CFA Accomplishments Report 2019

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Annual Accomplishments Report 2019 2018 Year in Review


This CFA Accomplishments Report printed courtesy of Premier Printing, a CFA National Sponsor.

www.premierprinting.ca


2019 Accomplishments Report / Table of Contents

Canadian Franchise Association Accomplishments Report 2019

Table of Contents 4 Message from the 2018/2019 Chair of the CFA Board of Directors 5

Message from Sherry McNeil, President & Chief Executive Officer

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About the CFA

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Recent Accomplishments

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Advocacy & Government Relations

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The CFA's Key Advocacy Accomplishments

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Lead Generation

14

Raising the Profile of Franchising

16

Celebrating Excellence in Franchising

19

Education & Information

20

Education & Networking

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Snapshot of a Prospective Franchisee

25

Membership

26

Membership: Year in Review

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Our Members: A Snapshot

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The Essentials of Membership: At a Glance

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In Your Words: CFA Member Feedback

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CFA Board of Directors 2018/2019

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CFA Committees

36

Get Involved!

37

A Look Ahead: Franchising in 2019

38

Thank You, CFA Sponsors

40

CFA Staff Resources

41

Why is it Important to be a CFA Member?

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Find Us

Š2019, Canadian Franchise Association


2019 Accomplishments Report / Message from the 2018/2019 Chair of the CFA Board of Directors

Message from the 2018/2019 Chair of the CFA Board of Directors The Canadian Franchise Association’s (CFA) accomplishments over the past year are indeed notable. Throughout the 2018 calendar year, we promoted the franchise business model, fostered the growth of our members’ franchise concepts, and addressed government policy directly impacting the industry head-on with key advocacy work. Among the CFA’s landmark accomplishments in 2018, we worked to clearly define what we do as an Association, and for whom we exist to serve. With the unveiling of the CFA’s new branding and mission to help everyday Canadians achieve the dream of building their own business, we moved forward with the mindset of Growing Together™. By connecting everyday Canadians with the franchising opportunities offered by our more than 700 corporate members, we’re helping franchise systems across a vast array of categories to grow and prosper while putting the franchise industry as a whole on an upward trajectory. With the appointment of Sherry McNeil to the President & CEO position in November, we set forth on a path towards both change and opportunity. Under Sherry's leadership, the CFA has begun to ramp up its strategic transformation to serve those in the Canadian franchise community by advocating for franchising, offering the best learning resources, and providing a plethora of support and growth opportunities. As highlighted throughout this report, we have laid some solid groundwork for the CFA to move forward in the right direction under Sherry’s leadership.

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While we accomplished a great deal in 2018, there’s still more to be done. As part of a vibrant, growing Association, we are always looking to further enhance our members’ ability to attract quality leads, whether it be online, in print, in person, or through our new lead generation initiatives, like our Webinar Live Chats and direct email campaigns. We help you and your franchisees save money and time through a member exclusive savings program, and we continue to build on popular networking and learning events, including the CFA National Convention. These are just a few of the exciting developments the CFA has focused on as we work to strengthen and grow our Association. This Accomplishments Report presents a more detailed summary of the CFA’s accomplishments in advocacy (page 9), lead generation (page 13), education and networking (page 19), and membership (page 25). The initiatives and accomplishments highlighted here serve as a starting point for the future of the CFA and the Canadian franchising industry.

John DeHart 2018/2019 Chair, CFA Board of Directors

Canadian Franchise Association  cfa.ca / franchisecanada.online


2019 Accomplishments Report / Message from President & Chief Executive Officer

Message from Sherry McNeil, President & Chief Executive Officer At the Canadian Franchise Association (CFA), we look back on 2018 proud of what the franchising community in Canada has achieved. In 2018 the CFA released the first-ever Franchise Forecast and Economic Impact studies, wherein our industry’s contributions to the Canadian economy were brought to the forefront. Featured in a CBC report on franchising, the studies showed Canadians nationwide just what the franchise business model can help them achieve. These extensive reports, which looked at both the present and future of our industry in Canada, advanced the message that the CFA continues to push forward: that the franchise model helps everyday Canadians realize the dream of building their own business. By annually contributing $96 billion to the Canadian economy, 1.8 million jobs, $61 billion in household wages, and $16 billion in federal tax revenue, the numbers show how franchising is fuelling our economy with jobs and revenue for franchisors, franchisees, and the ground-level employees that help franchise operations run smoothly. Internally, we introduced the new CFA brand to keep this momentum going. A member-driven initiative led by the CFA Board of Directors, the CFA Branding Committee, staff, and branding agency Pigeon Brands, the initiative introduced the four new brand pillars of Advocacy, Lead Generation, Education, and Corporate Offerings to benefit our members, and advance this message even further.

franchising and small business issues going forward. The CFA’s advocacy efforts are highlighted on page 9 of this Accomplishments Report. As highlighted on page 13, the CFA continued to offer our extensive suite of lead generation products. Providing our members with the right tools to grow their franchise systems such as trade shows in key markets, publications, e-blasts, the LookForAFranchise.ca website, and an extensive offering of other lead generating tools, we reached more than 415,000 prospective franchisees last year. The 2018 CFA National Convention in Ottawa brought more than 500 franchisors and franchise support services suppliers together for three days of non-stop networking events, educational learning opportunities, and engaging presentations that covered a wide range of pertinent franchise topics. At Convention, we recognized the franchise systems that have demonstrated the strongest relationships with their franchisees through our Awards of Excellence. We celebrate these award-winning concepts on page 16. You can find more information about Convention, our first-ever golf tournaments, the CFA Holiday Luncheon, our Webinars on Wednesdays (WoW) series, and other key 2018 events and educational initiatives on page 22.

In addition, Growing Together™ became our tagline and in December 2018 we adjusted our focus to centre on our diverse community of franchise leaders. In the end, franchising is about people. Our new tagline and focus means fostering the growth of our member’s franchise concepts by opening the doors of the franchise business model to Canadians coast to coast.

Everything we do at the CFA – from advocating on the important issues impacting our industry to ensuring our members can grow and thrive with effective lead generation tools – is done with the ultimate goal of helping everyday Canadians realize the dream of building their own business. As highlighted throughout this Accomplishments Report, the CFA has, and will continue to emphasize the need for Growing Together™ with our franchise community throughout 2019 and beyond.

In 2018, we made it a priority to protect the franchise model through grassroots advocacy. #FranchiseAwareness in Ottawa helped to build relationships with the Federal and Provincial governments that will lead to more engagement, consultation, and partnership opportunities regarding

Sherry McNeil President & CEO, Canadian Franchise Association

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / About the CFA

About the CFA

Our Purpose: We help everyday Canadians realize the dream of building their own business.

Our Mission: To amplify the understanding and power of franchising in Canada by: • Advocating on the issues that impact this dream; • Connecting people with opportunity and; • Delivering learning opportunities that make franchising stronger. The Canadian Franchise Association (CFA) is a national, not-for-profit association of more than 700 corporate members representing more than 40,000 franchised business owners. We are the voice of the franchise community and the recognized authority on franchising in Canada. We speak for a business sector that represents every industry and touches the lives of every Canadian, in every community across the country. In 2018, Canadian franchises contributed over $96 billion per year to our economy and created jobs for over 1.8 million people. Canadian franchises enabled 75,000 hardworking Canadians to be their own boss as the owner of their own small business franchise locations, serving their neighbours in communities from coast to coast to coast. We believe that franchising is ultimately about people. It’s about everyday Canadians working in partnership, sharing success, and Growing Together™. At the CFA, we serve people in the Canadian franchise community by providing support, learning resources, growth opportunities, and advocating to protect the franchise business model.

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Canadian Franchise Association  cfa.ca / franchisecanada.online


2019 Accomplishments Report / Recent Accomplishments

Recent Accomplishments As the Canadian Franchise Association (CFA) looks back on 2018, we see an exciting year for both the Association and the franchising industry itself. With a mission to help everyday Canadians realize the dream of building their own business, we launched key initiatives in advocacy, education, and networking to bring the power of franchising in Canada to the forefront. Working under the mission statement: Growing Together™, these key initiatives of 2018 were about connecting Canadians with the franchise business model, advocating on the issues that impact franchising, and delivering learning opportunities to make franchising stronger. ADVOCATED FOR THE FRANCHISE BUSINESS MODEL

With a mission to help everyday Canadians realize the dream of building their own business, the CFA made it a priority in 2018 to fight to protect the franchise business model through extensive advocacy efforts. • Supported the passing of the Making Ontario Open for Business Act (Bill 47). As part of the CFA’s commitment to creating an environment where franchise businesses can thrive, we backed Bill 47, which repealed a number of burdensome aspects of Bill 148, the Fair Workplaces, Better Jobs Act. • Received an Ontario grant under the Employment Standards Training and Education Program (ESTEP). The CFA partnered with the Ontario Ministry of Labour to raise awareness of employer responsibilities under the Employment Standards Act (ESA). • Submitted comments on B.C. Employment Standards Review. When the British Columbia Law Institute (BCLI) released a 400-page report with nearly 80 tentative recommendations to government for amendment of their Employment Standards Act, the BCLI requested feedback from stakeholders. We submitted a written response which aligned with those previously submitted in Ontario and Alberta during their respective employment standards reviews. • Submitted comments on B.C. Labour Code. We joined a network of B.C. businesses to produce joint-submissions for commenting on the province’s mandate to update their labour and employment laws. We helped identify areas that require improvement due to the modern and ever-changing workplace.

• Released the first ever Economic Impact Report on Canadian franchising. We partnered with the Canadian Centre for Economic Analysis (CANCEA) to produce the CFA’s Economic Impact Report, which presented an overview of franchising’s contributions to the Canadian economy. • Consulted with Ontario Government on Retail Cannabis Distribution. Our ‘Frannabis’ Task Force advocated for the franchise industry to operate cannabis retail stores in Ontario following the federal government’s legalization of recreational cannabis. • Held Vital Meetings Coast to Coast. The CFA took to the East Coast to meet with Deputy Ministers of Business, Labour, Finance, Industry, and others in Newfoundland, P.E.I., and Nova Scotia. These proactive government meetings built on similar meetings held in Alberta, Ontario, New Brunswick, and Saskatchewan earlier in the year. • Raised #FranchiseAwareness on Parliament Hill and in Queen’s Park. We celebrated Franchise Awareness Day on Parliament Hill in Ottawa and at Queen’s Park in Toronto to connect face-to-face with politicians to talk about the importance of franchising. • Submitted comments on class actions. Following a Law Commission of Ontario (LCO) review of class actions in Ontario, the CFA submitted comments on the review, suggesting that Ontario’s class proceedings statute address national class actions in a way that fosters the continued growth of the franchise business model.

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / Recent Accomplishments

When it came to lead generation in 2018, the CFA strengthened our brand, shared success stories with millions of Canadians, and developed new ways to tell the story of franchising.

• Expanded our reach into Saskatchewan with a special insert about franchising in the Regina Leader Post and Saskatoon StarPhoenix, enabling our members to reach more than 3,500 prospects in the province.

• Unveiled the CFA’s new brand purpose and mission. At the 2018 CFA National Convention, we revealed our new logo, Growing Together™ tagline, and purpose and mission statements. Our rebrand involved a complete visual overhaul of all of our print and digital properties, and an increased focus on telling the stories of everyday Canadians in franchising.

• G rew our social media following by over 200% to more than 7,500 followers on Facebook, Twitter, LinkedIn and Instagram. We also started using Snapchat during our live events to create more engagement.

CONNECTED PEOPLE WITH OPPORTUNITY

• Promoted our members to more than 415,000 prospective franchisees in 2018 through our print, digital and in-person lead generation products. • Generated nearly 102 million media impressions and 200 positive news stories about franchising. Working with National Sponsor Fishman Canada, we developed a year-long public relations campaign focused on sharing franchise success stories. We were featured in outlets like CBC, CTV, Global News, Globe & Mail, Toronto Sun, and more!

• Hosted Ottawa Franchise Week, our first-ever virtual tradeshow, for prospective franchisees in the Ottawa area.

FOSTERED EDUCATION AND NETWORKING

Through wide-reaching educational programs, trade shows, and networking events, the CFA helped connect our corporate members with opportunities to learn and grow. • I ntroduced VIP Panel Discussion at the Franchise Canada Show. In Toronto, attendees of the Franchise Canada Show learned from franchise consultancy, finance, and legal experts through the Ask the Experts: VIP Panel Discussion.

• A ligned all prospective franchisee focused products and services under the Franchise Canada master brand. This brand restructuring helps prospective franchisees find all of our resources in one convenient location: www.FranchiseCanada. Online. Not only does this provide a cohesive brand experience to prospective franchisees across all of our products and services, but it also makes it simpler for them to associate the Franchise Canada brand with the Canadian Franchise Association.

• Hosted Franchise Law Day. Nearly 100 CFA members attended the 2018 Franchise Law Day where they learned about the most critical and pressing legal developments to provincial and federal laws impacting the Canadian franchise environment.

• Launched the Franchise Canada Chats… podcast featuring weekly in-depth interviews with franchise industry movers and shakers who share their challenges, successes, and tips for other aspiring franchisors and franchisees.

• Hit the Links Across Canada. Our annual Golf Tournaments returned to Ontario, British Columbia, and for the first time ever, Moncton, New Brunswick. These tournaments provided franchise leaders with a fantastic networking opportunity.

• Launched Franchise Canada TV featuring behind-the-scenes video interviews with franchisors and franchisees profiled in the pages of the latest issue of Franchise Canada Magazine.

• Spread Holiday Cheer. Over 100 CFA members came together to celebrate the holiday season and network with industry peers in a relaxed and fun environment at our Holiday Luncheon at the Mississauga Convention Centre.

• Relaunched LookforaFranchise.ca with a slick new look and user interface to deliver more leads to our members. • G rew our audience of prospective franchisees by more than 46% by increasing our reach on social media, sharing success stories, and developing targeted campaigns to grow our e-mail lists.

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• Took to the Capital for the 2018 CFA National Convention. More than 500 delegates, franchise experts, keynote speakers, and new and emerging franchisors attended Canada’s largest franchise education and networking event in Ottawa.

• Mixed and Mingled. Following successful Franchise Canada Shows across the country, our members had the opportunity to connect at our cocktail receptions.

Canadian Franchise Association  cfa.ca / franchisecanada.online


Advocacy & Government Relations The Canadian Franchise Association (CFA) is dedicated to the protection of the franchise model through grassroots political advocacy. In April 2018, the CFA’s Franchise Awareness Day in our nation’s capital organized in-person meetings between senior executives at CFA-member franchise systems and their local politicians. Meetings were then followed by an evening cocktail reception, where politicians and their staff networked with franchise business leaders in an effort to build bridges between franchise leaders and government to raise awareness about the importance of franchising in Canada. This proved to be a valuable tool in the CFA’s advocacy efforts when it came to critical legislation impacting the franchise industry. After years of consultation and voicing the concerns of the franchise community and the broader business community, the CFA is committed to fostering strong relationships with the government to create an environment where business can thrive.

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / The CFA’s Key Advocacy Accomplishments

The CFA’s Key Advocacy Accomplishments Conservative Government Overturns Previous Liberal Government’s Labour Changes

After consultation and voicing the concerns of the franchise community and the broader business community, the CFA and its members are committed to creating an environment where business can thrive. Late 2018, the Ontario government passed the ‘Making Ontario Open for Business Act’, fulfilling one of Premier Doug Ford’s leading campaign promises to make Ontario “open for business” once again. The Making Ontario Open for Business Act enables Ontario employers to boost job creation and investment by cutting unnecessary regulations and repealing some of the most burdensome aspects of Bill 148. Amendments repealed include: Employment Standards Act, 2000 (ESA)

• Maintaining Ontario’s current minimum wage at $14 per hour until 2020, to be followed by increases tied to inflation • Replacing the current Personal Emergency Leave rules with three days for personal illness, three days for family responsibilities, and two days for bereavement • Repealing scheduling provisions to allow for more flexibility for employers and employees • Repealing the averaging public holiday pay formula prescribed by Bill 148 and returning to the previous prorating formula • Repealing equal pay for equal work on the basis of employment status and assignment employee status, but maintaining the requirement for equal pay on the basis of sex • Repealing the requirement for the employer to prove that an individual is not an employee where there is a dispute over whether the individual is an employee Labour Relations Act, 1995 (LRA)

• Repealing rules that forced card-based certification on the workers in home care, building services, and temporary help agencies, and will return to vote through a secret ballot • Repealing rules that force an employer to provide a union with employees’ personal information if 20% of workers showed interest in joining a union

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• Reinstating pre-Bill 148 test and preconditions for the Ontario Labour Relations Board (OLRB) to certify a union as a remedy for employer misconduct • Repealing the power of the OLRB to review and consolidate newly certified bargaining units with existing bargaining units CFA Submits Comments on B.C. Employment Standards Review

In the summer of 2018, the British Columbia Law Institute (BCLI) released a 400-page report with nearly 80 tentative recommendations to government for amendment of their Employment Standards Act. BCLI requested feedback from stakeholders and the public by August 2018. The CFA submitted a written response which aligned with those previously submitted in Ontario and Alberta during their respective employment standards reviews. Thankfully, BCLI’s report had no recommendations suggesting a joint-employer designation. After a full review and consideration of all submissions, BCLI will amend their recommendations accordingly and submit to government. The CFA will keep members updated as they progress on this file, and will continue to advocate for policies that allow the franchise industry to thrive. CFA Submits Comments on B.C. Labour Code Review Panel

As part of the province’s mandate to update their labour and employment laws, the B.C. government appointed an independent review panel to review B.C.’s labour code and identify areas that require improvement due to the modern and ever-changing workplace. The Panel held a first round of consultations in the Spring of 2018, and after consideration of input from those consultations, released a full report with 29 tentative recommendations to the public, requesting another round of consultation. The CFA joined a network of other B.C. businesses to produce joint-submissions for both rounds of consultation and are confident the government is hearing the business industry’s perspective.

Canadian Franchise Association  cfa.ca / franchisecanada.online


2019 Accomplishments Report / The CFA’s Key Advocacy Accomplishments

The CFA Awarded Ontario Grant to Produce Employment Standards Training and Education Program (ESTEP)

CFA Consults with Ontario Government on Retail Cannabis Distribution

The CFA was one of four recipients to be awarded an Ontario grant under the ESTEP initiative to produce various materials designed to help franchise business employers better understand their obligations under the Employment Standards Act, 2000 (ESA). The key objective of the ESTEP program is to expand the scope of the Ontario Ministry of Labour’s existing education and outreach efforts by funding external organizations to develop educational programs aimed at educating employers and employees within different industries. The CFA officially launched their Employment Standards and Education Program for Ontario Franchised Businesses initiative shortly after our 2018 National Convention. Materials available to members and the broader public include a detailed and informative Tool Kit, articles in our Franchise Voice and Franchise Canada magazines, webinars and seminars presented by employment and labour lawyers, as well as other materials to help make Ontario’s labour laws more accessible and easier to navigate.

Late 2018, the CFA struck a ‘Frannabis’ Task Force in response to the legalization of cannabis in Canada, and the preliminary stages of allowing recreational retail cannabis stores in Ontario. The CFA felt it necessary to be ahead of the curve on advocating for the franchise business model’s place in the retail market. In the wake of Bill 36, Cannabis Statute Law Amendment Act, 2018, the CFA submitted written comments to the Standing Committee on Social Policy, emphasizing our support of the lack of restrictions within the statute, therefore allowing the franchise industry to operate recreational cannabis retail locations within the province of Ontario. The emerging Canadian recreational cannabis market provides an exciting opportunity for entrepreneurs, including franchisors and franchisees, to enter into a rapidly growing industry. The Government of Ontario has decided that it would allow only 25 retail store authorizations before December 13, 2019 and that these 25 applicants would be selected by way of a random lottery. On January 11, 2019, the 25 lottery winners were selected.

CFA Commissions First Ever Economic Impact Report on Canadian Franchise Industry

The CFA will keep members updated as this process continues.

The CFA joined forces with an economic research firm to produce the first ever report of its kind in Canada. The CFA’s Economic Impact Report presents an overview of the state of the nation for franchising in Canada. Prepared for the CFA by the Canadian Centre for Economic Analysis (CANCEA), this report gives an in-depth look at what’s happening in Canadian franchising –from the economy to employment to growth both national and provincially.

CFA Consults on Class Action Review

The CFA had also commissioned Canada’s first ever Franchise Forecast report, detailing franchise growth across the country in 2018 by sector and province. The report presents an outlook of franchising in the Canadian economy in 2018. For franchisors operating in Canada, the information is vital when planning expansion efforts and modeling system-wide performance.

Last year, the Law Commission of Ontario (LCO) took on the first independent, evidence-based, and comprehensive review of class actions in Ontario since the enactment of the Class Proceedings Act in 1993. During this period, class actions have grown dramatically in volume, complexity, and impact in Ontario and across Canada. In March 2018, the LCO released a consultation paper asking for submissions from the public. The CFA participated in this consultation, ultimately submitting that Ontario’s class proceedings statute address national class actions in two distinct ways. First, Ontario should adopt the approach of other provinces in setting out the standard for an Ontario court to assume jurisdiction over a national class action. Second, Ontario should also adopt the approach of other provinces in expressly permitting Ontario courts to decline to certify a class proceeding where one already exists in another province.

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / The CFA’s Key Advoacy Accomplishments

STAY INFORMED Advocacy Alerts: The CFA sends out regular Advocacy Alerts to provide you with the latest advocacy news, including policy and/or legislation developments, CFA meetings with government officials, and advocacy accomplishments. To be added to our e-mail list, visit cfa.ca/ cfa-communicationpreferences.

CFA Meets with Ministers and Politicians Throughout Canada

The CFA continued to advocate for the franchise business model with key meetings held between franchise industry leaders, politicians, and ministers throughout the country. First, the CFA took to the East Coast to meet with Deputy Ministers of Business, Labour, Finance, Industry, and others in Newfoundland, P.E.I., and Nova Scotia. These proactive government meetings built on similar meetings held in Alberta, Ontario, New Brunswick, and Saskatchewan earlier in the year. On April 24 2018, the CFA brought their advocacy efforts to Parliament Hill for #FranchiseAwareness Day. Organized by the CFA, Franchise Awareness Day was designed to educate government about the importance of the franchise business model in Canada by connecting Members of Parliament (MPs) from across Canada with more than 75 senior franchise business leaders. From Caucus meetings to one-on-one meetings to our cocktail reception, it was a day marked by connection, education, and empowerment. Together, participating franchise members were able to express the ongoing role franchising has played in their lives and their communities.

Advocacy Headquarters: The Advocacy Headquarters section of the Members Only Area is your go-to resource for advocacy information. This site is regularly updated with the latest details surrounding policy and legislation, along with details about events in which you can participate to help raise the profile of franchising in Canada. Bill 148 and Bill 47: The CFA has developed resources to help members navigate the amendments introduced in Ontario’s Bill 148 and Bill 47. These resources, including links to past webinars, articles, and best practices resources, are available in the Advocacy section of the CFA website’s Members Only Area. All of these resources can be accessed at cfa.ca/ our-services/advocacy.

Bob Benzen (Calgary Heritage), John L. Rogers (Likewise Law), Meaghan Ariss (Pizza Pizza Ltd.), Nathan Oxford (JaniKing Canada), Sherry McNeil (Canadian Franchise Association) and Dan Hopkins (Paul Davis Restoration).

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From left to right: Clark Harrop (McDonald’s Restaurants of Canada Limited), Scott Brison (Kings – Hants), Bobbi Sullivan (Mr. Rooter) and Robert McNamara (Jani-King Canada).

Canadian Franchise Association  cfa.ca / franchisecanada.online


Lead Generation In 2018, the CFA unveiled its new brand and mission to help everyday Canadians realize the dream of building their own business. To deliver on that mission, the CFA connects people with the opportunities in franchising through multiple channels – in print, online, and in person. In 2018, we grew our audience, rebranded our lead generation products, and introduced new and exciting ways to share stories from the people at the heart of the franchise business model. Through our lead generation products, social media pages, marketing and public relations efforts, we shared franchise success stories with more than 415,000 prospective franchisees in 2018.

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / Raising the Profile of Franchising

Raising the Profile of Franchising In 2018, the CFA reached more Canadians than ever through our lead generation products, media relations efforts, and social media campaigns. Tying these elements together was the CFA’s new brand, which is focused on everyday Canadians who achieve their dreams of business ownership through franchising. Whether it’s in the pages of our magazine, a podcast episode, a social post, or a media pitch, we’ve been putting a face to franchising by sharing success stories. Building the Franchise Canada Brand

In 2018, we reached more than 415,000 prospective franchisees through our lead generation products, which were consolidated under the Franchise Canada banner to create a more powerful and consistent brand. As part of this rebranding, LookforaFranchise.ca was relaunched with a slick new design and user-friendly interface. We also introduced new Franchise Canada products, including the Franchise Canada Chats… podcast and Franchise Canada TV, enabling us to share even more inspiring franchise success stories using new and innovative mediums. Finally, we expanded our reach into new geographic regions in 2018. In October, we published a special insert about franchising in the Regina Leader Post and Saskatoon StarPhoenix, enabling our members to reach prospects in Saskatchewan, which was identified as fertile land for franchise growth in the CFA’s 2018 Franchise Forecast. We also hosted our first-ever virtual tradeshow, featuring a series of webinars hosted by members looking to expand in the Ottawa area. Through these initiatives, we’ve been able to amplify our brand across Canada and inspire more Canadians than ever to achieve their dreams of franchise ownership!

Year in Review

102,000,000 media impressions

170

news stories

46%

more prospective franchisees in our database

200%

audience growth on social media

875,095

social media impressions

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Canadian Franchise Association  cfa.ca / franchisecanada.online


2019 Accomplishments Report / Raising the Profile of Franchising

Public Relations

Working in partnership with Fishman Canada, we shared success stories from Canadians who achieved their goals of entrepreneurship through franchising. These inspiring franchise stories generated nearly 200 news stories and 102,000,000 media impressions in 2018! Booster Juice, Goldfish Swim School, FranNet, Lice Squad. com, Mary Brown’s, Spirit Leaf, Spray-Net, Stagecoach Performing Arts and Tan on the Run are just some of the members who received media coverage as a result of our recent media outreach efforts.

CFA Board Member and Vice President of Business Development at Pacini Restaurants, Lafleche Francoeur, speaks to CTV news during the Franchise Canada Show in Calgary

Mary Brown’s franchisee Tayyub Rasool speaks to Global News at the Franchise Canada Show in Calgary

FranNet franchisee and franchise consultant, Gary Prenevost, speaks to CBC On the Money to share the benefits of the franchise business model

CFA’s President & CEO Sherry McNeil speaks to Global News about why interest in franchising increases during economic downturns

Social Media

We’ve been raising #FranchiseAwareness on social media by sharing inspirational franchisee success stories, videos and quotes every week. By sharing these stories, we grew our social media following by over 200% in 2018. Today, we’re sharing the story of franchising with more than 7,500 followers across Facebook, Twitter, LinkedIn and Instagram and we’re gaining more followers every day. Get Connected! Follow us on social media: Join the conversation! Connect with us on social media and share your franchise success story! Twitter: @CFAFranchise Instagram: @cfafranchise Facebook: @canadianfranchiseassociation LinkedIn: Canadian Franchise Association

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / Celebrating Franchise Excellence

Celebrating Franchise Excellence Our annual awards program celebrates the foundation of Canadian franchising by recognizing excellence across the industry. Participation is free and exclusive to CFA members, with winners receiving free editorial with the CFA, bonus media coverage, and a powerful marketing tool to recruit franchisees. The awards program includes the Awards of Excellence, Franchisees’ Choice Designation, and Recognition Awards. New in 2019, we’ve also added the Franchisee of the Year Award. CFA Awards of Excellence in Franchising

The Awards of Excellence are the pinnacle of franchise achievement in Canada and are presented annually to franchise systems that have demonstrated the strongest relationships with their franchisees. Franchise brands compete through an independent survey that evaluates them in franchisee relations, leadership, marketing, training and support, and more. These awards are split into Traditional Franchises (those with brick and mortar locations) and Non-Traditional Franchises (those that are mobile or home based) to recognize the range of franchise opportunities on the market. With only two Grand Prize winners selected, this is our most coveted award!

Non-Traditional Franchises 2018 Awards of Excellence in Franchising Non-Traditional Franchises Grand Prize Winner

2018 WINNERS:

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6-15 Franchisees

16-29 Franchisees

Wise Cracks

Little Kickers

Paul Davis

Par-T-Perfect Party Planners

Restoration 1

Alair Homes

Heart To Home Meals

TWO MEN AND A TRUCK

Home Instead Senior Care

Canadian Franchise Association  cfa.ca / franchisecanada.online

30+ Franchisees


2019 Accomplishments Report / Celebrating Franchise Excellence

Franchisees’ Choice Designation

The Franchisees’ Choice Designation (FCD) recognizes franchises with exceptional rankings in franchisee satisfaction. Recipients are determined by the scores they received in the awards survey. Special honours are bestowed upon companies that receive the designation for five or more consecutive years. Last year marked the eighth year of the Franchisees’ Choice Designation, and 26 of the recipients achieved it for five or more years in a row.

Traditional Franchises 2018 Awards of Excellence in Franchising Traditional Franchises Grand Prize Winner

6-15 Franchisees

16-29 Franchisees

30-99 Franchisees

100+ Franchisees

Lice Squad.com

Symposium Cafe

Triple O’s

Pizza Nova

Inspiration Learning Center

Scholars Education Centre

UCMAS Mental Math Schools

A&W Food Services of Canada

EDUCATION WITH A DIFFERENCE

THE TEN SPOT Beauty Bar

White Spot Restaurants

Speedpro Signs and Wendy’s

Boston Pizza

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / Celebrating Excellence in Franchising

Celebrating Excellence in Franchising CFA Recognition Awards

The CFA’s Recognition Awards pay tribute to franchise professionals, franchise systems, and franchise support suppliers for their outstanding achievements and contributions to the Canadian franchise community and for their commitment to philanthropic endeavours.

2018 WINNERS:

Diversity & Inclusion Champion Award

For extraordinary leadership and contribution towards improving and promoting diversity in the workplace.

Hall of Fame Award

For outstanding performance and leadership by a franchise company over a significant period of time. 2018 Winner: Kumon Canada

Lifetime Achievement Award

For exceptional achievement and contribution to the franchise industry. 2018 Winner: Randy Moore, Mister Transmission

2018 Winner: The Lunch Lady

FRANCHISEE

OF THE YEAR 2019

New for 2019

Outstanding Corporate Citizen Award

Volunteer Leadership Excellence Award

For ongoing philanthropic concern, support, innovation, and impact to the community.

For entrepreneurial spirit for franchising as a volunteer or as an ambassador with the CFA.

2018 Winner: BioPed Footcare

2018 Winner: The Changing Workplaces Taskforce (Matthew Badrov, Janice Beer, Julie Breau, Clark Harrop, Joel Levesque, Sherry MacLauchlan, Julie May Rogers, Carol Patterson, Michael Sherrard, Peter Snell, Larry Weinberg, John Wissent)

18

Canadian Franchise Association  cfa.ca / franchisecanada.online

We’ve added two new awards in 2019! The Franchisee of the Year Award recognizes franchisees who have demonstrated exceptional business performance, community involvement, and unique professional accomplishments. The Distinguished Franchise Support Service/ Supplier Award is new to our Recognition Awards and showcases a person or company for their contributions in support of the franchise industry and the CFA.


Education & Networking The CFA is proud to offer a wide-range of educational programs and networking events to over 700 corporate members, prospective franchisees, and the broader franchise community. Through our firstclass resources, our Franchise Forecast and Economic Impact studies, and our extensive networking opportunities, we are continually sharing the latest franchise information and best practices with the Canadian franchise community. Our education and networking offerings are designed to foster franchise growth, forge partnerships, and promote the idea of Growing Together™.

Canadian Franchise Association  cfa.ca / franchisecanada.online

19


2019 Accomplishments Report / Education & Networking

Education & Networking The CFA is made up of a community of franchise leaders and small business owners who are committed to sharing best practices, amplifying the understanding and power of franchising in Canada, and ultimately, Growing Together™ by promoting franchise excellence through best practices. In 2018, more than 250 CFA members contributed their knowledge to our many events, publications, and franchise resources. Here are some of the highlights from the past year:

Introducing the CFA’s Employment Standards Training and Education Program

In 2018, the CFA was one of four organizations to receive a grant under the Ontario government’s Employment Standards Training and Education Program (ESTEP) to produce various materials to educate franchise business employers about their obligations under the Employment Standards Act, 2000 (ESA). Launched in September, our ESTEP program is designed to educate and inform the Canadian franchise community on their rights and obligations under Ontario’s latest labour and employment laws. As part of our ESTEP resources, the CFA is proud to provide online modules, print articles, webinars, and in-person seminars to help make Ontario’s new laws more accessible and easier to understand. To date, 210 participants have registered for ESTEP webinars and seminars. The CFA will continue these educational resources throughout 2019. Visit cfa.ca/employment-rules to learn more and to register for an upcoming event.

Year in Review

1,531

Attendees at CFA educational events

10,000+ Prospective franchisees at the Franchise Canada Show

120+

Educational Webinars Online (and growing!)

Knowledge Shared From

EMPLOYMENT RULES:

Employment Standards Tool Kit for Ontario Franchised Businesses

200+ 180+ Speakers

CFA Member Companies

52

Article Contributors

Published by

20

Canadian Franchise Association  cfa.ca / franchisecanada.online


2019 Accomplishments Report / Education & Networking

Franchising in Canada: Economic Impact and Forecast Canadian Franchise Industry Economic Outlook

The CFA is committed to helping our members grow their businesses by providing the most current data on franchising across Canada.

2018 February 2018

In 2018, we published our first-ever Economic Impact Report and Franchise Forecast in partnership with the Canadian Centre for Economic Analysis (CANCEA), a leading economic research firm. The reports contain information about franchising’s contribution to Canada’s GDP, as well as its projected growth in each province, territory and major industry sector.

Prepared for: Canadian Franchise Association

This information not only helps our members with their expansion plans, it gives us the data we need to position franchising as a critical economic driver across the country when we speak to media and government. The 2019 edition of the Economic Impact Report and Franchise Forecast will be released at the 2019 CFA National Convention. Early findings from the study indicate that franchising isn’t slowing down any time soon:

Page | 1

The Economic Contribution of the Canadian Franchise Industry

The Economic Contribution of the Canadian Franchise Industry April 2018

Prepared for for Canadian Franchise Association Prepared Canadian Franchise Association

• Franchising is estimated to grow by 2.59% (+$2.5 billion), increasing the total franchise-related GDP contribution to $100.6 billion • 1.90 million Canadians are projected to be employed by the franchise industry in 2019 • There are an estimated more than 76,000 franchise units across Canada Canadian Centre for Economic Analysis

The 2019 Franchise Forecast and Economic Impact Report will be available for download soon at cfa.ca/research.

Snapshot of the 2018 Franchise Forecast

12

75,765

Expected number of franchise units in Canada by the end of 2018, a growth of 520 new franchise units.

21%

Total GDP growth for the franchising industry in 2018. Most notably, the real estate and business services sectors are forecasted to have the largest magnitude of growth in GDP (+$555-million).

263

The number of new franchise establishments expected to open in Ontario, despite the chilling effect of rapid minimum wage increases in the province. This represents 50.5% of all new franchise establishments in Canada.

5%

12th

The franchise industry as a whole ranks as the 12th largest industry in Canada.

19

The average number of staff per location franchises are expected to employ in 2018

The franchise industry’s stake of the overall Canadian economy.

Canadian Franchise Association  cfa.ca / franchisecanada.online

21


2019 Accomplishments Report / Education & Networking

New VIP Panel Discussion at the Franchise Canada Show

In October, we introduced the Ask the Experts: VIP Panel Discussion to our Franchise Canada Show. Exclusive to attendees who pre-registered for the Franchise Canada Show, each panel discussion is led by a team of franchise experts, including a franchise consultant, financial and legal experts, and an experienced franchisor, and is intended to help attendees learn more about the franchise business model and connect with leaders in the field. Since launching, over 320 attendees have pre-registered to attend a VIP Panel Discussion at one of our Franchise Canada Show’s. In addition to our regular shows in Toronto, Montreal, Calgary, and Vancouver, this year, we are also bringing the Franchise Canada Show to Edmonton.

CFA Franchise Law Day

Nearly 100 CFA members attended the 2018 Franchise Law Day where they learned about the most critical and pressing legal developments to provincial and federal laws impacting the Canadian franchise environment. Throughout the one-day event, 36 of Canada’s leading franchise law experts shared their knowledge during plenary, concurrent, and roundtable sessions. “CFA Franchise Law Day provides up to date and informative discussions on practical legal issues regularly facing franchisors and franchisees, as well as advice on best practices in areas constantly undergoing change. Anyone who is involved in the administration of franchise legal affairs should not miss this program." Frank Zaid, Frank Zaid FRANlegal Support Services

22

Canadian Franchise Association  cfa.ca / franchisecanada.online


2019 Accomplishments Report / Education & Networking

2018 CFA National Convention

In 2018, the CFA National Convention returned to Ottawa with a new look. More than 500 delegates, franchise experts, keynote speakers, and new and emerging franchisors attended Canada’s largest franchise education and networking event in the nation’s capital. Last year’s festivities brought together the best of the best in Canadian franchising for three days of non-stop networking events, educational learning opportunities, and engaging keynote presentations led by Charlwood Pacific Group’s CEO & Chairman, U. Gary Charlwood, sales expert Todd Cohen, and Nurse Next Door and LIVE WELL Exercise Clinic co-founder, John DeHart.

In-between networking opportunities, roundtable discussions and concurrent sessions, the CFA unveiled to delegates our new brand, created in partnership with the CFA Branding Committee and branding agency, Pigeon Brands.

“Once again, the CFA Convention provided a unique opportunity to network and learn from a tremendous variety of Canadian franchisors. The camaraderie was outstanding with everyone being so willing to help. I have been in the franchise industry for well over 25 years but I am always amazed at how much I learn when I spend these few important days with my industry colleagues and peers. Attending the annual CFA Convention should be on the radar for every franchisor.” Bob Tipple, Expedia CruiseShipCentres

Holiday Luncheon

By popular demand, the CFA brought back its Holiday Luncheon in late 2018. Over 100 CFA members came together to celebrate the holiday season and network with industry peers in a relaxed and fun environment. Guests were treated to lunch, drinks, prizes, and a special performance by international violinist, Grenville Pinto.

CFA Golf Tournaments

In support of the CFA’s advocacy efforts, our annual Golf Tournaments returned last June to Ontario, British Columbia, and for the first time ever, Moncton, New Brunswick. Exclusive to franchisors and industry suppliers, our Golf Tournaments are designed to help franchise leaders make substantial business connections and support advocacy. In 2018, nearly 200 golfers made their way onto the greens, competed in friendly competition, and networked with esteemed industry experts.

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / Snapshot of a Prospective Franchisee

Snapshot of a Prospective Franchisee CFA reached more than 415,000 prospects in 2018!

Male Female

70% 30%

Where do they live? Territories 0% BC 12%

AB 17%

How old are they?

5%

18-24

SK 2%

Atlantic Provinces 3%

MB 2%

QC 5%

ON 59%

25-34 27% 35-44 33% 45-49 14% 50-54 11% 55+ 10%

When are they looking to invest? Now 19% 36%

Within 1 year

How educated are they?

9%

High School

Trades/Vocational Training

1-2 years

2-3 years

10%

3 years +

11%

What kind of franchise are they looking for?

2% 51%

College/University

24%

38%

Graduate Degree

46%

Food 16%

B2B

How much money do they have?

Under $10,000

$10,000-$50,000

11% 22%

$50,000-$100,000

24%

$100,000-$250,000

23%

$250,000-$500,000

15%

$500,000+ 5%

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Canadian Franchise Association  cfa.ca / franchisecanada.online

Health/Fitness/ Senior Care

9%

Retail

9%

Consumer Products and Services

8%

Children’s Products and Services

6%

Automotive

4%

Other

2%


Membership CFA members represent a diverse cross-section of businesses and more than 50 industries in Canada. Our members range from very large, established franchise systems to smaller or emerging franchise brands. We provide our members with a full range of programs and services to help them grow through the support of the franchise community. Our programs and services include advocacy, education and training, industry information and best practices, networking, events, and lead generation.

Canadian Franchise Association  cfa.ca / franchisecanada.online 

25


2019 Accomplishments Report / Membership: Year in Review

Membership: Year in Review CFA welcomed 88 new franchise brands and 44 new suppliers to its growing membership in 2018. Member Satisfaction

We’re here to help our members grow their businesses. That’s why we offer opportunities for members to provide ongoing feedback. From check-in calls from staff, to online survey requests, your feedback ensures we fully understand your needs so we can continue Growing Together™. In 2018, we continued to offer the Net Promoter Score (NPS) survey as a member communication tool. This quick, two-question survey is sent out quarterly and empowers CFA members to provide ongoing feedback. This enables us to take timely action to continually improve your membership experience. And your feedback has been positive! Our most recent NPS was 61, which is considered to be a “world class” score and an indicator of exceptional client satisfaction. We’re performing 144% higher than the average NPS score of B2B organizations comparable in size to the CFA (average B2B company overall NPS is between 20-25). Not only are we performing favourably compared to others in our industry, we’re also improving over time. When we launched the survey in 2016, our first quarterly Net Promoter Score was 42. By the end of 2018, our quarterly rating was 61, representing a 19% increase in member satisfaction since we first launched! Have Feedback? We’d love to hear from you! In addition to sharing your feedback through the NPS survey, you can also call us at any time. If you have questions, concerns or feedback about your membership, please contact Alexandra Mann, Senior Coordinator, Member Engagement & Operations at 416-695-2896 ext. 290 or amann@cfa.ca. First NPS vs. Recent NPS Q1, 2016

Q4, 2018

Overall Net Promoter Score®

Overall Net Promoter Score®

Promoters: 123 Passives: 70 Detractors: 29

Promoters: 117 Passives: 13 Detractors: 23

42%

26

61%

Canadian Franchise Association  cfa.ca / franchisecanada.online

Total Member Count Franchise System Members

607

Franchise Support Services/Suppliers

178

Here are the top three reasons our newest franchise system members joined the CFA in 2018: Lead Generation

72% Credibility

67% Networking

70%


2019 Accomplishments Report / Our Members: A Snapshot

Our Members: A Snapshot What Does the CFA's Membership Look Like?

Where Canadian Franchise Association (CFA) member franchise systems operate

Over

700

Newfoundland and Labrador

14.1%

corporate members

29.3%

Operating in over

Northern Canada

21.2%

62.6%

32.3% 62.6%

British Columbia Alberta

46.5%

39.4%

P.E.I.

Quebec

87.9% Saskatchewan

36.4%

Manitoba

31.3%

Nova Scotia

Ontario

*Results add to more than 100% due to multiple responses.

50

different sectors

400+ 596

franchise systems, with

New Brunswick

brands

CFA members represent

CFA Membership by Sector Automotive & Truck Services / 4% Products / Rentals Business Services

10%

Commercial / Residential Services

8%

Educational Products & Services

9%

Food – Quick Service Restaurants

26%

Food – Restaurants / Dining Rooms

8%

Hair & Nail Salons / Spas + Tanning

3%

Health / Fitness / Nutrition

7%

Home - Improvement / Renovation / Restoration

6%

Retail

6%

Seniors Services / Home Care / Transition

4%

Other

9%

CFA Membership Breakdown – Franchise Support Services / Suppliers Accountants / Bookkeeping

6%

Advertising / Graphics

4%

Banks / Financial Services

11%

Business Aids & Services

6%

Computer / Software / Internet

6%

Digital Marketing / Website Development

2%

Franchise Consulting Services 10% Franchise Development

5%

Insurance

5% 33%

Lawyers Other

8%

Payroll / HR Services

2%

Printers / Publishers / Publications

2%

48,000+ franchised outlets across Canada

This logo identifies franchise systems and supplier companies as members of the Canadian Franchise Association. Canadians are encouraged to look for this symbol when researching franchise opportunies or assembling support professionals to assist in their search because CFA members are commited to excellence in franchising and follow the CFA's Code of Ethics.

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / The Essentials of Membership: At a Glance

The Essentials of Membership: At a Glance For full details about these programs and services, visit cfa.ca/our-services.

ADVOCACY

Advocacy Alert

Advocacy Alerts E-mail alerts and live events to keep you up-to-date on critical advocacy issues that impact your business.

Advocacy Headquarters

Advocacy Headquarters Your exclusive online portal for the latest advocacy news and resources.

Franchise Awareness Day Regional events that bring franchise leaders together with government for in-person meetings to raise awareness about the importance of franchising.

LEAD GENERATION

FRANCHISEE

OF THE YEAR 2019

Franchise Canada Our member-exclusive lead generation vehicles include our award-winning magazine, annual print directory, online directory, tradeshows, e-newsletters, podcasts, and videos.

28 

Military Veterans Program This free program connects participating CFA members with military veterans.

Canadian Franchise Association  cfa.ca / franchisecanada.online

Awards Programs Enter our free awards programs for a chance to win and promote yourself as an awardwinning franchise!


2019 Accomplishments Report / The Essentials of Membership: At a Glance

EDUCATION & NETWORKING

P 2 P PEERTOPEER CFA National Convention Canada’s largest franchise conference features three days of educational sessions and networking events.

Mentorship Programs Our free mentorship programs partner new and emerging CFA members with established franchisors and franchise experts for one-on-one consulting.

Webinars on Wednesdays Our free webinar series lets you and your entire team access educational content from anywhere with an Internet connection. Professional development has never been easier!

FRANCHISE

LAW DAY

MEMBER MAGAZINE

CFA Franchise Law Day Protect your business by getting up to speed on the latest developments in franchise law during this one-day conference.

Franchise Your Business For new and prospective franchisors, this full-day seminar offers a step-by-step guide to launching a successful franchise.

CFA Golf Tournaments Every summer, members from Ontario, B.C. and Atlantic Canada come together for a day of golf, networking and fun, all in support of CFA Advocacy!

CFA Holiday Luncheon This festive networking event brings together franchise leaders to celebrate the holiday season.

The Franchise Voice Our quarterly member magazine features in-depth articles on franchise trends and best practices written by top franchise experts.

Canadian Franchise Association  cfa.ca / franchisecanada.online

29


2019 Accomplishments Report / The Essentials of Membership: At a Glance

CORPORATE OFFERINGS

$AVING$ MEMBER

PROGRAM

Regional Economic Development Directory Inform your expansion plans with key demographic and economic information on regions across Canada.

Ombudsman Program

Ombudsman Program Any franchisor or franchisee in Canada can access our free, third-party dispute resolution service.

Member Savings Program You and your franchisees can access exclusive savings on your everyday business needs, including payment processing, shipping, travel, and more!

Member Bulletin

E-mail Communications Stay informed with our free e-newsletters and member bulletins. To opt in, e-mail us at info@cfa.ca and ask to be added to our e-mail list.

Opportunity Knocks

Opportunity Knocks Learn about free profilebuilding opportunities, including CFA editorial and video profiles, media interviews, speaking engagements, competitions, and more.

30 

Canadian Franchise Association  cfa.ca / franchisecanada.online

Access these benefits through the CFA Member Portal Access our memberexclusive programs and services, as well as free educational content, through the CFA Member Portal at cfa.ca/members-only-area. If you need a member login, contact us at membership@cfa.ca or 1-800-665-4232 ext. 235.


2019 Accomplishments Report / In Your Words: CFA Member Feedback

In Your Words: CFA Member Feedback “An outstanding organization that strikes a great balance between effective advocacy, attracting strong vendors, educating, promoting franchising as an industry and creating vehicles for collaboration. If you are even thinking about franchising as a business model, you owe it to yourself to join and be part of the CFA.” Brian Bazely Driverseat

“As a franchise industry supplier, I appreciate all the information you provide franchisors and franchisees. I benefit too by gaining information about the industry and having the ability to reach these franchisors, franchisees and other supplier members.” Jeff Thomas Meridian Credit Union

“The CFA provides a great service to its members and anyone in franchising should consider supporting and belonging to CFA.”

“CFA is the reference for franchising in Canada!” Yanick Morin A&W Food Services

Phyllis Hegstrom Home Instead Senior Care

“For someone new to franchising, the CFA offers extensive information. As a mature franchisor, the CFA is an excellent resource to lobby on behalf of the franchising community.” Matthew Eichhorst Expedia CruiseShipCenters

“Franchisors should consider the CFA's advocacy work on their behalf a critical spend to their businesses’ well-being! A top notch organization!”

“Excellent industry insights and great promotion of franchise systems. A thought leader in supporting the creation of business systems.” Robert Phelps Silver Chef

“I think it’s essential for a franchisor to be a member of the CFA and stay current on franchising affairs. Your annual Conventions are always well prepared and get better and better each year.” Suzy Vallerand Presse Café

Jennifer Tyrwhitt-Gory Insurance Portfolio

“I enjoy the webinars and networking opportunities with other franchisors. I have always found the CFA to be professional and essential for franchise education.” Nancy Criconet The Lunch Lady

“LookforaFranchise.ca has contributed positively to our recruitment campaign, generating quality leads.” Louis Malta-Bey Stagecoach Performing Arts

Canadian Franchise Association  cfa.ca / franchisecanada.online

31


2019 Accomplishments Report / In Your Words: CFA Member Feedback

In Your Words: CFA Member Feedback “The CFA always provides us with education and updates as to what’s new in the world of franchising. Belonging to an organization like the CFA makes us feel secure knowing that we’re part of an elite group that take our businesses very seriously.”

“The CFA provides timely information on franchising and best practices, and consolidates the voice of franchising with governments when they're looking to implement or change franchise specific legislation.”

"Being featured in articles and having a platform to advertise my brand has resulted in the sale of several franchises and helped my business grow." Dawn Mucci Lice Squad.com

Gary Davidson Choice Hotels Canada

Alexandra Prodan Bloomtools

“Resources are relevant and abundant and doing business with the CFA is professional and enjoyable.”

“CFA provides a lot of education for both new franchisors and to people looking to purchase a franchise.” Lynne Killinger Oxford Learning

Phil LeBlanc ComForCare Senior Services

“The CFA is an extremely valuable association for both franchisors and franchisees. If you are serious about growing your business you need to be a CFA member.” Dale Willteron The Lease Coach

Jason Kealey FranchiseBlast

“Good resource for issues regarding the franchise universe in Canada. Knowledgeable and pleasant staff to work with. The CFA is proactive and gets ahead of issues important to franchising.” Jake Crough CIBC

“The CFA does a great job of representing the interests of the franchise industry. The association is indispensable.” Mark Daly Anytime Fitness

32

“Our CFA membership has proven to be very valuable to us. We have walked away with new clients after every single CFA Convention! Meeting face-to-face with franchisors is critical in the franchising world.”

Canadian Franchise Association  cfa.ca / franchisecanada.online

“Moneris® has a long standing relationship with the Canadian Franchise Association. Working with the CFA enables Moneris to broaden our business acquisition channels through joint marketing efforts and assist in the development of successful franchisees.” Patrick Bunn Moneris


2019 Accomplishments Report / CFA Board of Directors 2018/2019

BOARD CHAIR*

CFA Board of Directors 2018/2019

PRESIDENT & CEO*

John DeHart

Sherry McNeil

Nurse Next Door Home Care Services & LIVE WELL Exercise Clinic

Canadian Franchise Association

SECRETARY & GENERAL COUNSEL*

CHAIR, FRANCHISE SUPPORT SERVICES*

1ST VICE CHAIR*

2ND VICE CHAIR*

PAST CHAIR*

TREASURER*

Gerry Docherty

David Druker

John Wissent

Rick Chittley-Young

Peter Snell

Tony O'Brien

Good Earth Cafes

The UPS Store

MNP LLP

Gowling WLG (Canada)

TruShield Insurance

CHAIR, LEGAL & LEGISLATIVE AFFAIRS COMMITTEE*

DIRECTOR

DIRECTOR

DIRECTOR

DIRECTOR

DIRECTOR

Larry Weinberg

Hadi Chahin

Steve Collette

Felix DeCata

Lawrence Eade

Lafleche Francoeur

Cassels Brock & Blackwell LLP

Mary Brown’s Chicken & Taters

3rd Degree Training/Actual Nutrition

Boston Pizza International Inc.

Box Concepts Food Group

Pacini

DIRECTOR

DIRECTOR

DIRECTOR

DIRECTOR

DIRECTOR

DIRECTOR

Sebastian Fuschini

Clark Harrop

Terry Hould

Andrew Hrywnak

Rimma S. Jaciw, CFE

Marc Laurin

Pizza Pizza

McDonald’s Restaurants of Canada Limited

ServiceMaster of Canada Limited

Print Three Franchising Corporation

WSI Digital

MTY Group

DIRECTOR

DIRECTOR

DIRECTOR

DIRECTOR

DIRECTOR

DIRECTOR

Don Leslie

Jon-Anthony Lui

Gary Prenevost

Stephen Schober

Frank Stanschus

Bob Tipple

A&W Food Services of Canada

Tutor Doctor

FRANNET

Metal Supermarkets Family of Companies

Little Kickers

Expedia CruiseShipCenters

*Executive Committee Member

Canadian Franchise Association  cfa.ca / franchisecanada.online

33


2019 Accomplishments Report / CFA Committees

CFA Committees Volunteers are key to the excellence of the CFA's work, and many individuals volunteer their time, energy, and expertise in a number of ways to help us fulfill our mission and vision. CFA committees typically represent a cross-section of CFA members, and are responsible for strengthening the programming and services provided by the CFA. These committees allow CFA members to provide valuable input, feedback, and perspectives that help the CFA programs and services succeed and meet the needs of the franchise community.* *As of March 19, 2019 Branding Committee Aaron Abrams, Molly Maid Canada Nadeen Borg, All Star Wings & Ribs John DeHart, Nurse Next Door / LIVE WELL Exercise Clinic John Evans, EverLine Coatings & Services Ltd. Jon-Anthony Lui, Tutor Doctor Carmelo Marsala, Spray-Net Lisa Raffaele, Fishman Canada Peter Snell, Gowling WLG (Canada) Karen Weldman, MTY Group Sherry McNeil, Canadian Franchise Association Kenny Chan, Canadian Franchise Association

Education Advisory Committee Frank Milner {Committee Chair}, Tutor Doctor Dan Belhassen, SmarterU Hadi Chahin, Mary Brown's Chicken and Taters Steve Collette, 3rd Degree Training/Actual Nutrition Christian Collucci, Instant Imprints Jane Dann, Wendy’s Karen Dosen, White Spot John Evans, Everline Coatings & Services Ltd. Jacqueline Gilchrist, Kumon Canada Inc. Jason Kealey, FranchiseBlast Wayne Maillet, Franchise Specialists Michael Mutsaerts, Massage Addict Rebecca Page, Concierge Home Services Joseph Pisani, BMO Blair Rebane, Borden Ladner Gervais LLP Frank Stanschus, Little Kickers Kristen Gale, THE TEN SPOT Beauty Bar Suzy Jones, Canadian Franchise Association Lou Gervasi, Canadian Franchise Association Meredith Lowry, Canadian Franchise Association Alexandra Mann, Canadian Franchise Association

Franchise Law Day Committee Amy Delisle {Co-Chair}, Keyser Mason Ball, LLP Chris Horkins {Co-Chair}, Cassels Brock & Blackwell LLP Chad Finkelstein, Dale & Lessmann LLP Clark Harrop, McDonald’s Restaurants of Canada Limited Dixie Ho, Mary Brown's Chicken and Taters Christine Jackson, Osler Hoskin & Harcourt LLP Frank Robinson, Cassels Brock & Blackwell LLP Gillian Scott, Osler Hoskin & Harcourt LLP Michael Sherrard, Sherrard Kuzz LLP

34

Adam Ship, McCarthy Tétrault Daniel So, McKenzie Lake Lawyers Sherry McNeil, Canadian Franchise Association Suzy Jones, Canadian Franchise Association Lou Gervasi, Canadian Franchise Association Meredith Lowry, Canadian Franchise Association Melody Lau, Canadian Franchise Association

Franchise Support Services / Supplier (FSS) Committee Tony O’Brien {Chair}, TruShield Insurance Jennifer Tyrwhitt-Gory {Past Chair}, Insurance Portfolio Kirk Allen, Reshift Media Jake Crough, CIBC Sandra Colantonio, Cornerstone Insurance Amy Delisle, Keyser Mason Ball LLP Justine Harrison, Silver Chef Rentals Patti Hone, As You Like it Marketing Jason Kealey, FranchiseBlast Glenn Kerekes, Beyond Digital Imaging George Kinzie, Franchise Recruiters Marietta Snetsinger, Ascend Franchise Solutions Frank Zaid, Frank Zaid FRANlegal Support Services Suzy Jones, Canadian Franchise Association Lou Gervasi, Canadian Franchise Association Alexandra Mann, Canadian Franchise Association Angela Bennett, Canadian Franchise Association

Government Relations Committee Robert McNamara {Chair}, Jani-King Canada David Druker, The UPS Store Canada Traci Folkin, Canada Bread Sebastian Fuschini, Pizza Pizza John Gilson, COBS Bread Mike Graham, Smoke's Poutinerie Rob Green, Shoeless Joe's Phyllis Hegstrom, Home Instead Senior Care Jessica Oliver, McDonald's Restaurants of Canada Limited Gary Prenevost, FranNet Ravi Punia, Corporate Rent-A-Car Geoffrey Shaw, Cassels Brock & Blackwell LLP Peter Snell, Gowling WLG (Canada) Jacquie Van Hatten, Canada Bread Larry Weinberg, Cassels Brock & Blackwell LLP Sherry McNeil, Canadian Franchise Association David Black, Canadian Franchise Association

Canadian Franchise Association  cfa.ca / franchisecanada.online


2019 Accomplishments Report / CFA Committees

Growth Hack Committee

Frank Zaid, Frank Zaid FRANlegal Support Services Jonathan Zepp, Robins Appleby LLP Sherry McNeil, Canadian Franchise Association David Black, Canadian Franchise Association

Jania Bailey {Chair}, FranNet John DeHart, Nurse Next Door / LIVE WELL Exercise Clinic John Evans, Everline Coatings & Services Ltd. Joel Friedman, Pumpernickel's Ken LeBlanc, PropertyGuys.com Dawn Mucci, Lice Squad.com Suzy Jones, Canadian Franchise Association Meredith Lowry, Canadian Franchise Association Alexandra Mann, Canadian Franchise Association

Editorial Subcommittee of the CFA Legal & Legislative Affairs Committee David Shaw {Chair}, Dale & Lessmann LLP Joseph Adler, Hoffer Adler LLP Chad Finkelstein, Dale & Lessmann LLP Daniel So, McKenzie Lake Lawyers LLP Jonathan Zepp, Robins Appleby LLP Andrew Schopp, Canadian Franchise Association

Lead Generation Advisory Group David Druker {Chair}, The UPS Store Canada Kirk Allen, Reshift Media Steve Buors, Reshift Media Hadi Chahin, Mary Brown's Chicken and Taters John DeHart, Nurse Next Door/LIVE WELL Exercise Clinic Joel Friedman, Pumpernickel's Andrew Hrywnak, Print Three Canada Denise Kelly, A&W Food Services of Canada Ken LeBlanc {Past Chair}, PropertyGuys.com Dawn Mucci, Lice Squad.com Corey Nicholson, AXIS Integrated Gary Prenevost, FranNet Kenny Chan, Canadian Franchise Association

CFA Legs & Regs Review Subcommittee of the Legal & Legislative Affairs Committee Peter Snell {Chair}, Gowling WLG (Canada) Darrell Jarvis {Secretary & Vice Chair}, Fasken Martineau DuMolin LLP Clark Harrop, McDonald’s Restaurants Canada Limited David Kornhauser, Macdonald Sager Manis LLP Michael Melvin, McInnes Cooper David Shaw, Dale & Lessmann LLP Daniel So, McKenzie Lake Lawyers LLP Sherry McNeil, Canadian Franchise Association

Membership Committee

Legal & Legislative Affairs Committee Larry Weinberg {Chair}, Cassels Brock & Blackwell LLP Darrell Jarvis {Secretary & Vice-Chair}, Fasken Martineau Dumoulin LLP Joseph Adler, Hoffer Adler LLP Sheldon Disenhouse, Denton's Canada LLP Chad Finkelstein, Dale & Lessman LLP Helen Fotinos, Denton’s Canada LLP Andraya Frith, Osler, Hoskin & Harcourt LLP Frédéric P. Gilbert, Fasken Martineau Pablo Guzman, Davis LLP Brad Hanna, McMillan LLP Clark Harrop, McDonald's Restaurants of Canada Limited Dixie Ho, Mary Brown's Chicken and Taters Paul Jones, Jones & Co. David Kornhauser, Macdonald Sager Manis LLP Richard Leblanc, Miller Thomson LLP Edward Levitt, Dickinson Wright LLP Ellery Lew, Witten LLP Andrae J. Marrocco, McMillan LLP Michael Melvin, McInnes Cooper Dominic Mochrie, Osler, Hoskin & Harcourt LLP Blair Rebane, Borden Ladner Gervais LLP John Rogers, Likewise Law Brent Sabean, Pita Pit David Shaw, Dale & Lessmann LLP Geoffrey Shaw, Cassels Brock & Blackwell LLP Adam Ship, McCarthy Tétrault LLP Peter Snell, Gowling WLG (Canada) Daniel So, McKenzie Lake Lawyers LLP Debi Sutin, Gowling WLG (Canada) Jean-Philippe Turgeon, Lavery, De Billy LLP Derwin Wong, Morrison Brown Sosnovitch LLP George Wowk, Burnet, Duckworth & Palmer LLP John Yiokaris, Sotos LLP

Rimma Jaciw {Chair}, WSI Digital Terry Hould {Past Chair}, ServiceMaster of Canada Pino Di Ioia, BeaverTails Canada Inc. Karen Dosen, White Spot Hermann Delisle, Speedy Auto & Novus Glass Andrea Mackey, Wise Cracks Concrete Technologies Inc. David Pothier, Canadian Residential Inspection Services David Tsai, Kumon Math and Reading Centres Jeff Young, International Franchise Inc (Holy Sweets Inc) Sherry McNeil, Canadian Franchise Association Suzy Jones, Canadian Franchise Association Angela Bennett, Canadian Franchise Association

National Convention Program Committee Brian Bazely {Chair}, Driverseat Tracy Frazer {Vice Chair}, FatBurger Canada Bobbi Sullivan {Past Chair}, Dwyer Group – Mr. Rooter Elisa Arnold, Ceridian Group Steve Buors, Reshift Media Inc. Angela Cote, Cultivate Advisors Jennifer Dolman, Osler Hoskin & Harcourt LLP Lafleche Francoeur, Pacini Joel Friedman, Pumpernickel's Jam Hasmi, Click Tecs Lynn Little, BDO Canada Dawn Mucci, Lice Squad.com Blair Rebane, Borden Ladner Gervais LLP Darryl Sangster, Tommy Gun’s Original Barbershop Marietta Snetsinger, Ascend Franchise Solutions Sherry McNeil, Canadian Franchise Association Suzy Jones, Canadian Franchise Association Lou Gervasi, Canadian Franchise Association Meredith Lowry, Canadian Franchise Association Melody Lau, Canadian Franchise Association Lindsey Victor, Canadian Franchise Association

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / Get Involved!

Get Involved! A key strength of the Canadian Franchise Association (CFA) is our unique ability to harness the expertise of franchise leaders from across Canada to provide the best resources and programs for the franchise community. It’s only through the participation of members like you that we can fulfill our purpose to help everyday Canadians achieve the dream of building their own business. Here are some of the ways you can get involved with CFA: Speak at CFA events

Contribute an article for CFA publications

CFA is always looking for speakers to contribute to our live and online events throughout the year. To submit a speaker proposal, contact Lou Gervasi, Senior Manager, Events & Education at lgervasi@ cfa.ca or 416-695-2896 ext. 243.

We’re always looking for franchisors to contribute their expertise to our quarterly member magazine The Franchise Voice and our newsstand publication Franchise Canada. If you have an idea for an article or would like to contribute as a writer, e-mail editor@ cfa.ca with your suggested topic.

Volunteer on CFA committees

CFA committees are made up of members who provide valuable input, feedback and perspectives to help us strengthen our programs and services. If you are interested in participating on a CFA Committee, contact Alexandra Mann, Senior Coordinator, Member Engagement & Operations at amann@cfa.ca or 416-695-2896 ext. 290. Become a mentor

Not only does becoming a mentor give you an opportunity to “pay-it-forward” (helping to nurture franchises at the early stages of growth), but it can also be rewarding professionally and personally (expanding your network and providing fresh insights to your business). Zor-2-Zor: Franchise Coach in Your Corner is a free mentoring program designed to help our newest members learn from the collective knowledge and experience of our most established members. Visit cfa.ca/our-services/ education-information/mentoring-programs/ to learn more about our mentoring programs.

Host a webinar

Our Webinars on Wednesdays (WoW) help franchise professionals upgrade their skills from the convenience of their home, office, or on the go. Hosted by leading franchise experts on a variety of hot topics, these educational webinars keep viewers up to speed on what's happening in our industry. If you’re interesting in hosting a webinar, contact Lindsey Victor, Coordinator, Events & Education, at lvictor@cfa.ca or 416-695-2896 ext. 228. Advocate for the franchise model

It’s a big job to stay on top of the many laws, regulations, and emerging issues that affect the franchise business model. The CFA works with all levels of government to protect franchising and ensure the best possible outcome for all stakeholders. We are the voice of the franchise community and the recognized authority on franchising in Canada. We speak for a business sector that represents every industry and touches the lives of every Canadian, in every community across the country. To learn how you can get involved with the CFA’s advocacy work, contact David Black, Director, Government Relations & Public Policy, at dblack@cfa.ca or 416-695-2896 ext. 297.

Participating in CFA events, committees and publications is a great way to connect and share best practices with like-minded franchise professionals, while also building your profile and resume. We invite you to contact Alexandra Mann, Senior Coordinator, Member Engagement & Operations at amann@cfa.ca or 416-695-2896 ext. 290 to learn more about how you can become an active member of Your Association.

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Canadian Franchise Association  cfa.ca / franchisecanada.online


2019 Accomplishments Report / Franchising in 2019

A Look Ahead: Franchising in 2019

Key stats from our latest Canadian Franchise Industry Economic Outlook report THE CANADIAN FRANCHISE INDUSTRY GENERATES

100+

$

ALMOST 2 MILLION

CANADIANS

approximately 1 out of every 10 WORKING CANADIANS — are directly or indirectly employed by the franchise industry

BILLION

Franchising is more than food – 60% of franchises can be found in non-food sectors

12

th LARGEST INDUSTRY

IN CANADA

THERE ARE AN ESTIMATED 1,300 FRANCHISE BRANDS OPERATING IN CANADA

EVERY YEAR

Franchise fees can range from under $5,000 to over $75,000

Most prospective franchisees explore franchising as a way to be in business FOR THEMSELVES but not by themselves Every time a new franchise opens, it creates

new jobs

Direct and indirect

economic benefits to

all communities

There are over

76,000 franchise units across Canada

FRANCHISE BUSINESS MODEL IS VALUABLE TO NEW CANADIANS

Franchising is small business

Individual investments can range from under

$10,000 $1,000,000 to over

Source: Canadian Franchise Industry Economic Outlook 2019

Canadian Franchise Association  cfa.ca / franchisecanada.online

37


2019 Accomplishments Report / CFA Sponsors

Thank You, CFA Sponsors The CFA thanks the companies that sponsor the Association and its programs and events throughout the year.

National Sponsors

Event Sponsors

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Canadian Franchise Association  cfa.ca / franchisecanada.online


2019 Accomplishments Report / CFA Sponsors

I N C .

C O N S T R U C T I O N

GREEN FROG

From January 2018 to December 2018

Canadian Franchise Association  cfa.ca / franchisecanada.online

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2019 Accomplishments Report / CFA Staff Resources

CFA Staff Resources CFA staff are committed to providing excellence in member services. We are always available to provide assistance and answer any questions you may have. Call us at 416-695-2896 or toll-free at 1-800-665-4232 and enter one of the following extensions: Executive

Government Relations

Membership & Operations

Responsible for the overall management of the Association, including governance, finance, human resources, and the development and implementation of the strategic vision.

Responsible for membership development, programs, recruitment, retention, and partnerships. Contact this team for information about core member benefits.

Sherry McNeil ext. 222 President & Chief Executive Officer

Responsible for advocacy on behalf of CFA members and the ongoing development of relationships with government, policy makers, and other stakeholders. To understand and bring forward advocacy issues that are impacting your business, contact;

Suzy Jones ext. 225 Vice President, Membership & Operations

David Black ext. 297 Director, Government Relations & Public Policy

Kenny Chan ext. 232 Vice President, Marketing & Communications

Marketing & Communications

Gary Martini-Wong ext. 227 Director, Finance & Administration David Black ext. 297 Director, Government Relations & Public Policy

Administration

Responsible for the administration of governance, finance, human resources, payroll, and information technology. Contact this team for assistance with the Board of Directors, payment of invoices and bills, and general day-to-day operations. Gary Martini-Wong ext. 227 Director, Finance & Administration Janet Donnelly ext. 226 Executive Assistant to the President & CEO Geeta Gandhi ext. 230 Legal & Governance Administrator Vernon Siddayao ext. 233 Coordinator, Accounting

40

Responsible for marketing, creative services, and communications products. Contact this team for information about CFA publications, websites, and e-communications. Kenny Chan ext. 232 Vice President, Marketing & Communications Gwen Dunant (877) 254-0097 Advertising Sales, CFA Publications & Website Andrew Schopp ext. 238 Editor, CFA Publications Andrea Lee ext. 229 Graphic Design, CFA Publications Gaël Porteu de La Morandière ext. 241 Graphic Design, Events & Marketing Janet Sangalang-Zabala ext. 300 Webmaster Kristin Di Tommaso ext. 224 Coordinator, Marketing & Communications Trisha Utomi ext. 292 Coordinator, Marketing & Communications

Canadian Franchise Association  cfa.ca / franchisecanada.online

Suzy Jones ext. 225 Vice President, Membership & Operations Meredith Lowry ext. 295 Senior Manager, Membership & Operations Angela Bennett ext. 296 Sales Coordinator, Membership & Advertising Alexandra Mann ext. 290 Senior Coordinator, Member Engagement & Operations Moji Ogundare ext. 235 Coordinator, Membership

Events & Education

Oversees the development and management of all CFA events. Contact this team to register for an event, submit a speaker proposal, or for sponsorship information. Suzy Jones ext. 225 Vice President, Membership & Operations Lou Gervasi ext. 243 Senior Manager, Events & Education Jill Todd ext. 223 Sales Manager, Trade Shows Renna Reddie ext. 242 Senior Coordinator, Trade Shows & Events Lindsey Victor ext. 228 Coordinator, Events & Education Melody Lau ext. 244 Coordinator, Events & Education


2019 Accomplishments Report / Why is it Important to be a CFA Member?

Why is it Important to be a CFA Member? As a not-for-profit association, the CFA has worked tirelessly for more than half a century to help our members raise their odds for success. Whether you want to grow your system, protect your business, or become the best franchisor you can be, our programs and services help you grow, succeed, and overcome challenges you face today and in the future. It’s important to be a CFA member because without membership, you would lose your access to the following core benefits:

Advocacy

Lead Generation

Educational Resources

As a CFA member, you gain the unique ability to influence policies and legislation that may impact your business through our advocacy and government relations program. You will also be the first to know about emerging threats to your business through our Member Bulletins, Advocacy Alerts, and weekly e-newsletter.

You are automatically included in our premier and award-winning lead generation products: Canada’s most comprehensive and utilized franchise directories online and in print. All CFA members can receive free editorial about their franchise offerings in Franchise Canada magazine and Franchise Canada E-News.

Access the CFA's free online resources and best practice articles, which are exclusive to CFA members. Receive tremendous discounts on registration rates to CFA events including the CFA National Convention, Canada’s only national franchise educational and networking conference.

Mentorship & Networking

Exclusive Savings And Offers

Profile-Building Awards Programs

Ombudsman Program

Credibility

You, your franchisees, and your staff have immediate access to exclusive savings and offers through the CFA's Member Savings Program, which can save you thousands of dollars on essential business and personal expenses.

Participation in the CFA's Awards of Excellence in Franchising, Franchisee of the Year Awards, Recognition Awards, and Franchisees’ Choice Designation programs is exclusive and free to CFA members. These programs give you the opportunity to be showcased as a leading franchise in Canada.

You can access our Ombudsman Program, a free third-party and neutral mediator service, which can facilitate the resolution of franchisor/ franchisee disputes.

As a CFA member, you are automatically elevated alongside more than 700 leading franchise companies who have publically pledged their commitment to excellence in franchising.

You and your staff can save thousands of dollars and avoid costly mistakes by participating in the CFA's free mentoring programs, which pair you with one of Canada’s top franchise leaders to help you through your unique challenges.

Canadian Franchise Association  cfa.ca / franchisecanada.online

41


2019 Accomplishments Report / Find Us

Find Us

Canadian Franchise Association

116-5399 Eglinton Avenue West, Toronto, Ontario M9C 5K6 Phone: (800) 665-4232 / (416) 695-2896 Email: info@cfa.ca Web: CFA.ca

The CFA’s corporate website. Features information about the CFA, franchise advocacy, member programs and services, events, resources, and more. FranchiseCanada.Online

The CFAʼs public-facing website geared to help everyday Canadians learn about and connect with the opportunities in franchising. Social Media:

@CFAFranchise www.facebook.com/canadianfranchiseassociation www.linkedin.com/company/canadian-franchise-association @cfafranchise

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Canadian Franchise Association  cfa.ca / franchisecanada.online


This CFA Accomplishments Report printed courtesy of Premier Printing, a CFA National Sponsor.

www.premierprinting.ca


116-5399 Eglinton Avenue West Toronto, Ontario M9C 5K6 416-695-2896 | 800-665-4232 cfa.ca | info@cfa.ca


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