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At A Glance // Fort Worth Weekly

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AT A GLANCE

300 Bailey Avenue, Suite 205 Fort Worth, TX 76107 817.321.9700 www.fwweekly.com

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About Us Since 1996, Fort Worth Weekly has provided a vibrant alternative to North Texas’ often-timid mainstream media outlets by offering incisive, irreverent reportage that keeps readers well informed and the powers-that-be worried. The Weekly showcases local culture every week through preview listings and review articles. Our annual Best-Of Edition features businesses and people chosen by our critics as the best across multiple industries including arts, culture, classifieds, clubs, dining, healthcare, hospitality, realty, retail, and more. On a semi-annual basis, our music editors convene and develop a ballot for our Music Awards that covers the vast array of local music genres from blues to zydeco and everything between. The Weekly’s editorial staff may have more decorations per capita than any newsroom in the country: one George Polk Award for courageous reporting, plus numerous awards from the Houston and Dallas press clubs, the State Bar, National Women’s Political Caucus, Association of Alternative Newsweeklies, and Investigative Reporters and Editors. The Weekly makes a difference. Our stories have helped expose the corruption that brought down MCI Worldcom, sparked investigations of an alleged high-society pedophile, and helped victims of human trafficking, corporate racism, and government-sanctioned pollution receive justice.

OUR READERS Median Age – 39

Male – 52% Female – 48%

The Weekly distributes 35,000 copies throughout Tarrant County and beyond including Fort Worth, Arlington, Benbrook, Grand Prairie, Grapevine, Keller, Lake Worth, Southlake, and Weatherford, reaching 80,000 readers every week. There are over 1800 distribution points in high traffic areas like:

Attended College or Post Graduate Studies – 72% Single – 58.7% Married – 40.5%

3 – Number of times a typical Fort Worth Weekly reader refers back to a particular issue 85 – Number of minutes a Fort Worth Weekly reader reads a particular issue -Mediamark Research Inc. (MRI) Insert Study May 2016

If you’re interested in being a Distribution point for the Fort Worth Weekly please e-mail: circulation@fwweekly.com

CONTACTS Anthony Mariani, Editor Anthony@fwweekly.com

Michael Newquist, Regional Sales Michael@fwweekly.com

Lee Newquist, Owner/Publisher Lee@fwweekly.com

Stacey Hammons, Senior Account Executive Stacey@fwweekly.com

Bob Niehoff, General Manager Bob@fwweekly.com

Julie Strehl, Account Executive Julie@fwweekly.com

Ryan Burger, Art Director Ryan@fwweekly.com

Tony Diaz, Account Executive Tony@fwweekly.com

Jennifer Bovee, Marketing Director Jennifer@fwweekly.com

Circulation Department Circulation@fwweekly.com

300 Bailey Ave, Suite 205 | Fort Worth, TX 76107 | 817.321.9700 | www.FWWeekly.com | @FortWorthWeekly

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Current Stats

39 536k

The Numbers You Should Know

Average Age of the Weekly Reader

Monthly Unique Visitors to fwweekly.com

35k 91k

Weekly Circulation

Social Media Followers

We print enough papers to put a copy in each seat at a sold out Rangers game. The remaining would then fill the seats at Verizon Theater and Lone Star Park.

More visitors than the population of cities like Cleveland, Minneapolis, New Orleans or even Arlington!

22k

347k

Monthly Readership

On a weekly basis, our readers would more than fill the capacity of AT&T Stadium. (We reach 125k, they hold 110k!)

Email Subscribers

18% Average Open Rate

2.4 million 93k Average Monthly Views at fwweekly.com

Average Daily Page Views 4 Pages per Visit Average

300 Bailey Ave, Suite 205 | Fort Worth, TX 76107 | 817.321.9700 | www.FWWeekly.com | @FortWorthWeekly

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Circulation More Than

1,800 Locations

Circulation Of

35,000

Papers Published Weekly An Average Of

347,000

Readers Reached Monthly Only A

3%

Rack Return Rate 300 Bailey Ave, Suite 205 | Fort Worth, TX 76107 | 817.321.9700 | www.FWWeekly.com | @FortWorthWeekly

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Circulation Coverage Extending Our Reach Beyond Fort Worth AREA Arlington SE Arlington Grand Prairie

MOST POPULAR PICK UP LOCATIONS Bobby V’s, Catfish Sam’s, Fuzzy’s Tacos, Guitar Center, HalfPrice Books, Karibu Coffee, Spec’s, Tom Thumb, Tom’s Burger’s & Grill, Total Wine. Chosen One Ink, Citgo, Days Inn, Dino’s Subs, Family Dollar, Forever Young Records, Grand Prairie Visitors Center, GROWL, Joe Ed Bomber, Joe’s Cajun, PPV

Benbrook

ancun Café, The Dive, Goody Goody, Mexican Inn, Pulido’s, Rusty’s, C FW Library SW Ridglea Branch, Szechuan, Qdoba, Wing Stop,.

Grapevine Keller Southlake

Kincaid’s, Albertson’s, Big Fish, Dickey’s BBQ, Hall’s Grocery, Jersey Mike’s, No Frills Grill, Tom Thumb, Weinbergers Deli.

Lake Worth

Albertson’s, Arizola’s, Celtic Liquor, Hop In Market, Liq-o-Rama, Mexican Inn, Mezcal’s Grill, Panda Buffet, Taste Of Italy, Wing Stop.

Weatherford

MT Diamond Shamrock, Baker’s Ribs, Brookshires, A Easy’s Smoke Shop, Fuzzy’s Tacos, Tequila Grill, Weatherford College.

Fort Worth

Dallas

Albertson’s, Aloft Hotel, Billy Bob’s, Boomer Jack’s, Chipotle, Coyote Drive-In, Dixie House, Flying Saucer, Fort Worth Stockyards, Fred’s, The Gas Pipe, Half Price Books, JPS Health Center, Kincaid’s, Lucille’s, Mexican Inn, Montgomery Street Cafe, Ol South Pancake House, Potter’s House, Rodeo Goat, Tom Thumb, Tommy’s Burgers, Two Buck’s Liquor, Wing Stop. Granada Theater, Offices of KNON 89.3

300 Bailey Ave, Suite 205 | Fort Worth, TX 76107 | 817.321.9700 | www.FWWeekly.com | @FortWorthWeekly

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Edit Calendar & Special Issues Best Of 9/30/26

Premium issue (stitched, trimmed and glossywrapped) covering what is best in locally & distributed at destinations year ’round

Special Issues for 2026/2027 Creature Comforts ......................................................... July 29 Best-Of Voting ................................ August 5 to September 13

Holidays 12/2/26 Full issue, magazine-style piece. Additional distribution at select destinations through December.

Back-to-School ........................................................... August 5 Best Of 2026 ....................................................... September 30 Winners’ Circle Section .................. October 7 to October 28 Halloween Issue ..................................................... October 21 Turkey Awards Best-Of Parody Issue ................. November 18 Shop Local Section* .......................................... November 25 (*Promoting Black Friday, Small Saturday, Museum Sunday & Cyber Monday)

Holidays 2026 ....................................................... December 2 New Year’s Eve Section ........................... December 16 to 30 Alive & Kicking ....................................................... January 20 Valentines Section ......................................... February 3 & 10 Black History Month .............................................. February 11 Weekly Women ............................................................ March 3 Zest 2026...................................................................... March 31 (*Promoting food, drinks, and shopping for provisions)

Earth Day 420 ................................................................ April 14 AAPI Heritage Month .................................................... April 28 Summertime 2026 ......................................................... May 19

Zest 3/31/27

Premium issue (stitched, trimmed and glossy-wrapped) that covers eats, drinks, and shopping in North Texas and is distributed at destinations year ’round.

Pride Month ..................................................................... June 9 Extra distribution on special issues including convention and visitor bureaus, bookstores, hotels, convention centers, and more!

Summer 5/19/27 Full issue, magazine-style piece. Additional distribution at select destinations from May - Sept

300 Bailey Ave, Suite 205 | Fort Worth, TX 76107 | 817.321.9700 | www.FWWeekly.com | @FortWorthWeekly

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Testimonials What our advertisers are saying… “The FW Weekly is a valued media partner and community connector. Their commitment to community outreach programs has proven extremely beneficial to what I do as an advertiser. They serve, they connect, they inform and they are a great resource!” - Brad Evans, Advertising & Promotions Manager, Performing Arts FW/Bass Hall “We are definitely growing! Everything’s great! Our live music on Thursdays are a hit as well. There are a bunch of new customers directly due to the Ft. Worth Weekly ads.” - Kris Koke, Owner, Circle S Catfish “Thank you, our event went well, we had a good turn out that produced several applications.” - Bill Harmeyer, Saddle Creek Transportation “You guys have the best creative of any print we work with by the way and we work with a lot they are way better than other papers and media outlets we have used.” - David Treadway, Continental Express “Ever since we started advertising with the coupon we get a ton of those back every week.” - Chris Garver, Recycled Books “I wish everyone I dealt with was as easy as my rep at Fort Worth Weekly.” - Tommy Lutes, Tommy Lutes Auctions “Thank you so much for all of your help with this! I’ve had several customers from Fort Worth come to our store because of the ad! So cool! Thanks again for everything!” - Heather Webster, Sweet Haddie’s, Aledo

“I really appreciate the Fort Worth Weekly. My rep keeps up with me and what I am doing so we can adjust my advertising accordingly.” - Omar Gomez, Endurance Music Productions “The Fort Worth Weekly is like the blood of the city.” - Amos, Fellowship Church “All of our ten GAS PIPE stores in Tarrant and Dallas counties appreciate how well Forth Worth Weekly’s weekly print and web ads help us get butts in the door.” - David Michnoff, The Gas Pipe

300 Bailey Ave, Suite 205 | Fort Worth, TX 76107 | 817.321.9700 | www.FWWeekly.com | @FortWorthWeekly

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