G. Cook Portfolio

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SUPERNOVA

SUPERNOVA PENDANT

FIGURE-GROUND RELATIONSHIPS

GRAPHIC DESIGN

STREETCAR PAVILLION

Utilizing parametric design techniques, the Streetcar Pavilion was crafted to accommodate various seating preferences. Its imaginative form not only serves practical purposes but also invites children to explore and climb, adding an element of playfulness. The exterior shell provides shelter, shielding visitors from New Orleans’ rainstorms and the summer sun. The design aims to capture the lively spirit of the city, creating a comfortable waiting space for individuals.

DESIGN CONCEPT

The pavillion consists of two distinct components: an exterior shell and an inner sculpted form for seating. The roofline seamlessly connects the streetcar doors to the opposite pathway, ensuring smooth and efficient movement. The inner seating arrangement was designed to accommodate diverse seating and lounging preferences.

PLAN 3/32” = 1’-0”

WEST ELEVATION 3/32” = 1’-0”
EAST ELEVATION 3/32” = 1’-0”
ROOF

The pavilion functions as a vital link between the street and its surroundings, serving as a place for transition. Along its exterior shell, a blank canvas presents an opportunity for a New Orleans‘ artist to craft a vibrant mural. Conceived as an inviting gateway, the pavilion‘s dynamic form lines not only reflects the fluid motion of the streetcar, but also guides and encourages movement through the structure. The pavilion produces a harmonious blend of functionality and aesthetics, inviting people to engage with both its form and the vibrant atmosphere it helps cultivate.

SECTION B 3/32” = 1’-0”

SECTION A 3/32” = 1’-0”

SUPERNOVA ANGEL’S TRUMPET Study

for Supernova Pendant

A formal analysis of the Brugmansia Supernova flower, on paper. The examination reveals the geometry, structure, relationships and density of the flower components. The analysis aims to translate the organic forms of the plant into geometric and mathematical relationships. With a close attention to the natural movement of the flower, the study attempts to display the plant’s threedimensional form on a two-dimensional plane.

FORMAL ANALYSIS

Shadow Model Study for Supernova Pendant

Sculptural forms made from card-stock paper were crafted to explore the forms of the Brugmansia Supernova flower. Created using only cuts, folds, and notches, the forms emphasize the flower’s dimensionality and relationship to light, space, and density.

SUPERNOVA PENDANT

Inspired by the Brugmansia Supernova Angel’s Trumpet, this pendant combines a radially symmetrical armature with delicate textured surfaces.

Illuminated, the “petals” of Tyvek material reveal organic, striated patterns. Assembled by wedging, the repetition of shapes generates an organic pattern and amplifies the play of light and shadow.

= 1'-0"
GEORGIA COOK
= 1’-0”

AXONOMETRIC

3" = 1'-0"

ASSIGNMENT 3B

After a study of various materials, Tyvek was selected for its qualities of illumination and texture.

Through the addition of ball bearings, the light rotates around its central axis, reinforcing its radial symmetry and movement.

ASSEMBLY COMPONENTS

ASSEMBLY COMPONENTS N.T.S.

Materials Used: Tyvek, museum board, roller ball bearings

LIBRARY ANNEX

Schematic Design for Disaster Relieif Center

Situated in the heart of New Orleans, the Library Annex is a multifaceted hub designed to cater to the community’s needs and seamlessly transform into a disaster relief center during hurricanes or other emergencies. The focus of the renovation was to create a welcoming gathering space for individuals during crises, while simultaneously ensuring utility as a community resource during non-emergency periods.

VIOLET

SINGLE MOM & GRAPHIC DESIGNER

Age: 37

USER INFORMED DESIGN

Gender: Female

Race: Black

Education Level: Graduate Degree

Religion: Christian

Status: Single

Income: $75,000

• Looking forward to retiring and growing

with her

• Dreams of having a vegetable garden in her backyard

• Wants to take her kids camping in Grand Isle

Values and Interests:

• Fun-loving creative living in New Orleans

• Enjoys making art projects with her daughter

• Works for a design firm that highly values her work

• Moved from Dallas and is trying to assimilate to New Orleans culture

Utilizing census data specific to the New Orleans area, a collection of user personas were created to encapsulate the diverse identities of its residents. These personas then served as the foundation for mapping out the typical day-to-day journeys of New Orleans residents.

SHAWN ELECTRICIAN

Age: 35

Gender: Male

Race: Black

Objectives & Motivations:

• Wants to work her way up in positions at her current firm

• Independently supports herself and her daughter and is saving extra income for home improvements

Pains & Gains:

• Has lingering back pain from a college injury and must dedicate part of her income to PT

• Feels fulfilled by her career and is happy in day-to-day life

• Finds it challenging to balance work, family, and social life

Hopes & Dreams:

• Excited for when her daughter no longer needs a babysitter

• Wants to instill a strong work eithic in her daughter

• Wants to ensure financial security for her daughterʼs future

These user journey maps played a pivotal role in shaping the design approach. The understanding of the pains and gains of the users provided insights to the personsas distinct needs during a disaster. This informed the strategic organization of the space, ensuring it is finely tuned to meet the requirements of the community in times of crisis.

Education Level: High School

Religion: Christian

Status: Married with 3 kids

Income: $40,000

COLLABORATORS: RIN HU, OLIVIA ROGINSON

Values and Interests:

• Holds a leadership position at his church and volunteers when possible

• Family Oriented and enjoys caring for his children

• Works hard to provide for his family

Objectives & Motivations:

• Aims to support his family financially while still being present

• Wants to give his children top-tier education opportunities, including saving for future college endeavors

• Making date night with his wife a priority

HOPE COLLEGE STUDENT

Age: 20

Gender: Female

Race: Asian

Education Level: Current undergraduate

Religion: Not religious

Status: Unmarried

Income: $12/hour at part-time job

Values and Interests:

• Volunteers at local health clinic for experience and service hours

• Enjoys visiting her family, who live in Baton Rouge

• Explores the local music scene with her roommates

Objectives & Motivations:

• Planning to graduate in four years

• Wants to soak up New Orleans experiences and take advantage of network and resources available

CHARLIE

LICENSED CLINICAL SOCIAL WORKER

Age: 29

Gender: Non-binary

Race: Black

Education Level: Masters in Social Work

Religion: N/A

Status: Single

Income: $65,000

Values and Interests:

• Making a positive impact on their community through his work

• Using eco-friendly practices and products in daily life, such as biking to work when possible

• Getting involved in the art scene in the Bywater

Objectives & Motivations:

• Incorporating eco-friendly practices into their office environment

• Working with local organizations to help teach young people about gardening, recycling, and sustainability

• Hopes to move to Miami one day to advance her career, but plans to do this after her daughter moves out

Pains & Gains:

• Feels unfulfilled by his work, but appreciates the financial stability and flexible hours

• Wishes he could visit his family in Texas, where he is from originally

Hopes & Dreams:

• To move into a bigger house with a backyard for his children

• To move up at his company, where he can hold a stronger leadership position

Pains & Gains:

• First person in her family to go to college and struggling to navigate proper resources

• Receiving top-tier education, but accumulating student loan debt

• Undecided on career path after graduation and researching potential internship opportunities

• Finding balance between work and socializing

Hopes & Dreams:

• Pursuing a graduate degree in clinical psychology

• Own her own private practice

• Move out of New Orleans to larger city with better resources in field of psychology

Pains & Gains:

• Finds their work highly rewarding, but has a hard time managing a work-life balance and meeting people outside of the office

• Deals with emotional and traumatic cases professionally, and struggles to separate work from their personal wellbeing

Hopes & Dreams:

• Creating a sustainable support system for people in New Orleans through their work

• Finding a partner who shares their values and outlook on community involvement

Age: 72

Gender: Male

Race: Black

Education Level: Junior college degree

Religion: Christian Status: Married

Income: $60,000

Values and Interests:

• Active church member who loves being part of a larger community

• Enjoys fishing in his free time, and often goes on weekend trips his son and grandchildren

• An avid Saints fan who has had season tickets for years

Objectives & Motivations:

• Because he is tenured at work, Benʼs objectives lie mostly in his personal life

• Spending quality time with his grandchildren

• Maintaining a healthy lifestyle and staying active

Pains & Gains:

• Dealing with growing health concerns

• Wants to support kids and extended family financially but struggles to make ends meet for himself

• Business has slowed due to technological advances, and he struggles to keep up with new products

Hopes & Dreams:

• Wants to retire by 80 years old

• Hopes to take his entire family on vacation and enjoy quality time

• Wants to spend more time with his wife and manage his health

MORNING

Shawn and his wife wake up early, get dressed and ready for the day, and get their kids ready for school. The family has breakfast together before Shawn goes to work.

DROPOFF

& GYM

Shawn drops his kids off at school. He has a bit of free time before he needs to be at work, so he goes to the gym.

WORK

Shawn works from 9-5 as an electrician. He either works in the office, makes house calls, or manages large projects.

VOLUNTEER

Shawn meets his family at Church, where he holds a leadership position. He meets with other volunteers to discuss a new community outreach project.

Hope wakes up in her dorm and prepares for class. She gets dressed, eats breakfast, and cleans her room. She attends her first class at 10:00am. WAKE UP

WAKE UP

Charlie wakes up early to drink a cup of coffee and watch the sunrise. Post-sunrise, they gets dressed, makes breakfast, and prepares for the day.

PART-TIME JOB

After class, Hope drives to work at her part-time job at a local bookstore, and stays at work for the afternoon.

CLASS

She drives back from work and attends her afternoon classes. She has two classes left, and the are back-to-back.

VOLUNTEER

Once all of her classes are done, she volunteers at the local health clinic in the early evening for 2 hours.

DINNER

Shawn and his family drive home from Church to make dinner. At home, Shawn and his wife cook while the kids play together and watch television.

BEDTIME

After dinner, Shawn and his wife organize the house. Shawn does laundry and cleans up from cooking dinner, while his wife gets the kids ready for bed.

WAKE UP

Ben wakes up, reads his newspaper and makes his breakfast. His wife packed a lunch for him to take to work.

They drive to work where they are a licensed social worker. They meet with a patient who needs help navigating a family memberʼs cancer diagnosis. APPOINTMENT

RESEARCH

After the meeting, Charlie researches how to help their patient. He focuses on ways to bring in more income while experiencing a health emergency.

Charlie takes a lunch break in city park. They eat in the park and then wander in the sculpture garden. Their next appointment is in the afternoon.

Hope returns to her dorm and relaxes. She finishes her homework, watches TV, and cooks dinner for herself before taking a shower and getting ready to go out. WAKE UP

LOCAL MUSIC

Hope meets her friends after dinner. They head to a local music venue to explore the music scene. After the concert, she goes back to her dorm and goes to bed.

Charlie returns home and prepares for tomorrowʼʼs appointments. Charlie heats up a frozen Lean Cuisine meal and dines in front of the tv.

After dinner, Charlie showers and gets ready for bed. They have a cup of tea and read about environmentalism in the news, then go to bed.

WORK

Ben drives to work at the car dealership, where he has worked for 40 years. He begins by counting inventory then managing appointments.

LUNCH

He works with customers, meets with other staff members, and goes on a lunch break. Ben typically works until 3 PM.

WALK

After work, Ben returns home and goes for a walk with his wife. They call one of their children and discuss potential vacation ideas.

DINNER

Ben and his wife invite friends from church over for dinner. They have a Bible study and enjoy each otherʼs company.

Ben cleans up from dinner and watches an episode of television before going to bed. He prefers to go to sleep early.

PROGRAMMING MEDICAL SLEEPING BATHROOM

Drawing from the user personas, a comprehensive list of essential spaces for a disaster situation was developed. The list encompasses designated areas for children, medical assistance, information technology, quiet zones, sleeping quarters and personal storage. Informed by user persona research and first-hand accounts from those who have weathered hurricanes in New Orleans, it became evident that crafting a space that prioritized community gathering is the most effective approach for providing support and assistance.

Moreover, when these spaces are not in use for disaster response, the medical area can serve as counseling spaces, the kitchen can host cooking classes, and the gathering spaces can be utilized for community events.

A 1/8” =

B 1/8” =

SECTION
1’-0”
SECTION
1’-0”

MEETING AREAS

MATERIALITY

The community center/disaster relief materials draw inspiration from children’s spaces and nursery schools, aiming to establish a palette that fosters both a calming and uplifting atmosphere. Intended for enjoyment by the entire community, these materials are selected with a focus on durability and ease of maintenance.

Incorporating woven performance fabrics, terrazzo flooring, and maple wood casework, the chosen materials stand out for their robustness, ensuring resilience against heavy usage over time. This careful selection not only aligns with the aesthetic goal of creating a soothing and uplifting environment but also addresses practical considerations, making them highly suitable for the community center and disaster relief setting.

DOT INTERPRETATION

Based on the principles put forward in Bruno Munari’s Flight of Fancy, I placed 13 dots on a page as the starting point for 10 related interpretations of nature. Using Adobe Illustrator, my narrative focuses on the ways in which patterns can be found at different scales, from the macro level of landscapes and ecosystems, to the micro level of cells and molecules. The resulting illustrations capture the intricate and complex ways in which patterns are present in the natural world. This project employed creative problem solving to explore possibilities for variation, posit alternative solutions, and stress the importance of divergent thinking.

GEORGIA COOK
GEORGIA COOK

BY-MY-SIDE

Inspired by the combination of a magazine holder and a desk, the “by-my-side” aims to explore the beauty of basic geometry, minimalist lines, and orthogonal relationships. Constructed from 3/4” thick Okoume plywood and held together with mechanical fasteners, the “by-my-side” features 10-degree angled cuts and slanted relationships that add complexity and intrigue to its otherwise simple geometry.

EXPLODED AXONOMETRIC

The “by-my-side” was created with manufacturing in mind. It features a flat pack design for easy assembly, all fitting neatly into a single box. Crafted from a single sheet of Okoume plywood, it consists of seven pieces securely joined together with screws.

DESIGN INTERATIONS

DESIGN PROCESS

During the initial design iterations, functionality was the primary focus, resulting in designs that were practical but bulky and awkward. However, as the project progressed, equal importance was given to the user experience and the object’s aesthetic appeal even when not in use.

The design iterations explored various angled relationships and the mechanics behind fastening the pieces together. Initially, two seats were included - one positioned 10 inches off the ground, and the other at 20 inches, both with a seat depth of 14 inches. Adjustments were made to cater to a broader audience, and the leg width was halved in the final design, resulting in a significant improvement in dynamic and aesthetic appeal.

FINAL REFINEMENTS

The ultimate concept showcases a versatile seating arrangement, comprising either two seats or a seat and a table. The lower seat sits 15 inches above the ground while the higher one stands at 25 inches, creating an alcove in-between, ideal for storing books and magazines. This design lends itself to further exploration with alternative materials including steel and glass.

SPACIAL CUBE

The Spacial Cube was built with the constraints of having no primary orientation, is able to stand on all sides, and fits within a 6 x 6 x 6 cube. By designing the cube with no primary orientation and the ability to stand on any of its sides, the piece communicates a dynamic and unpredictable energy that invites the viewer to explore and interact.

The cube is constructed from chipboard and glue, which gives it a strong and sturdy structure. Additionally, this choice of materials allows for manipulation of light and shadow. As the viewer moves around the cube, the interplay between light and shadow changes, creating a shifting visual experience. The use of chipboard and glue not only provide the durability to the structure but also compliments the dynamic nature of the structure.

CREATIVE WORKPLACE

The objective of this redesign was to create a cohesive and dynamic workspace that stands out as an enjoyable place to work. The client, an architecture firm, aimed to cultivate a more creative and stimulating environment for their team. The primary focus was to foster collaboration among employees by reducing the number of individual desks and adopting a more open and interactive workplace design.

With approximatly 50% of employees in the office at any given time, the new design effectively caters to the hybrid workers by offering more informal working spaces. Additionally, the design incorporates various opportunities for project teams to convene in areas beyond traditional conference rooms, encouraging alternative meeting spaces.

Furthermore, the designs take into account innovative methods for project teams to store and exhibit their project materials, allowing for a more organized and visually appealing showcase.

+ PROJECT NAME

CREATIVE OFFICE WORKSPACE

+ LOCATION

NEWBURY STREET, BOSTON, MA

+ TYPE

TENANT IMPROVEMENT

+ SQUARE FOOTAGE

7,510 SQ FT

MOODBOARD

WORKPLACE CONCEPTS

In Gensler’s 2023 workplace survey, it was discovered that 88% of office workers in high-performing workplaces have the freedom to choose their workspace. This informed the decision to create a mix of workspaces consisting of creative group work, individual work, and spaces to reflect and restore.

Responding to the specific needs of the client, I conceptualized four distinct work zones—production, collaboration, creative, and meeting. Each zone is tailored to address the unique requirements of the project teams, with considerations such as, additional storage for materials or a “working wall” designed to visually showcase project materials and mood boards.

PRODUCTION

MEETING

CREATIVE

EXISTING TO REMAIN

EXISTING PLAN

EXISTING TO REMAIN

EXISTING HEADCOUNT: 57

EXISTING TO REMAIN

OPTION 1 HEADCOUNT: 46 EXISTING TO REMAIN EXISTING TO REMAIN

OPTION 1: REFERENCE AREAS

EXISTING PLAN

EXISTING TO REMAIN

EXISTING HEADCOUNT: 57

EXISTING TO REMAIN

OPTION 2 HEADCOUNT: 47 EXISTING TO REMAIN EXISTING TO REMAIN

OPTION 2: REFERENCE AREAS

DESIGN BOARD

OPTION 1

EXISTING TO REMAIN

OPTION 2

EXISTING TO REMAIN

EXISTING TO REMAIN

EXISTING TO REMAIN

MATERIAL SELECTION

TESSELLATION PATTERN, MADE IN ADOBE ILLUSTRATOR

FIGURE-GROUND RELATIONSHIPS

The design explores form and how to utilize positive and negative spaces in a way to create a dynamic composition.

The design features a series of hands that are arranged in a repeating pattern, with some of the hands pointing at each other in a friendly or confrontational manner. The pattern creates a dynamic and intriguing visual composition that invites the viewer to consider the various ways in which we can interact with each other and the impact our actions can have on others.

EDUCATION WITH NO LIMITS

The organization Education With No Limits is dedicated to ensuring that all schools in the Greater New Orleans area have the necessary resources to provide a higher standard of education. We achieve this by recruiting experienced and highly-qualified teachers for underserved school districts, who are passionate about making a positive impact on the New Orleans education system.

Our focus on placing certified and skilled instructors throughout the school districts promotes equity and equal opportunities for children to access a superior learning environment. By providing quality educators to all schools, we are working towards an education system that is fair and just for all students in the area.

COLLABORATORS

+ MADDIE RUBIN

+ IZZY SCHMIDT

BRAND STORY

In the years leading up to Hurricane Katrina, New Orleans’ public schools were struggling, and the high school graduation rate was a mere 50%. The devastating effects of Hurricane Katrina served as a wake-up call for state and local officials, who quickly realized they had an opportunity to reform the city’s educational systems. They sought to accomplish this by creating charter schools and establishing the Recovery School District (RSD). The RSD was tasked with taking over failing schools and working to improve them.

Since its creation in 2003, the RSD has taken over dozens of public schools in New Orleans, converting them into independent charter schools. Data shows that this approach has had a positive impact on schools, as test scores have been on the rise and expulsions have decreased. However, it’s important to note that this doesn’t mean the system is perfect. New Orleans schools still score lower than the national average in certain areas of education. The Louisiana Department of Education’s rating system shows that, out of around 90 schools, less than 20 have a grade of A or B in the New Orleans area. Our organization, Education With No Limits, believes that this is due to a shortage of quality teachers in the system. As a result, schools often have to rely on inexperienced, un-certified, and poorlypaid or motivated staff.

We aim to address this issue by raising funds to support experienced teachers working at schools that are lower on the Louisiana Department of Education’s grading scale for New Orleans. We believe that introducing experienced and knowledgeable teachers into these lower-performing schools will help motivate students, improve the quality of education, and foster better relationships between students and educational staff. We are hopeful that this will lead to a more conducive learning environment for students to thrive.

BRANDING GUIDE

The brand guide for Education With No Limits showcases a modern and dynamic visual identity that reflects the company’s commitment to providing high-quality education for all students in the Greater New Orleans area.

The initial designs incorporate the letter “E” in various creative ways, and include iconography related to education, such as books, and lettered blocks. The use of bold colors and clean lines creates a distinctive and professional look that is both intriguing and identifiable. Overall, the brand guide presents a cohesive and compelling visual brand that conveys the company’s mission and values.

Primary Logo:
Variations:

TYPEFACES:

Futura Medium:

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890

Futura Bold:

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890

Graphik Regular: ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890

TYPOGRAPHY LOGO - ALTERNATE COLOR SCHEME

Title Futura Bold 56pt

Subtitle Graphik Regular 40 pt

Heading 1 Futura Bold 32pt

Heading 2 Futura Bold 27pt

Heading 3 Futura Medium 20pt

Body Graphik Regular 19pt

RESIDENTIAL INTERIOR DESIGN

Industry internship with Charles Rose Architects, Somerville, MA.

A proposed residential interior design solution made during my time with Charles Rose Architects. The musically inclined clients wanted a space that can serve as a living room and environment for bimonthly musical salons. My responsibilities included selecting and sourcing materials, furniture, and art for client presentations and discussions.

SELECTED PIECES:

1. GREGORY SECTIONAL - FLEXFORM

2. FLOATING CURVED SOFA - VLADIMIR KAGAN

3. GUERIDON WAVE - PIERRE RENART

4. CUSTOM COFFEE TABLE - CHARLES ROSE ARCHITECTS

5. PALANQUIN PERCHÉ FLOOR - SWADOH

6. STEMLITE TABLE LAMP - DESIGN WITHIN REACH

7. ALICE CHANDELIER - JIMMY RAIDEN

9. DEVINE CARPET, LAGOON - LANDRY AND ARCARI

8. COSMOPOLITAN WHITE - CAESARSTONE

GRAPHIC DESIGN

The main goal of this project was to create a personal logo that represents my identity as a creator and showcases my taste in art and design.

The design was constructed using circles that follow the proportions of the golden ratio. The placement of the circles within the logo, such as around “G” and “C” helps to create a pleasing visual relationship while communicating my design process.

The logo is built around the imagery of a sun and crescent moon. The use of clean lines and a limited color palette gives the logo a sleek and timeless design that is both recognisable and memorable. The overall effect is a logo that is visually striking and representative of my style.

Source Sans Pro Light

Source Sans Pro Regular

Source Sans Pro Regular

Source Sans Pro Black

LOCKUP VARIATIONS

GEORGIA

C OOK

DESIGNS

GEORGIA

C OOK DESIGNS

GEORGIA C OOK

GEORGIA

C OOK

COLOR PALETTE

GEORGIA COOK PORTFOLIO

617-849-2890

GEORGIACOOK021@GMAIL.COM

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