Case: Success factors of Alumni Relations outlined by Amir Pasic, Vice President of International Operations at CASE
The alumni satisfaction rate is a key measure in evaluating how successful alumni relations programs are. The rate contains components like pride of your own university, appreciation of alumni programs, sense of still being part of the university community after
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graduation, the role of the university as part of one’s identity, attitudes towards fundraising. Alumni satisfaction rate can be measured by surveys and enquiries with questions such as would you recommend, would you do it again, would you attend.
The figures in alumni participation in fundraising varied in different universities between 10-30%. For public universities 10 % was considered as a fairly good participation rate.