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Your Guide to

Viva La Vista

Welcome! Welcome to the sixth annual Viva La Vista. Showcasing our wonderful Vista restaurants, Viva La Vista is a day of food, drink, music and fun for the whole family. This year, consider it the best tailgate party ever! Enjoy Viva La Vista, then head on in to your favorite Vista establishment to catch the USC/Georgia football game. Here are a few things you will need to know to make the most out of your day. New this year — for an extra measure of safety and security and because we've got more music than ever, Viva La Vista is a gated event with a ticket needed for admission. Get your tickets in advance at or purchase them in the Vista at Pearlz or Carolina Ale House. Advance tickets are $10; $12 at the gate. Children under 12 get in FREE.



Speaking of children, this year St. Peter’s Catholic School is sponsoring the Kid’s Corner with lots of free activities for the little ones. See the map inside for more details! Also new this year: we’ve done away with the tokens! Just bring cash and you’re good to go. There will be four ATMs inside the festival gates in front of LongHorn restaurant on Gervais Street.

11am UNTIL


Lincoln@Gervais IN THE VISTA

Finally, we hope you’ll join us today in thanking our sponsors who helped make this event possible today.


Sept. 4-10, 2013

Want to enjoy Viva La Vista like a rock star? For $65 ($85 day of, if available) you can have wristband in-and-out access to the VIP Room located in The Vista Room. Enjoy an open bar sponsored by Grey Goose vodka, scrumptious food from Blue Marlin, and a cool spot to sit and watch football. Limited tickets available at

Have a great time!



Viva La Vista

Restaurant Menus Whether chicken wings are your thing or salted caramel chocolate cupcakes float your boat, we have a dish to suit every palate. And we didn't forget the kids! Every Viva La Vista booth has some*KID FRIENDLY* thing for our youngest festival $2 Small Medium $4 attendees. Special thanks to our Large $6 fantastic Vista restaurants for putting together menus to make Rita’s is made fresh daily with real fruit and is trans fat free our mouths water! and gluten free FLAVORS: Swedish Fish Mango Watermelon Garnet & Black Cherry Buffalo Dip & warm tortilla chips $2

Blue Razzberry Strawberry Starburst Lemonade

Bite-size Mac & Cheese Balls with a southwest ranch dipping sauce *KID FRIENDLY* $2 Mini Blue Cheese Basil Burgers with a basil mayo $4 Wild Wing Cafe’s Atomic Wings $6

Chili (2 oz) $2 Dry Rub Wings (3) $2

Ribs (1/4 rack) $6

Fresh Squeezed Lemonade $2 Small $4 Large Cotton Candy $2 Roasted Peanuts $4 Gourmet Popcorn $4 for 1 $6 for 2 Carolina Boiled Peanuts (Regular or Cajun) $6

House Made Pimento Cheese with toasted pita chips *KID FRIENDLY* $2 Charleston Crab Cakes with roasted corn salsa & sweet remoulade $6 World Famous Shrimp & Grits Creamy Adluh grits with sautéed shrimp, Tasso ham gravy & Andouille sausage $6



She Crab Mac ‘N’ Cheese $4 Pulled Pork Sliders *KID FRIENDLY* $4 Seafood Ceviche $6

Cucumber Salad $2 Edamame *KID FRIENDLY* $2 Hainan Chicken served with brown rice $6 Korean-style Short Ribs served with brown rice $8

Mini Cupcakes *KID FRIENDLY* $2 for 2

Peking Duck M Style with two tortillas $10

Red Velvet

Burger Sliders (2) *KID FRIENDLY* $4 Grilled Fish Taco $4

*KID FRIENDLY* Buttered Popcorn $2

Chocolate Key Lime

Fresh #1 Tuna seared & served on a wonton chip $2 for 2 Fire Island Sushi Roll Tempura shrimp & avocado topped with diced tuna pieces mixed with sriracha, Japanese mayo & tempura flakes $4 for 4 pieces Chicken or Beef Skewers *KID FRIENDLY* $4 for 2 Combo Plate includes two Seared Tuna on Wonton Chips, four pieces of Fire Island Roll & two Chicken or Beef Skewers $8

SaltedCaramel Chocolate

Tickets at:

Sept. 4-10, 2013

Viva La Vista

Garden Zucchini Pasta Oven-roasted herb tomatoes with organic spinach, grilled zucchini, artichokes & asiago cheese over bowtie pasta. Served with a wedge of warm herb focaccia bread. $2 Chicken Pasta Primo Penne pasta topped with natural, grilled chicken breast, tomato basil sauce & asiago cheese. Served with a wedge of warm herb focaccia bread. $2

*KID FRIENDLY* Chips & Queso $2 TCBY Yogurt $2 Nachos $4 Burrito Bowl $4

Bleu Cheese Chips with warm bleu cheese crumbles *KID FRIENDLY* $2 Bananas Foster Cheesecake $2 Honey Chicken Skewers $6

Tuscan Focaccia Sandwich Tray TWO SPECIALTY SANDWICHES

*KID FRIENDLY* Oven roasted turkey breast, roasted tomatoes, walnut pesto mayo & asiago Smoked turkey breast, chipotle aioli, bacon, organic spinach & provolone $2 Southwest Chicken Chili Chunks of all-white chicken meat, whole red kidney beans, green chilies, course cut cilantro & jalapenos to give it just the right kick! Topped with real Vermont cheddar cheese, diced purple onions & blue corn tortilla chips. $2 Dessert Bars Cream Cheese & Pecan Chocolate Caramel White Chocolate Raspberry $2 each Sunshine Breakfast Sandwich Thick cut bacon, scrambled eggs, melted cheddar cheese served on an all-butter croissant. $2

Chowder Soup $2 Chocolate Stampede $2 Steakhouse Mac & Cheese *KID FRIENDLY* $4 Braised Beef Sandwich $4 Sirloin with bordelaise & rice $8

Steak Slider $4 Sweet Potato Tasting Portion *KID FRIENDLY* $2 Sweet Potato Regular Portion $4

Columbia Shrimp & Grits Cheese grits kissed with sherry wine, topped with jumbo blackened shrimp & creamy bell pepper & bacon gravy $8 Nathan’s® Coney Island All Beef Hot Dog Sliders Topped with homemade chili, cheese & onions. Served with potato chips. *KID FRIENDLY* $6 for 2 Willie’s Famous Tequila Wings Marinated, baked jumbo wings in our famous homemade tequila sauce. $6 for 7 Stadium Nachos Crisp corn tortilla chips topped with homemade cheese sauce, chili, pickled jalapenos & sour cream $6 Kid’s All Beef Hot Dog Served with potato chips. *KID FRIENDLY* $2 Chilly Willie’s Frozen non-alcoholic strawberry lemonade. *KID FRIENDLY* $2

Takosushi Smoked Pork Soft Tacos with salsa verde lime $6 Cowboy Cookie *KID FRIENDLY* $2 Lobster Potato Salad $4

Tempura Asparagus *KID FRIENDLY* $4 Crazy Roll: Shrimp tempura & cucumber topped with fresh shrimp, crab, avocado, teriyaki glaze & TakoSushi sauce $6

Save money & time! Buy advance tickets for $10 at Sept. 4-10, 2013



Viva La Vista

Be sure to designate a driver if you’re drinking or use Checker Yellow Cab to get home. The Alert Cab program will be operating during Viva La Vista from 3 until 6pm. Budweiser of Columbia will pay the first $10 of your ride to your home or hotel. Checker Yellow Cab Company is the official transportation company for Budweiser of Columbia. Cab stands are located outside the festival entrances on Lady and Senate streets.

St. Peter’s Catholic School Kid’s Corner

Some restrictions apply.

Cash & Credit Cards



Be sure to visit the St. Peter’s Catholic School Kid’s Corner, under the canopy at the corner of Gervais and Lincoln streets. Balloonopolis will be making all sorts of fun things with balloons and Sarah Dippity will be on hand for the best face-painting around, free from 11am until 2pm. There will also be sidewalk chalk and plenty of other games and activities to keep the little ones busy and happy. Children’s favorite Lunch Money plays on the Senate Street Stage from 11until 11:45am.



A special thank you to our generous sponsors:

Wondering where to park for Viva La Vista? Parking is FREE in the city garages during Viva La Vista! Park in the garage at Lady and Lincoln to enter the festival at the Lady/Lincoln entrance, or park in the garage at Senate and Park to use the Senate/Lincoln entrance.Both garages are handicap accessible.

Harvest Hope Food Bank will be accepting donations of non-perishable food items during Viva La Vista. Their mission is to provide for the needs of hungry people by gathering and sharing quality food with dignity, compassion and education.

Save money & time! Buy advance tickets for $10 at

To help make this a waste wise event, Keep the Midlands Beautiful is providing receptacles for recycling during Viva La Vista. Please use these containers for recyclables only. The large green containers are for your food trash. Thank you! • Children under 12 FREE

Save money & time! Buy advance tickets for $10 at Sept. 4-10, 2013

Sept. 4-10, 2013 • Children under 12 FREE



Viva La Vista

Music on Two Stages! Music has always been a part of Viva La Vista, but this year for your listening, jamming and dancing pleasure, we have a full lineup of local and regional bands leading up to our headlining performance of the day with the Grammy Awardwinning reggae band, The Wailers. Grab a bite and a brew and hop between stages to hear some of our favorite local bands and international superstars.



(Gervais Street near Gadsden):

(Lincoln Street near Senate):

11:00–11:40 Ten Toes Up

11:00–11:45 Lunch Money

12:00–1:00 The Executives

12:00-12:40 76 and Sunny

1:30–2:30 Lefty at the Washout

1:00–1:40 Capital City Playboys

3:00–4:30 The Wailers

2:00–3:00 Reggie Sullivan

THE WAILERS 3–4:30 The Wailers are heralded as one of the last great reggae institutions, history in the flesh, continuing to tour and breathe new life into their universally loved catalog of reggae’s greatest hits. There is no more legendary band in Jamaican music history than The Wailers. Formed in 1969, the group has created an extraordinary body of work whose echoes are heard in every corner of the world today. Original members included the man hailed as “The Artist of the 20th Century,” Bob Marley and his vocal partners Bunny Wailer and Peter Tosh, alongside the ground-breaking rhythm section of the Barrett brothers, Carlton on drums and Aston “Family Man” on bass. Today Aston leads the band as it continues its worldwide campaign of promoting peace, love and equality through the message of reggae and Rastafari. History with Bob Marley In 1970, Bob, Bunny and Peter joined forces with the Barrett Brothers in the studio of famed producer Lee “Scratch” Perry, the Upsetter. When they parted company with Perry, the Barrett brothers decided to leave with them. “They were the best vocal group,” recalls Family Man, “and we were the best rhythm section, so we just decided to come together and mosh up the world.” That they did in a way that none of them could ever have predicted. To date, The Wailers have sold over a quarter of a billion albums, including seven top-ten entries on the British pop charts. At the millennium, The Wailers’ 1977 masterpiece, “Exodus,” was chosen by Time magazine as the best album of the 20th century. It contained Bob’s anthem, “One Love,” called the “Song of the Millennium” by the BBC,

which played it every hour for 24 hours during its globe-spanning coverage of the turn of the century. The Grammys bestowed upon him a posthumous Lifetime Achievement Award and he received a star on Hollywood Boulevard. Marley passed away from melanoma cancer at the age of 36 in 1981, instructing the band to carry on his mission. Family Man, the rock hard foundation of The Wailers’ sound, has led the band through various incarnations ever since. Because he was the arranger and co-creator of Marley’s finest works throughout the 1970s, hearing him play the Wailers’ songs today is the closest one can come to experiencing the excitement of those immortal performances during Bob’s lifetime. Post Marley The current lineup includes the veteran keyboardist Keith Sterling, a veteran of ‘70s studio greats, the Soul Syndicate, as well as Peter Tosh’s Word Sound and Power band. He is so respected by his colleagues in The Wailers that they call him “Coach.” Fams’ young son, Aston Jr., a multi-talented musician, plays organ and is the heir apparent, helping bring the music forward to a new generation. Filling the role of lead singer is a highly disciplined young Jamaican star on the rise, Dwayne Anglin, known as Danglin. Of particular note, he is a Navy veteran who already holds a masters degree in criminology and is actively pursuing a Ph.D. in that field, while nightly bringing audiences to their feet in loud acclaim for his

Save money & time! Buy advance tickets for $10 at

vocal prowess. “Drummie Zeb” excels on percussion. He is a founding member of Chicago’s Awareness Art Ensemble, and has toured with Kenny Chesney. Lead and rhythm guitar and backing vocals are handled expertly by Audley “Chizzy” Chisholm. Backing vocals are also supplied by the elegant Trinidadian Cegee Victory. Their tight and historically sensitive blend was never more apparent than at the beginning of 2013 during The Wailers’ “Survival Revival” tour of North America, on which the band reproduced what many critics consider Marley’s most profound statement of his personal philosophy, 1979’s “Survival” album. Never ones to be pigeonholed in the past, The Wailers reaffirmed their continuing relevance and versatility in modern music with a guest spot on country superstar Kenny Chesney’s hit single, “Everyone Wants to Go to Heaven,” and also appeared in a video for the song which was shot in Jamaica. They have just rejoined him for a new single called “Spread the Love,” released in June of 2013. Now well into their fifth decade, The Wailers truly are living legends who embody the nobility, conviction and progressiveness of Bob Marley and his music. “Our music is the magic,” says Fams “the oxygen of the people. It’s the message of roots, culture and reality, meant to spread peace and love to all.” -Roger Steffens, author and Wailers historian Edited for length, see the full bio at

• Children under 12 FREE

Sept. 4-10, 2013

Viva La Vista TEN TOES UP 11–11:40

LUNCH MONEY 11–11:45 Lunch Money brings the indie rock experience to family audiences with an energetic, musical salute to the stuff of childhood: blowing bubbles, pushing buttons, going to the library and getting dizzy. They have songs in regular rotation on SiriusXM Radio and have played venues and festivals around the United States, including Austin City Limits Festival and Lollapalooza. Their most recent album Spicy Kid was released on Squirrel Mechanic Records last summer. Lunch Money began performing in 2003 when singer/guitarist Molly Ledford (previously of The Verna Cannon) decided to try her hand at bringing the live music experience to young audiences. She enlisted fellow Verna Cannon bandmate Jay Barry (drums) and J.P. Stephens (bass) to form Lunch Money, the name chosen to honor that first taste of childhood independence and power. In 2010, trombonist Russell Ramirez joined the band.


1–1:40 “There might not be a better party band in South Carolina than the Capital City Playboys.” –Free Times The Capital City Playboys won’t compromise when it comes to partying. Roaring through rockabilly with a dirty garage edge, the Playboys throw out come-ons so fast there’s no chance to reply. Just bob your head along. Led by guitarist and frontman Marty Fort and anchored by longtime scene members Jay Matheson on bass and Kevin Brewer on drums, this is a talented group playing for nothing more than a good time.

76 AND SUNNY 12–12:40 Seventy Six and Sunny is an alternative pop-rock band from Columbia, SC formed in the spring of 2012 by guitarist/ lead vocalist Austin Lang and drummer David Kesling. A long time friend of Lang and Kesling, Tim Byrd was introduced in the summer of 2012 as the band’s keyboardist. Jawann Stuckey completed the lineup by becoming the band’s bassist in October. The vibe of Seventy Six and Sunny has often times been compared to “college band” sound that dominated the 90’s decade. Seventy Six and Sunny blends together carefully crafted melodies with subtle, hard-hitting rock that showcase talent and musicianship obvious to fans of many different genres and eras.

Ten Toes Up is a funk-infused rock quartet from Murrells Inlet SC. High energy live shows keep fans dancing. With a nod to the rock bands of old, Ten Toes Up incorporates the funk of the 70’s mixed with the blueeyed blues of the Allman Brothers. The instrumentation is percussion heavy with a dual-drumming rhythm section led by bass and guitar.

THE EXECUTIVES 12–1:00 Originally founded in 2008, the Executives started because a group of friends found common ground in each other's music.They quickly gelled and found themselves on tour with The Wailers. Frontman Jordan Miller went on to large success with The Movement, as bassist Britt Barker began full on production and beat making and drummer Drew Corontzes found success in playing as a freelance drummer with some of the most popular electronic DJs in the south. Now The Executives are back as a live act, with brand new music to build from.



2–3:00 Since forming in early 2012, The Reggie Sullivan Band has become one of the hottest bands in SC. Their reputation as a wildly entertaining live act grew after the release of their CD Together in June of 2012. The band is building its reputation on a strong work ethic and has been a top draw at local festivals such as Viva La Vista, been featured on radio stations such as WXRY and 92.1 The Palm, and has won competitions such as Building The Band at The Tin Roof. With Reggie Sullivan on bass and vocals, Nick Brewer on keyboards, Zach Bingham on guitar, and Brendan Bull on drums the band is a winning combination.

1:30–2:30 “Lefty at the Washout started out as just wanting to have a good time, and hearing the songs we wanted to hear,” said Charles Wilkie, the band’s singer. Lefty, which includes Barry Hicks (drums), Rob Grookett (saxophone/keyboards), Jay Foster (bass), Jonohn Taylor (turntables) and Stan Laraque (guitar), plays a sunsoaked blend of reggae and rock, as well as heavier rock. But Lefty separates itself by not taking its music too seriously. Songs such as “Can’t Come Out” and the title track “Forty to Five,” are summed up by a line in the latter: “kickin’ back and enjoying this life.”

You can also buy your advance tickets in the Vista at Carolina Ale House and Pearlz. Sept. 4-10, 2013



Viva La Vista


Wine Garden!

This year we have an amazing selection of beers for you to choose from at four bars PLUS the Goose Island Party Bar in the center of the festival.

Back by popular demand: for $10, you get a wristband that entitles you to TWO visits into the Wine Garden, sponsored by Ben Arnold. Enjoy 1-oz. tastings of these carefully selected wines — 10 reds and 10 whites — which will be poured until they’re all gone. Try to plan your visits early so you don’t miss out!

Viva Beers! Draught Beers/$4: Goose Island Kolsch Brewed in the traditional German fashion with a light, fruity aroma.

Magic Hat #9 A not quite pale ale whose mysterious and unusual palette will swirl across your tongue and ask more questions than it answers.

Copperline Amber Ale A brilliant Red Ale brewed with caramel and pale malts — provides just a touch of fruits for a very drinkable ale.

Shocktop Belgian White Unfiltered Belgian White Wheat Ale with natural cloudiness and a light golden hue and a slight taste of orange. Conquest/$5: (Conquest tent only)

Artemis Blonde Warrior spirit can be experienced in the mild bitterness that is perfectly balanced with a refreshing honey-like sweetness

Sacred Heart IPA Complex malt backdrop with hops of the glorious tiger flower. This IPA leaves you wanting to sip just once more.

Medusa Stout Sweet and silky, the seductress uses the dark arts of chocolate malt and roasted barley to give your palette a ravishing experience that you will not soon forget. Canned Beers/$4: Landshark Island style lager, great for breezy days at the beach or jammin’ with your crew.

Budweiser This original lager first brewed in 1876, beechwood aged with a balance of hops and malt.

Bud Light The number one beer in the world is always a compliment to great food and great times. Here We GO. Bud Light Lime Infused with real lime juice, this refreshing beer has a tangy light finish.

Michelob Ultra The low carb, low calorie brew which has a superior finish for the Ultra lifestyle.

Non-alcoholic Beverages! Calloway Water Unique beauty of blue springs is a result of the natural shifting of land masses many years ago in Georgia.

Sparkling Ice Naturally flavored sparkling mountain spring water with 0 calories, 0 carbs and 0 sodium.

Monster Energy The original, Best selling energy drink in the US.

Zero Ultra A lighter-tasting Monster energy drink with zero calories and zero sugar.

Some of these wines will also be sold by the glass outside the Wine Garden. Find a new favorite to enjoy with your food!

Viva White Wine! TASTING NOTES


Santa Margherita Prosecco Citrus and doughy on the nose, notes of apricot. Melon and orange on the palette with consistent and pleasing effervescence. Michael David Sauvignon Blanc Light in body, but full of flavor. Racy with more than a hint of lemon grass and key lime. A hint of white flower and pears and a nice finish. Loveblock Pinot Gris Layers of musk melon and almond flavors. Finishing dry with great fruitiness, minerality and length with a touch of lime. Protea Chenin Blanc Hints of pear, citrus and honeysuckle. Lighter, more accessible style for earlier enjoyment. Zonin Moscato Fruity and very inviting, with intense scents of peaches and exotic fruit. Fresh and pleasantly sweet with a taste that reveals its varietal characteristic. Matanzas Creek Sauvignon Blanc An intensely perfumed fresh bouquet of lime, bright pink grapefruit and lemon thyme combined with notes of green melon, pear and papaya. A medium bodied, and fresh food-friendly wine. Delaporte Sancerre A very perfumed nose of grapefruit. As usual, very racy acidity. Round but lively fruit with some pear and golden raisins. Tangley Oaks Chardonnay This wine shows impressive balance and acidity, along with a hint of minerality. Notes of vanilla come through, layered with honey and orange peel. Danzante Pinot Grigio Rich with aromas of tropical fruit such as papaya and pineapple, followed by delicate floral notes. The aromatic fruitiness continues onto a generous, full-bodied palate that is wonderfully fresh and lively. La Crema Chardonnay Aromas of Meyer lemon and yellow apple, punctuated by hints of butterscotch and subtle floral notes. The palate adds flavors of juicy yellow plum, lemon curd and vanilla custard.

Murphy Goode Homefront Red Sweet herb, mineral and black cherry qualities with powerful structural elements and an elegant mouth feel. Catena Malbec Deep aromas of ripe red and dark fruits are joined by delicate violet and lavender notes, with traces of vanilla and mocha. Markham Merlot Intense floral notes of both Tahitian vanilla and ripe, boysenberry fruit. Vanilla, roasted nut and caramel oak flavors with rich cherry fruit. Chateau de Sours Rogue Aromas of leather and hints of vanilla, cinnamon, and spice. Ripe and lush merlot with flavors of sherry and raspberries. Oxford Landing Shiraz The generous palate has flavors of blackberry and plum, complimented by soft, supple tannins with hints of chocolate and spice, and subtle oak influence. Groth Cabernet Big and lush with huge gobs of fruit in the aroma and flavor. The texture of the wine is soft and supple, typical of Cabernet Sauvignons grown in Oakville. Marques de Caceras Rioja Nice, refreshingly ripe fruit in the mouth with delicious tannins that confer good body and complexity. Smooth texture charms the palate with long-lasting flavors. Colavita Pinot Noir Sweet cola and blackberry aromas. Rich flavors of red fruits and a velvety finish. Rhiannon Red Soft tannins and a slightly jammy mouth-feel with fruit forward flavors of dark cherry, blueberry and raspberry jam with complimentary notes of cocoa. Kilikanoon Lackey Shiraz Rich and fullbodied with classic Aussie Shiraz character. Big black fruit, a hint of mint and a savoury depth.

Please note that beer and wine sales end at 4:30 — 30 minutes before the festival closes at 5pm.

Sept. 4-10, 2013

Viva La Vista  
Viva La Vista  

Columbia SC festival celebrating The Vista.