A briefer on e-commerce platforms. Words by Gabriel Pe
S
ince the start of the pandemic, people have turned to online shopping to get their essentials and other things. New technologies and platforms have made it easier to buy things online and accessible through your smartphone. The pandemic has forced many traditional brick and mortar shops to quickly digitalize their stores in order to follow their consumers. While others who needed new revenue turned to online selling to fill the gap left by the pandemic.
Facebook Marketplace Since its launch in 2016, Facebook Marketplace has grown into one of the biggest online selling and buying platforms in the world largely thanks to the social media’s giant user base. Facebook Marketplace caters to all types of businesses, from the usual merchandise, to preloved goods, and even to service and advertising. Using the platform is easy as well, with sellers able to post pictures of products just like uploading vacation pictures, and customers instantly messaging the seller for details of the product. If you do plan to sell products in the Facebook Marketplace, remember that the Department of Trade and Industries (DTI) has reminded sellers to post the legitimate price of their product pursuant to Republic Act 7394 or the Consumer Act of the Philippines.
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FEBRUARY 2021
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