Sustainability report Galvin Green

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THE GREEN PATH TO PERFORMANCE

SUSTAINABILITY // EDITION 2023

WE ARE GALVIN GREEN

As a serious golfer, you do what it takes to stay on top of your game – no matter what the elements throw at you. You want to be a winner.

We know, because we are part of the same breed of golfers. For more than 30 years Galvin Green has been developing performance-driven golf wear, designed to support golfers to reach their full potential – whatever the weather.

When wearing Galvin Green gear, you are backed by a Swedish world-leading tradition of innovation and creativity. You are part of a pioneering golf community, where each and every decision is made with the utmost care and sincere respect for both people and the environment.

ABOUT THIS PUBLICATION

With this publication, we want to give our customers, partners and stakeholders an insight into our sustainability work here at Galvin Green – and how we look at the future. Our ambition is that everyone who encounters our brand and our products should feel completely confident that sustainability is on top of our agenda and that our brand promise ‘Never compromise!’ also permeates these efforts.

If you have questions about our sustainability work, please contact CEO, Nicholai Stein.

CONTENTS 3 WORDS FROM THE CEO 4 WE ARE GOLF 7 PRODUCTS THAT LAST 9 SOURCING MATERIALS 12 BUSINESS THAT LASTS 17 LASTING RELATIONSHIPS 21 A GREENER FUTURE
“AT GALVIN GREEN WE CARE. WE CARE ABOUT THE ENVIRONMENT, ABOUT OUR CONSUMERS, OUR PARTNERS AND SUPPLIERS, AND OF COURSE, OUR OWN EMPLOYEES.”
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NICHOLAI STEIN / CEO, GALVIN GREEN

Nicholai Stein, CEO at Galvin Green, believes caring is the key to a responsible and sustainable business. The goal is to ‘put words into action’ at every level of the company and become a player that drives sustainability issues in the industry.

For any serious brand, sustainability is a constant work in progress. The key to continuing to develop and move boundaries can be summed up in one word: Care. Care to always put environmental considerations first. Care for people and relationships in every situation. Ultimately, it’s about the dedication of each individual employee. Here we all draw strength from our brand promise – ‘Never compromise’.

For 2025 our target is 100% transparency. Our consumers should be able to know exactly where each component of each product comes from and what it consists of. It is a very ambitious challenge, but something that we firmly believe in and work towards. We are currently investing in new talent and building qualified external collaborations to make sure we achieve our set goals.

We have joined several partnerships to gain an even better understanding of which materials, technologies and processes that fit, and do not fit, our product development model. During 2022 we started to inform our suppliers on what rules and governed regulations (current and future) they must comply with to be an appropriate partner for Galvin Green.

At Galvin Green we care. We care about the environment, about our consumers, our partners and suppliers, and of course, our employees. We are determined to continue to be a leading brand in high-performance clothing worldwide – designed and manufactured with the greatest possible care.

WORDS

WE ARE GOLF

AN INSIGHT INTO THE BRAND DNA THAT DRIVES PERFORMANCE IN GOLF WEAR

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PUSHING THE BOUNDARIES IN GOLF APPAREL

Developing high-performance golf wear is all about translating the best technologies available into a pure performance-driven design, giving the player that extra edge to excel. Each detail is there for a reason – the result of years of experience and a true passion for the game.

PIONEERING LAYERING FOR GOLF

// OUR HISTORY

When Galvin Green made the decision to concentrate exclusively on the game of golf in 1990, company founder Tomas Nilsson and chief designer Mats Lundqvist saw a gap in the market for a new type of waterproof clothing combining style with performance. So in 1992, they introduced garments in bold new colours and invested in the best waterproof technology, incorporating the famous GORE-TEX laminate. In 1996 the brand added the first 3-layer WINDSTOPPER® garment to prevent wind chill and a further advance came seven years later with the radical GORE-TEX PACLITE® jacket that offered golfers a lighter and more packable alternative to traditional waterproofs.

Another industry milestone came in 2004 with the Multi-Layer concept. Galvin Green created a new range of complementary products designed to be worn and work as a set. The starting layer is a SKINTIGHT™ base layer, a shirt that traps heat and increases blood flow. Then the golfer can add a cool, moisture-wicking shirt and a warm layer

as required, often replacing uncomfortable garments that would retain moisture. Lastly, a shell layer providing an outer shield to ward off wind and rain is added to the outfit. As the weather conditions change during the round, the golfer simply adds or removes suitable layers to maintain a consistent performance level.

Over the past 19 years, the brand has continued to push boundaries in golf apparel. The revolutionary VENTIL8™ fabric was applied to shirts and trousers starting from 2010. Galvin Green entered the US market 10 years ago. The brand became an Official Supplier of Weatherwear to the European Ryder Cup teams in 2016 and 2018, the latter benefitting from a new Superstretch fabric. More recently, the EDGE range targeted towards younger players, was released in 2018 with bold military and camo themes combining performance with contemporary fashion. Starting in 2021, a number of limited-edition capsule collections have since been introduced, including Upcycled garments.

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// OUR VISION

“To be an innovative responsible high-tech apparel brand anywhere from the green carpet to the red carpet. From the most challenging golf course to the Tokyo Business district, heading to the Himalayas or receiving an award at the most prestigious award show in the world.”

// OUR MISSION

“To be a responsible innovative light tower in elevated aesthetic high-tech apparel – changing the game for entrepreneurial humans, who have golf as their main sports activity.”

// OUR BRAND PROMISE

Our core value is: ‘Never compromise’. It’s also our brand promise and is communicated in our logo. Our brand promise permeates everything we do here at Galvin Green – from product development and design to procurement, production, marketing and distribution, and consumer satisfaction. Our brand promise serves as a guiding principle for all decisions we make, in all parts of the business, regardless of its scale. Ultimately, it ensures that we deliver customer satisfaction.

Sustainability is an increasingly important aspect in the North American market and our years of investment into this area gives us a leg up on most other brands. Our continued push to become more sustainable is a story for both consumers and retailers to show we continue to innovate in the golf world.

Do you see an increased demand for sustainable products?

Exclusive independent research we commissioned last year showed that the vast majority of North American golfers (83%) believe sustainability will become more important over the next decade and 72% think it’s important for golf apparel brands to advance their sustainable product offering*. Against this background, I believe that Galvin Green has an edge over the competition with the depth of our current sustainable product offering and the brand commitment to provide even more eco-friendly garments in forthcoming collections, especially for the younger generation of golfers.

How do you see that Galvin Green’s sustainability work has developed over time?

I’ve been impressed with our commitment to becoming more sustainable without compromising the performance aspect of our products. We have done a great job of creating more eco-friendly items that still perform better than anything else on the market. Credit goes to our product team on how they were able to navigate the line of still being a maximum performance brand while building a more sustainable future.

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What values do you place in the concept of sustainability?

The first thing that comes to mind is responsibility. When I think of Galvin Green and sustainability, I feel pride in our commitment to using good materials in our products and in the fact that we sell garments that will last.

Do you see an increased demand in sustainable products?

Absolutely, there are more and more questions from both consumers and retailers about sustainability. Questions about everything from transports that reduce C02 emissions to what materials we use in our products.

How do you see that Galvin Green’s sustainability work has developed over time?

We started looking at this many years ago and we have developed a ‘sustainable mindset’ in what we do across all departments of the company, large and small. Today, it’s natural to consider sustainability in everything we do. It’s probably the biggest difference.

What do you think are the biggest challenges to being able to do even more?

I think the biggest challenge is to continue to set clear goals that we can strive for. No matter how many goals you reach and no matter how far you go in your sustainability work, there will always be things you can do even better.

“WE HAVE DEVELOPED A ‘SUSTAINABLE MINDSET’ IN WHAT WE DO IN ALL DEPARTMENTS OF THE COMPANY, LARGE AND SMALL.”
WORDS FROM THE GALVIN GREEN WORLD
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PRODUCTS THAT LAST

We believe in a holistic approach to sustainability and our work on this subject is an ongoing process here at Galvin Green. It’s in our DNA to introduce new, cutting-edge technologies to maximize the golfer’s performance; while, at the same time, seeking to minimize social and environmental impact. Whenever possible, we choose sustainable textile production methods, fabrics and labels. But equally important is to offer reliable, long-lasting comfort that creates a relationship with the player. Garment lifespan is a cornerstone of our product development, and we see how our well-designed products often become favourites that continue to be worn by golfers time and again.

90%

* Findings from the independent research commissioned last year showed that 90% of golfers in the UK and 88% in North America confirmed that it was now important to them to buy products which will last a long time and play their part in sustainability. Many will also pay more for products that last.

OUR DRIVE TOWARDS SUSTAINABILITY

To intensify our drive to supply the most sustainable products in the sector, we introduced a line of long-lasting INSULA™ warm layer garments made entirely from recycled plastic bottles 2020. This innovative product line was recognised in the 2021 Sports Technology Awards, winning the coveted ‘Sustainability in Sport’ global award. Building on this success, in 2022 we celebrated an eco-landmark during the inaugural Sustainable Golf Week, having been instrumental in using almost 3 million recycled plastic bottles within two years on fabric approved to the globally recognised bluesign® standard for environmental textile production.

The same is true of all GORE-TEX waterproof garments, which first embraced bluesign®approved fabric in 2013. Over the past decade, the environmentally friendly fabric has been integrated into the Galvin Green collections to

the point where it is now featured in all styles of GORE-TEX waterproof jackets, trousers/pants and hats.

Around 70% of garments in our latest range are produced using bluesign® or Oeko-Tex Standard 100-approved fabric and suppliers. Our goal is to have almost the entire range fully sustainable in the near future.

As part of the drive towards sustainability, in 2019 we introduced a limited Upcycle Edition of garments made from fabric remaining from the main production runs. In addition, all the INSULA™ fabric used in garment manufacture is produced at factories using solar roof panels to generate power for the machinery. To this end, we continue to search across the world for suppliers who can provide ways of working that meet the demanding quality standards required.

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SUSTAINABILITY
“OUR COMMITMENT TO SUSTAINABILITY IS FOCUSED ON CREATING LONG-LASTING PERFORMANCE APPAREL. WE MAKE DURABLE, WELL-DESIGNED QUALITY GARMENTS THAT CREATE A RELATIONSHIP WITH THE PLAYER – THAT WILL STAND THE TEST OF TIME.”

SUSTAINABLE MATERIALS SHOW THE WAY

• All GORE-TEX products are made from bluesign® approved materials.

• All INSULA™ products are made from bluesign® approved materials and feature garments made from recycled plastic bottles.

• All VENTIL8™ PLUS pants are made from bluesign® approved materials.

• All garment labels are made from bluesign® approved materials.

• All hangers and plastic bags are made from recycled plastic.

• Our VENTIL8™ PLUS shirt range is made with OEKO-TEX® STANDARD 100 approved fabrics.

We are gradually expanding our range made from certified and third-party approved materials to improve the environmental footprint throughout the supply chain. The task is being made easier as more fabric suppliers meet higher environmental standards and help us deliver the best garments possible for today’s golfers and future generations.

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ABOUT THE BLUESIGN® CRITERIA

The bluesign® criteria is very stringent in terms of the amount of water and electricity used in the process of manufacturing fabrics, as well as the addition of chemicals approved in the European Union or authorised worldwide. bluesign® inspectors conduct comprehensive audits at textile factories to verify compliance.

What began as a project initiative in 1997, three years leater resulted in the founding of bluesign® technologies with headquarters in Switzerland. It set out to unite the global textile supply chain in eliminating substances that might pose risks to workers and consumers. Certificates are issued to those manufacturers who pass rigorous on-site tests and are clearly

committed to continual improvement of their environmental performance. It ensures that the final textile meets very stringent global safety requirements and gives consumers an assurance that they are acquiring a truly sustainable product.

ABOUT THE OEKO-TEX® STANDARD 100

In 2021 Galvin Green adopted Oeko-Tex Standard 100 certification to the VENTIL8™ PLUS shirt collection. The globally recognised label certifies that each component in the shirts – every thread, button, zipper and other accessories – has been independently tested for harmful substances and that the item is completely safe in human ecological terms.

“IT IS ALSO THE QUALITY THAT MAKES US SUCH A SUSTAINABLE BRAND, DUE TO THE LONGEVITY OF OUR PRODUCTS.”
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BATUR RAZA MUHAMMAD / DESIGNER, GALVIN GREEN

From his perspective as a designer, Batur is convinced that the attention to functionality and high-tech fabrics used by Galvin Green is the future for golf wear brands. The world’s growing interest in sustainable choices is another factor that speaks for quality and durability: “It’s good for people’s economy and for the environment.”

What values do you place in the concept of sustainability?

The understanding of how urgent it is for us to take actions in order to slow down climate change has certainly influenced me and many others to do something. It has affected both my lifestyle and the way I work / produce. The value of sustainability has never been as important as it is now and it keeps growing every day.

Do you see an increased demand for sustainable products?

The entire world is gradually becoming aware of the climate change and we have noticed that our consumers are beginning to increasingly ask questions about how we play our part in making climate-friendly products.

What do you think Galvin Green is doing successfully today?

There are a lot of factors that come together like design, comfort, quality and good services, but I think the high quality of our products is what sets Galvin Green apart. It is the quality that keeps our consumers satisfied. It is also the quality that makes us such a sustainable brand, due to the longevity of our products.

How would you say that Galvin Green’s sustainability work has developed over time?

We are constantly looking for ways to create products that are not only made of recycled materials but also products that are easily recyclable without consuming too much energy. We are already using fibers that are recycled from plastic bottles collected from the oceans and also using materials that are bluesign® certified. The road is long but hopefully we will get there.

WORDS FROM THE GALVIN GREEN WORLD
11 USE OF BLUESIGN® AND OEKO-TEX®CERTIFIED OUR AMBITION IS TO ACHIEVE 100% USE OF CERTIFIED MATERIALS “WE ARE FOLLOWING DEVELOPMENTS CLOSELY AND WANT TO BE AT THE FOREFRONT OF NEW TECHNOLOGIES AND IDEAS.” SOFIA ASK-KLASON / PRODUCT DEVELOPER, GALVIN GREEN GORE-TEX INTERFACE-1™ INSULA™ VENTIL8™ SHIRTS 100% 100% 86% 13% 2023

OEKO-TEX®CERTIFIED FABRICS

MATERIAL AND PRODUCTION SUPPLIERS

Over many years, we have established relationships with suppliers for both materials and production. Like Galvin Green, they have a long-term plan for sustainability and realise the value of constantly developing. Through close dialogue, we ensure that our internal requirements regarding material production, quality and longevity are met. We believe that our longstanding and trustful partnerships are reflected in both the material quality and the end product.

ONGOING WORK

We follow developments in the textile industry closely and want to be at the forefront of new technologies and ideas. From new ways of reducing water consumption when dyeing material to searching for qualities with specific properties that allow them to be fully recycled when the garment lifespan has come to an end.

Our focus is to create the best products from both a functional and life cycle perspective. The most important thing we can do for the environment is to produce garments that can be worn for as long as possible.

VENTIL8™ PLUS TROUSERS/SHORTS/SKIRTS SKINTIGHT™ ACCESSORIES 89% 100% 51%
IN EACH PRODUCT SEGMENT VENTIL8™ PLUS SHIRTS 13%

BUSINESS THAT LASTS

Well aware that a long-term sustainable business requires more than durable and eco-friendly products, we work purposefully to create the right conditions for a viable business. This means taking financial responsibility so that we have the right level of profitability and growth to enable us to invest in equipment, employees, customers and suppliers. It also involves taking corporate social responsibility for the people who create value for the company – all the way along the supply chain via our own employees, to distribution and retail partners.

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LONG-TERM COMMITMENT AND PERSEVERANCE

For a long-term sustainable business to thrive commercially, socially and environmentally, we are mutually dependent on well-functioning collaborations where we and our partners push each other constantly to move forward. We do not believe in taking a hard-line, but prefer to establish trusting partnerships, where we make continuous progress together.

STRATEGIC FOUNDATIONS FOR THE BUSINESS

Galvin Green has a policy of working closely with companies throughout our supply chain who maintain the highest business practices. This policy translates into long standing suppliers who retain highly skilled staff and invest in infrastructure and equipment that produces garments in a sustainable fashion.

We strive to produce locally to reduce carbon emissions from transport. In the case of GORETEX garments, the best selection of licensed producers is currently in Asia. In terms of number of pieces, the majority of our production takes place in Europe (60%) and the remainder in Asia (40%).

CODE OF CONDUCT

• HUMAN RIGHTS

Referring to UN Global Compact’s Principle 1 and 2.

• LABOUR RIGHTS

Referring to UN Global Compact principles 3, 4, 5 and 6.

• ENVIRONMENT

Galvin Green complies with the laws and regulations of each country in which we operate. We’ve also established ethical business principles in our own Code of Conduct. In the Code, we submit to the Ten Principles of the UN Global Compact, which obligates all corporations to maintain, within their sphere of influence, a set of core values relating to human rights, labour standards, the environment and anti-corruption. Our code goes even further with Principle 11 adding a charity dimension, which we enacted with 10% of sales over the Green Friday Weekend in November 2022 going to the UNHCR. Here are the principles of the Galvin Green Code:

Referring to UN Global Compact’s Principle 7, 8 and 9.

• ECONOMY AND FINANCE

Referring to UN Global Compact’s Principle 10.

• CHARITY

Referring to principle 11: Businesses are encouraged to work and seek to be involved in local or global charity working to the improvement of better social and living conditions.

COMPLIANCE

Consequences and reporting violations.

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BUSINESS THAT LASTS

SUPPLIER EVALUATION

Some of our suppliers have been with us for 20 years, and it’s part of our strategy to build long-term sustainable relationships with them. To ensure that our collaboration develops in a beneficial way, we conduct annual evaluations. A team consisting of representatives from both purchasing and product development departments set up a protocol for each supplier, where a number of factors are ranked on a scale from 1 to 5. If the supplier receives less than grade 3 in any area, it results in a special action plan. Thanks to the continuous dialogue that we strive to have with all our partners, we rarely end up in situations where confrontations occur or a change of supplier takes place.

KEY PERFORMANCE INDICATORS

During the continuous follow-up work, we also apply a number of key performance indicators. One important indicator is our intention to visit all our suppliers at least once a year – something that has been difficult to carry out during the pandemic. Instead, we have handled the task through virtual meetings. Although something of a challenge, these meetings have proved productive and helped to reduce our carbon footprint.

In addition to the indicators covering agreements, delivery, finance and lead times, we look at ‘overstock’, where our goal is to reduce depreciation and not carry a fabric surplus. We strive to find use for all material purchased and this has resulted in our Upcycle Edition (UPE),

where we create special collections based on fully functional surplus material. For the 2023 supplier evaluation, we have added a sustainability indicator that will allow us to keep an eye on our suppliers’ continuous work toward a greener supply chain.

The following KPI’s are measured annually for all our material suppliers and producers:

• Delivery security (purpose: better customer service)

• Lead time in production (purpose: reduced risk)

• Overstock (purpose: reduced depreciation)

• Credit period (purpose: improved liquidity)

• Supplier visits (at least one visit per year)

• Contract coverage (e.g. Code of Conduct and Terms of Agreement and also regulation of intellectual property rights so that the Galvin Green brand does not risk being devalued or damaged in various ways)

• Sustainability (e.g. transparency, willingness to cooperate, and communication).

ECO FRIENDLY PACKAGING AND LABELS

In 2016, we conducted a thorough review of packaging and phased out all cardboard material from our product packaging. This resulted in a reduced package volume of over 30%, optimizing weight and space in transportation. At the same time, we introduced environmentally friendly packaging made from recycled plastic. This is used today for all Galvin Green products, which in 2022 amounted to 340 000 distributed items.

In consignments received from our manufacturers, we have eliminated all plastic materials and standardised box formats. In this way, we can reuse all the boxes in our own deliveries to the retail chain. To be able to reuse the packaging, we work with a higher quality of cardboard material, which after reuse is completely recyclable.

In 2020, we introduced a new hangtag concept. We reduced the number of hangtags and removed metal eyelets and plastic details. Work is now underway on recycled polyester in our woven labels. All our hangers are recycled and recyclable.

In order to have as little empty space as possible in transit, we never use any filling material when packing items. Instead of using tape to complete the packaging, we now use a cable tie machine. Therefore, less material is used, while the cable ties are recyclable and won’t pollute the packaging in the sorting process.

DIGITAL SHOWROOM

In 2020 we invested in a digital product showroom. This enables us to make presentations of our collections online, instead of traveling around physically with a large number of garments. In this way, we do not only minimize the travel of our own staff, but can also offer a

sustainable alternative to customers and suppliers who wish to visit us.

CONSUMER EDUCATION

By following recommendations, consumers can contribute to garments lasting longer and functioning better. So, we invest resources in educating consumers about how they care for their garments. Detailed advice is printed inside many garments, while relevant information appears on our website and through other channels. We also train the staff of our retailer partners on the subject of product care.

CONTINOUS IMPROVEMENT WORK

At the head office in Växjö, we have made a number of decisions to reduce our environmental impact. At the beginning of 2022, we installed solar panels on top of the building, which produces 65% of all the energy needed for the head office and warehouse. We also sort all waste, which becomes biogas. We have invested in a machine that only uses water to keep offices and warehouses clean, which means that our cleaning process is free of chemicals. In addition, we only buy fair trade products for our coffee machines.

We believe that many little things taken together make a big difference, and our ambition is to continue working broadly with sustainability issues.

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Pontetorto

In terms of sustainability, what is the biggest change that your company has made?

It’s a constant target of the company to reduce any environmental impact in our manufacturing processes and a complex process that everyone is engaged in. We adopt a sustainable approach to textile production. In the last year, we’ve invested in more advanced machinery that will save on energy. There is also a new approach to having no waste, hence more editions using recycled fabric left over from the main production runs. We also explore even more sustainable fibres that are biodegradable and minimise waste.

What’s the competition like when it comes to producing eco-friendly fabric?

There is a ‘greenwashing’ phenomenon today, as many textile manufacturers and brands claim to be offering eco-friendly products that are not certified by recognised global authorities such as bluesign®, which we regard as the most advanced solution.

What’s the biggest challenge facing a sustainable textile industry?

The polyester that we use in our fabric comes from recycled plastic bottles. However, we now need to find another solution for this as more bottled water companies choose to recycle the bottles themselves.

You supply large outdoor brands like North Face and Patagonia, but why has Galvin Green become your biggest customer in golf?

By working together for several years and building a strong relationship with shared sustainability values. We have been able to supply Galvin Green with high quality fabric that is very durable and technically advanced.

BUSINESS THAT LASTS
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ALESSANDRO ACUTI / TEXTILE SUPPLIER, PONTETORTO SPA, ITALY just celebrated its 70th anniversary as a premium textile business and has been a longstanding supplier of quality fabrics to Galvin Green.

WORDS FROM THE GALVIN GREEN WORLD

California’s Lanto Griffin has worn Galvin Green clothing with distinction on the PGA Tour since 2020. As one of the most recognizable players in the U.S., he won his first PGA Tour title at the Houston Open in 2019, having turned professional in 2010.

Have you noticed any eco-friendly initiatives in the golf industry?

Tournaments are doing a great job instituting eco-friendly initiatives such as encouraging fans to recycle, rideshare to events to save on gas and parking, etc.

Do you think sustainability is a key concern among your fellow Tour players?

I think different players view sustainability in different ways. I appreciate events and sponsors like Waste Management Phoenix Open, where there is a push to recycle and minimize the carbon footprint of the event.

How important is it for you that a garment is durable and can be worn for a long time?

It’s easy to want to buy cheap, poor-quality clothing but spending more money on better quality will be worthwhile in the long run. Galvin Green clothes are great quality and I find myself wearing them much longer than other brands I’ve worn in the past!

How conscious are you of your own carbon footprint when making career and day-today decisions?

My mother raised us to be environmentally conscious. Reuse and Recycle!

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“SPENDING MORE MONEY ON BETTER QUALITY WILL BE WORTHWHILE IN THE LONG RUN”
LANTO GRIFFIN, PROFESSIONAL GOLFER PGA TOUR

How has Galvin Green managed to become a sustainability leader in the golf apparel sector?

Mats: We started talking about sustainability more than a decade ago and have always had a vision to produce top quality clothing. This outlook has automatically resulted in us introducing more sustainable products into our ranges that are highly durable. We’ve found that consumers are willing to pay for garments that last longer –as long as they perform well, which ours always do.

What is Galvin Greens’ biggest focus when it comes to sustainability?

Sofia: The single most important factor has centred around the lifespan of garments. Again, this is something Galvin Green has always offered its customers and will continue to do so. We only buy from the top fabric makers and unlike some rival brands have never had to chase cheaper options, especially in rain gear, where GORE-TEX has been a consistently strong performer for more than 30 years.

Have you noticed any change with the ecocertified fabric suppliers latley?

Sofia: It has become harder for us to narrow down the best options, because there are many more potential suppliers claiming to be eco-friendly today than a few years ago. When we first started to challenge fabric suppliers on this subject and

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WORDS FROM THE GALVIN MATS LUNQVIST / PRODUCT DEVELOPER, GALVIN GREEN

what we could do jointly to minimise our carbon footprint, we found that any supplier with bluesign® certification offered the best quality and this remains largely true today.

Mats: We’re very conscious of ‘greenwashing’ being promoted by certain suppliers around the world. And, although we can’t claim to be experts, we can learn more about this and are interested to do so in order to keep the brand ahead of the game.

Are you looking to purchase fabric and carry out more manufacturing in Europe in future?

Sofia: We continually try to buy fabrics or produce garments in Europe as much as possible, but often it’s a question of the skills available, even though the shorter lead times and transport distances would make it much more beneficial.

Where are you placing the most emphasis for new eco-approved fabrics to appear in the range?

Mats: We see a lot of scope in placing more emphasis in the sustainable quality of our shirt range. We believe that Galvin Green can always compete on product quality in the massive shirt market worldwide, especially when put up against the many fast fashion options that exist today.

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SOFIA ASK-KLASON PRODUCT DEVELOPER, GALVIN GREEN
GREEN WORLD
GALVIN

LASTING RELATIONSHIPS

Since Tomas Nilsson founded Galvin Green more than 30 years ago, good relationships have been in focus. Tomas realised early on that a well-functioning and profitable business is based on cooperation, trust and transparency. Therefore, since the beginning, Galvin Green has put a lot of effort into making employees, customers and suppliers feel included and motivated. It has also ensured that partners have reasonable terms for cooperation, so they can also develop their businesses and be in step with Galvin Green. No-one benefits from partners feeling disadvantaged or being unable to cope.

The philosophy is that everyone who creates value, will also benefit from the value created. With this approach, relationships will flourish and last.

QUALITY

* Independent research conducted in 2022 showed that golfers in the UK and North America consider product quality as the most important factor when buying golf apparel, followed by price. British golfers rated Galvin Green as the leading apparel brand when it comes to innovation, having been familiar with its products for over three decades.

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A COMMON DRIVER

For Galvin Green, employees are crucial for the company to achieve success. Designed by golfers, for golfers defines what it’s all about. Everyone at the company shares a common passion for the game of golf and is encouraged to pursue an active lifestyle that helps to strengthen both body and soul, as well as the company values. The informal corporate culture combined with an innovative company spirit creates a commitment where each employee takes personal responsibility in driving the business forward.

PARTNERSHIP WHERE WE PUSH EACH OTHER

A sustainable company is also working to constantly develop its collaborations. We strive to partner with customers and suppliers who can help strengthen our brand’s sustainability profile. Partners who want to be involved in pushing sustainability issues and who inspire us to take new steps. Conversely, Galvin Green is looking for an open dialogue, where requirement specifications are met and preferably exceeded, with the explicit goal that everyone should agree on a common standard on sustainability issues.

“ULTIMATELY OUR GOAL IS TO PROTECT PEOPLE FROM THE ELEMENTS WHILE ALSO PROTECTING THE PLANET.”
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BENEDIKT SCHLICHTING / BUSINESS UNIT LEADER IN THE GORE-TEX DIVISION OF WL GORE

How do you reflect on the 30-year GORETEX association with Galvin Green?

Galvin Green and Gore have a strong relationship that has been made possible by the commitment from both brands to make long lasting and high performing products. Galvin Green’s expertise in design and R&D, combined with Gore’s waterproof, windproof and breathable technologies, have helped golfers to be protected from the elements and stay comfortable for decades.

The way we collaborate together is by a deep understanding of consumer needs that enable us to solve their problems, set priorities and evolve our thinking to deliver products to golfers that really matter and offer them the best possible experience.

Why is the golf sector important to WL Gore and its business success?

Golf is an incredibly popular sport and it is played in many regions around the world. Because of this regional diversity, it is often played in a wide variety of weathers, which can often be unpredictable. Many committed golfers are dedicated to playing in all weather conditions, and they’re interested in gear that can improve their game while keeping them cool, dry and comfortable. This makes Gore a natural fit for golf gear.

How significant is the drive towards sustainability undertaken by both brands?

Galvin Green and Gore share the same view on the importance of sustainability. At Gore, much of our business is now driven by Responsible

Performance. Responsibility covers many aspects of Gore’s business, from improving the environmental footprint of materials and manufacturing, to the durability and longevity of our products that allows consumers to use our products in the harshest conditions and over a long period of use time.

Ultimately our goal is to protect people from the elements while also protecting the planet. These are goals that Gore shares with Galvin Green.

Where do you see this drive leading in the years ahead?

The Gore Fabrics Division has a history of successful innovation as we take on new challenges. In 2021, Gore announced the introduction of expanded polyethylene (ePE) in its consumer business, which is a new, complementary material platform for its membrane technologies.

The launch of ePE marks another milestone on Gore’s sustainability journey as the business uses its vast expertise to drive environmentally improved material innovations. Gore’s Sustainability Framework outlines a long-term commitment to protecting people and the planet while prolonging product life and the well-being of people. This includes science-based, absolute carbon reduction goals that are essential to the de-carbonisation of our economy.

Ongoing collaboration with brand partners like Galvin Green ensures we will continue to create sustainable choices for consumers, while providing the performance quality they expect.

A SHARED OUTLOOK ON SUSTAINABILITY

RETAILER OF GOLF PRODUCTS:

Could you describe the sustainability work in your company?

For us, the sustainability work largely runs in close collaboration with our product suppliers as we do not have our own production. We are looking for an active dialogue where we gain knowledge and insight into the products we offer to our customers. In addition to the products we sell, it is important for us to make sustainable decisions regarding environmental, personnel and financial goals. Some of the active choices we have made are to install solar cells in our office, store and central warehouse in Örebro in Sweden, which produces 35% of our annual energy needs at the Örebro facilities. We are also gradually replacing all lighting with LED to minimize energy consumption. Another active choice is that all shipping and packaging for our e-commerce is environmentally compensated. We also collect all advertised clothes for recycling to be used for e.g. upholstery in child car seats. In short, we try to make active choices that are good for a sustainable society in the long term.

Why do you choose to work with Galvin Green as a supplier?

We have a long relationship with Galvin Green – which is part of our sustainability thinking. Galvin Green stands for high quality and prod-

ucts that are perfectly designed for our customers to use for a long time, which fits well into the range we want to offer. The people at Galvin Green are also professional and nice to work with, which we consider a nice bonus.

What are your expectations on Galvin Green’s sustainability work?

As with all the suppliers we work with, we expect Galvin Green to take responsibility for the entire life cycle. This applies to everything from material selection with safe and non-toxic clothing to fair working conditions and no child labor in production. Galvin Green’s philosophy is also well in line with the UN’s global sustainability goals of consumption and production, as the clothes are made to last over time, both in terms of quality and design.

What is your advice to consumers who want to act responsibly?

Acting responsibly is about thinking before buying. Why do I need the product and how should it be used? The main responsibility of the consumer, provided that we as retailers and producers have manufactured a sustainable product, is to buy goods that will be used for a long time.

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“ALL SHIPPING AND PACKAGING FOR OUR E-COMMERCE IS ENVIRONMENTALLY COMPENSATED.”
ANDERS WALL, CEO / DORMY

What makes Galvin Green the ideal Innovation Partner?

Galvin Green has shown great leadership in the golf apparel sector for a number of years with a series of important sustainable product innovations and a drive to push the boundaries with a sustainable mindset. Galvin Green’s focus on revolutionary technologies, pioneering fabrics and creating products that last made from certified materials throughout the supply chain sets an example for the whole industry on how to innovate responsibly and sustainably.

How significant is the apparel sector to the future of Sustainable Golf?

All golf products have a key role to play in helping accelerate sustainability in and through golf with their potential to directly connect millions of golfers with sustainability. The apparel sector is at the forefront of this vital role, with brands, knowledge, products and services helping to reduce the environmental impact of golf and its supply chain, drive industry awareness and engagement and meet the expectations of increasingly conscious consumers.

What outcomes from the COP26 Summit will have the biggest impact on golf clothing brands?

COP26 and the Glasgow Climate Pact delivered renewed commitments and pledges globally to limit the impact of climate change and try to keep a global warming target of 1.5C within

reach. The UN Fashion Charter, for example, updated its commitments during COP26 and calls for companies to halve their emissions by 2030. A move to a circular economy to eliminate waste and pollution, keep products and materials in use and regenerate natural systems is a positive step and now is the time for all golf clothing brands to take action.

What are your expectations for the coming years and where does Galvin Green fit into that?

The movement in sustainability and climate action is progressing rapidly as society enters a critical moment to address the defining issues of our time. As people, businesses and entire sectors are recognising both the need and opportunity to play their part, the golf industry is coming together with brands such as Galvin Green aligning with governing bodies, federations, tournaments, clubs, athletes, organisations and individuals in joining a growing community speaking up for sustainable golf to drive a better future for golf and the planet.

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JONATHAN SMITH / FOUNDER AND EXECUTIVE DIRECTOR OF GEO FOUNDATION FOR SUSTAINABLE GOLF

FROM THE GALVIN GREEN WORLD

How do you feel about the subject of sustainability?

As a golfer, I spend a lot of time in nature and I’ve learned to appreciate everything it has to offer. This has also made me realise the importance of conserving the environment. We all need to step up and take responsibility for future generations.

What would you like to see happen to make golf more eco-friendly?

I think it’s important to consider biodiversity when designing golf courses. With a good mix of grass, trees, flowers, sand and water, we can create wildlife-friendly environments. Conserving water and using eco-friendly grass and organic fertilisers are also ways to make golf more sustainable.

Galvin Green’s new range is focused on sustainability, how important is it for you that garments are long-lasting?

I think that it’s very important to have durable garments that are long-lasting. The Galvin Green clothes are all great to wear at any time, while I’ve had some previous lines that don’t wear so well. I love the Galvin Green shirts and shorts, which are incredibly breathable, yet hold their shape so well over time.

I pay close attention to recycling especially at home and I’m always looking at ways to reduce my own impact on the environment.

How conscious are you of your own carbon footprint in your day-to-day life?
WORDS AMY BOULDEN / PROFESSIONAL GOLFER LADIES EUROPEAN TOUR

A GREENER FUTURE

Golf is a classic game with many sustainable values. A golf course itself is a a long-term investment in a recreational environment that can be a source of activity and joy for hundreds of years. The game contributes to a healthy lifestyle for people of all ages, where the handicap system makes the game democratic and inviting. Added to this, is the inspiration to perform at your best out there.

‘The serious golfer’ is a persona who serves as a guiding light for our work here at Galvin Green. The serious golfer never compromises on the game or the equipment, and pursues new paths and unconventional solutions to succeed.

This uncompromising and innovative way of thinking drives us to aim for the best solutions, find the best technologies and turn them into a performance-driven design. The goal is always more performance with less impact. Therefore, we must continue to have a holistic approach toward sustainability. We have to keep looking at our entire supply chain, our internal processes and our distribution, to constantly advance our positions on sustainability.

The research referenced on pages 6, 7 and 17 was conducted among North American and British male and female golfers golfers in February 2022 by leading sports research company Sports Marketing Surveys, with the aim of understanding the key sustainability practices and concerns of golfers.

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