September 16, 2015
www.gfb.org
Vol. 33 No. 37
GA POULTRY FEDERATION LAUNCHES BIOSECURITY EDUCATION CAMPAIGN The Georgia Poultry Federation (GPF) launched its Grower Biosecurity Education Campaign on Sept. 8. The GPF goal is to reach growers with a consistent and frequent message about the importance of biosecurity, with the hope that these reminders will reinforce the other messages that growers are hearing and help create habits that will improve biosecurity at the farm level and help prevent outbreaks of highly pathogenic avian influenza (HPAI). As part of the campaign, called “All In or All Gone,” growers will receive email messages emphasizing the importance of maintaining strict biosecurity measures to prevent an outbreak. Each message will contain a single and concise concept that can be read quickly. In many cases, the message will be a reminder instead of detailed “how to” instructions. The first such message noted that while there are currently no known cases of HPAI in Georgia, it is critical that everyone working on poultry farms should follow strict biosecurity measures because the economic impact of HPAI outbreaks could be devastating. According to the first campaign message, All In means all poultry producers practicing biosecurity measures all the time. Catching avian influenza on your farm means your chickens are all gone. The flock will be depopulated, and the farm will be quarantined. The campaign has a website – www.allinallgone.com – where additional information is available. This site will be updated frequently so that anyone interested in learning more will have a reason to visit the site often. For example, a grower presentation from Georgia Poultry Lab Network Executive Director Dr. Louise will be uploaded and edited into sections so that growers can revisit the presentation and review particular areas of interest. Dating back to December 2014, the USDA confirmed more than 220 cases of HPAI in wild birds, backyard poultry and commercial poultry flocks in the Pacific, Central and Mississippi flyway zones (migratory bird paths) in more than 20 states commercial turkey and layer egg producers were hit hard this spring as wild birds carried the virus to Minnesota and Iowa. Animal health officials are anticipating that HPAI could return this fall as the migratory birds fly south for the winter.