Are you looking to outsource your marketing needs to an experienced team?
You might need help with your website, or you want to promote your services to a wider audience. But if you don’t have the time, resources, or budget to handle the work inhouse, you could find yourself falling behind your competitors.
At Gatekeeper Communications, we work closely with our clients to deliver value for money.
We want to be alongside you as you scale up your business and take that decision to outsource your marketing to an external team You might be looking for ad hoc support, someone to manage your entire marketing needs or simply an additional pair of hands to support your in-house team
Whatever you need, we’ve got you covered.
We’ve created a series of packages that are designed to suit any budget You can pick and choose what you’re looking for, allowing you to scale up your marketing needs as and when you need it
Our skill is in seamlessly blending your customer wants and needs with your longterm business priorities.
Through our network of contacts we can bring in a team of experienced professionals to provide additional value-added services, such as graphic design, SEO, web development, videography, market research and much more.
Discover what we can offer with our bespoke packages, tailored exactly to your business.
Amy Dawson Gatekeeper Communications
Gatekeeper Communications
COPYWRITING, pr & THOUGHT LEADERSHIP
Not sure what you’re looking for?
Great content marketing, copywriting and public relations activities shouldn’t exist in siloes
For each activity to offer maximium gains, it needs to be holistically combined with your wider marketing campaigns to ensure value for money
That’s why we look holistically at what your copy should be doing to help you simultaneously match your customer needs with your business priorities
At Gatekeeper Communications, our approach is to go beyond just delivering exceptional, human-written content We want to explore how we can use that content - where it can be repurposed to match search engine potential, where it can add value to your customer service activities and how it can contribute towards your brand reputation and ultimately, lead to better conversions and improved sales.
You might not be sure what you need, which is why we’ve packaged up our most popular services to offer a comprehensive content strategy for your business This can be managed independently by us, and we can also collaborate with your inhouse personnel. Allow us to provide your business with additional value and resources through SEO-led copywriting, external PR and original research reporting and white papers
amy@gatekeeper communications com 07857433665
gatekeepercommunications com
You don’t need to choose between digital content or external communications. Combine strategic SEO-led copywriting with effective PR outreach and thought leadership opportunities All designed to work together to highlight your expertise and overcome common customer problems
Get started with copywriting
Human-led content designed to engage your customers
You know you need some regular content added to your site, but you’re not sure what topics to write about or where to get started. You might not have the time, or the skills in-house to keep up to date with your content so you’re looking for someone who can manage it for you
We focus on the topics that matter to your customers. Through strategic content, you can answer their questions and educate and inform them about the topics they are searching for. By pre-empting their needs, you can enhance your customer service levels and seamlessly direct them to your products and services.
It’s important to focus on your business priorities We highlight the areas that are important to you. That may be specific services, or it could be internal news. It could even be your reactions to societal or sector-wide topics. Whatever the case, our content will be written in your tone of voice and designed to amplify your reputation as an authoritative voice in your sector
We seamlessly blend these attributes with the latest SEO techniques. Using detailed keyword research and strategic planning, we can help your website get found on Google and other search engines. We’ll collaborate with your SEO and CRO teams to ensure that any new website traffic is more likely to convert into paying customers.
amy@gatekeeper communications com 07857433665
gatekeepercommunications com
Stand out from the crowd with fully
Make the most of your eXTERNAL PR
Shape your reputation through strategic PR
This is where PR is essential
If you have a story to tell or a reputation to build, then PR could be the right move for you In today’s digital world, it becomes much harder to cut through the noise. You want to be memorable to your target customers, and you want them to think highly of your brand
We do more than just share your stories with your target press.
We help to shape opinion of who your brand is, and what you stand for By communicating openly and effectively with your target customers, you can get potential customers to think about you from the moment they start to search for your services.
By positioning you as an authoritative voice and an expert in your industry, we can enhance your reputation and effectively shape the way your stakeholders think about you.
Along the way, you can benefit from better search results, increased market share and improve your bottom line.
com amy@gatekeeper communications com
07857433665
EXTERNAL pr tailored to your budget
PR isn’t only for big businesses with big budgets When used correctly, it can help you to shape your reputation and ensure that your customers are thinking about you in the way you want them to. It’s not a quick fix, but with a consistent, sustained PR outreach strategy, you can showcase your expertise, reach new customers and stand out from your competitors
White paper and research reports
Use original research to show your expertise
You want to amplify your knowledge and start new conversations about a topic that’s important to your sector. Using original research to overcome the issues that matter to your customers shows that you’re listening and responding to what matters to them.
Investing in a comprehensive white paper or research report is a great way to offer something new to your audience By creating a story to tell, we can back up your opinions with a range of interviews and statistics that give you the opportunity to enhance your authority.
Each report begins with a clear introduction, outlining the subject area and explaining what people may expect to read. Through a series of practical recommendations and guidance, you can deliver a compelling read that helps your customers understand much more about what they need to do and why
What’s more, our PR background allows us to repurpose as much content as possible. We’ll outline the areas that can be integrated into a blog content strategy or a social media opportunity while also maximising awareness through a comprehensive PR campaign. Your report will become an essential lead generation tool that will help to drive sales and position you as the expert in your field.
ORIGINAL RESEARCH tailored to your budget
Investing in a white paper or original research can be affordable. Each project will be scoped out to see what is already written about that topic, and what solutions your customers are searching for. Storytelling narratives will be enhanced through thirdparty consumer research agencies, internal interviews and customer feedback
Use your original research as the hook for your next marketing campaign.
Gatekeeper Communications was founded by Amy Dawson, an experienced copywriter with more than 15 years' experience working in PR and marketing roles, both in-house and in agencies Located in Suffolk, she has worked with a variety of both national and regional brands, helping them to make the most of their marketing strategies.
Amy regularly works with clients to help them devise comprehensive content schedules that align with their overall business strategy - after all, great copy should inspire action
It should help the client reach their objectives and encourage audiences to engage with, and remember, what they've read This is why our approach is to always question "what do you want to do?" "Why do you want to do it?" and "how do you want to do it?".
We believe that without continually asking yourself these questions, it's impossible to create great content
As part of our approach, Amy Dawson works closely with clients to understand who they are, what they do, and what makes them stand out from the crowd This allows her to put herself in the position of what the client needs, and how to help them raise their profile effectively.
When you work with Gatekeeper Communications, you can feel confident that you'll receive a high-quality service with clear, consistent, and approachable communication. We believe that when you hire a freelance PR practitioner, you need to feel that you can work together as a partnership.
amy@gatekeeper communications com 07857433665
gatekeepercommunications com
Whatothershavesaid...
“Amy has been professional, knowledgeable and friendly throughout the time I’ve worked with her She has always had my business interests at the forefront of our conversations, and she understood what I was trying to achieve from our first conversation She worked on a speedy turnaround for articles and captured my ‘voice’ in the articles she briefed for me. I’d happily work with Amy again”
Katy Edwards, Forest Digby
"Wow, I am blown away with this case study; you have hit the mark perfectly! This really drew me in right from the start and took you on their journey, including all the key info that will attract our readers"
Lydia Polom, Invision360
“Working with Amy at Gatekeeper Communications has truly been a delightful experience Amy not only listens attentively but also poses all the necessary questions to ensure the creation of the perfect blog that aligns seamlessly with my brand voice Her talent for crafting blogs that are both engaging and informative has undeniably heightened the online visibility of my business
What sets Amy apart is her unwavering consistency in delivering work punctually, turning my dream of reliable and timely service into a reality I recommend Amy's services to anyone seeking copywriting support for their business.”
Rebecca Cullen, Inspired Occasions
“Amy is both very knowledgeable and thoughtful in her approach to our copywriting needs She has been extremely helpful and full of very great ideas and suggestions alsoabsolutely loved working with Amy and would recommend her 100%!”
Daniel Haden-Scott, Creightive
"It has been a pleasure working with Gatekeeper Communications for the past few months The work produced was exactly what we were looking for, and we received nothing but a friendly yet professional service that kept us on schedule I look forward to working with Amy again in the future."
Kristie Holiday, Ensors
"I just want to say thanks again for the incredible job you did on this research I'm blown away by the level of detail and attention you've put into it and if this is a benchmark for your typical standard, I'll be sure that we use these services of yours on a regular basis"
Greg Rawles, Creative Fire
“I have been using Amy for blog articles, SEO articles and many other text creation task. Amy is fantastic to work with and her work is amazing! I highly recommend her to anyone.”
Sean Bailey, Nula Media
"We've been working with Amy to research and write our comprehensive candidate and client guides and ongoing blog support for our website Amy's articles have always been thoroughly researched, professionally written, and interesting to read Amy has understood our audience and tailored her writing to each distinct audience. What's more, each article has been provided in advance of deadlines along with ideas for further content We would highly recommend her to anyone."
Kate Allen, Allen Associates
Discover how you can maximise your brand potential with Gatekeeper Communications