Community OUR FUTURE DEPENDS ON HOW WE LIVE LIFE TOGETHER
Berwick Waters, VIC
Anthony Boyd
CHIEF EXECUTIVE OFFICER, FRASERS PROPERTY AUSTRALIA
You began in October last year as the new CEO of an established business in the biggest social upheaval in our lifetime. Good timing? Absolutely! A lot of people have said you couldn’t have taken over at a worse time, but I guess I always look at these things through a more positive lens. It’s such an awesome opportunity. I’ve been connected with this business and the leaders in this business for so long, I had a big head start. So, when I took over the reins, we were able to get moving at speed.
What was your first priority? We’re living through a period of so much societal and technological change, and that has profoundly impacted the way cities function and people communicate with each other. For me, the first priority was clear: how do we, as a developer, ensure that our obligation to create opportunities for people to live happier, healthier, more connected lives comes to fruition? As a business, we’ve looked at that question as forensically and as honestly as we can, and for us, it means not being content with merely being a creator of ‘nice places’ to live, or work, or shop; we want to go further than that. I think our obligation is actually to use what we do — our unique and century-long experience — to create opportunities for people to feel they belong and unite them in a shared hope for a better future.
6
Autumn/Winter 2021 | Live proud