She is a current member of the Aspen Institute Society of Fellows and is a contributing writer to the Aspen Times, Aspen Daily News and other local publications and blog platforms. Rachel serves as a Skico Ambassador for Snowmass Mountain on Sundays during the ski season.
In her leisure time, when not assisting clients, Rachel indulges in her passions for athletics and the outdoors; namely hiking, skiing, golfing, slalom water skiing, mountain biking or playing USTA 3.5 ranked league and recreational tennis.
My Testimonials
“ I worked with Rachel to sell our Adirondack vacation home a few years ago. I found her after working with another realtor without success as the property sat for quite a while unsold. Rachel put together a great marketing plan and began to aggressively work it. She was able to find us a buyer and we closed the deal. I highly recommend Rachel for anyone looking to sell their property, especially given her experience in vacation market.”
Matt, Bolton Landing, Single-Family Home
“ If you, or anyone you know needs help with realty, look no further than Rachel. We listed our home with the biggest name in our area and after a full year, NOTHING. We needed to sell as we had already purchased another home and were not in a position to own two homes.
Rachel to the rescue, Rachel Candace makes things happen, she got it sold, for full market value, and got it done very quickly. She is a true pleasure to work with and knows her business. Take her advice, do what she suggests, let her do her thing, and enjoy the results. Five stars for Rachel Candace Cossman!”
Jason, Diamond Point, Single-Family Home
“Rachel is a true real estate professional. We listed our $2.5 million house with her based on her in-depth analysis of the market, building costs, land values, comparable sales, marketing expertise, and engaging personality. Her reputation with other realtors is exceptional and was evident in the response she received to open house invitations and requests for feedback, both of which are so important when trying to find the right price point for a unique property.
Rachel’s clients give her glowing reviews and recommend her with great enthusiasm because of her realistic approach to getting the job done. I highly recommend her as a competent, trustworthy and capable real estate broker and sales professional and would never think of using anyone else.”
Peter, Bolton Landing, Historic Mansion
Engel & Völkers Willits, Colorado
Engel & Völkers Local Impact
Engel & Völkers Aspen / Snowmass - Roaring Fork has grown to become one of the top real estate companies in the Rocky Mountain region with unmatched local, regional, national, and global reach.
Growing to more than 70 Advisors and staff working out of five up and downvalley shops. In 2024, we earned sixth in total volume sold with more than 196 transactions equating to $500+ million in transaction volume.
Our local support team is committed to providing Advisors with unmatched resources and marketing assistance. This includes full-time staff devoted to office and tech support, coaching, robust training, transaction management, compliance, and legal support.
Voted Aspen’s Best Real Estate Brokerage 2021
$500M +
Transactions 2024 196 Transaction Volume 2024
6th Place
Among the Top 10 Producing Shops in the Americas 2024
7th Place
Among the Top 10 Producing Shops in the Americas 2023
Gestalt Group Advantages
With Engel & Völkers and the Gestalt Group, you have a dedicated team working to achieve your real estate goals on both a local and global scale. Working with Engel & Völkers means you receive the personal service of an expert advisor with specialized knowledge of local market activity and trends. This individual is not only a market leader, but is supported by an exclusive global network of systems and professionals dedicated to providing the most exceptional home buying and selling experience possible.
The power of the Engel & Völkers network is shown through its collaboration in executing and delivering marketing campaigns, public relations exposure, social media engagement, content creation, and global outreach. With the local market expertise found in our neighborhood shops, the support you receive is amplified through our Americas headquarters in Manhattan and global headquarters in Germany.
States 7 Shops 55 Advisors
Arizona
Scottsdale Waterfront
California
Santa Barbara • Santa Ynez • Channel Islands, Camarillo • Westlake Village • Calabasas, Beverly Hills • Burbank • San Marino • La Cañada • Glendale, Encino • Pasadena • Santa Clarita • Manhattan Beach • Redondo Beach Long Beach • Newport Beach • Laguna Beach, San Francisco (2) • Sausalito • Danville
Mill Valley • San Anselmo • Santa Rosa • Healdsburg • Napa • St. Helena • Sonoma, Mendocino • Truckee
Colorado
Aspen • Snowmass • Carbondale • Basalt • Willits • Select Denver-Based Advisors
Idaho
Sun Valley, McCall
Nevada
S. Lake Tahoe • Incline Village • Reno
Utah
Park City • Salt Lake City • Holladay • Kamas St. George
Washington
Seattle Downtown • Mercer Island
$5.35B
1,400+ 2024 Sales Volume
Engel & Völkers Westlake Village, California
01. Initial Consultation
As an Engel & Völkers client, you are our highest priority. No two clients are the same; the better we know you, the better we can serve you, which is why we start with an initial consultation with each client.
By asking questions, our goal is to obtain an in-depth understanding of your expectations, and to learn more about the property you’re interested in rentingthrough the person who knows it best: you.
02. Property Tour
We will review every aspect of your property, assess any unique features, and gather an analysis based on features such as layout, location, amenities, design finishes, and furnishings.
Researching local market trends and activities, combined with an extensive analysis of your home, will determine key marketing points, the ways in which we will collaborate on an effective, compelling pricing strategy, and your home’s target audience to best fit your needs.
03. Property Management
Having a property manager is crucial to your rental experience because it helps facilitate smooth transactions for both you, and your guests.
While there are some property managers that provide rental services, our clients find that separating the two is both financially and operationally beneficial. A property manager performs periodic inspections of your property, preventative maintenance, handles any technical emergencies that may arise, and ensures your home is kept in top-notch shape for you, and your guests.
We will help you find the right property manager, and guide you in choosing someone who fits your needs.
04. Exclusivity Meets All-Inclusive
By exclusively working with us, we will be at your side to take care of all the details – avoiding the pain-points that come with renting your property on your own.
Local Expertise
A deep understanding of the local market, broker-to-broker open houses, and a local rental network, ensures the personal touch needed to provide you and occupants with exactly what you need.
Property Security
Our top priority is to protect your property and eliminate any risk or liability by finding guests who are financially qualified, reliable, and responsible.
Communication
We are committed to keeping you up to date on all aspects of your property. Additionally, communicating with you while handling the communication between inquiring brokers, guests, and property managers is one less stressor on your plate.
Compliance & Bookkeeping
We are here to ensure everything is done in compliance with local, county, and state laws and regulations. This includes obtaining permits, sales and lodging collection and remittance, renter ledgers, and much more.
Concierge Service
We have partnered with a long-time local concierge service for each booking at your home in order to guarantee the best vacation experiences - from booking activities and restaurants to grocery shopping pre-arrival. Your guests will come back again, and again.
Marketing
Our marketing strategies and offerings are rooted in data and research for optimal results. From photography, promotion, and personal connections, we provide maximum exposure of your rental to attract the most qualified guests.
05. Marketing
By exclusively working with us, we will be at your side to take care of all the details – avoiding the pain-points that come with renting your property on your own.
Photography
We guarantee professional photos, whether they are interior photos, exterior photos, a virtual tour, drone photos (where permitted), or a combination of all.
Digital Approach
We use the power of digital to draw in the right audience, which includes virtual tours, social media, and digital outreach.
Print Experience
With visual allure and clear messaging, we attract clients looking for next-level vacation experiences.
Digital Approach
Social Media
We announce your rental listing to the valley, surrounding areas, and all of our partnered shops through our Facebook page and Instagram accounts. On Google Business, each post is tailored to your property with clickable links guiding perspectives to our website for more information.
Rental Brochures
We create rental brochures to capture properties in real time so prospective occupants understand the bedding, layout, and amenities in-depth. Our advisors send these brochures surrounding local rental agents to attract their clients as well.
PPC Campaign
Having been fine-tuned for years under the guidance of a Google Pay Per Click (PPC) expert, we utilize a robust PPC campaign to ensure we obtain quality inquiries on your luxury property.
B2B’s
A powerful “word-of-mouth” tool, Broker-toBroker emails (B2Bs) broadcast your new listing to every rental broker in the valley, as well as informing about each of your open houses, availability, and price changes as they occur.
Video
We can have a film made to capture the audience’s attention - evoking emotion, while highlighting the property’s unique features. These videos are posted on our social media accounts (Facebook and Instagram), our websites, and YouTube.
A well-made real estate video can be an invaluable resource for guests, since it showcases the property in much more detail than a photo or textual description ever could, especially since most renters are unable to see the property in person. Overall, property listings with video generate more than four times as many inquiries.
Blog
Eloquent copy and exquisite imagery go hand-inhand. Properties that identify as some of the most unique and distinguished in our portfolio are given special attention with professional photography and copy writing to exalt the listings on our website and social media platforms. We seek to engage the wider audience with property anecdotes infused with the Owner’s passion and enthusiasm for their home, and at their sole discretion. This style of marketing helps to further increase SEO and attract the right audience of guests.
Rental Websites
Our tailored E&V website does a great job to showcase our available rental listings. Additionally, we are able to target specific occupants to match your property’s needs through a variety of other rental-specific platforms.
Marketplace Syndication
Through a syndicated network of “home-sale and rental” websites, when your listing hits the market, your property will instantly appear within any search on prominent IDX feeds.
Print Exposure
Aspen Times • Custom Insert
Engel & Völkers has a contract with the Aspen Times to run inserts during essential peak weeks in the year. These run consecutively on Thursdays during our busiest seasons: winter and summer. Our designers have created these to stand out from any other real estate advertisements, setting us apart from anything “regular,” by catering to the reader’s eye.
Window Exposés
Your rental listing is professionally presented with the details that matter. Once exposés are printed, we send printed versions to our shops locally, to our strategic shops in other feeder markets, and sometimes around the world to display in their windows. We leverage our network of colleagues in great locations and their pedestrian foot traffic.
Rental Portfolio
Showcasing a beautiful collection of all our local E&V rentals, a coffee-table portfolio is created and updated seasonally, and distributed to our feeder markets to continuously get our listings in front of the right people.
06. Securing the Process
Our luxury rental specialists have a clear focus in mind: to recognize the potential of your property and to arrange a rental agreement with the best possible terms and conditions.
From setting up and processing the contract, to providing in-house legal support, you can rest easy knowing you have the expertise of our real estate advisors and legal counsel on your side.
Documentation Verification
Production of Agreements & Contracts
Fund Collection Management
Pre & Post Check-In Property
07. Meeting Your Goals
Your Property’s Value
Based on our extensive research process, we help you determine the best possible outcomes for your property based on an analysis of comparable properties in the area. We will help to advise you on what we may consider necessary elements to best showcase your home.
Sealing the Deal
Once we have agreed on all of the terms and conditions and all of your questions have been answered, we will sign a formal agreement. This will ensure that we will be doing all that we have promised and start your journey of reaching your investment goals.
Beyond the Transaction
Even after the transaction has been completed, our commitment to service continues. We remain dedicated to our client relationships and will promptly respond to any requests or questions you have. Our passion is knowing the communities in which we serve - inside and out - and we want to be a continuous resource for you, and the guests in your home.
From property inspections prior to the arrival of your guests, to greeting guests with a ‘welcome package’ and an introduction to your home, our experts will accompany you every step of the way - ensuring you, as the owner, and every guest has a five-star experience.
