104
appropriate for achieving the desired rate of growth. Prerequisite: BCOR 111 or BCOR 112
3 credits
ECON 443: Comparative Economic Systems A study of how societies with differing social, political and economic preferences have organized themselves to satisfy human needs with an emphasis on the theory and practice of socialism, capitalism and modern variations. Prerequisites: BCOR 111 or BCOR 112 3 credits ECON 453: Environmental Economics A study of environmental issues and of policies that propose to address them. Topics include property rights, public goods, externalities, Coase’s Theorem, and the institutions and policies designed to address problems associated with the environment. Prerequisite: BCOR 111 3 credits
ENTREPRENEURSHIP (BSBA – Entrepreneurship Concentration) The word entrepreneur came to the English language from the Old French word entreprendre which means “to undertake or to begin”. Another closely related word is enterprise which is “a project or undertaking, typically one that is difficult or requires effort”. Accepting risk and using initiative, the entrepreneur creates new ideas, products, business ventures, industries, and even markets. The student who studies entrepreneurship will take a unique set of courses designed to develop the thought processes and skills required to turn possibility into reality. The core idea that drives the entrepreneur is creating value for the customer by recognizing opportunities and identifying the resources needed to capitalize on them. The Small Business Development Center (SBDC), Erie Technology Incubator (ETI), and the Innovation Beehive Network housed in the Center of Business Ingenuity, provide a unique opportunity to interact with and complete projects for small business owners and new business creators. Students will be qualified for many business opportunities such as sales, management, product development, business consulting, business development, business startup, and business ownership. The following courses (21 credits) must be completed to satisfy the requirements for the BSBA with a concentration in Entrepreneurship: ENTR 310 Organizational Innovation ENTR 330 Entrepreneurial Finance ENTR 410 New Venture Creation MKTG 320 Professional Selling and Sales Management MKTG 325 Marketing Communications MKTG 400 Market Research And three credits of advanced Entrepreneurship, or Marketing electives planned with the student’s advisor.
ENTR COURSE DESCRIPTIONS ENTR 310: Organizational Innovation Organizational Innovation provides an overview of the entrepreneurial process. In this course, we discuss where entrepreneurs get their ideas and the different types of entrepreneurial opportunities, such as start-ups, franchises and family-owned businesses, which are available to someone wanting to start a business. The two primary focuses of this course are around understanding the process of idea generation/evaluation and providing a complete