The Crystal Effect: All That Matters Is What You Believe By: Mia Schmitt
“My gallbladder started acting up and I was gonna have to have surgery -- it was incredibly painful,” recalled Julie Kalua, an assistant at East West Bookshop, sitting in front of the expansive crystal display case. “I would hold that crystal at night and it actually alleviated the pain so I could sleep.” Whether it is from healing of the actual crystals, or from healing of the mind through the power of belief and intent, people are getting a lot of benefits out of crystals. At a time of great anxiety and stress generated by a global pandemic, many people are turning to crystals for calm and pain relief. In fact, “U.S. consumers spend about $30 billion a year on complementary and alternative medicine,” and Julie Kalua Julie’s crystal store is benefiting from this trend as these people turn to crystals as an alternative method to cope with everyday stress in their lives. This accounts for the fact that “...metaphysical retailers cite current stresses for driving as much as a doubling in [crystal] sales.” Auria Polefka is also a deep believer in the power of crystal healing. She was first introduced to crystals by her grandmother, who gave her some when she was younger. She didn’t start using crystal healing until one of her friends re-introduced it to her. Auria said she learned more about crystals through TikTok, a popular social media app, which inspired her to research more about it. Then, after going to a crystal shop with her friend, she was enthusiastic about learning more. Auria attributes crystal healing to helping her feel appreciation and love for herself and others, and says, “that is something that everyone should feel…selfAuria Polefka love and just more love in general.”