FOOD INDUSTRY NEWS OCTOBER 2023
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Monday, December 4
FOUNDED 1982
OCTOBER 2023
HELPING THE FOOD INDUSRY BUY LOCAL FOR OVER 40 YEARS. Photos courtesy: Cilantro Taco Grill
Armando Perez (aka Pitbull ) w/ Temoc Morfin
Cilantro Taco Grill’s Secret Ingredient – The American Dream Cilantro Taco Grill’s story depicts a vivid reality of the American Dream that resounds to the majority of immigrants in the USA. In the early 1980’s Don Javier Morfin, a father of 11 children, and his wife immigrated to the USA despite all dangers of travel, weather elements, and language barriers. Celebrity backed Marketing: Armando Christian Perez, aka Pitbull, has partnered with Fransmart to bring Cilantro Taco Grill
to the masses, as part of his mission to help Latino hourly employees become operators and owners for Latin-owned businesses. As part of his investment, Perez will lend marketing support as the brand sets its sights on growing its national footprint to the top 100 media markets. Temoc Morfin, one of 11 children, has always been passionate about celebrating his culture and uplifting his community. That’s what led him to See Cilantro, page 40
www.caputocheese .com
AROUND CHICAGO
20
LOCAL NEWS
16
BUYERS’ DIRECTORY
33-36
NATIONAL NEWS
24
BUSINESSES FOR SALE/CLASSIFIEDS
37-39
NUGGETS
32
CHEF PROFILES
14, 18, 30 PEOPLE SELLING THE INDUSTRY
28
DINING WITH MS. X
4
46
TRAVEL