Summershow 2012 Sponsors Guide

FOTO8 Summershow Photographic Exhibition, Award and Print Fair Foto8’s annual Summershow at London’s HOST Gallery, celebrates the best in documentary-based photography.

After attracting over 3000 images entered from 40 countries in 2011, the award is now recognised for showcasing and supporting dynamic new work from emerging and established contemporary photographers.

The annual show has cemented its standing as one of the most anticipated photographic exhibitions of the year exposing what Ben Machell of the Times calls “The New Photojournalism”.

After the success of the Summershow for four years running, Foto8 seeks a flagship sponsor for 2012, providing national visibility for your company’s name and brand.

THE EXHIBITION Over 150 framed photographs are hung in HOST Gallery, in a veritable “salon de photographie”.

The exhibition runs for the summer months at HOST and is free of charge to the public.

The Award BEST IN SHOW 2011 Ivory Coast United by Luca Sage

With a panel of internationally recognised judges, the Summershow’s reputation for introducing talented new photographers ensures it is closely watched by industry insiders and art-buyers.

Each year a single image is chosen by the judges for the award of “Best in Show”. The 2011 Best in Show photographer received £2000 in prize money.

Previous winners include: Luca Sage (2011), Laura Pannack (2010), Torben Weiss (2009) and Guido Castagnoli (2008).

Judges Our illustrious judges have included: Monica Allende, picture editor, The Sunday Times Magazine; Chris Boot, publisher, Chris Boot Books; Stephanie Braun, curator, The Photographers’ Gallery; Zelda Cheatle, collector; Charlotte Cotton, curator; Simon Norfolk, photographer; and Mark Power, photographer; amongst others.

Visitors to the gallery are also encouraged to vote for their favourite image, the winner of which will be named The People’s Choice and awarded a prize, which in 2011 was an Olympus camera.

Accessibility and Diversity The Foto8 Summershow is a true democracy of photography, committed to promoting greater access and equality – there are no eligibility restrictions and the entry fee is kept to a minimum to encourage submissions from all sectors of the media industry and public at large. The result is a vibrant mix of emerging and established photographers exhibited within one show.

Sponsorship and media Partners As the show grows in importance and visibility, with an increase in the number of both entries and visitors, Foto8 seeks sponsors to join the likes of Olympus Cameras, Stones the Printers, Metro Imaging and Tiger Beer in promoting and enjoying the benefits of this unique event. As a flagship sponsor for 2012, your brand could have a prominent position in the title of the Summershow.

LAUNCH NIGHT The 2011 Summershow at HOST was launched on 8th July with a street party attended (as in previous years) by some 600 invited artists, media professionals and friends of Foto8. Invited vendors provided food and refreshments, with live music performed by local musicians.

SUMMARY OF COVERAGE AND PUBLICITY • • • • • •

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65,000 unique monthly visitors to our online website and blogs Publicity and invitations to all UK universities and art colleges 5,000+ visitors to HOST Gallery for the Summershow exhibition International exposure through online marketing and reviews More than 1000 individual entrants to the from 40 countries in 2011 Placement of advertising and editorial in prominent photographic publications, such as the British Journal of Photography and the Sunday Times Magazine (see following pages for coverage from July 2011) Full page sponsor advertising in the Summershow 2011 Catalogue Widespread targeting and coverage in arts events blogs Widespread distribution of 7,000 printed leaflets Exhibition continues at Crane Kalman Gallery, Brighton in September

Foto8 invites sponsorship from organisations interested in supporting new talent within the context of this innovative, open and exciting annual cultural event.

Contact Ollie Whitehead at Foto8 1 Honduras Street London EC1Y 0TH 020 7253 8801 ollie@foto8.com

NATIONAL MEDIA COVERAGE 2011: THE Sunday times magazine

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NATIONAL MEDIA COVERAGE 2011: BBC News

NATIONAL MEDIA COVERAGE 2011: THE independent on sunday

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THE INDEPENDENT ON SUNDAY 7 AUGUST 2011 •••••

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A woman wading out into a stormy sea, a man sweeping leaves from a driveway and Olympic boxing hopefuls squaring up to each other in Cuba are just some of the images visitors can vote for in this year’s Foto 8 Summer show.

More than 1,000 photographers from around the world contributed to the exhibition, which is at the HOST gallery in Clerkenwell, north London, until Friday. Visitors can vote for their favourite image, which will be given the coveted People’s Choice award.

There are no themes to the show, which the organisers say is limited only by the photographers’ imagination.

Scenes of war, despair and love hang alongside a picture of a hen in a purple jumper.

The Best In Show award – which is chosen by a panel of judges – was given to Luca Sage. His picture, Ivory Coast, 2010, of boys lined up in vests with their feet resting on footballs captured World Cup fever.

‘Limited only by the photographers’ imagination’

Centrepiece

N ON S U

SOPHIE EBRARD

8. Chamrousse

IVAR KVAAL

7. Tethered to the Polestar

OLIVIER HESS

6. Olympic hopefuls during a training session, Rafael Trejo, Cuba

NIR KAFRI

5. Wet at 6am

ROBERT RUTOED

4. Less Is More

LYDIA GOLDBLATT

3. Untitled, from the series All Flesh Is

CHRIS FRAZER SMITH

2. Ruby’s Spoon

CHRIS FRAZER SMITH

1. Football, Hong Kong

WORLD THROUGH A LENS

THE INDEPENDENT ON SUNDAY ••••• 7 AUGUST 2011

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NATIONAL MEDIA COVERAGE 2010: THE independent on sunday

NATIONAL MEDIA COVERAGE 2010: THE TIMES

photography

The new photojournalism noDonMcCullins, PhilipJonesGriffithsor Henri Cartier-Bressons in the future. “We should stop,” he concludes, “talking about photojournalists altogether.”

Yet this same month, the third Foto8 Summershow — an open, international competition for “documentary-based photography” — attracted more entries than ever. More than 2,500 images were submitted from around the world, whittled down to 153 photographs (from post-earthquake Haiti to British bingo halls and Scottish pigeon fanciers), and displayed in the HOST Gallery, London. And it is hard to ignoreabiastowardsnew,youngphotojournalists among the entrants. What, given

that they are entering a field with no apparent future, is the story?

“I don’t think photojournalism is dead,” says Colin Hampden-White. “But I think it’s changing dramatically, and the outlet for photo stories is changing too.”

Hampden-White, 38, was a press photographer, working for The Scotsman and Financial Times before going freelance.

Oneof hisphotographswasselectedfordisplay at HOST, taken from a larger, independent project he did about artist squatters in a Mayfair mansion. He explains how the dearth of editorial opportunities for suchstorieshasledmanyemergingphotographers to approach galleries, rather than

Traditional picture journalism may be on its knees but emerging photographers are focusing on a new approach, says Ben Machell

F

ewmediums are declared dead as often, or with as much certainty, as photojournalism.

This month Neil Burgess, the former head of Network Photographers and Magnum Photos, added his voice to the grim chorus, reviewing the facts in an article on the Editorial Photographers UK website.

They are straightforward enough: magazines and newspapers — the ones still in business — no longer have the budgets or inclination to support visual journalism in the way that they did. Celebrities, “citizen journalists”,recessionandrollingnewscoverage have all squeezed it out. There will be

magazines or newspapers, with their work.

“It would have been very unusual ten years ago to see a photo story in a gallery.

But that’s the approach many of us have decided to take,” he says, adding that he even earns editorial work off the back of his gallery shows (his squatting story will appear in Vogue Italia), whereas in the past, the reverse would have been the norm.

“The old photojournalist jobs on newspapers aren’t there any more, so it gives us a certain amount of freedom to go out there and photograph how we want, and not conform to a particular style.”

And with no newspaper picture editors settingrules,theirphotographyismorepersonalandconceptual.Harry Hardieisexhibitions director at HOST, and one of the competition judges. “What’s exciting is that there’s an increasing crossover between what you might see as ‘art’ and ‘documentary photography’,” he says.

“And because these young photographers are working on their own initiative, they are more likely to undertake projects local and personal to them than to, say, travel to North Korea to look for stories. People are photographing their back yard more.”

This is true of Laura Pannack, a 25-yearold University of Brighton photography graduate and a successful freelance with a reputation as one of Britain’s best young photographers. Pannack won the judges’ prize at this year’s Foto8 Summershow for her portrait of a Brighton girl, Shay.

She admits that, like most of the other entrants, her take on photojournalism is “more conceptual than just a plain story”.

She explains that, in a society saturated with imagery, and where digital technology makes everyone a potential photo-

‘Jobs on newspapers aren’t there any more, so it gives us freedom to go out and take photos how we want’

grapher, the challenge for young documentary photographers is to shoot images that chime through this background noise.

Freya Najade succeeds in this beautifully. One of the photos selected by the judges for display at HOST was taken from herseries offunny,touching andprovoking portraits of the elderly, If You Are Lucky, You Get Old. “Broadly, my work is somewhere between documentary and fine art,” she says and, like Pannack’s and HampdenWhite’s projects, it shows how photojournalism is developing rather than dying.

Three years ago Najade, 32, was a specialneeds teacher and the thought of being a photographer had “never crossed my mind”. Having met photographers and, suddenly imagining a new career, she trained for an MA in photography and, for the past year, has managed as a professionalphotographer,mixinggalleryexhibitions with jobbing commercial work, like many of her emerging contemporaries.

Photojournalism in the traditional sense may wellbe dead. But what we are seeing — andwhattheresponsetotheFoto8Summershow illustrates — is a new generation of photographers redefining the medium and connecting with new audiences via galleries, self-published titles and the internet.

“I think, now, people are starting toreally look into the people they are photographing,” Hampden-White says. “It’s no longer just a case of ‘I’m here for five minutes, I’ll take a picture’.” Pannack agrees. “For me, photojournalism is imagery that portrays a narrative and holds a voice. It’s about real life, and real people.”

Foto8 is on until September 4.

HOST Gallery, London EC1 (foto8.com, 020-7253 2770)

the winner, right Shay, a portrait of a Brighton teenager

by Laura Pannack, won the judges’ prize at the Foto8 Summer show.

Pannack, 25, a photography graduate from the University of Brighton, also won first prize in the Portrait Singles category at this year’s World Press Photo awards. “For me,” says Pannack, “photojournalism is imagery that portrays a narrative and holds a voice.

It’s about real life and real people.” left, Dennis in his Flight Costume, from the series If You Are Lucky, You Get Old, by Freya Najade.

“Broadly, my work is somewhere between documentary and fine art,” says Najade.

”

His letters, from his prep school days to the very end, demonstrate an extraordinary mind and an irresistible charm. He loved objects, he loved people and he loved travel Bruce Chatwin, Books, page 10

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Images, clockwise from above:

charley murrell Beauty Case A study from the Child’s Play series examining how children’s toys are “gendered”

maja flink Totality, 2009 Buddhist monks look at the solar eclipse on a remote mountain in Bhutan. Pema, on the right, has lived in solitude in a small monastery on the peak of Bhemri for 19 years

jackie dewe mathews Kyrgyzstan, Issyk-Kul Oblast Bekbosun and Bubakan on their 60th wedding anniversary. Bubakan was kidnapped by her husband on his 20th birthday as part of the Kyrgyz tradition of bride-stealing

matteo armellini Captain Colin I worked as deck hand on the Starlight fishing vessel that continuously trawls the ocean between Australia and Indonesia, up to 30 hours’ journey north of Darwin. All around is emptiness, endless ocean, ravaged hands, a bundles of nerves, the burning sun, tough physical labour and a punishing daily schedule that starts with a 2am alarm and ends 16 hours later with sleep in a tiny bunk.

baptiste giroudon Afghan worker on Gardez military base, Afghanistan, August 2009 Local Afghans are often employed by US military as translators, cleaners or, like this Afghan, as a cook. He eats

when all the soldiers have finished and the room is empty. Afghan workers usually hide their position with the US Army to their own family and friends so as not to put them in danger.

colin hampden-White Decoration From the series The Mayfair Squatters. Steph and Claire of the squatters art group The DA! Collective pose in their £22.5m mansion on Charles Street in Mayfair.

sophie mitchell Untitled, Harajuku Girls A high-schooler in the Harajuku district of Japan. The subject is a Japanese fashionista whose style is somewhere between high fashion and fancy dress

yoshi kemetani Mikey, Flat 15, Muirhouse, Edinburgh Surrounded by a landscape that is littered with drugs and violence, Mikey finds temporary escape while flying his prize pigeon. Mikey coloured his pigeon’s feathers with hair dye because he thinks “it makes her look beautiful”.

claudia wiens Lonely Butterfly Butterfly Valley in southern Turkey is a remote beach accessible only by foot. This woman felt lost and lonely among loud, tattooed and boozing mainly English tourists.

roberto boccaccino Tomorrow Latvian youngsters at the cemetery in Riga, where every year hundreds gather to celebrate the fallen ones during Latvian independence day.