Fort Bragg Family and MWR Sponsorship and Advertising Guide

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Our Brand & Demographics

Fort Bragg Family and MWR plans, produces, promotes, and manages world-class programs for those who serve, including a host of recreation, sports, entertainment, travel, and leisure activities. When you join our ranks and reach these coveted target markets, you will also directly support exceptional programs for military members and their Families.

Align your brand with the strength of Fort Bragg.

Reach more than 270,500 Soldiers, Family Members, Retirees, and Civilians.

Support valuable programs for those who serve.

Fort Bragg is centrally located inside the 6 th largest city in North Carolina.

Fort Bragg has an economic impact of $8.1 billion on the local economy.

What is Commercial Sponsorship & Advertising?

Family and MWR Sponsorship Mission:

The mission of the Army Commercial Sponsorship Program is to support vital military Family and MWR programs by obtaining private sector funding in exchange for advertising and promotional opportunities within the Army Community.

What is Commercial Advertising?

The Fort Bragg Family and MWR Commercial Advertising Program offers the opportunity to display your company’s information through a variety of media in Family and MWR facilities. Advertising gives you the opportunity to target the Fort Bragg community. Brand awareness is powerful! By partnering with Family and MWR, you will quickly be able to see a return on your investment.

What is Commercial Sponsorship?

Commercial sponsorship is a fee paid to have physical presence at a Fort Bragg Family and MWR event. Presence at our events gives you the opportunity to interact directly with the Fort Bragg Soldiers and Families. A variety of sponsorship levels are available for our events throughout the year.

DEVELOP A COMPETITIVE ADVANTAGE!

Stand out among similar businesses by becoming a Fort Bragg Family and MWR sponsor or advertiser. As a supporter of our events and programs, you will contribute directly to the development of morale, welfare, and recreation for our Soldiers and their Families.

Sponsorship & Advertising benefits include:

• Direct exposure to Fort Bragg Soldiers, Families, Civilians, and Retirees

• Company name/logo on marketing materials

• Pre-event publicity and advertising

• Recognition at sponsored events

• Signage, product displays, sampling, and more!

• Presence at sponsored events

• ….AND MORE!

Investment

The amount and type of support you provide is negotiable and based on fair and equal exchange of value. Sponsorship and advertising investments vary by location, event, duration, and levels agreed upon. It is our goal to develop and maintain a win-win relationship with you and your company.

Advertise Your Brand with Family and MWR

The Fort Bragg Family and MWR Sponsorship and Advertising Team will work with your business to achieve and evaluate the overall effectiveness of your campaign. Your business will have a dedicated account manager to determine your goals for each of your advertising campaigns. Each member of our sales team has extensive knowledge of the Fort Bragg community and know how to focus your campaign toward the best demographic and location. All Family and MWR facilities have advertising placement options. Each facility has been priced based on patron counts to give your advertising a range of value options.

TIER 1

Over 50,000 patrons annually

BOSS Fence

Callahan Physical Fitness Center

Cleland Ice Rink

Fort Bragg Bowling

Hedrick Stadium Fence

Hercules Physical Fitness Center

Iron Mike Conference Center

Leisure Travel Services

Ritz-Epps Physical Fitness Center

Throckmorton Library

Tolson Youth Activities Center

TIER 2

25,000 – 50,000 patrons annually

All American Bingo

Blackjack Physical Fitness Center

Dahl Physical Fitness Center

Fort Bragg Golf

Fort Bragg Pool Fences

Frederick Physical Fitness Center

Iron Mike Physical Fitness Center

MWR Coffee Shop

Smith Lake Beach

Smith Lake Outdoor Recreation Center

Tucker Physical Fitness Center

TIER 3

25,000 or less patrons annually

Chay Youth Activities Center

Clay Target Center

Fort Bragg Auto Skills Center

Funk Physical Fitness Center

Hosking Physical Fitness Center

Patriot Point Physical Fitness Center

Recreation Equipment Checkout Center

Rod and Gun Club

Ryder Physical Fitness Center

Softball Field Fences

The Divot

Towle Courts Physical Fitness Center

Warfighter Physical Fitness Center

*All listed facilities are subject to change.

ADVERTISING

Reaching your future clients where

Go digital with Fort Bragg

Reach your customers on our Digital Media Displays located in various Family and MWR facilities.

Family and MWR’s website, bragg.armymwr.com, is the one stop for all details regarding our programs, activities, and facilities. With over 200,000 page views per month, your run-of-site ad is sure to be seen.

ADVERTISING

Bragg Family and MWR!

SOCIAL MEDIA POSTS

Find your next customer through the Fort Bragg Family and MWR Facebook page. Share your story to our 58,000+ followers with a tag to your Facebook page as a way to engage new customers. Space is limited to one post per week per company.

The monthly e-newsletter provides Fort Bragg Soldiers and Families with information on upcoming events and activities. Price includes a banner ad in The Insider for one month with a link to your website.

SPONSORSHIP Showcase your brand within

COMMUNITY EVENTS CHILDREN & FAMILY

Family and MWR gives Soldiers and their Families a variety of entertainment options to participate in during their off-duty hours. From small to large-scale events, our programs are designed to improve the quality of life within our Fort Bragg community. Most of these events are open to the general public.

Community Expos

Family Fun Days

Fort Bragg Christmas Tree Lighting

Fort Bragg July 4 th Celebration

Haunted Trail

Oktoberfest

Having fun things to do with the kids is always important to parents. Fort Bragg Family and MWR helps keep kids active throughout the year with programs and events for all ages.

Back to School Events

Father Daughter Balls

Halloween Programs

Monthly Library Programs

Summer Reading Program

SPONSORSHIP within the Fort Bragg community.

SPORTS & FITNESS BETTER OPPORTUNITIES FOR SINGLE SOLDIERS

Fort Bragg Family and MWR helps our Soldiers and their Families stay fit while having fun throughout the year. From competitive events to recreational fun, Family and MWR offers something for everyone.

All American Races

Fort Bragg 10 Miler Monthly 5Ks Monthly Golf Tournaments Neon Night 5K

Honor, Remember 5K Tough Turkey Shoots

The Fort Bragg Better Opportunities for Single Soldiers Program (BOSS) supports the overall quality of life for the 29,000+ single and unaccompanied Service Members (including single parents) on the installation. It assists single Service Members in identifying and planning recreational and leisure activities that are offered in a safe and exciting environment.

BOSS Beach Bash

BOSS Monthly Council Meetings

BOSS Monthly Outings

BOSS Thanksgiving

Customer Feedback

A great reason to work with Family and MWR is our overwhelming support from our customers:

“MWR does an incredible job with the resources they are given and provide excellent services to our military.”

– Rocky H.

“Love the availability of activities and events that are offered.” – Jen Z.

“Awesome group of people. Thank you for all that you do!”

– Therese H.

“I love how events are organized (be it sport events for the whole family or events for the kids) now that I am a mother I pay attention to that. In my opinion you guys are doing a phenomenal job. Please keep it up!”

“Great people and a great organization with a purpose.”

– Josh M.

“Great resource for military Families with children of all ages.”

– John L.

“This is a great program for all to enjoy. All my Family @ Fort Bragg love the helpful and informative staff.”

– William C.

“There is lots of support for the military Families on this post. ☺ Please take advantage of all the great activities Fort Bragg has to offer.”

– Chandra S.

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