Gannon University Undergraduate Catalog 2023-2024

Page 276

THEATRE AND COMMUNICATION ARTS PROGRAM

COMM 400: Senior Seminar and Thesis Prerequisite: COMM 350 or ARTS 421; Senior status required; For majors only.

275

3 credits

COMM 402: Integrated Marketing Campaign Development This course is designed for Advertising Communication major/Public Relations major and minor students to be taken Senior year as an opportunity to integrate their course work in the Advertising Program and Public Relations Program along with their Communication and Liberal Studies courses, and any work, co-curricular or internship experiences, into a comprehensive, original advertising/promotional plan. The completion of the required promotional plan (as a group effort) and portfolio (as an individual effort) will provide students the opportunity to express their creative communication ideas, participate in issues of ethics and morals, apply their knowledge and experience in active listening, apply their knowledge of research, apply their knowledge of the business and promotional industries, apply and develop their analytical thinking abilities, and assist in helping them to determine how their proposed campaign will influence not only their target audience but the world around them. 3 credits COMM 411: Broadcast Newswriting and Production An examination of the techniques used in writing material for broadcast in contrast to print, including shaping the spoken message to conform to broadcasting time limitations. 3 credits COMM 462: Practicum in Media and Theatre Students gain one credit for practical hands-on experience in media and theatre activities on and off campus under the direct supervision of the department’s faculty and staff members. Practicum courses are specifically designed to be taken one at a time. The option for a two credit or three credit practicum experiences is not available. The three-credit internship is available for a larger credit-bearing experience. 1 credit COMM 490: Professional Internship I in TV/Radio/Theatre A full-semester work experience with a professional communication system. Internships at other Radio/TV stations and advertising agencies available based on student’s interests and career goals. Requires recommendation of faculty. 3 credits COMM 491: Professional Internship II in TV/Radio/Theatre A full-semester work experience with a professional communication system. Requires recommendation of faculty.

3 credits

THEATRE AND COMMUNICATION ARTS PROGRAM TBD, Program Director For those interested in a hybrid degree, encompassing all the best of what the School of Communication and the Arts has to offer, the BA in Theatre and Communication Arts is the perfect choice. Students are able to gain transferable skills in digital design production, theatrical design, screen and stage performance, theatre management, cultural studies in media and the arts, along with practicums and internships, on and off campus, to apply the skills and learning experiences from the classroom in professional settings with regional professional arts organizations and media outlets, regional for- and non- profit arts organizations, major television network affiliates, and advertising/public relations/website design and promotion creators. Students achieve this degree by following one of three flexible track options: Theatre Communication Track: A true jack of all trades, this track is for the student who wants to do it all with classes such as Digital Drawing and Television Production. Performance Track: This track focuses on the performance aspects of the craft with classes such as Advanced Acting and Improvisation. Design/Technical Track: This track focuses on the design and technical aspects of the business with classes such as Costume and Makeup as well as Stage Management.


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