RISK MANAGEMENT AND INSURANCE
115
of primary data collection including structured and unstructured interviews, focus groups, observational techniques, experiments and surveys. Practical and intensive applications on sample size, questionnaire design, data analyses, and interpretation are emphasized. Prerequisite: BCOR 220 and BCOR 240 3 credits MKTG 420: Strategic Marketing Management This capstone course provides an in-depth study of marketing theories, concepts, and practices as they relate to the management of the marketing function in an organization. Emphasis is placed on the managerial aspects of developing, implementing and evaluating a marketing plan. Prerequisites: MKTG 400 and Senior standing 3 credits
RISK MANAGEMENT AND INSURANCE (BSBA – Risk Management and Insurance Concentration) The Risk Management and Insurance curriculum enables students to gain an understanding of the principles and mechanics of insurance, financial planning, employee benefits and risk management. Students will also study ways to mitigate business risk. Graduates of the program will have the knowledge, skills, and abilities necessary for careers in risk management and insurance firms. Career opportunities include claims adjusting, cyber and IT risk management, industrial safety management, insurance sales, insurance fraud investigation, risk management, strategic risk consulting and underwriting. The following courses (21 credits) must be completed to satisfy the requirements for the BSBA with a concentration in Risk Management and Insurance: RISK 300 Introduction to Risk Management and Insurance RISK 321 Commercial Insurance and Risk Management RISK 325 Life and Health Insurance: Introduction to Employee Benefits, Retirement, and Estate Planning RISK 415 Enterprise Risk Management RISK 425 Insurance Operations RISK 430 Industrial Safety RISK 499 Business Continuity and Emergency Management
RISK COURSE DESCRIPTIONS RISK 300: Introduction to Risk Management and Insurance The primary focus of this introductory course includes the Risk Management Process, the nature of the Insurance Industry and the evaluation of life, health, property and liability risks. The course will place an emphasis on Personal Lines Property and Casualty Insurance Products. Life Insurance, Health Insurance and Annuity topics will be introduced at the end of this course. This course is also listed as FINC 300. Prerequisite: Sophomore standing 3 credits RISK 321: Commercial Insurance and Risk Management This course examines the major types of commercial property and liability insurance. The structure, scope, and limitations of commercial property and liability contracts are analyzed. The course will conclude with at least three on-site commercial case studies in which the student will be expected to apply insurance and other risk management techniques. Prerequisite: RISK 300 3 credits RISK 325: Life and Health Insurance; Introduction to Employee Benefits, Retirement, and Estate Planning This course covers the nature and importance of life and health risks. It explores the uses of individual, business and group products designed to treat these exposures. It will explore individual, group and commercial life, health and annuity products and provide an overview