Incredible Goa February 2024

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IN FOCUS

DR PRAMOD SAWANT WORKING TOWARDS

SUSTAINABILITY PART I

Goa's youthful and dynamic Chief Minister champions sustainability, fostering a culture of conscientiousness and spearheading impactful initiatives. Under his stewardship, a slew of measures has been implemented, propelled by a personal commitment to harnessing every available resource.

SPECIAL STORY

COPPERLEAF GOA

CELEBRATING EIGHT YEARS OF GASTRONOMIC TRIUMPH

As Copperleaf celebrated its triumphant eighth anniversary this January, we delve into the intricacies of its journey, chronicling the transformative evolution that has propelled it to the forefront of Goa's culinary scene.

CELEBRATING 23RD ANNIVERSARY GIDC CELEBRATES ITS 23 YEARS OF SUCCESSFUL JOURNEY

GIDC (Goa Infrastructure Development Corporation), envisioned by the late Shri Manohar Parrikar, visionary Chief Minister of Goa, marks a triumphant 23-year milestone. An exclusive event graced by the vibrant presence of Goa's dynamic Chief Minister, Dr. Pramod Sawant, celebrated the enduring legacy of GIDC's journey.

VOL 9 ISSUE 4, PANAJI GOA, RNI : GOAENG/2016/66434 WWW.INCREDIBLEGOA.ORG Rs 100
FEATURES FEATURES INTERVIEWS STORIES EVENTS FITNESS TECH STARTUP TOURISM AWARENESS OPINION NEWS BUSINESS FOCUS
WHO CAUGHT CHARLES SOBHRAJ IN GOA
MAN
COVER STORY

CMRY SCHEME

CHIEF MINISTER ROZGAR YOJANA SCHEME HAVE GONE A LONG WAY IN PROVIDING OPPORTUNITIES TO GOAN YOUTHS IN BECOMING ENTREPRENEURS AND EMPLOY

NOTEWORTHYMILESTONES

CMRYSKILL DEVELOPMENTSCHEME

2023

LOANENHANCEMENT

In 2022, the maximum loan amount available under the CMRYinitiativewasincreased from INR 10 lakh to INR 20 lakh, enabling entrepreneurs to pursue larger-scale ventures.

2021

CMRYSTARTUPSCHEME

2020-Dr.Sawantlaunchedthis initiative, providing financial assistance and invaluable mentorship to burgeoning startups in Goa, fostering i n n o v a t i o n a n d entrepreneurship.

2023 - In a bid to enhance employability, Dr Sawant launched the CMRY Skill Development Scheme, providing skill development training to unemployed youth inGoa.

2022

CMRYWOMEN ENTREPRENEURSCHEME

2021 - Recognizing the p o t e n t i a l o f w o m e n entrepreneurs, Dr Sawant introduced this scheme, offering financial support and trainingtoempowerwomenin business.

2020

GPDM
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THE RECIPIENTS OF THE FOURTH EDITION OF THE INCREDIBLE GOA AWARDS

GLIMPSES

GOA’S PREMIER SOCIETYAWARDS

COMING SOON...

2024

Contents

HOMEOFARM - PIONEERING A PARADIGM SHIFT IN PERSONAL CARE

PROMOTING GOA'S LOCAL ARTISANS AND SUSTAINABLE CRAFTS

54 BUSINESS BUZZ

Goa Tourism Pavilion Dazzles at SATTE 2024 as a Luxury Travel Destination

22 SPECIAL STORY

Copperleaf Goa Eight Years of Culinary Excellence

GSIDC Celebrates its 23 years of Successful Journey

VISIT TO FISHERMAN'S WHARF

EMBARK ON THE CULINARY TRAIL

ANURAAG RAHA TAKES THE HELM AT HOLIDAY

INN GOA CANDOLIM

IHCL'S 300-KEY HOTEL AT MOPA, GOA, REDEFINING LUXURY TRAVEL

Bombay High Court Ruling Upholds Music Licensing Authority: PPL Prevails in Landmark Legal Battle

Goa CM Seeks Additional Rs 200 Crore for Higher Education Enhancement

GOA MARATHON 2024 RUN FOR HOME AND HOPE

PAYMENTS TO MICRO AND SMALL ENTERPRISES

NEW INCOME TAX AMENDMENT KICKS IN

BEST CROSSFIT WORKOUTS AND EXERCISES FOR BEGINNERS

MADHUKAR ZENDE - THE SUPER COP WHO CAUGHT CHARLES SHOBHRAJ IN GOA GOA’S ONLYSOCIETYMAGAZINE FEBRUARY2024 COVER STORY INSIDE 14 INTERVIEW PRAJAL SAKHARDANDE 34 36 38 GUARDIAN OF GOA’S HERITAGE JOURNEY FROM VISION TO VENTURE DANCING WITH DETERMINATION LINDOLF JOSEPH COLACO VAISHNAVI JOSHI FEATURE WELLNESS HERITAGE STARTUP 48 50 52 EMBRACING AYURVEDA - A PATH TO SUSTAINABLE LIVING IN GOA DOCUMENTING INTANGIBLE HERITAGE FOR FUTURE GENERATIONS 10 GOA BUZZ 30 IN FOCUS 40 HOSPITALITY BUZZ 44 SUSTAINABLE GOA 58 EVENTS & HAPPENING 60 COLUMNS FINANCE FITNESS Manipal Hospitals Goa Introduces Cutting edge Organ Preserving Therapies Copperleaf Wins The Tripadvisor Best Of The Best 2023 Award Govt. Of Goa Collaborates With Astrazeneca India To Combat Cancer Yogesh Pote Assumes As Hr Leader At Goa Marriott Resort And Spa DR PRAMOD SAWANT WORKING TOWARDS SUSTAINABILITY PART I Sustainability is the beacon guiding humanity's future, presenting our sole chance for survival amidst our relentless pursuit of development, which has depleted our natural resources. A
06 GOA February 2024 INCREDIBLE www.incrediblegoa.org

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Editorial,

As I delve into the captivating journey of Shri Madhukar Zende, whose ties with Goa run deep, my f o c u s e x t e n d s b e y o n d h i s monumental capture of the notorious criminal Charles Sobhraj. What strikes me is the stark discrepancy in media coverage, where the relentless dedication and tireless pursuit of individuals like Mr Zende often remain o v e r s h a d o w e d b y t h e sensationalism surrounding criminals.

Hailing from Mumbai, Mr. Zende embarked on a mission to apprehend Charles when his whereabouts were shrouded in mystery. While teams scoured major cities at his behest, it was Mr. Zende's unwavering determination that led him to the sun-kissed shores of Goa. Listening to his account, one can't help but marvel at the meticulous planning and c a l c u l a t e d s t r a t e g y t h a t underpinned this historic capture. It's intriguing to ponder the twists of fate that determined Mr. Zende as the protagonist in this saga. Amidst the various teams deployed across the country, destiny seemed to have ordained his pivotal role. In 1971, he made history by capturing Charles for the first time in India. Then, almost fifteen years later, lightning struck twice as Mr. Zende once again intercepted Charles, this time on the serene beaches of Goa in 1986.

In the narrative of this extraordinary pursuit, Mr Zende emerges not just as a law enforcement officer, but as a symbol of perseverance and unwavering commitment to justice. His story serves as a testament to the unsung heroes whose relentless efforts shape the course of history, even if their names often fade into the background amidst the glare of sensational headlines.

Incredible Goa has always prided itself on delving into uncharted territories within the realm of storytelling, fearlessly venturing where others hesitate When I learned of Mr Zende's

p r e s e n c e i n G o a a n d h i s remarkable encounter with Charles Sobhraj, I was immediately compelled to seek him out, eager to uncover the untold layers of this gripping narrative.

As Mr. Zende recounted his gripping tale, it became abundantly clear that here was a saga that demanded to be shared with the masses. In a world where Charles roamed freely, evading even the clutches of Interpol with his razor-sharp intellect, Mr. Zende emerged as his unexpected nemesis on Indian soil a match C h a r l e s c o u l d n e v e r h a v e anticipated.

In that moment, I resolved to bring this remarkable story to light, recognizing the inherent valor and selflessness embedded within Mr. Zende's actions. His unwavering dedication to his duty, his fearless pursuit of justice, all underscored the profound impact one individual can have on society.

While Charles Sobhraj's exploits may dominate mainstream media and captivate audiences through platforms like Netflix's BBC-produced series, my focus remained steadfastly fixed on Mr. Zende's narrative. For it is he who embodies the true essence of heroism, deserving of the spotlight on the cover of Incredible Goa. This editorial of mine would be complete without expressing heartfelt gratitude to my dear friend and esteemed hotelier, Mr. Shekhar Divadkar. It was his invaluable connection that paved the way for my meeting with M a d h u k a r j i , a l l o w i n g t h i s captivating narrative to unfold before me Rest assured, dear readers, this is just the beginning of an exciting journey filled with more riveting tales waiting to be shared. Until we meet again, I bid you all happy reading, and stay tuned for more fascinating stories in the near future.

Rajesh Ghadge Editor

Rajesh’s long journey began with an early realization of his writing skills and nearly a superhuman power of vivid imagination; which together led to the birth of a successful media portal. His never-ending spree of learning has made him efficient in varied fields like coding, designing and also marketing. He fuels himself with continuous reading being a history fanatic and bouts of music and movies. Acting as a one-man army he prizes work over almost everything.

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UNVEILING HEROISM

MANIPAL HOSPITALS GOA INTRODUCES CUTTING-EDGE ORGAN PRESERVING THERAPIES

Manipal Hospitals (MH) in Goa has unveiled its pioneering Minimally Invasive Scarless Organ P r e s e r v i n g T h e r a p i e s , a revolutionary leap forward in medical care designed to t r a n s f o r m t h e t r e a t m e n t landscape for various organrelated ailments Spearheaded b y D r . C h a r u d u t t J a y a n t S a m b h a j i , C o n s u l t a n t i n Endovascular Surgery and Interventional Radiology, and Mr.

Surendra Prasad, Hospital Director & Unit Head, this innovative initiative promises to redefine healthcare standards in the region. These groundbreaking therapies signify a major milestone in the h o s p i t a l ' s c o m m i t m e n t t o d e l i v e r i n g c u t t i n g - e d g e healthcare solutions to the community. They are tailored to address underlying organ conditions while minimizing

scarring and preserving healthy tissue. By sidestepping traditional surgical methods and anesthesia, the risk of complications is significantly reduced, and recovery times are expedited Particularly crucial in maintaining organ functions and mitigating long-term issues, these therapies target organs such as the thyroid, breast, uterus, liver, kidneys, lungs, and bones.

Utilizing stem cell therapy and tissue engineering techniques to r e p a i r d a m a g e d o r g a n s , alongside procedures like m i c r o w a v e a b l a t i o n , r a d i o f r e q u e n c y a b l a t i o n , cryoablation, and embolization, these therapies precisely target tumors whether cancerous or non-cancerous with minimal impact on surrounding tissues, employing precise thermal energy. Embolization techniques are employed to obstruct blood flow to tumors with pinpoint accuracy, depriving them of vital oxygen and nutrients.

Director and Unit Head at M a n i p a l H o s p i t a l s G o a , expressed his excitement about the introduction of these therapies, emphasizing the hospital's dedication to delivering exceptional healthcare solutions prioritizing patient well-being and outcomes. He believes that these therapies will revolutionize the treatment of organ-related conditions, offering patients a more comfortable and effective treatment experience.

Dr. Charudutt Jayant Sambhaji also highlighted the significance of the launch, stating that with the introduction of Microwave Ablation Therapy at Manipal Hospital, Goa, all organpreserving therapies are now available under one roof He anticipates that advancements in medical technology and research under interventional radiology will continue to expand the repertoire of scarless organ-preserving therapies, providing patients with less invasive treatment options and improved outcomes.

COPPERLEAF WINS THE TRIPADVISOR BEST OF THE BEST 2023 AWARD

Celebrating its remarkable achievement, Copperleaf, a M u l t i - C u i s i n e F i n e - D i n i n g Restaurant with Bar nestled in the heart of vibrant Goa, proudly announces its triumph as the recipient of the esteemed TripAdvisor Best of the Best - 2023 Award. Since its inception in 2016 with its first outlet in Porvorim, followed by a second outlet in

Panaji in 2021, Copperleaf has been on a culinary journey that has captivated over 1 7 million guests and continues to inspire. Renowned for its innovative fusion of culinary influences, Copperleaf has redefined Goa's gastronomic scene TripAdvisor, the world's largest travel platform, bestows this honor based on consistent positive reviews and ratings from

travelers. Rising to the pinnacle, Copperleaf emerges as one of India's "Best of the Best" restaurants.

Consistently earning stellar reviews on TripAdvisor and various other platforms, Copperleaf is celebrated for its meticulous attention to detail, creative presentation, and unwavering

experiences Embedded in the local community, Copperleaf has become an integral part of Goa's culinary heritage.

Stepping into Copperleaf's inviting ambiance, diners are transported to a realm of warmth, enhanced by lively music and impeccable hospitality Each

personalized care, ensuring a memorable dining affair.

At the core of Copperleaf's triumph lies its dedication to guest satisfaction. This accolade stands as a testament to the

exceptional experiences crafted for our patrons, who have graciously shared their positive feedback We extend our heartfelt gratitude to our loyal guests, whose support has propelled us to this pinnacle of recognition.

Earning the "Best of the Best" award on TripAdvisor is a testament to Copperleaf's exceptional offerings and solidifies its status as a culinary gem. To express our appreciation, Copperleaf extends various discount programs, including corporate discounts for esteemed organizations in IT, banking, hospitality, and more, along with exclusive perks through our Elite C l u b L o y a l t y M e m b e r s h i p Program.

Copperleaf promises not just a meal, but an unforgettable culinary journey that tantalizes the taste buds and lingers in the hearts of our guests.

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GOVT. OF GOA COLLABORATES WITH ASTRAZENECA INDIA TO COMBAT CANCER

In a significant milestone, the National Health Mission, Health & F a m i l y W e l f a r e S e r v i c e s , Government of Goa, has forged a groundbreaking partnership with AstraZeneca Pharma India Ltd. This collaboration aims to revolutionize healthcare access models by deploying cuttingedge Artificial Intelligence (AI) technology for lung cancer screening across district hospitals in the state.

W i t h G o a w i t n e s s i n g approximately 1,400 to 1,500 new

cancer cases each year, this alliance marks a pivotal step towards enhancing healthcare outcomes. Against the backdrop of India recording an estimated 14,61,427 cancer cases in 2022, the urgency for proactive measures against this disease cannot be overstated.

AstraZeneca's commitment to improving patient outcomes is reflected in initiatives like the ' L u n g A m b i t i o n A l l i a n c e , ' dedicated to eradicating lung cancer as a leading cause of

m o r t a l i t y T h r o u g h t h i s collaboration, AstraZeneca aims to redefine Goa's healthcare landscape by prioritizing early detection and intervention in combating lung diseases.

Dr. Sanjeev Panchal, Managing Director and Country President, AstraZeneca India, emphasized the significance of integrating AIbased diagnostic technologies in early cancer diagnosis. This p a r t n e r s h i p e n a b l e s t h e integration of AI-driven chest Xray and low dose CT technologies, crucial for improving patient o u t c o m e s a n d b o l s t e r i n g healthcare resilience. The deployment of advanced AIdriven diagnostic tools not only f a c i l i t a t e s e a r l y d i s e a s e detection but also contributes invaluable data to national healthcare programs. This data will inform strategies to address healthcare challenges and m i t i g a t e d i s e a s e b u r d e n effectively.

Designed to detect early lung cancer, this initiative will benefit the entire population aged 24-75 years across all district hospitals

and selected PHCs in Goa for a p e r i o d o f o n e y e a r . T h e government will provide Low Dose CT free of cost for high-risk patients, enabling early diagnosis and timely treatment access. Furthermore, the partnership underscores the government's commitment to making innovative healthcare solutions available to all citizens The government i n t e n d s t o f o r m u l a t e a p r o c u r e m e n t p o l i c y f o r proprietary and patented products in consultation with organizations like AstraZeneca India, ensuring access to the latest innovations for the people of Goa.

Health Minister of Goa, Shri Vishwajit P Rane, expressed o p t i m i s m a b o u t t h e collaboration's potential to enhance disease diagnosis and save lives This transformative p a r t n e r s h i p , b a c k e d b y AstraZeneca's support, aligns w i t h f l a g s h i p h e a l t h c a r e initiatives like Ayushman Bharat, reinforcing the government's dedication to accessible and affordable healthcare.

YOGESH POTE ASSUMES AS HR LEADER AT GOA MARRIOTT RESORT AND SPA

In a significant move for the luxury hospitality scene, Goa Marriott Resort and Spa proudly welcomes Yogesh Pote as their esteemed Human Resource Leader With over a decade of invaluable experience within the esteemed

Marriott International brand, Pote brings a wealth of expertise to his new role, poised to oversee the comprehensive HR and training functions at the prestigious resort. Renowned for his innovative t h i n k i n g a n d e x c e p t i o n a l communication skills, Pote's transition from a dedicated Loss Prevention leader to his current Human Resources leadership position reflects a strategic evolution in his career. His tenure in loss prevention equipped him with a profound understanding of risk management, team dynamics, and proactive problem-solving, skills which he now applies to his HR leadership role with finesse.

Recognizing the pivotal role of people-centric strategies in driving organizational success, Pote is committed to fostering a supportive and engaging work environment at Goa Marriott

Resort and Spa. Drawing on his diverse background, he prioritizes initiatives aimed at empowering teams, promoting diversity and inclusion, and enhancing overall employee well-being.

P o t e ' s f o r w a r d - t h i n k i n g approach, coupled with his strategic mindset honed through years of navigating security challenges, positions him as a valuable asset in shaping the resort's HR landscape. With a keen f o c u s o n i m p l e m e n t i n g progressive HR practices and fostering a culture of growth and inclusivity, Pote is poised to elevate the employee experience at Goa Marriott Resort and Spa to new heights.

In this exciting chapter of his career journey, Pote eagerly anticipates collaborating with the resort's talented team and

perspective to further enhance t h e p r e m i u m h o s p i t a l i t y experience for guests and employees alike.

GOA'S PREMIER FOOD

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GOA'S TOURISM RENAISSANCE: A LANDMARK PARTNERSHIP WITH MAKEMYTRIP

In a historic collaboration, the D e p a r t m e n t o f To u r i s m , G o v e r n m e n t o f G o a , a n d MakeMyTrip have forged a pioneering partnership, marking a significant milestone in publicp r i v a t e c o o p e r a t i o n T h i s groundbreaking initiative aims to elevate tourism in Goa beyond its r e n o w n e d s u n , s a n d , a n d beaches, unveiling the state's hidden treasures, cultural richness, and culinary delights.

As the first state in India to launch t h e R e g e n e r a t i v e To u r i s m initiative, Goa sets the stage for innovative approaches to tourism.

T h e M e m o r a n d u m o f

Understanding (MoU) between the government and MakeMyTrip outlines a series of initiatives geared towards showcasing Goa's lesser-known wonders, preserving its cultural heritage, and promoting sustainable tourism practices.

E x p r e s s i n g p r i d e i n t h i s collaboration, Shri Rohan Khaunte, Minister of Tourism, IT, E&C, and Printing and Stationery, Government of Goa, articulated the vision of "Goa Beyond Beaches," aimed at bringing the state's inland splendors to the f o r e f r o n t . E m p h a s i z i n g sustainable and regenerative

tourism, he highlighted the i m p o r t a n c e o f e q u i t a b l e distribution of economic benefits across the state.

MakeMyTrip's involvement in this endeavor is pivotal, leveraging its digital innovation and marketing expertise to broaden the reach of Goa tourism. The company will spotlight Goa's cultural richness and culinary traditions through initiatives such as curating a Cultural Map of Goa and promoting homestays in the hinterlands.

Rajesh Magow, Co-founder and Group CEO of MakeMyTrip, expressed excitement about the partnership, emphasizing efforts to promote unexplored facets of Goa and nurture a sustainable tourism ecosystem. Plans include curating unique travel itineraries and promoting Goa's festivals, contributing to the state's enduring charm.

Shri Suneel Anchipaka, IAS, Director Tourism & MD, GTDC Goa Administration, underscored Goa's focus on spiritual tourism and wellness initiatives, including the Ekadasha Teertha campaign. This campaign aims to connect eleven places of worship, fostering sustainable ecosystems

and community empowerment. Central to the MoU is the commitment to sustainable tourism, aligning with Goa's emphasis on the Sustainable Development Goals (SDGs) and the Goa Roadmap. MakeMyTrip w i l l c o l l a b o r a t e w i t h t h e government on initiatives such as using single-use plastic bottles for public art displays, promoting environmental preservation. With the goal of promoting environmental restoration, cultural preservation, and community empowerment, Goa a i m s t o l e a d t h e w a y i n Regenerative Tourism. Shri Rohan Khaunte concluded by affirming that the MoU signifies a long-term vision for Goa, ensuring the preservation of its cultural and natural heritage for future generations.

GOA'S STARTUP & IT PROMOTION CELL TRIUMPHS IN MASTERING PRODUCT MARKET FIT

The latest installment of the Founders Club Meet concluded with profound discussions centering on the theme "From Vision to Validation: Mastering Product Market Fit," fostering v a l u a b l e n e t w o r k i n g opportunities among attendees.

Hosted at the Surendrababu Timblo Hall, GCCI, on Friday, 9th February 2024, the event was orchestrated by the Startup & IT Promotion Cell – DoITEC, Goa. Its primary objective was to dissect the intricacies of achieving product-market fit within Goa's burgeoning startup ecosystem. Esteemed industry experts graced the discussion, offering i n v a l u a b l e i n s i g h t s i n t o deciphering the needs and expectations of target markets,

a l o n g

methodologies for ascertaining product-market fit across diverse industries Notable speakers included Mr Pranay Gupta, representing StayVista Goa and 91springboard, and Mr Harish Narayanan, renowned for his roles as Chief Growth/Marketing Officer and an investor with a substantial portfolio of 40+ investments.

Addressing the assembly, Mr. D. S. Prashant, CEO of the Startup & IT P r o m o t i o n C e l l - G o a , emphasized, "This gathering aims to equip entrepreneurs with upto-date insights and foster c o n n e c t i o n s w i t h i n t h e ecosystem, facilitating their integration into the startup landscape."

Mr Harish Narayanan further delved into the topic through a comprehensive presentation, elucidating the fundamentals of Product Market Fit – from offering a unique solution to a unique customer's unique pain, to understanding customer behavior with real-life illustrations, and defining the value proposition of the product. Engaging with participants, Mr. Pranay shared insights from his experiences, emphasizing the significance of recognizing opportunities at every stage, analyzing user behavior, and addressing various p e r t i n e n t a s p e c t s o f t h e discussion.

A t t e n d e e s d e p a r t e d w i t h invaluable perspectives on navigating the complexities of

achieving product-market fit and implementing strategies for sustainable growth amidst t o d a y ' s d y n a m i c m a r k e t l a n d s c a p e T h e e v e n t underscored its pivotal role in nurturing long-term success and sustainability, while concurrently paving the way for fresh growth opportunities.

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GOA'S

MADHUKAR ZENDE

THE SUPER COP MANWHOCAUGHTCHARLESSOBHRAJINGOA

14 GOA INCREDIBLE February 2024 www.incrediblegoa.org COVER STORY

Madhukar Zende may not boast the same notoriety as the infamous "Bikini Killer," Charles Sobhraj, but his tale is one of unparalleled dedication and contribution to justice. Our paths crossed at the very site where Zende apprehended Sobhraj four decades ago in Goa, unveiling a narrative rich in intrigue and the unwavering pursuit of justice.

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Zende's journey in the Indian Police Force commenced in the year 1959 and posttraining he was posted to Mumbai Police as PSI (Police Sub Inspector) laying the foundation for an illustrious career Through relentless determination and tireless diligence, he ascended the ranks to become Assistant Commissioner of Police in Mumbai. However, this ascent was far from smooth; it was a t e s t a m e n t t o Z e n d e ' s resilience in navigating a landscape fraught with peril and adversity. Along the way, h e f a c e d f o r m i d a b l e adversaries such as the notorious Dons of Mumbai, Haji Mastan, and Karim Lala, ensuring their apprehension and restoring order to the city's streets.

Zende's imposing stature and c o m m a n d i n g p r e s e n c e i n s t i l l e d a s e n s e o f apprehension in those who dared challenge the law.

T h e s e a t t r i b u t e s w e r e instrumental in his relentless pursuit of Charles Sobhraj, marked by daring exploits and unwavering resolve.

Join us as we uncover the untold chapters of Madhukar Z e n d e ' s r e m a r k a b l e journey a testament to the i n d o m i t a b l e s p i r i t a n d unwavering commitment to justice that define a true exemplar of law enforcement excellence.

Madhukar Zende's connection to Goa was solidified on the day he apprehended the notorious Bikini Killer, Charles Sobhraj, at the renowned restaurant "O Quoquiro" nestled in Porvorim, North Goa. Reflecting on this pivotal moment, Zende reminisced about his earlier encounter with Sobhraj back in 1971, in the bustling Fort area of South

Mumbai It was there that Sobhraj's grand scheme of a major robbery was thwarted, laying the groundwork for his eventual capture.

"The arrest of Charles Sobhraj in 1971 is the culmination of a n o t h e r t a l e , " Z e n d e recounted. According to him, the arrest stemmed from the apprehension of a minor offender named "Ajay Modi, a petty criminal, committed theft within his own home, prompting his mother to seek justice," Zende elaborated.

continued, "One fateful day, as Ajay roamed the Chowpaty Area, he encountered a group of foreigners, seizing the opportunity to solicit illicit work for monetary gain Unbeknownst to Ajay, among this group lurked Charles Sobhraj, a fugitive sought in multiple countries, with India serving as a new frontier for his criminal exploits."

Zende revealed, "It later came to light that Sobhraj had nefarious intentions, including a planned dacoity at the Air

"While we initially extended leniency and granted him a second chance under the provision of the law, allowing him to reform, his criminal tendencies persisted, leading to continued petty theft."

Zende elucidated, "The intriguing twist unfolds when freeing Ajay was an act of compassion, aimed at offering him redemption. However, his persistent criminal activities inadvertently aided in the capture of one of India's most sought-after criminals." He

t h a t h e h a d b e c o m e entangled with individuals wielding guns, pistols, and grenades—a stark departure from his previous criminal endeavors. Overwhelmed by fear, Ajay made a daring escape, absconding with two Revolvers. Selling one for a substantial sum of five t h o u s a n d r u p e e s , A j a y embarked on a new venture—a modest cigarette shop a testament to the considerable value of his earnings during that era.

Madhukar Zende interjected, highlighting the pivotal twist in the narrative: "The tale took an unexpected turn when Ajay attempted to sell the second r e v o l v e r t o a l o c a l businessman in Mumbai. In a tragic turn of events, while demonstrating the weapon's f u n c t i o n a l i t y , A j a y inadvertently discharged a bullet into the chest of the businessman, who collapsed upon impact. Believing the man to be dead, Ajay sought my mercy, unraveling the entirety of the story in his plea for clemency.”

India office in South Mumbai. However, his rendezvous with Ajay unwittingly led him into my trap, as he unknowingly became the conduit for Sobhraj's downfall."

By the time Sobhraj crossed paths with Ajay, his plans for the Air India office dacoity had reached an advanced stage. Seeing potential in Ajay, Sobhraj invited him to join his gang, whisking him away to Delhi. However, upon arriving in the capital, Ajay was jolted by the realization

Now fully cognizant of Sobhraj's nefarious plans, I meticulously strategized, awaiting the opportune moment to apprehend him upon his arrival in Mumbai to e x e c u t e t h e d a c o i t y Unbeknownst to me, the groundwork for his arrest had already been laid by the petty criminal Ajay," recounted Madhukar, emphasizing that at that juncture, his sole lead w a s S o b h r a j ' s g a n g ' s penchant for lodging at the Taj Hotel while in Mumbai.

"I meticulously surveilled the movements at the Taj, and on t h e a u s p i c i o u s d a y o f November 11, 1971, my vigilance bore fruit. As a man in a suit descended from the premises,

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Ajay swiftly identified him Without hesitation, I moved in, a p p r e h e n d i n g S o b h r a j . Despite his expertise in Karate, I ensured he was immobilized, swiftly disarming him of the revolver in his possession," Z e n d e r e c a l l e d , acknowledging the inherent risk in confronting a seasoned combatant.

"Upon bringing him to the police station, Sobhraj maintained a stoic silence, refusing to divulge his identity. Undeterred, we conducted a thorough search, unearthing four hotel receipts belonging to his a c c o m p l i c e s Waste no time, we s w i f t l y r a i d e d these locations, culminating in the arrest of all four a s s o c i a t e s , a l o n g s i d e a significant cache o f a r m s a n d a m m u n i t i o n , " Zende recounted, s i g n a l i n g t h e culmination of Sobhraj's criminal endeavors.

Despite Madhukar Zende's successful apprehension of Sobhraj, his tenure in custody was short-lived, as the Delhi Police sought him for another crime perpetrated in t h e c a p i t a l , " r e v e a l e d Madhukar. "Charles Sobhraj wasn 't just a seasoned criminal; he was also a masterful actor, adept at s e i z i n g o p p o r t u n i t i e s wherever he ventured. During his stay at the Ashoka Hotel in Delhi, he befriended himself with a cabaret dancer, assuming the guise of a jeweler. Exploiting her trust, he orchestrated a daring dacoity

before vanishing into the night. The sensational crime made headlines across major media outlets, given its occurrence within one of the capital's most prestigious hotels."

Despite the Delhi Police securing his custody and confining him behind bars, Sobhraj's incarceration proved fleeting. Seizing upon the chaos of the IndiaBangladesh War blackout, he orchestrated a daring escape from police custody," Zende disclosed, underscoring

he resorted to heinous acts such as dousing his victims in petrol and setting them ablaze before plundering their residences These atrocities s p a n n e d a c r o s s m a j o r countries like France, Russia, and Iran, earning him the moniker of the Bikini Killer.

promptly alerted me, leading to the retrieval of Sobhraj's l u g g a g e c o n t a i n i n g incriminating evidence, i n c l u d i n g c o u n t e r f e i t passports and weaponry."

"While Sobhraj managed to evade capture in Mumbai, he didn't flee India entirely. Soon after, I received word of his arrest in Delhi in 1975, following an incident where he drugged a group of students," Zende recounted "Called upon to testify against him, I was taken aback to see Sobhraj escorted by a phalanx of police officers, despite my having apprehended him single-handedly in 1971 It seemed t h a t m e d i a a t t e n t i o n h a d elevated him to the status of a celebrity criminal."

Sobhraj's knack for eluding confinement.

“Furthermore, continued Madhukar, divulging a crucial aspect of Charles Sobhraj's modus operandi, "following his escape from the Delhi jail, Sobhraj expanded his criminal repertoire. Learning to adulterate drugs into coffee o r l i q u o r , h e e n s n a r e d unsuspecting young women, drugging and ultimately murdering them before a b s c o n d i n g w i t h t h e i r valuables. In some instances,

"Despite Charles Sobhraj's successful escapes from Indian law enforcement, fate seemed to tether him to the subcontinent, drawing him back to commit further crimes, particularly in Mumbai," recounted Madhukar. "In 1975, a F r e n c h c o u p l e w a s discovered unconscious in the opulent confines of the Taj Mumbai. Upon their recovery, they shared a harrowing account, offering a telltale sign of Sobhraj's return to India."

"It didn't take long for my suspicions to be confirmed," continued Madhukar. "Within two months, reports surfaced of Sobhraj's presence at the Taj Mumbai with a Canadian companion The hotel's vigilant security personnel

“Sobhraj's 1975 arrest resulted in a l i f e s e n t e n c e , during which he c u l t i v a t e d relationships with police and jail a u t h o r i t i e s , " M a d h u k a r e l a b o r a t e d " U n d e r t h e stewardship of Kiran Bedi, then in charge of Delhi police, Sobhraj even gained access to computer facilities within the jail, and the BBC was permitted to film within its confines."

"However, it was on March 16, 1 9 8 6 , t h a t S o b h r a j o r c h e s t r a t e d h i s m o s t audacious escape yet," revealed Madhukar "Under the guise of celebrating his birthday within Tihar Jail, he cunningly orchestrated a mass jailbreak, luring guards with cake while orchestrating the

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flight of himself and sixteen other criminals. The ensuing media frenzy catapulted Sobhraj to even greater notoriety."

The Capture of Sobhraj

In Goa

The captivating saga of Charles Sobhraj's pursuit culminated in a dramatic final chapter, with Madhukar Zende at the helm. It all began on March 29, 1986, when railway police detained a Sardarji (Sikh Man) and discovered a revolver in his p o s s e s s i o n . D e s p i t e i n t e r r o g a t i o n , t h e m a n r e m a i n e d t i g h t - l i p p e d However, a crucial clue emerged when police found a receipt from the Pancharatna Hotel in Panvel among his belongings. Acting swiftly, authorities traced the hotel and learned that the man had been accompanied by friends who had already departed The sole lead was the number p l a t e o f t h e i r c a r a n d motorcycle, shared by the hotel manager.

The involvement of Charles Sobhraj prompted the railway police to contact Director General of Police Mr. Jog, who immediately recognized the significance of Zende's expertise in the matter. Zende recalled, "When summoned by the DGP, apprehension gripped me, fearing I had erred somehow. To my relief, I was entrusted with the Charles Sobhraj case." Drawing from his extensive experience, Zende outlined Sobhraj's penchant for luxury accommodations, advocating for a multi-pronged approach to track his movements across various states.

With the railway detainee's account providing vital leads to locations like Baroda, Ahmedabad, Mumbai, and

Alibaug, Zende and his team split into five units, each scouring different regions. Zende himself headed to Goa, armed with the knowledge that Sobhraj's wife resided in America and he may attempt to contact her via trunk calls. Setting up base initially at Fort Aguada in Candolim, then later relocating to Calangute, Zende's team tirelessly combed the state for any sign of Sobhraj. Their breakthrough came during a chance encounter at a motorcycle stand, where a p e r c e p t i v e y o u n g m a n dismissed Zende's ruse of searching for a 'brother' who absconded with a foreigner's motorcycle Zende realized that this interaction confirmed Sobhraj's presence in Goa, with the only task remaining being to locate the telephone booth from which he would likely contact his wife in the USA.

Amidst the pursuit of locating a venue for making calls to the USA, Mr. Madhukar found himself guided to GPO, where he was advised to head to O Coqueiro, a favored haunt among foreigners for leisure a n d c o m m u n i c a t i o n amenities, including trunk call bookings. Armed with this insight, we traversed the state by day, homing in on O Coqueiro as dusk descended. In those days, O Coqueiro exuded a rustic charm, akin to a shack, yet precisely the m i l i e u s o u g h t a f t e r b y foreigners.

The pivotal moment arrived on April 6th, 1986, when Zende, then a senior inspector at Mumbai's Agripada police station, orchestrated the arrest of the elusive French serial killer, Charles Sobhraj, for the second time in his notorious career "I recall

vividly," reminisces Zende, "that evening coincided with a riveting India-Pakistan hockey match, captivating the nation's attention Sensing S o b h r a j ' s p r e s e n c e , I requisitioned additional manpower, assembling eight officers incognito within the vicinity, poised for action."

Zende's intuition proved astute as a white Fiat halted abruptly nearby, disgorging two figures. Despite Sobhraj's altered appearance over the years, Zende's trained eye discerned his quarry. "Seated inconspicuously, I formulated a p l a n , t r a n s c r i b i n g i t discreetly for my colleagues. With precision, we sprang into action."

However, a hiccup ensued when the cab driver, sensing trouble, grew agitated. Undeterred, Zende seized the moment, confronting Sobhraj d i r e c t l y " W i t h s w i f t decisiveness, I identified myself, halting his escape in its tracks. With Charles in custody after years of pursuit, I p r o m p t l y a l e r t e d t h e commissioner of police, marking the endgame in our relentless pursuit."

Shobhraj's success in his past endeavours can be attributed t o t h e e x p l o i t a t i o n o f loopholes within the system, a journey that began with his multiple escapes from prison. These instances underscore t h e v u l n e r a b i l i t y a n d exploitable nature of our judicial framework. Despite being apprehended, Shobhraj remained undeterred in his criminal pursuits, confident in h i s a b i l i t y t o e v a d e consequences.

The notorious 1976 jailbreak in Delhi during wartime failed to instil corrective measures w i t h i n t h e s y s t e m , a s evidenced by Shobhraj's

subsequent escape from the supposedly secure Tihar Jail in 1986, achieved through the drugging of guards.

However, the narrative takes a turn with the introduction of Mr. Madhukar Zende, whose astuteness and determination l e d t o S h o b h r a j ' s apprehension not once, but twice. Zende's relentless pursuit serves as a poignant reminder to those who would exploit the system that accountability is inevitable.

Following his 1986 arrest in Goa, Shobhraj served a life sentence in India, only to face further repercussions in Nepal, where he was imprisoned for an additional two decades. Remarkably, his eventual release and subsequent relocation to America, where he leads a lavish lifestyle alongside his lawyer-turnedw i f e , u n d e r s c o r e t h e complexities of justice and redemption.

Final Words

The crux of this tale lies in the media's role in glorifying criminals over individuals of moral rectitude The undue attention bestowed upon figures like Shobhraj and Pablo Escobar serves to perpetuate a culture of crime, i n c e n t i v i z i n g f u r t h e r transgressions Until this narrative shifts, the spectre of individuals like Shobhraj and Escobar will continue to loom large, perpetuating a cycle of criminality and glorification.

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COPPERLEAF GOA

EIGHT YEARS OF CULINARY EXCELLENCE

In the fiercely competitive landscape of the food and hospitality industry, brands are forged through unwavering dedication, fostering trust, a n d n u r t u r i n g l a s t i n g connections with patrons. In this arena, understanding the d i s c e r n i n g p a l a t e a n d preferences of guests reigns supreme. Enter Copperleaf, a culinary beacon nestled in the heart of Goa, whose ascent to greatness within a mere eight years is nothing short of remarkable.

In the pages of Goa's premier Lifestyle Magazine, we unveil the captivating narrative of Copperleaf a saga that epitomizes the essence of culinary excellence and unwavering commitment to guest satisfaction From its humble origins as a modest eatery to its current stature as

a paragon of fine dining, Copperleaf has carved a distinguished niche in Goa's gastronomic landscape. As Copperleaf celebrated its triumphant eighth anniversary this January, we delve into the intricacies of its journey, chronicling the transformative evolution that has propelled it to the forefront of Goa's culinary scene. Join us as we explore the ethos, passion, and culinary mastery that define Copperleaf—a beacon of gastronomic innovation and unparalleled hospitality in the vibrant tapestry of Goa's dining experience.

In 2003, Sachin Pai Bir embarked on a journey into the realm of hospitality, unaware of the monumental success that awaited him in the years to come. As one of the driving forces behind the

Copperleaf brand, Sachin's initial foray into the food industry was marked by a lack o f p r i o r e x p e r i e n c e o r background in the field Reflecting on the early days, Sachin reminisces, "Initially, our hotel solely provided lodging, with food sourced from nearby restaurants. The property, comprising 18 rooms, w a s i n l e s s - t h a n - i d e a l condition upon acquisition." In 2005, Sachin made a pivotal decision to expand, acquiring a property on Chogam Road in Porvorim, boasting 16 additional room keys. "With two establishments under our belt—one in Panaji and another in Porvorim—our t r a j e c t o r y s h i f t e d d r a m a t i c a l l y , " S a c h i n recounts. Recognizing a void in the local dining scene, Sachin seized the opportunity

to venture into the restaurant business. "Utilizing the available space on the ground floor of our Porvorim property, we launched 'Bhojan,' our inaugural dining venture," he explains.

The success of 'Bhojan' spurred Sachin to fully commit to the restaurant industry, leading to the establishment of 'Dawat.' However, it wasn't until 2016 that the iconic Copperleaf brand emerged, m a r k i n g a s i g n i f i c a n t milestone in Goa's culinary landscape. "Copperleaf heralded a new era in the food industry, symbolizing our e v o l u t i o n f r o m h u m b l e beginnings to a renowned culinary destination," Sachin reflects, underscoring the brand's enduring commitment to excellence and innovation. Copperleaf, an illustrious brand within the Vishwamukta Group, stands as a testament to the visionary leadership of its founders: Shreekant V Pai Bir, Sachin S. Pai Bir, and Vishwanath S. Pai Bir. Under the stewardship of Shreekant as Chairman, Sachin as CEO, and Vishwanath as COO, the group has flourished into a d i v e r s e c o n g l o m e r a t e e n c o m p a s s i n g h o t e l s , restaurants, cloud kitchens, real estate, software, and beyond.

A s C o p p e r l e a f commemorates its eighth anniversary, Sachin reflects on

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this significant milestone with gratitude. "This achievement is a testament to the unwavering support and patronage of our v a l u e d g u e s t s , " h e acknowledges Through a heartfelt message shared on their Instagram platform, “The Copperleaf team extends their profound appreciation to the community that has been

The journey has been marked by both challenges and triumphs, yet the team remains dedicated to delivering unparalleled service and innovation.

As Copperleaf embarks on the next chapter of its journey, the team looks forward with anticipation, acknowledging the achievements of the past

journey.

Embracing the Essence of Customer Satisfaction

For eight remarkable years, Copperleaf has been a beacon of culinary excellence in the vibrant landscape of Goa's food and hospitality industry. With a seating capacity catering to 200 guests, Copperleaf was

Crafting a Customer-Centric Identity

Departing from the profitc e n t r i c p a r a d i g m , C o p p e r l e a f ' s f o u n d e r s e m b r a c e d a v i s i o n a r y approach, centering their efforts on crafting a brand that resonated deeply with its patrons. Their mantra, "From the mind to the heart,"

instrumental in shaping the brand's journey.”

Recognizing the pivotal role of their patrons as the driving force behind their success, Copperleaf remains steadfast i n i t s c o m m i t m e n t t o excellence. "Our patrons' invaluable input, support, and feedback have propelled us forward," Sachin emphasizes.

eight years while embracing the opportunities that lie ahead. With a deep sense of humility and gratitude, they raise a toast to their patrons, celebrating their collective accomplishments and the promising future that awaits. Here are some of the major a c h i e v e m e n t s o f t h e Copperleaf’s eight years of

conceived with a steadfast commitment to elevating the dining experience, placing paramount importance on food quality, ambiance, and service Through meticulous research and a determined spirit, the founders identified industry gaps and endeavored to exceed conventional standards.

epitomized their unwavering d e d i c a t i o n t o c r a f t i n g u n f o r g e t t a b l e d i n i n g experiences Beyond mere financial gains, Copperleaf was established to cultivate a brand synonymous with u n p a r a l l e l e d c u s t o m e r satisfaction.

Curating an Inviting Ambiance

A cornerstone of Copperleaf's

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success lies in its meticulously crafted ambiance, made p o s s i b l e b y s e c u r i n g a spacious and inviting location. Through meticulous planning and the assembly of a passionate team, the founders embarked on a journey of trial and refinement to perfect the restaurant's atmosphere. This journey included sampling d i v e r s e c u i s i n e s t o meticulously curate a menu t h a t w o u l d c a p t i v a t e discerning palates.

Championing the CustomerFirst Ethos

Central to Copperleaf's ethos is its unwavering commitment to prioritizing the customer e x p e r i e n c e F r o m t h e meticulous training of frontoffice and administrative teams to the daily operations, every aspect of Copperleaf's operations revolves around e x c e e d i n g c u s t o m e r expectations The founders emphasize that the soul of their business lies in their dedication to serving patrons with unparalleled excellence.

A B e a c o n o f C u l i n a r y Excellence

As word of Copperleaf's culinary prowess spread, the r e s t a u r a n t g a r n e r e d widespread acclaim as a premier dining destination offering a holistic experience. D i s t i n g u i s h e d b y i t s unwavering dedication to quality food, captivating ambiance, and impeccable service, Copperleaf stands as a testament to its founders' vision of redefining fine dining in Goa.

Expanding Horizons into the Heart of Panaji

In a bold move in 2019, the forward-thinking founders of Copperleaf turned their attention to Panaji, the vibrant capital city, securing a prime location to extend their

culinary journey. However, the o n s e t o f t h e C OV I D - 1 9 p a n d e m i c p r e s e n t e d unforeseen challenges. Undeterred by the hurdles of navigating restrictions, sourcing manpower, and s e c u r i n g s u p p l i e s , t h e founders remained resolute in their mission. Despite the setbacks, they successfully completed the necessary formalities for the new establishment and adapted their strategy, initially focusing on food deliveries when they inaugurated the kitchen in August 2021.

Overcoming Adversity

Year award in 2022 for his outstanding contributions to the restaurant industry, as recognized by Incredible Goa. Additionally, the Panaji outlet received the esteemed New Restaurant of the Year a c c o l a d e a t t h e 2 0 2 2 Business Goa Awards.

E l e v a t i n g C u s t o m e r Appreciation: The Copperleaf Elite Club Loyalty Membership Program

In an era where fostering customer loyalty is paramount, the F&B industry is continually innovating to reward and retain its cherished patrons.

L e a d i n g t h i s c h a r g e i s

With an impressive seating capacity of 300 guests, the Panaji outlet stands as the crowning achievement of their expansion efforts. Despite opening during a time of crisis, it quickly garnered acclaim, earning a special place in the hearts of the local community.

Recognition and Accolades

Throughout its journey, Copperleaf has garnered a plethora of prestigious a w a r d s , i n c l u d i n g t h e esteemed Food Connoisseurs India Award 2023 for Best Seafood Experience in Goa. Sachin S. Pai Bir was honored with the Businessman of the

such as the redemption of cashback points, personalized birthday and anniversary surprises, priority seating privileges, and exclusive i n v i t a t i o n s t o c u l i n a r y extravaganzas.

S t r u c t u r e d a c r o s s f o u r tiers—Blue, Silver, Gold, and Platinum the Elite Club ensures that members enjoy escalating privileges and rewards. As members ascend through the tiers, they unlock i n c r e a s i n g l y e x c l u s i v e benefits, ensuring that their c u l i n a r y j o u r n e y w i t h Copperleaf remains endlessly gratifying.

Copperleaf, Goa's premier culinary destination, with its groundbreaking Elite Club Loyalty Membership Program. This initiative not only solidifies customer loyalty but also enriches the overall dining experience for its esteemed members.

The Copperleaf Elite Club Loyalty Membership Program boasts a host of enticing features, including exclusive welcome rewards, enticing

refreshing beverages, and a myriad of additional perks

In essence, the Copperleaf Elite Club Loyalty Membership Program transcends the confines of traditional dining loyalty programs. It offers m e m b e r s a n i m m e r s i v e c u l i n a r y o d y s s e y t h a t tantalizes the senses and deepens their appreciation of fine dining It stands as a testament to Copperleaf's unwavering commitment to transforming occasional diners into cherished members of an elite culinary community. Beyond merely offering exquisite cuisine, the program provides a feast for the soul. Join the Elite Club today and embark on a journey where culinary excellence knows no bounds, and the joys of dining are truly elevated.

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CELEBRATING 23RD ANNIVERSARY

GIDC CELEBRATES ITS 23 YEARS OF SUCCESSFUL JOURNEY

GIDC (Goa Infrastructure Development Corporation), envisioned by the late Shri Manohar Parrikar, visionary Chief Minister of Goa, marks a triumphant 23-year milestone. An exclusive event graced by the vibrant presence of Goa's

dynamic Chief Minister, Dr. Pramod Sawant, celebrated the enduring legacy of GIDC's journey. The Incredible Goa Team had the privilege of s i t t i n g d o w n w i t h t h e esteemed Managing Director, Mr. Harish Adconcar, to gain

insights into the latest developments at the Goa S t a t e I n f r a s t r u c t u r e Development Corporation (GSIDC). Here are some excerpts from our engaging interview:

Mr. Harish Adconcar assumed his role at GSIDC three years ago, following a tenure in the personnel department. Under his leadership, GSIDC has undertaken and successfully completed numerous projects. "GSIDC operates as a Limited company registered under the C o m p a n i e s A c t a n d i s o v e r s e e n b y t h e s t a t e government," he explained He elaborated that the corporation was initiated by the former Chief Minister, the late Shri Manohar Parrikar ji, with the aim of streamlining infrastructure development across the state.

Mr. Adconcar emphasized the corporate culture within GSIDC, highlighting the

dedicated workforce that consistently puts in long hours to ensure timely project c o m p l e t i o n " S p e e d , accuracy, and passion serve as the cornerstone of success at GSIDC," he affirmed. Mr. Adconcar highlighted that GSIDC operates with a distinct mission and core values, setting it apart from other organizations in the s t a t e . " W e ' r e n o t i n competition with others," he e m p h a s i z e d . " O u r competition is with ourselves, as we strive to set benchmarks and deliver best-in-class i n f r a s t r u c t u r e " H e u n d e r s c o r e d t h e organization's commitment to continuous improvement, noting that each new project serves as an opportunity to e n h a n c e q u a l i t y a n d aesthetics. "This dedication to refinement is what ensures our

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HARISHADCONCAR (MD GSIDC)

projects are of high quality and visually appealing," he concluded.

Mr. Adconcar revealed that GSIDC has undertaken the upgrade and reconstruction of over six hundred schools across Goa. He attributed the efficiency of the decisionm a k i n g p r o c e s s t o t h e corporation's status as a government-run entity "We adhere to all CPWD norms, ensuring a streamlined process, " he explained. "Following administrative approval, we proceed to obtain financial approval

Once secured, we enlist the s e r v i c e s o f p r o j e c t management consultants from the private sector. For bidding purposes, we rely on c o n s u l t a n t s f r o m o u r empaneled list, who oversee the project's execution." He further elaborated on GSIDC's strategic approach t o h u m a n r e s o u r c e s management, emphasizing the maintenance of low staffing levels to reduce o v e r h e a d s " D e p l o y i n g manpower on a project basis proves more advantageous than maintaining a fixed workforce, which can inflate project costs," he concluded. Mr. Adconcar spoke warmly of

the support extended by Chief Minister Dr. Pramod Sawant, who also serves as the Chairman of GSIDC "The Chief Minister has consistently provided invaluable vision and decisive leadership to our organization," he remarked.

"His vision is centered around the goal of making Goa selfreliant, in alignment with the b r o a d e r m i s s i o n o f 'Swayampurna Goa' and the Prime Minister's vision for a developed India by 2047. It is under his guidance that we s t r i v e f o r o p e r a t i o n a l excellence, ensuring the success of our organization. The twenty-three-year journey o f G S I D C s t a n d s a s a

testament to our collective efforts towards efficiency and progress," he concluded. At GSIDC, our core value revolves around constructing top-quality projects, ensuring that only the finest materials are utilized. "We adhere strictly to GSR parameters and maintain an approved make list," Mr. Adconcar explained. "Every product undergoes rigorous quality checks and is selected only after receiving approval from our team. Once a p p r o v e d , w e g r a n t contractors the freedom to choose from the approved list, t h e r e b y e n s u r i n g t h e m a i n t e n a n c e o f h i g h standards."

Regarding the work carried out for the smart city initiative, Mr Adconcar clarified that while GSIDC does not directly handle the smart city project, as it falls under the purview of Imagain Panaji Smart City Corp and the Government of India, they have contributed to several aspects. "GSIDC has undertaken projects such as the Yoga Setu, Promenade, and the Gyan Setu as part of our involvement in the Smart City initiative," he stated. Mr. Adconcar provided insights into the future projects spearheaded by GSIDC, highlighting the ongoing developments and their projected completion

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dates "Currently, we are focused on the District and Sessions Court in Merces, which is nearing its final stages and is slated for completion by May 10, 2024," he stated. "Additionally, construction of the Fire Station Building is in progress, with civil work already completed and furniture installation underway. This too i s e x p e c t e d t o b e commissioned by the end of May this year."

He continued, "Other projects in the pipeline include the Fire S t a t i o n i n Va l p o i , t h e Panchayat Building in Mayem, and another project in Valpoi. Numerous endeavors are progressing steadily towards completion. Among the major undertakings is the Ravindra Bhavan in Canacona, set to be finalized by May 2024, along with the renovation and construction of the second phase of Ravindra Bhavan in Curchorem."

Mr Adconcar elaborated f u r t h e r , " W e a r e a l s o dedicated to the completion of significant projects such as

the Directorate of Higher Education Building by May 2025. Notably, the hundredbedded IPHB hospital in Bambolim is taking shape, alongside the construction of a Hostel Building for IPHB at t h e s a m e l o c a t i o n Additionally, the Bus Stand at Bicholim is in the advanced

stages of completion.”

The Major Projects Done by GSIDC

Atal Setu, Panaji

National Institute of Water Sports at Caranzalem

Goa Board Seconday and Higher Secondary Educaion Porvorim

Padma Bhushan Manohar

P a r r i k a r S m r i t i S t h a l , Miramar

Joggers Park, Chicalim

Kautalya Lekha Bhavan, Porvorim

Mantralaya, Porvorim

Goa Dental College and Hospitals, Bambolim

Tar Bridge, Mapusa

High Court of Bombay at Goa, Porvorim

Goa Rajya Kar Bhavan, Altinho

South Goa District Hospital, Margao

Goa Van Bhavan, Altinho

Government College of Arts & Commerce, Pernem

Amona - Virdi Bridge

IT Hub, Altinho Panaji

Rajiv Gandhi Kala Mandir, Ponda

F o o d & D r u g s A d m i n i s t r a t i o n B l o c k , Bambolim

Ravindra Bhavan, Sankhalim

Aldona - Calvim Bridge

M a t h a n i S a l d h a n a Administrative Complex, Margao

28 GOA February 2024 INCREDIBLE SPECIAL STORY www.incrediblegoa.org incredible_goa

WORKING TOWARDS SUSTAINABILITY PART I

Sustainability is the beacon guiding humanity's future, presenting our sole chance for survival amidst our relentless pursuit of development, which has depleted our natural resources. Goa, nestled in the h e a r t o f I n d i a , b o a s t s abundant natural riches, yet faces the looming threat of unchecked development. Plastic usage, marine life degradation from chemical d i s p o s a l , a n d r a m p a n t industrialization, epitomized by hillside deforestation for urban sprawl, pose existential challenges to this picturesque state.

Fortunately, Goa's youthful and dynamic Chief Minister champions sustainability, f o s t e r i n g a c u l t u r e o f c o n s c i e n t i o u s n e s s a n d spearheading impactful i n i t i a t i v e s . U n d e r h i s stewardship, several measures have been implemented, propelled by a personal commitment to harnessing every available resource F o r e m o s t a m o n g t h e s e initiatives is the prioritization of renewable energy an imperative for a state blessed with ample natural bounty and renowned for its pristine environment.

Last July, the Chief Minister pledged that by 2030, Goa would transition primarily to renewable energy sources " T h e g o v e r n m e n t h a s sanctioned a comprehensive policy, awaiting central approval, encompassing solar and hydro energy, among o t h e r s , " h e a f f i r m e d .

Recognizing the global momentum behind solar power adoption, particularly among developed nations, the Chief Minister underscores the

30 GOA February 2024 INCREDIBLE IN FOCUS www.incrediblegoa.org

pivotal role renewable energy will play in Goa's sustainable future. As a premier tourism destination, Goa stands to reap manifold benefits from t h i s t r a n s i t i o n , f u r t h e r motivating the Chief Minister's unwavering commitment to

these visionary endeavors.”

Established in 1996, the Goa Energy Development Agency (GEDA) lay dormant for years, devoid of significant activity. However, under the visionary leadership of Dr. Pramod Sawant, this once-dormant

entity has undergone a remarkable revival, breathing new life into its operations and resources In the past, the demand for renewable energy was tepid, reflected in the agency ' s limited initiatives. Yet, with a fresh perspective at

t h e h e l m , G E D A h a s undergone a transformative journey, evident in the tangible strides made in recent endeavors.

In a departure from mere rhetoric, Chief Minister Pramod Sawant's commitment to tangible action is evident as Goa Energy Development Agency (GEDA), under his astute leadership, has inked a groundbreaking memorandum of understanding (MoU) with MAHAPREIT (Mahatma Phule R e n e w a b l e E n e r g y a n d Infrastructure Technology Limited), a subsidiary of the Mahatma Phule Backward C l a s s D e v e l o p m e n t Corporation (MPBCDC) of the Government of Maharashtra. This strategic partnership aims to spearhead renewable energy initiatives and foster the development of electric v e h i c l e c h a r g i n g

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infrastructure (EVCI) across Goa.

Speaking at the MoU signing ceremony, Chief Minister Sawant emphasized, "This initiative marks a pivotal step t o w a r d s p r o m o t i n g sustainable energy practices within Goa's MSME sector."

Under the terms of the MoU, GEDA will play a pivotal role in identifying suitable project sites and securing necessary state regulatory approvals, while MAHAPREIT will conduct comprehensive assessments and feasibility studies for various projects, including the establishment of electric v e h i c l e c h a r g i n g infrastructure and solar pumps.

Notably, this collaboration represents a significant milestone as it marks the first instance of direct state government involvement in implementing large-scale solar projects for industries.

GEDA and MAHAPREIT are tasked with driving awareness and engagement among

industrial stakeholders, f a c i l i t a t i n g p r o j e c t registration, and overseeing contractor selection to ensure the seamless execution of t h e s e i n i t i a t i v e s . T h i s concerted effort underscores

Chief Minister Sawant's unwavering commitment to translating sustainability aspirations into concrete, impactful outcomes for the state of Goa.

In April of last year, the Chief

Minister unveiled an ambitious plan to transition Goa's capital city into a beacon of renewable energy, envisioning Panaji as a future 100% renewable energy city. Key c o m p o n e n t s o f t h i s

32 GOA February 2024 INCREDIBLE IN FOCUS www.incrediblegoa.org

transformative initiative include the widespread deployment of rooftop solar plants, the implementation of net metering systems, and the e s t a b l i s h m e n t o f biomethanation plants "We have earmarked 15 strategic

locations in Panaji for the installation of solar trees to harness solar power, " the Chief Minister revealed, emphasizing the crucial role of collective action by residential societies and commercial e n t i t i e s i n e m b r a c i n g

r e n e w a b l e e n e r g y sources. P a n a j i ' s selection by t h e U n i o n Ministry for R e n e w a b l e Energy as a flagship '100% r e n e w a b l e c i t y ' underscores i t s commitment to maximizing the utilization of renewable r e s o u r c e s , particularly solar energy However, the Chief Minister acknowledged the challenge posed by limited rooftop space, noting that rooftop solar plants can only fulfill a fraction of the city's energy

r e q u i r e m e n t s , t y p i c a l l y ranging from 10% to 20%. To address this constraint, the government offers subsidies to housing societies for solar plant installation. Recognizing the impracticality of individual i n s t a l l a t i o n s f o r e v e r y residential unit, the Chief Minister advocated for the a d o p t i o n o f g r o u p n e t metering and virtual net metering schemes to facilitate broader access to solar energy solutions.

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G U A R D I A N O F G O A ' S H E R I T A G E

THE JOURNEY OF PRAJAL SAKHARDANDE

In the vibrant world of Goa's cultural scene, Professor Prajal Sakhardande is a true R e n a i s s a n c e f i g u r e , seamlessly juggling his roles as a history professor at Dhempe College of Arts and Science and as a prominent social activist Renowned for his deep knowledge of Goan history and his unwavering dedication to preserving its h e r i t a g e a n d c u l t u r e , Professor Sakhardande has become a household name in the region.

His journey into the limelight began in 2000 during the Save Mhadei agitation, where his passionate advocacy for the protection of Goa's natural and cultural treasures thrust him into the forefront of

the public eye. Since then, he has been a tireless advocate, f i g h t i n g a g a i n s t a n y encroachments on the state's historic landmarks and cultural sites.

During our interview with Professor Sakhardande, we were captivated by his compelling narrative and genuine passion for his cause. Through his words, we gained insight into the challenges and triumphs of his ongoing mission to preserve the soul of Goa for generations to come.

P r a j a l S a k h a r d a n d e reminisces about his illustrious journey at Dhempe College Miramar, where he has dedicated three decades to shaping young minds as an Associate Professor and Head

of the History Department

Beyond the classroom, he has been a steadfast advocate for heritage preservation since the early 2000s, championing causes like Saving Mhadai and safeguarding Goa's rich history and heritage. Reflecting on his deep-rooted p a s s i o n f o r h i s t o r y , Sakhardande traces its origins back to his childhood days. "History has always held a special place in my heart," he shares. "Introduced to me as early as the 3rd standard, its allure was undeniable, fueled by the captivating narratives of historical tales portrayed in the graphic novels of Amar Chitra Katha."

Indeed, amidst the academic rigors, Sakhardande found

solace and fascination in the intricate tapestry of the past. "While growing up," he muses, " everyone had that one subject they adored and another they struggled with. For me, history was a beloved c o m p a n i o n , w h i l e mathematics remained an enigma beyond my grasp."

T h r o u g h h i s j o u r n e y , Sakhardande's love for history h a s t r a n s c e n d e d m e r e academia, becoming a driving f o r c e i n h i s l i f e l o n g commitment to preserving the cultural heritage of his beloved Goa.

Prajal Sakhardande's journey into the realm of history and social activism is a testament to the twists and turns of fate, as well as his unwavering dedication to his passions. Like many parents, his mother e n v i s i o n e d a f u t u r e i n medicine for him However, f a t e h a d o t h e r p l a n s Sakhardande found himself in the Science stream during his 11th standard, only to discover that it wasn't his calling. Embracing his true interests, he transitioned to the Arts stream, a decision that would shape his future profoundly. With his father's footsteps in academia guiding him, Sakhardande pursued his studies in History with fervor.

Graduating with distinction from Goa University, he embarked on a journey of scholarly pursuit, culminating in an M.Phil. in History, where his focus delved deep into the

34 GOA February 2024 INCREDIBLE INTERVIEW
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Pre-Portuguese Era. His teaching career at Dhempe College began swiftly after, a fulfilling endeavor that has spanned o v e r t h r e e d e c a d e s Sakhardande's passion for history radiates through his words as he reflects on the joy and fulfillment he finds in imparting knowledge to his students.

But it was not just within the confines of the classroom where Sakhardande's impact was felt. His foray into social activism was sparked during an NSS Camp Delegation in 1995, where he was exposed to the pressing societal issues of t h e t i m e T h i s p i v o t a l experience ignited a fire within him to advocate for change and preservation.

From the Insaaf Conference in 1996 to his involvement in the Mhadai Bachao Abhiyaan in 1 9 9 7 , S a k h a r d a n d e ' s commitment to safeguarding Goa's environmental heritage became increasingly evident. Inspired by the teachings of Gandhi, he led his students on educational heritage walks, instilling in them a deep appreciation for the historical treasures that surrounded them.

In 2000, Sakhardande's dedication to heritage activism reached new heights when he became an Executive M e m b e r o f t h e n e w l y established Goa Heritage Action Group. Since then, he has been at the forefront of e f f o r t s t o p r o t e c t a n d preserve the cultural legacy of Goa, a journey fueled by his unwavering passion and commitment to leaving a lasting impact on future generations.

Prajal Sakhardande's journey from passion to profession is a t e s t a m e n t t o t h e

transformative power of dedication and commitment.

What began as a personal love for preserving heritage and activism burgeoned into a lifelong vocation, extending far beyond the confines of ordinary pursuits.

Reflecting on his involvement in numerous campaigns, Sakhardande recounts the highs and lows of his advocacy efforts From the successful preservation of landmarks like the Tonca Pillar of 1859 and the Vasco Clock Tower of 1938 to ongoing endeavors such as the conservation of Goa's iconic forts like Reis Magos, his dedication to safeguarding the state's cultural legacy knows no bounds.

Sakhardande's influence extends into the educational realm as well, where he leads his students on enlightening heritage walks along the Kushavati Heritage Trail, exploring historical gems like Chandor, the first capital of Goa, and Budbudyenchi Tali. These immersive experiences not only deepen his students' appreciation for Goa's rich heritage but also instill in them a sense of responsibility for its preservation.

Beyond his teaching duties, Sakhardande's activism takes many forms, as he lends his voice and expertise to organizations such as Goa B a c h a o A b h i y a n a n d campaigns like Save SEZ and CRZ Violations. His efforts have led to significant achievements, from the Save Coconut Chipko Andolan to the relocation of ancient sculptures to the Goa State Museum.

Ye t , S a k h a r d a n d e ' s contributions extend even further, as he has emerged as a prolific writer and historian, capturing Goa's rich tapestry

of culture and heritage in his acclaimed books. From his first publication in 2012, "Muslim History and Heritage of Goa," to his latest work, "The Quest for Goa," Sakhardande's writings serve as a testament to his enduring passion for preserving and celebrating the essence of his beloved homeland.

P r a j a l S a k h a r d a n d e ' s commitment to preserving Goa's heritage and culture extends beyond the classroom and activism—it's a way of life, intertwined with his every endeavor. Together with his wife, he dedicates a column in the Sunday supplement "Panorama" of the local daily to shed light on Goa's rich history, aiming to raise a w a r e n e s s a b o u t t h e importance of heritage preservation in the region. For S a k h a r d a n d e , t h i s commitment has evolved into a m u l t i f a c e t e d r o l e encompassing historian, h e r i t a g e a c t i v i s t , a n d environmentalist. His insatiable curiosity and passion for history have taken him on journeys around the globe, from the ancient wonders of Egypt and Jordan to the picturesque landscapes of Germany and Switzerland. These travels not only enrich his understanding of history but also fuel his desire to protect and celebrate cultural treasures wherever he goes. Sakhardande's engagement with heritage goes beyond the written word he has also collaborated on numerous documentary films with Doordarshan, serving as a coa n c h o r a n d e a r n i n g a c c o l a d e s f o r h i s contributions.

Driven by an innate sense of justice and a deep love for his homeland, Sakhardande

refuses to stand idly by in the face of injustice or neglect toward Goa's heritage, culture, and values. His life's w o r k w h e t h e r t h r o u g h documentary filmmaking, b o o k w r i t i n g , h e r i t a g e activism, or teaching is a testament to his unwavering dedication to preserving the essence of Goa for future generations.

Reflecting on his journey, Sakhardande imparts a message of purpose and f u l f i l l m e n t . H e u r g e s individuals to pursue their passions wholeheartedly, leveraging their unique skills and strengths to make a meaningful impact on the world. For him, contributing to society and honoring one ' s roots, especially by caring for one ' s parents, are essential components of a fulfilling l i f e a s e n t i m e n t t h a t resonates deeply with his overarching philosophy of preservation and stewardship.

February 2024 GOA 35 INCREDIBLE www.incrediblegoa.org incrediblegoaofficial
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CHARTING SUCCESS: LINDOLF'S JOURNEY FROM VISION TO VENTURE

Lindolf, a 22-year-old serial entrepreneur, embarked on his journey in the financial sector as a partner. However, he s w i f t l y t r a n s i t i o n e d t o establishing his own brand alongside a close friend Eventually, he assumed the role of super stockist for an Ice Pops brand, partnering with a n o t h e r f r i e n d , J e r v i s Braganza. By June 2023, Lindolf, along with two companions, founded a marketing company named

"Marketing on a Menu." The Incredible Goa team had the privilege of sitting down with Lindolf to delve into his entrepreneurial odyssey. Here are some highlights from the interview.

W h e n d i s c u s s i n g h i s background, Lindolf shared t h a t h e c o m p l e t e d h i s preliminary studies at Rosary High School in Miramar and p u r s u e d h i s s e c o n d a r y education at Don Bosco Panaji. "I was born and raised

in Santa Cruz. A f t e r completing my s e c o n d a r y education at Don Bosco, I attended St X a v i e r ' s i n Mapusa for my graduation," he explained. During his final y e a r s i n c o l l e g e , L i n d o l f ventured into the financial s e r v i c e s sector, joining LA Fincorp as a P a r t n e r However, his tenure with LA Fincorp was short-lived as h e s o o n embarked on a new venture with his friend E l v i s P i n t o , establishing a f u r n i t u r e brand named "Mestavat." Later, he took on the role of super stockist for Goa for ' S k i p p i ' i c e p o p s i n collaboration with Jervis Braganza. Reflecting on the past three years, Lindolf noted that through observing various brands in Goa and engaging with industry professionals, he identified a gap in the marketing sector Alongside Amit Sahu, Elvis Pinto, and Karen Pinto, they founded

"Marketing on a Menu" in July 2023 to address this gap.

"At Marketing on a Menu, our goal is to collaborate with v i s i o n a r y b r a n d s a n d dedicated brand owners who are committed to building their brand We understand that some brand owners may have limited budgets, but we believe that shouldn't prevent them from accessing quality services due to high fees," Lindolf explained. "Our focus is on partnering with wellestablished brands while ensuring that our services m a i n t a i n h i g h q u a l i t y regardless of the budget constraints."

Lindolf shared that they've achieved this through a hybrid m o d e l , w h i c h i n v o l v e s maintaining a robust in-house team of brand and marketing strategists, supplemented by creators on a project-toproject basis. "We began with a team of four, and today we ' ve expanded to twelve members," he elaborated. "Our team includes four marketing strategists: Aaron Monteiro, Poohar Amonker, Chayne Lobo, and Chris Varela; brand strategist Nathanael de Mello; graphic designer Divya Desai; social m e d i a e x e c u t i v e S t e v e F e r n a n d e s ; a n d i n t e r n K a t h e r i n e M a n u e l Additionally, our four partners play vital roles: Karen Pinto as Advertising Head, Elvis Pinto a s C F O , A m i t S a h u a s Branding Head, and myself as

36 GOA February 2024 INCREDIBLE www.incrediblegoa.org INTERVIEW

CEO."

"Like everyone else, we faced our fair share of challenges in the beginning," Lindolf admitted "In the 180 days leading up to our launch, we diligently established our s y s t e m s a n d s t a n d a r d operating procedures while serving 12 clients, including 2 branding projects. Along the way, we made mistakes, but we've also learned invaluable lessons and celebrated significant victories." He continued, reflecting on the prevalent experiences s h a r e d b y m a n y t h e y encountered. "Throughout our journey, we've met numerous i n d i v i d u a l s w h o ' v e h a d negative encounters with agencies, ranging from poor service and lack of creativity to exorbitant bills. These past 6 months have only reinforced my belief that Goa is in need of a firm willing to not only provide services but also act a s a t r u e p a r t n e r t o businesses. It's about fostering a collaborative relationship where it's not 'Client vs Firm,' but rather a unified effort towards mutual success."

The model provided us with the freedom to operate without the pressures of managing payroll or concerns about creative processes being compromised due to overwork We focused on building a comprehensive database of freelancers specializing in Graphic D e s i g n , C o p y w r i t i n g , Photography, Website Design and Development, and SEO. These freelancers were categorized into tiers based on their skills, capabilities, and pricing, aligning with our commitment to offering services 'On a Menu.' This approach has allowed us the luxury of time to recruit top-

tier experts in their respective fields, enabling us to advance our vision effectively.

Reflecting on his journey of learning and understanding the business, Lindolf shared that his inherent interest in the marketing industry made the learning process relatively easy. "Initially, I had access to abundant study materials, and now it's more hands-on due to the experience gained from v a r i o u s p r o j e c t s , " h e explained. "My team is wellequipped with knowledge and expertise, and I constantly

smaller than we are, we shall become a company of dwarfs. But if we hire people bigger than we are, we shall become a company of giants " This simple yet powerful principle underscores his approach to hiring and nurturing talent within the organization.

W h e n d i s c u s s i n g t h e challenges he's encountered, Lindolf viewed them as crucial milestones in his learning journey "Being relatively young in the field presents b o t h c h a l l e n g e s a n d opportunities," he remarked.

learn from their insights and expertise."

H e e m p h a s i z e d t h e importance of having a mentor who guides him through challenges and helps him grow as a businessman. "My mentor has taught me the virtue of patience. He reminds me that anything worthwhile takes time and effort, and that the journey itself is as important as the destination."

Regarding his philosophy for growing the business, Lindolf cited a quote by David Ogilvy: "If we hire people who are

understanding of the core challenges I've faced and will continue to face in the future."

Lindolf shed more light on the key moments and future plans, emphasizing the significance of numerous small decisions that culminated in achieving a significant goal - assembling the talented team they have today. "Each member of our t e a m w a s c a r e f u l l y handpicked, serving as the rocket fuel needed to launch MOAM," he remarked proudly. Despite receiving three investment offers, they opted to decline them in favor of organic growth, maintaining control over their pace while staying true to their vision.

L o o k i n g a h e a d , L i n d o l f o u t l i n e d t h e i r p l a n s t o collaborate with visionary businesses committed to realizing the full potential of their brands. "Our expansion will be deliberate, with a focus on an international presence in branding and marketing within the next decade," he revealed. He acknowledged the audacity of their ambition, likening their endeavor to a blend of genius and madness.

" B u t , " h e c o n c l u d e d c o n f i d e n t l y , " w e a r e determined to do everything within our power to achieve what may seem impossible."

"While I may lack the wisdom that comes from experiencing failure, I also have the luxury of time to learn, grow, and excel."

He acknowledged that not having prior experience working for a marketing firm posed initial obstacles, particularly in establishing operational systems "To address this, I proactively sought guidance from industry e x p e r t s a n d s e a s o n e d b u s i n e s s m e n , " L i n d o l f explained "Their insights helped me gain a deeper

Lindolf emphasized the importance of detachment from biases, reliance on data over speculation, and the prioritization of human behavior principles in the marketing industry. "As a marketer," he explained, "you must be prepared for your ideas to face scrutiny for various reasons. However, it's crucial to continue thinking creatively and embrace challenges to your ideas. Do it out of passion for the creative process."

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February 2024 GOA 37 INCREDIBLE www.incrediblegoa.org

DANCING WITH DETERMINATION: A JOURNEY OF PASSION AND PURPOSE WITH VAISHNAVI

Hailing from the serene village of Morjim, Vaishnavi embarked on her educational journey at St. Xavier's School in Siolim, followed by her graduation at St. Xavier's College in Mapusa With a stellar academic record, she topped her class in 10th grade and pursued her passion for science, majoring in Physics and securing an impressive 9.1 CGPA. Vaishnavi continued to s h i n e b r i g h t e s t a t t h e university level, achieving the

highest marks on campus during her master's studies in Environmental Science. Today, Vaishnavi is not only a scholar but also a trained classical dancer, having obtained her diploma and BPA in Bharatnatyam from the esteemed Bharata College of Fine Arts and Culture in Mumbai. The Incredible Goa team had the privilege of sitting down with Vaishnavi to d e l v e d e e p e r i n t o h e r remarkable journey. Here are

the highlights from our enlightening conversation. Vaishnavi proudly holds the title of being the eldest in her family, with a younger brother who excels as a pharmacist.

" B o t h m y p a r e n t s a r e dedicated professionals, serving in the Agriculture

D e p a r t m e n t o f t h e Government of Goa," she shared. Vaishnavi's journey in the realm of dance began with her pursuit of a Diploma and BPA in Bharatnatyam at the prestigious Bharata College of Fine Arts and Culture in Mumbai. Under the esteemed guidance of her gurus, Dr S a n d h y a P u r e c h a , w h o presently holds the esteemed position of Chairperson at Sangeet Natak Academy in New Delhi, and Guru Mandira Joshi Tirodkar, she honed her skills Currently, Vaishnavi is furthering her expertise by p u r s u i n g a M a s t e r s o f Performing Arts at the same esteemed institute. According to Vaishnavi, she boasts an impressive array of accolades, including the prestigious National Balashree Award 2016, presented to her by none other than the President of India. She's also been honored with the Gomata Bal Bhushan Award by the Chief Minister of Goa, as well as the Nakshatra Puraskar, Nritya Sadhana Puraskar, and the Budding Scientist of Goa Award, among others. Vaishnavi has proudly represented Goa at

the National Children’s S c i e n c e C o n g r e s s i n Bangalore. Additionally, she has showcased her versatile talents by acting in various short films and music videos, as well as hosting a multitude of programs.

As a child, Vaishnavi's heart beat for the stage. "I vividly recall participating in fancy dress competitions from the t e n d e r a g e o f 3 , " s h e reminisced. "My journey into the world of dance began with my mother, who taught me some Bollywood moves and encouraged me to join local d a n c e c o m p e t i t i o n s " Vaishnavi's passion for performance blossomed, t h a n k s i n p a r t t o t h e unwavering support of her maternal grandparents, who tirelessly accompanied her to c l a s s e s , w o r k s h o p s , r e c o r d i n g s , a n d p e r f o r m a n c e s T h e i r dedication fueled her dreams of artistic growth.

Although her parents initially enrolled her in vocal and dance classes as mere h o b b i e s , Va i s h n a v i ' s fascination with classical dance, sparked by televised performances and other events, soon took center stage. She eagerly joined Bharatnatyam classes under the expert guidance of Reema Gadkari Ma'am in Pernem. Vaishnavi's journey through competitions and inaugural dance performances spanned across the entire state.

38 GOA February 2024 INCREDIBLE www.incrediblegoa.org INTERVIEW

"Following my 9th grade, I had to momentarily pause my dance lessons. Surprisingly, that break ignited an even deeper passion within me to pursue my dance education w h o l e h e a r t e d l y , " s h e reflected.

It was during this pivotal time that Vaishnavi crossed paths with Guru Mandira Joshi, whose guidance proved instrumental in her pursuit Under the mentorship of Dr. Sandhya Purecha, Vaishnavi embarked on her journey of learning Bharatnatyam, discovering a newfound appreciation for the art beyond mere performance

D r P u r e c h a ' s t e a c h i n g approach, emphasizing the fusion of theory and practice t h r o u g h S h a s t r a a n d Sampaday, resonated deeply with Vaishnavi, shaping her understanding and dedication to the art form.

Va i s h n a v i a l s o c r e d i t s Nrityachandrika Sanyogeeta

Patil for her growth both as a dancer and a dance teacher. Patil's guidance instilled in her the value of competing with oneself rather than others "Initially, it was merely because my parents enrolled me in singing and dancing classes, but gradually, I found my heart belonging to dance above all else. So, I made the decision to focus solely on dance, leaving other classes behind," she explained.

Vaishnavi's journey into Bharatnatyam began with learning the basics, or adavus, under the guidance of her gurus. From there, she delved i n t o m a s t e r i n g v a r i o u s c o m p o s i t i o n s a n d choreographies, a journey that she acknowledges as challenging yet immensely rewarding. Unlike other dance s t y l e s , c l a s s i c a l d a n c e

demands consistent practice to improve and retain the i n t r i c a t e m o v e m e n t s . Reflecting on her childhood, Va i s h n a v i a d m i t t e d t o moments of reluctance to attend classes due to leg pain and other trivial reasons However, she now realizes that the dedication and perseverance through such challenges have become integral to her passion for According to Vaishnavi, every day presents a new challenge for an artist. "When I began my journey, attending classes was quite a logistical feat, considering the distance and my parents' work schedules," she recounted. "Later, when m y t e a c h e r s t o p p e d conducting classes, finding a new guru became another hurdle. However, I consider myself blessed to have had the guidance of great gurus."

Vaishnavi acknowledged the s o c i e t a l s k e p t i c i s m surrounding the pursuit of dance as a career, noting that detractors often seek to demotivate aspiring dancers. “But," she emphasized, "I firmly believe that all the struggles and challenges are justified when you and your students take the stage, pouring your hearts out in dance, and receiving applause from the audience. However, she also noted that health issues occasionally arise, causing d i s r u p t i o n s d u r i n g performances and classes." Vaishnavi's dance journey has b e e n e n r i c h e d b y h e r participation in workshops conducted by legendary gurus such as Dhananjayans in Mhardol, Goa, Dr Swathi Daithankar in Pune, Guru Keda Gurav in Pune, and Kimaya More. Each workshop has provided her with a unique perspective on the art form.

"I've had the privilege of p e r f o r m i n g a t v a r i o u s prestigious events, including the National Cashew Seminar b y t h e D e p a r t m e n t o f Agriculture, the Save Soil event, Geetamrutam by Sanskrit Bharati, Bodeshwar Jatra in Mapusa, and the Gati Festival," she recounted. "I've also graced stages across the state during festivals like Ganesh Chaturthi and Diwali, as well as at the Festival of Lights in Parra and Deeptsav in Mandrem, among many others."

For Vaishnavi, her journey is not just about mastering dance but also about selfexploration "From winning numerous prizes as a child to now choreographing other kids, my journey has been a b o u t d e e p e n i n g m y understanding of dance with the guidance of exceptional g u r u s , " s h e r e f l e c t e d Currently, she shares her knowledge and passion for dance as a teacher at Natyaarambh School of Art in Morjim, Pernem, and Siolim, where she mentors over 80 students. "My aim was initially to learn this rich art form, but it has now evolved into a passion for teaching young children about our culture through dance," she concluded. Vaishnavi firmly believes that rather than blaming today's kids for being glued to their phones or screens, it's more constructive to view dance as a medium through which we can instill good values and channel their abundant energy. "I aspire to spread love for Indian art among today's generation," she expressed "Bharatnatyam, in particular, not only promotes physical well-being but also enriches individuals emotionally and spiritually " She added, "I

would find immense joy in knowing that through dance, I am able to make a positive difference in the lives of my students."

Vaishnavi strongly believes that the field of dance demands dedication and determination. She advises aspiring dancers to be prepared to work tirelessly day a n d n i g h t t o i m p r o v e themselves continually, to enhance their skills and knowledge, and to remain emotionally resilient in the f a c e o f c r i t i c i s m . S h e emphasizes that with the right investment of time and energy, one can certainly carve out a bright future for oneself. "All y o u n e e d i s s t r o n g determination and selfconfidence," she asserts. F u r t h e r m o r e , Va i s h n a v i stresses the importance of not only being skilled artists but also striving to be exemplary human beings This is a message she constantly imparts to both herself and her students: "Fly high, but always stay grounded."

February 2024 GOA 39 INCREDIBLE www.incrediblegoa.org incredible-goa
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A VISIT TO FISHERMAN'S WHARF: EMBARK ON THE CULINARY TRAIL

Fisherman’s Wharf needs no introduction, having been reviewed by numerous food bloggers from Goa, India, and around the world. However, I aim to provide a fresh perspective by sharing my personal experience, particularly if you ' re planning a weekend dinner visit.

Nestled in the extreme south of Goa, on the banks of a Sal River with scores of fisherman's boats a n c h o r e d a l o n g t h e c o a s t , Fisherman’s Wharf transports you to a completely different world. To truly immerse yourself in this experience, I recommend visiting during lunchtime, as the scenery loses some of its charm as night falls. Nevertheless, an evening visit also holds its allure, which I'll delve into in the following paragraphs.

I have visited Fisherman’s Wharf on numerous occasions, both during the day and at night, and have had the pleasure of experiencing the unique charm of each time

Drawing from my encounters, I will s h a r e m y i n s i g h t s , recommendations, and favourite specialities, as well as discuss the ambience of this delightful establishment in the following article.

Starting with a daytime visit, you can anticipate immersing yourself in the mesmerizing surroundings along the riverbank where Fisherman’s Wharf is nestled This setting provides the perfect backdrop for capturing memorable moments

with your phone camera in the bright daylight.

However, one potential challenge, particularly during the summer months, is the intense heat, as there are currently no air-conditioned seating arrangements available Nonetheless, the ambience remains pleasant, with numerous fans strategically placed around the restaurant to offer relief from the sweltering heat.

In my personal experience, the temperature tends to stay high throughout the day, irrespective of the season—be it summer, winter, or monsoon—perhaps exacerbated by the high humidity in the air.

Moreover, regardless of whether you visit during the day or at night, Fisherman’s Wharf tends to draw large crowds. Hence, it is advisable to make a table reservation in advance For booking inquiries, please refer to the contact numbers provided at the end of this article.

As I transition from the daytime experience to the nighttime ambience, Fisherman’s Wharf truly comes alive under the cloak of darkness. The atmosphere takes on a magical quality, with the surroundings bathed in gentle lighting that accentuates the beauty of the place. While you may not see the water as clearly at night, the rhythmic sound of waves softly caressing the shore creates an enchanting backdrop against the silent night. This sensory experience

i s t r u l y mesmerizing, e v o k i n g a s e n s e o f tranquillity and serenity.

Adding to the allure of the evening is the l i v e m u s i c playing in the background

Whether you choose to sit near the main stage or opt for a quieter s p o t , t h e melodies fill the air, setting the perfect mood for a m e m o r a b l e n i g h t o u t Perhaps you'll even find yourself drawn to the dance floor, joining fellow patrons in swaying to the rhythm and immersing yourself completely in the music. Here are some suggestions for food and drink selections at Fisherman's Wharf:

Wharf Special Seafood Soup: A house speciality, perfect for seafood lovers. This flavorful soup is a delightful way to start your meal.

Masala Rava Fried Prawns, Masala Fried Calamari, and Chicken

Cafreal: For starters, indulge in a variety of delicious options ranging from Indian, Tandoor, Pan Asian, Continental, and Goan specialities. These dishes pair well with Goan Bread called Poe and are sure to tantalize your taste buds.

Kebab Platter: If you're a fan of North Indian cuisine, don't miss out on the delectable kebabs offered at Fisherman's Wharf They're a perfect choice for those craving a taste of the north amidst the flavours of Goa.

Prawn Curry and Rice with Fish

Masala and Rava Fry: A popular choice among Indian tourists, this flavorful combination of prawn curry, rice, and fish masala with rava fry is a must-try. Alternatively, opt for the Recheado Fried Fish, marinated with Goa's famous R e c h e a d o M a s a l a , f o r a mouthwatering experience.

North Indian Menu: If you ' re longing for home-cooked flavours, explore the whole North Indian menu offered at Fisherman's Wharf. However, while in Goa, it's highly recommended to indulge in the local Goan delicacies for an authentic culinary experience.

Dessert Selection: Although the dessert options are limited, with just five dishes to choose from, you can still satisfy your sweet cravings with their delicious offerings. While the variety may be limited, the quality and taste are sure to leave a lasting impression.

These suggestions offer a glimpse into the diverse culinary offerings at Fisherman's Wharf, ensuring a memorable dining experience for seafood enthusiasts and food connoisseurs alike.

Rest the Fisherman's Wharf has a fully stocked bar with all types of Indian and foreign-made liquors and they also have well-trained m i x o l o g i s t s t o m a k e s o m e tantalising cocktails and mocktails.

In conclusion, Fisherman’s Wharf at Cavelossim stands as a beacon of culinary excellence, strategically positioned on the banks of the Sal River in south Goa. From its humble beginnings as a seafood speciality restaurant, it has evolved into a multi-cuisine destination, boasting three outlets across Goa. Each outlet maintains the same high standards of menu variety, food quality, and service, yet offers its own unique charm and appeal.

Of the three locations, Cavelossim remains a standout favourite, offering unparalleled views, serenity, and a respite from the urban hustle and bustle. Unlike the bustling cityscape of Panaji and the crowded streets of Calangute, the tranquil ambience of the south Goa location adds an extra layer of allure to the dining experience.

So, whether you're a resident or a visitor to Goa, make sure to include Fisherman’s Wharf in your itinerary. Treat your senses to a culinary journey that transcends mere dining, and indulge in the flavours, ambience, and hospitality that define this iconic establishment. Your taste buds—and your soul—will thank you for it.

40 GOA February 2024 INCREDIBLE HOSPITALITY BUZZ www.incrediblegoa.org

ANURAAG RAHA TAKES THE HELM AT HOLIDAY INN GOA CANDOLIM

Goa Candolim: The iconic haven of leisure, renowned for its l u x u r i o u s a m b i a n c e a n d rejuvenating escapes, welcomes

a visionary leader to its helm. Mr. Anuraag Raha, a seasoned hotelier boasting over two decades of experience in hospitality's most prestigious

establishments, brings with him a wave of innovation, operational e x c e l l e n c e , a n d f r e s h perspectives.

A Legacy of Excellence

From the grandeur of Taj Lake Palace to the vibrant shores of Goa, Mr. Raha's journey has been marked by impeccable service and a dedication to exceeding e x p e c t a t i o n s . H i s d i v e r s e p o r t f o l i o , e n c o m p a s s i n g renowned names like The Grand Laxmi Vilas Palace, Radisson White Sands Resort, and Alila Diwas by Hyatt Goa, reflects his adaptability and understanding of the industry's nuances.

Beyond Expertise

Mr Raha's leadership extends beyond experience. His diploma i n S o f t w a r e Te c h n o l o g y , specializing in UNIX and C l a n g u a g e , a d d s a u n i q u e dimension to his problem-solving approach. This blend of industry knowledge and technical acumen

positions him as a leader e q u i p p e d f o r t h e m o d e r n hospitality landscape.

A Passion for Service

M r R a h a ' s c o m m i t m e n t transcends professional pursuits. A firm believer in work-life balance, he finds joy in music and actively engages in team sports, fostering a spirit of camaraderie and well-being within his team.

Guiding the Future

Mr. Raha's vision aligns seamlessly with Holiday Inn Goa Candolim's dedication to exceptional service and unforgettable experiences. His unwavering pursuit of operational excellence and his enthusiasm to elevate the hotel to new heights are truly inspiring. With him at the helm, Holiday Inn Goa Candolim is poised to become a premier lifestyle destination, captivating guests with its renewed energy and unwavering commitment to excellence.

IHCL'S 300-KEY HOTEL AT MOPA, GOA, REDEFINING LUXURY TRAVEL

Indian Hotels Company (IHCL), renowned as India's leading hospitality giant, has proudly unveiled its latest endeavor: a grand-scale Ginger hotel at the Manohar International Airport (MOPA) in Goa. This monumental 60-year sub-license agreement, i n k e d b e t w e e n G M R G o a International Airport Limited (GGIAL) and Roots Corporation Limited (RCL), a wholly owned subsidiary of IHCL, marks a significant milestone in the realm of luxury travel.

Mr Puneet Chhatwal, t h e e s t e e m e d M a n a g i n g Director & C h i e f E x e c u t i v e Officer of I H C L , expressed h i s enthusiasm, stating, "The addition of Ginger at the new Manohar International Airport in Goa aligns seamlessly with IHCL’s strategic vision of establishing a presence in pivotal transit hubs across the nation. This venture represents our commitment to meeting the burgeoning demand generated by these crucial nodal centers."

He further elucidated, "This collaboration with the esteemed G M R G r o u p h e r a l d s t h e commencement of a strategic alliance that will unlock synergies

between IHCL’s diverse hospitality ecosystem, encompassing multiple hotel brands and ancillary businesses, and GMR’s burgeoning airport portfolio across the country." Spanning across two sprawling acres, the 300-key hotel is poised to become an integral facet of the meticulously planned aerocity development, boasting a harmonious blend of retail and hospitality offerings in its inaugural phase Envisioned to elevate the guest experience, the hotel will showcase Qmin, an e x q u i s i t e a l l - d a y d i n i n g destination showcasing a myriad of global and local culinary delights, alongside a state-ofthe-art fitness center. Catering to the discerning needs of both business and leisure travelers, the property is slated for a grand debut in 2027.

Mr. Aman Kapoor, CEO of Airport Land Development at GMR, articulated, "The signing of this strategic pact heralds the dawn

of a new era in urban lifestyle experiences. GMR Goa Aerocity, envisioned as the nation's premier a e r o c i t y i n t h e W e s t e r n Hemisphere, promises to serve as a holistic solution for lifestyle, entertainment, hospitality, and retail needs, catering to a diverse global clientele as well as the vibrant local populace of Goa."

Goa, celebrated as one of India's foremost tourist hotspots, captivates visitors with its pristine beaches, vibrant nightlife, and rich architectural heritage

Furthermore, it serves as a pivotal industrial and manufacturing hub, further underscoring its economic significance.

With the addition of this illustrious property, IHCL's illustrious portfolio in Goa expands to encompass a total of 15 hotels, including 4 under development, reaffirming its unwavering commitment to delivering u n p a r a l l e l e d h o s p i t a l i t y experiences across the region.

42 GOA February 2024 INCREDIBLE HOSPITALITY BUZZ www.incrediblegoa.org incrediblegoaofficial
A New Era Dawns at Holiday Inn

PROMOTING GOA'S LOCAL ARTISANS AND SUSTAINABLE CRAFTS

G o a , t h e l a n d o f s u ndrenched beaches, swaying palms, and vibrant cultural tapestry, holds a hidden gemits artisanal legacy. Nestled amidst the azure waters and verdant landscapes, skilled craftspeople weave magic with their hands, breathing life into exquisite creations that e c h o t h e r e g i o n ' s r i c h heritage. From intricately carved wood furniture to v i b r a n t l y h a n d - p a i n t e d textiles, each piece is a testament to generations-old traditions passed down through families, carrying the whispers of history and the soul of Goa. However, this legacy faces challenges. In an era of massproduced goods and rapid

globalization, the delicate threads of these artisanal practices threaten to fray Thankfully, a wave of change is rising, driven by a collective desire to preserve this cultural t r e a s u r e a n d b u i l d a sustainable future for Goa's artisans.

A S y m p h o n y o f

Sustainability

The movement takes on various forms, each playing a vital role in the symphony of sustainability. Artisan clusters emerge as vibrant hubs, fostering collaboration and knowledge-sharing among craftspeople from different disciplines These clusters p r o v i d e m u c h - n e e d e d resources, from high-quality t o o l s a n d m a t e r i a l s t o marketing and branding support, empowering artisans to reach new audiences and

expand their reach. Sustainability becomes the guiding principle, woven into the very fabric of these endeavors Artisans are trained in eco-friendly practices, utilizing locally s o u r c e d a n d r e c y c l e d materials, minimizing waste, and adopting energy-efficient techniques. This ensures the longevity of their craft while preserving the delicate balance of Goa's ecosystem. Empowering Craftsmen, Enriching Lives: Financial support forms the bedrock of this initiative Grants, subsidies, and lowinterest loans empower artisans to overcome financial constraints, invest in better equipment, and improve their workshops. This allows them to participate in trade shows and exhibitions, showcasing their

skills to a wider audience and securing new markets. Certification and branding initiatives add another layer of strength These programs establish trust with consumers, a s s u r i n g t h e m o f t h e authenticity and quality of the handcrafted products They elevate the status of artisans a n d t h e i r c r e a t i o n s , transforming them into coveted pieces, sought after for their unique blend of t r a d i t i o n , l u x u r y , a n d sustainability.

The Art of Collaboration

A fusion of tradition and innovation takes center stage in the collaboration between artisans and designers Renowned designers lend their contemporary vision to the timeless techniques of Goan craftspeople, resulting in breathtaking pieces that bridge the gap between

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heritage and modernity. These collaborations not only push the boundaries of design but also create a wider appeal, attracting a discerning clientele seeking unique and sustainable luxury goods.

Tourism: A Hand in Hand Journey Tourism, too, plays a crucial role Integrating artisanal experiences into travel itineraries allows visitors to witness firsthand the magic behind these creations Workshops, demonstrations,

a n d v i s i t s t o a r t i s a n communities offer a glimpse into the heart of Goan culture, f o s t e r i n g a d e e p e r u n d e r s t a n d i n g a n d a p p r e c i a t i o n f o r t h e c r a f t s m a n s h i p . T h i s connection translates into c o n s c i o u s p u r c h a s e s , supporting the livelihoods of artisans and contributing to the economic well-being of local communities.

Beyond the Marketplace A Celebration of Culture

T h e m o v e m e n t e x t e n d s

beyond the marketplace, transforming into a vibrant celebration of culture. Artisan markets become bustling hubs, showcasing the diverse range of skills and traditions. Cultural events, festivals, and storytelling sessions bring the community together, keeping the spirit of heritage alive.

E d u c a t i o n a l p r o g r a m s integrate traditional crafts into school curriculums, fostering respect for local culture and inspiring future generations of artisans.

A Tapestry for the Future

Promoting Goa's artisanal legacy is not merely about preserving the past; it's about weaving a brighter future. This m o v e m e n t i s a b o u t empowering communities, n u r t u r i n g s u s t a i n a b l e practices, and ensuring that the unique cultural identity of Goa continues to flourish. It's about offering discerning t r a v e l e r s a n a u t h e n t i c experience, a chance to connect with the soul of a place through handcrafted treasures.

So, the next time you find yourself in Goa, don't just soak in the sun and sand. Seek out these handcrafted gems, each piece a story waiting to be told. Let your purchase be more than a souvenir; let it be an investment in a sustainable future, a celebration of cultural heritage, and a testament to the enduring spirit of Goa's artisans. Remember, every thread woven into this exquisite tapestry holds the promise of a brighter tomorrow, where tradition, sustainability, and luxury intertwine to create a truly unique and enriching experience.

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Pioneering a Paradigm Shift in Personal Care HOMEOFARM

In this age of startups, flourishing like never before in history, the tech revolution stands out as the driving force. The virtual realm has become p a r a m o u n t , d e m a n d i n g integration for survival. Today, o p p o r t u n i t i e s a b o u n d , surpassing those of the past, and the new generation is seizing them with enthusiasm. Goa, with its fertile ground for startup growth, has seen a surge in major startups relocating post-Covid. Yet, amidst this backdrop, a new wave of homegrown startups within Goa itself is emerging, ready to make waves in the world.

Today, we ' re excited to introduce you to the inspiring journey of "Homeofarm," a promising homegrown startup set to revolutionize the personal care industry with its d i s t i n c t i v e a p p r o a c h . Founded by the dynamic husband-wife duo, Bhupinder Jeet Singh and Dr. Jaswinder Kaur, who originate from the picturesque town of Vasco da Gama in Goa.

At Homeofarm, we've curated a c o l l e c t i o n o f s e v e n innovative products that s e a m l e s s l y b l e n d t h e principles of homoeopathy and fusion science. “Our range of personal care essentials is meticulously crafted to deliver unparalleled benefits, harnessing the potency of natural ingredients while incorporating cuttinge d g e s c i e n t i f i c advancements. From essential baby care items to luxurious skincare solutions, each product exemplifies our unwavering dedication to quality, effectiveness, and environmental sustainability,” said the founder and director

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of the company Dr. Jaswinder Kaur.

Dr. Jaswinder Kaur, a visionary graduate of Shri Kamaxi Devi H o m e o p a t h i c M e d i c a l C o l l e g e a n d H o s p i t a l , challenged conventional beliefs by embracing the profound healing potential of homoeopathy. Despite initial doubts surrounding the efficacy of this ancient science, she persisted, treating numerous p a t i e n t s a n d f o s t e r i n g a p r o f o u n d commitment to holistic wellness. Her journey took a pivotal turn when s h e p u r s u e d further education in nutrition and h e a l t h c a r e m a n a g e m e n t a l o n g s i d e h e r p r a c t i c e T h i s c o m m i t m e n t propelled her into t h e r e a l m o f p e r s o n a l i z e d h o m o e o p a t h i c medicines, where she envisioned a brand poised to r e v o l u t i o n i z e p e r s o n a l c a r e through the power o f n a t u r a l remedies.

"As proud Goans, our mission with H o m e o f a r m extends beyond borders, aiming to establish our brand not only in Goa but on a global scale," Dr Kaur expressed passionately. "With a vision to ascend to unicorn status within the next decade, w e a r e r e s o l u t e i n o u r endeavour to carve out a distinctive presence in the competitive market, all while remaining firmly grounded in our Goan heritage and

values."

Joined by her husband, Bhupinder Jeet Singh, an alumnus of Padre Conceicao College of Engineering, Verna, with a Master's degree in Computer Science and Information Security from M a n i p a l I n s t i t u t e o f Technology, they formed an unstoppable team. Bhupinder brought invaluable expertise i n b r a n d b u i l d i n g a n d

natural ingredients. This blend, r o o t e d i n J a s w i n d e r ' s expertise and Bhupinder's strategic vision, formed the foundation of Homeofarm's pioneering product line.

In an era where homoeopathy is often misunderstood as merely sugar-coated pills or slow treatment, Jaswinder and Bhupinder sought to change perceptions. They believed in the potential of homoeopathy

percentages, supported by meticulously researched formulations, unlike its counterparts.

technology, complementing Jaswinder's deep knowledge of homoeopathy. Together, they embarked on a mission to challenge industry norms and redefine skincare w i t h H o m e o f a r m

Collaborating with experts in clinical science and product d e v e l o p m e n t , t h e y meticulously crafted a unique fusion of homoeopathy and

to transcend traditional medical applications and offer effective solutions for daily self-care routines.

A m i d s t a c r o w d e d marketplace dominated by ayurvedic and chemicalbased brands, Homeofarm emerged as a beacon of authenticity and efficacy H o m e o f a r m p r i o r i t i z e d maximum active ingredient

Operating from a modest cabin space, Homeofarm quickly gained traction online, t h a n k s t o s t r a t e g i c partnerships and influencer collaborations. Driven by their shared vision and unwavering commitment to quality, Jaswinder and Bhupinder a t t r a c t e d t h e a t t e n t i o n o f i n v e s t o r s , p r o p e l l i n g Homeofarm into t h e r e a l m o f s t a r t u p recognition and funding initiatives. At the core of H o m e o f a r m ' s e t h o s l i e s a commitment to p u r i t y a n d freshness With e a c h p r o d u c t boasting a short s h e l f l i f e , t h e brand eschews p r e s e r v a t i v e s , aligning with its p r i n c i p l e s o f natural wellness. This dedication to authenticity sets Homeofarm apart, r e i n f o r c i n g i t s p o s i t i o n a s a trailblazer in the p e r s o n a l c a r e industry.

Today, Homeofarm stands poised to elevate G o a ' s e n t r e p r e n e u r i a l landscape onto the global stage. As a registered startup under the Goa Startup Policy and DIPP Startup Recognition, their journey epitomizes the spirit of innovation and resilience inherent in every entrepreneur's dream.

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PRESERVING THE SOUL OF GOA

Documenting Intangible Heritage for Future Generations

Nestled along the sun-kissed shores of the Arabian Sea, Goa is renowned for its pristine beaches, colonial architecture, and vibrant culture. Yet, beyond the picturesque landscapes lies a treasure trove of intangible heritage folk music that echoes through the hills, dance forms that mesmerize with their grace, oral traditions that weave tales of bygone eras, and culinary practices that tantalize the taste buds. In this article, we delve into the importance of documenting and safeguarding these intangible heritage elements to ensure their transmission to future generations, preserving the soul of Goa for posterity.

A Tapestry of Culture

Goa's intangible heritage is a reflection of its rich tapestry of cultural influences, shaped by centuries of history and a melting pot of traditions. From the vibrant rhythms of Konkani folk music to the intricate footwork of the Dekhnni dance, each element tells a story of resilience, adaptation, and creativity.

T h e I m p o r t a n c e o f

Documentation

As the world rapidly changes, there is a pressing need to document Goa's intangible heritage before it fades into obscurity. Documentation serves as a vital tool for preservation, providing a snapshot of cultural practices, r i t u a l s , a n d k n o w l e d g e systems that may otherwise be lost to time.

Safeguarding Oral Traditions

A t t h e h e a r t o f G o a ' s intangible heritage lie its oral traditions myths, legends, and folklore passed down

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through generations by word of mouth. These narratives not only entertain but also serve as repositories of wisdom, o f f e r i n g i n s i g h t s i n t o traditional beliefs, values, and societal norms.

Reviving Folk Music and Dance Forms

Folk music and dance are intrinsic to Goan culture, serving as expressions of joy, s o r r o w , a n d s o l i d a r i t y . However, with changing tastes

and lifestyles, many traditional forms are at risk of extinction. B y d o c u m e n t i n g a n d promoting these art forms, we can ensure their survival and inspire future generations to cherish their heritage. Preserving Culinary Traditions

N o d i s c u s s i o n o f G o a n heritage would be complete without mentioning its culinary traditions—a delectable fusion of flavors influenced by Portuguese, Konkani, and

Saraswat cuisines. From spicy vindaloo to sweet bebinca, each dish is a testament to the region's diverse cultural h e r i t a g e D o c u m e n t i n g traditional recipes and cooking techniques ensures that these culinary treasures endure for years to come.

Empowering Communities

Documenting intangible heritage is not merely an academic exercise but a means of empowering local

communities to safeguard their cultural identity. By involving community members in the documentation process, we foster a sense of pride and ownership, ensuring that h e r i t a g e p r e s e r v a t i o n b e c o m e s a c o l l e c t i v e endeavor.

Conclusion

In an ever-changing world, the p r e s e r v a t i o n o f G o a ' s intangible heritage is essential to maintaining the region's unique identity and nurturing a sense of belonging among its people. By documenting and safeguarding folk music, dance forms, oral traditions, and culinary practices, we ensure that future generations inherit not just a land of breathtaking beauty but a living legacy of culture, creativity, and resilience. As c u s t o d i a n s o f t h i s r i c h heritage, let us pledge to protect the soul of Goa for generations to come.

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EMBRACING AYURVEDA A Path to Sustainable Living in Goa

Nestled along the sun-kissed shores of the Arabian Sea, Goa beckons with its vibrant culture, lush landscapes, and a rich tapestry of wellness traditions. Among these ancient practices, Ayurveda stands out as a beacon of holistic living, seamlessly intertwining with the ethos of sustainability that permeates the coastal state In this article, we delve into the harmonious relationship b e t w e e n A y u r v e d a a n d sustainable living in the idyllic setting of Goa.

Rediscovering Harmony with Nature

Ayurveda, often referred to as the "science of life," espouses a p r o f o u n d c o n n e c t i o n between individuals and their environment In Goa, this philosophy finds resonance amidst the verdant forests, p r i s t i n e b e a c h e s , a n d abundant biodiversity. At the heart of Ayurvedic principles l i e s t h e c o n c e p t o f balance—balancing the body, mind, and spirit while fostering harmony with nature.

Cultivation of Medicinal Herbs

One of the cornerstones of Ayurvedic practice is the use of medicinal herbs and plants for healing and rejuvenation. I n G o a , a b u r g e o n i n g movement towards organic farming and sustainable agriculture has led to the cultivation of Ayurvedic herbs

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in harmony with the natural ecosystem. Local farmers and wellness enthusiasts are embracing traditional farming t e c h n i q u e s , e s c h e w i n g chemical pesticides and fertilizers in favor of natural alternatives. The result is a bounty of medicinal plants thriving in the fertile soils of Goa, including turmeric, n e e m , B r a h m i , a n d ashwagandha.

S u s t a i n a b l e

Wellness Retreats

G o a ' s s e r e n e landscapes provide an ideal backdrop for wellness retreats that seamlessly integrate Ayurvedic practices with sustainable living principles. From ecof r i e n d l y a c c o m m o d a t i o n nestled amidst lush j u n g l e s t o s o l a rpowered yoga shalas overlooking the sea, these retreats offer a sanctuary for seekers of holistic well-being. Guests are invited to reconnect with nature through sunrise yoga sessions, nature walks, and organic f a r m - t o - t a b l e d i n i n g experiences, fostering a deep sense of connection with the natural world.

Eco-conscious Spa Culture

The spa culture in Goa embraces sustainability, with m a n y e s t a b l i s h m e n t s adopting eco-conscious practices to minimize their environmental footprint. From

the use of locally sourced, organic ingredients in beauty t r e a t m e n t s t o t h e implementation of waters a v i n g m e a s u r e s a n d renewable energy sources, spas in Goa are leading the w a y t o w a r d s a m o r e sustainable approach to wellness. Guests are invited to i n d u l g e i n A y u r v e d i c massages, herbal steam baths, and traditional healing therapies that nourish both body and soul while honoring the delicate balance of the ecosystem.

Preserving Indigenous Healing Traditions

In addition to Ayurveda, Goa is home to indigenous healing traditions passed down through generations. These age-old practices, deeply rooted in the wisdom of the land and its people, offer invaluable insights into sustainable living and holistic well-being. From the use of medicinal plants for healing ailments to rituals that honor t h e e l e m e n t s , G o a ' s indigenous communities play a vital role in preserving

traditional knowledge that aligns harmoniously with Ayurvedic principles.

Conclusion: A Journey Towards Wholeness

A s w e n a v i g a t e t h e complexities of modern living, the timeless wisdom of Ayurveda serves as a guiding light, illuminating a path towards sustainable living and holistic well-being In the picturesque setting of Goa, where the rhythms of nature c o n v e r g e w i t h a n c i e n t traditions, we find ourselves embarking on a journey of rediscovery a journey that leads us back to ourselves, back to the earth, and ultimately, back to wholeness. I n G o a , A y u r v e d a a n d sustainable living are not merely concepts but a way of life—a gentle reminder of our interconnectedness with all beings and the planet we call home As we embrace this symbiotic relationship, we cultivate a deep sense of reverence for the earth and all its inhabitants, paving the way for a more sustainable and harmonious future.

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GOA TOURISM PAVILION DAZZLES AT SATTE 202 SHOWCASING THE STATE AS A LUXURY TRAVEL DESTINATION

The South Asia Travel and Tourism Exchange (SATTE) commenced with an aura of opulence, setting the stage for yet another exceptional gathering of industry c o n n o i s s e u r s A m i d s t t h e grandeur of the India Expo Mart, SATTE 2024 unfolded as a prestigious congregation,

o f f e r i n g a p l e t h o r a o f opportunities for discerning professionals, exhibitors, and stakeholders to converge and explore new dimensions of collaboration.

This year ' s SATTE event has meticulously curated a showcase of Goa's evolving tourism

landscape, offering attendees a lavish glimpse into the state's unparalleled allure. From 9 am to 6 pm, the event provides ample time for networking and indulging i n t h e e p i t o m e o f l u x u r y experiences, all within the captivating Goa Tourism Pavilion, which has emerged as the quintessential hub for industry aficionados and enthusiasts alike. The inauguration ceremony of the pavilion, graced by the esteemed Hon’ble Minister of Tourism, Shri. Rohan A Khaunte, exemplified the government's unwavering commitment to nurturing growth and innovation in the tourism sector Accompanied by a distinguished ensemble including Mr. Sanjeev Ahuja, IAS, Secretary Tourism, Government of Goa, and other luminaries from the realm of tourism, the inauguration set the tone for a spectacle of elegance and refinement.

Following the inauguration, the

Minister engaged in a captivating dialogue with media luminaries in Delhi, offering profound insights into various tourism-related initiatives. Additionally, he ceremoniously inaugurated the Ladakh Pavilion, shedding light on the region's exquisite cultural and natural heritage. His visit to the Saudi Arabia Pavilion epitomized fruitful exchanges and potential collaborations, underscoring the global resonance of SATTE as a p l a t f o r m f o r s y n e r g y a n d innovation.

The Goa Tourism Pavilion beckons all with an invitation to immerse themselves in the epitome of luxury and sophistication. With its rich cultural heritage, vibrant lifestyle, and myriad attractions, Goa continues to captivate the discerning traveler, promising an u n p a r a l l e l e d t a p e s t r y o f experiences for those seeking the pinnacle of indulgence.

BOMBAY HIGH COURT RULING UPHOLDS MUSIC LICENSING AUTHORITY: PPL PREVAILS IN LANDMARK LEGAL BATTLE

In a watershed moment for the music industry, the Bombay High Court has delivered a resounding affirmation of the authority wielded by music licensing giants Phonographic Performance Ltd. (PPL) and Novex Communications Pvt Ltd (Novex) as copyright owners. This groundbreaking judgment, issued on January 24, 2024, settles a protracted

dispute over the rights of copyright owners to license sound recordings without the need for r e g i s t r a t i o n a s c o p y r i g h t societies.

G.B. Aayeer, MD & CEO at PPL, hailed the court's decision as a monumental victory not only for PPL but for the entire music e c o s y s t e m T h e v e r d i c t u n d e r s c o r e s t h e c r u c i a l

importance of safeguarding the investments of genuine music l a b e l s a g a i n s t r a m p a n t infringement, thus ensuring a future where artists and their creations receive the recognition and protection they deserve.

PPL, with a storied history dating back to 1941, has emerged triumphant in numerous legal battles against more than 200 e s t a b l i s h m e n t s , i n c l u d i n g prominent venues like Social, Farzi Café, and Olive Bar & Kitchen The court's ruling represents a seismic shift in copyright dynamics, with farreaching implications for the music industry at large.

Key highlights of the court's findings include the affirmation of PPL's status as the rightful owner and exclusive licensee, granting it the authority to issue licenses under Section 30 of the law. Furthermore, the judgment validates assignment deeds and exclusive license agreements, interpreting Section 33(1) not as a constraint on owner rights but as

a mechanism to safeguard and facilitate them.

This legal victory empowers PPL to continue its licensing operations unimpeded, thereby combating infringement and seeking redress against unauthorized use of its extensive catalog comprising over 70 lakh songs from esteemed labels such as Aditya Music, Lahari Music, Sony Music, and TSeries.

The verdict not only provides clarity regarding PPL's legitimate business practices but also e s t a b l i s h e s a s i g n i f i c a n t precedent within the Indian copyright landscape. It reinforces the understanding that the Copyright Society provision serves to protect and bolster owner rights, rather than restrict or diminish them.

This triumph solidifies PPL's role as a stalwart defender of artists' rights and represents a pivotal moment in the ongoing evolution of copyright law in India.

54 GOA February 2024 INCREDIBLE BUSINESS BUZZ www.incrediblegoa.org incredible_goa

GOA CM SEEKS ADDITIONAL RS 200 CRORE

Goa Chief Minister Pramod Sawant has revealed that the state government is actively seeking an additional Rs 200 crore for the enhancement of h i g h e r e d u c a t i o n . T h i s announcement comes in the wake of the Union government's recent sanction of Rs 100 crore to elevate Goa University into a multi-

disciplinary education and research university (MERU). CM Sawant disclosed that the state has already presented its proposal before the Union education ministry. While the initial Rs 100 crore has been earmarked for Goa University, efforts are underway to secure an additional Rs 200 crore. These

funds are earmarked for the advancement of government and aided colleges across the state. The Chief Minister, attending an event at Goa University on Tuesday, participated in the digital launch presided over by Prime Minister Narendra Modi, where allocations from the MERU fund were announced for various

universities nationwide under the 'Pradhan Mantri Uchchatar Shiksha Abhiyan (PM-USHA)' initiative. Sawant emphasized that all allocated funds will be directed towards empowering the youth of Goa through skill development, reskilling, and upskilling initiatives.

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58 GOA February 2024 INCREDIBLE EVENTS & HAPPENING GOA - RUN FOR MARATHON 2024 HOME AND HOPE www.incrediblegoa.org incrediblegoaofficial
ere are a set of expenses which are mentioned under Section 43B of the Income Tax Act, which are allowed only on the basis of actual payment.

PAYMENTS TO MICRO AND SMALL ENTERPRISES NEW INCOME TAX AMENDMENT KICKS IN

Under Income Tax, normally every expense which is “accrued” is allowed as a tax-deductible expense, i e irrespective of whether it is paid or not, the expense is allowed in the year in w h i c h t h e i n v o i c e i s dated/received However, there are a set of expenses which are mentioned under Section 43B of the Income Tax Act, which are allowed only on the basis of actual payment.

Amendment to Section 43B

In the Finance Act 2023, the Government added a new clause (h) to Sec. 43B include payments made to Micro Small and Medium E n t e r p r i s e s ( M S M E s ) T h i s amendment is applicable from assessment year 2024-25 i e from Financial year 2023-24.

U n d e r s t a n d i n g r e l e v a n t provisions of MSME Act Firstly, the scope of MSMEs must be understood.

M i c r o , S m a l l a n d M e d i u m Enterprises are defined under the

p u r p o s e s I n t h a t o f f i c e memorandum it was clearly mentioned that the benefit to retail and whole trader MSME shall be restricted only for the purposes of Priority Sector Lending Therefore, in author's view, since the definition of the word enterprises in terms of MSMED Act covers only concerns engaged in the manufacturing or processing or rendering of service, AND due to above office memorandum, traders need not be considered for the purposes of Section 43B(h). A clarification from the Income Tax department on this issue would solve the doubt.

Understanding due dates for payments to MSMEs

Section 15 of the MSMED Act lays down time limits for payment to Micro and Small enterprises, which are explained in example mode as below:

1. If due date of payment already agreed upon between buyer and supplier:

trader, and if payment against its supplies is not made within above timelines, the payment shall be disallowed in that year under Income Tax Act, and it will be allowed only in the year it is paid. If any sum remains payable to such eligible micro or small enterprise at end of the financial year but it is paid in next financial year, but payment happens within the time limit allowed under Section 15 of MSMED Act (as above) then the same will be allowable in the year of incurring the expenditure. For example: A supply received on 20th March 2024, needs to be paid maximum by 4th April 2024 (assuming 15 days as the time limit as above). If such payment is made by 4th April 2024, then the expense is allowed in financial year ended 31 03 2024 itself (since paid within due date) However, if it is paid after 4th April 2024, then the expense will be considered in the year of payment i.e. FY 2024-25.

Micro Small

Small Small

CA Gaurav Kenkre is a CA in practice for the last 11 years. He is a regular s p e a k e r a t v a r i o u s p r o f e s s i o n a l organizations, trade b o d i e s , M N C s a n d Government bodies. He also writes regularly in local as well as national publications. Besides this he holds various positions in bodies such as ICAI, GCCI, College bodies, Rotary etc.

MSMED Act 2006 For the pruposes of this Income Tax Provision, only Micro and Small Enterprises are relevant.

Further, even though you may trigger above limits, in order to avail of the benefits under the MSMED Act, MSME UDYAM Registration is required.

As per MSMED Act, enterprises means any industrial undertaking or other business concern engaged in the business of manufacturing or production of article listed in the first schedule of Industries (Development and Regulation) Act, 1951 or concern engaged in providing services.

The Central Government , vide office memorandum issued on 27-2021 , had allowed traders to register for UDHYAM under the NIC Code 45,46 and 47 but for limited

a. If due date is below 45 days from date of receipt of goods and services– Then such days will be the due date.

b. If due date is beyond 45 days from date of receipt of goods and services– Then 45 days will be the due date under MSME Act Thus, it means that, max due date for payment to MSMEs can be 45 days under MSME Act, irrespective of actual agreement. If the due date is shorter, then such shorter due date will apply.

2. If no due date agreed upon between buyer and supplier: - Due date presumed to be 15 from the day of the actual delivery of goods or the rendering of services

Implications under Income Tax Act Thus, if an enterprise is a registered Micro or Small Enterprise, under MSME Act, and it is not merely a

The above position stands even if payment is made before due date of ITR applicable to the assessee because benefit of first proviso to Section 43B(h) is not available in respect of payments to Micro or Small Enterprises.

Conclusion

The amendment has serious consequences and the tax impact in many cases may be substantial. Businesses need to prepare for the year ending 31 03 2024 in advance to ensure that no sum payable to Micro or small enterprise remains outstanding to avoid disallowance.

(Note: Certain provisions have been simplified for ease of understanding. Pls take guidance from your consultant)

60 GOA February 2024 INCREDIBLE FINANCE
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Net turnover =< Rs. 5 Cr Net turnover > Rs. 5 Cr but =< Rs. 50 Cr Net investment in plant and machinery or equipment =< Rs. 1Cr
Net investment in plant and machinery or equipment > Rs. 1 Cr, but =< Rs. 10 Cr
CrossFit is a branded fitness protocol that combines strength training and conditioning, in largely high intensity workouts.

BEST CROSSFIT WORKOUTS AND EXERCISES FOR BEGINNERS

WHAT IS CROSSFIT?

CrossFit is a branded fitness protocol that combines strength training and conditioning, in largely high intensity workouts The exercises that make up CrossFit workouts are focused on functional movements. This means you may see familiar exercises featured, such as burpees and squats, but you won't see any use of “ gym machines” such as smith machines in these sorts of workouts.

BENEFITS OF CROSSFIT

CrossFit helps to improve strength, cardiovascular fitness and overall mobility. It is a more complete style of fitness than most others, as it includes both strength training and cardio activities.

WHAT IS A WOD IN CROSSFIT

The term WOD simply refers to as “workout of the day” in CrossFit.

IS CROSSFIT SUITABLE FOR BEGINNERS?

Yes absolutely. CrossFit can be adapted to beginners. Having said t h a t , i f y o u s t r u g g l e w i t h bodyweight movements like squats or push ups, then you'll probably need to work on these before trying more advanced workouts.

I F Y O U ' R E L O O K I N G T O

K I C K S TA R T YO U R F I T N E S S JOURNEY, LOOK NO FURTHER THAN CROSSFIT

increase the intensity.

1. BURPEES

Burpees is an interval workout. In the first minute, you do 1 burpee (sounds easy enough, right?). In the second minute, you do 2 burpees… the third minute, 3 burpees… and so on, until you can't do the amount of burpees required in that minute. This is a great place to start for beginners, as burpees will engage pretty much every muscle in your body and help develop your muscular strength, endurance and cardiovascular health.

Although it's a relatively straightforward bodyweight movement, it's certainly capable of leaving you feeling completely exhausted by the end.

2. DOUBLE-UNDERS X 1 MINUTE X

5 SETS

This workout involves doing doubleunders (using a jump rope where the rope passes the floor twice per jump) for 1 minute, repeated 5 times. A double-under is a popular CrossFit exercise, and one that t e s t s y o u r c a r d i o f i t n e s s , coordination and leg strength. In general, jump rope workouts are actually really effective ways to keep fit.

5. 4 MINUTE BURPEE WORKOUTS

Back to a burpee-based workout, this one is as simple as it sounds… as many burpees as you can do in 4 minutes.This is a short and sweet workout, but will be incredibly tough.

Again, this is a scalable workout, so don't rush things. Take your time and make sure you maintain proper burpee technique throughout.

6. CINDY

T h e C i n d y W O D i s a b o u t completing as many reps as possible in 20 minutes of:

5 PULL UPS, 10 PUSH UPS, 15 JUMP SQUATS

This starts to feel more like the type of workouts you may face if you join a Cross Fit box, and will require good cardiovascular health, muscular endurance, as well as strength.

Focus on technique and also you're doing as many reps as possible in the time frame time, take things nice and slowly to begin with to help your body get used to the e n d u r a n c e n e e d e d t o d o bodyweight movements for 15 minutes.

If this is too challenging, try doing a “half Cindy” for 7 minutes.

R e g u l a r e x e r c i s e strengthens your heart and lungs and it can s t r e n g t h e n b o n e s , s l o w i n g d o w n t h e process of osteoporosis. It can help you move easily by keeping your j o i n t s , t e n d o n s a n d ligaments more flexible. Can help you lose weight when combined with good eating habits or maintain ideal weight by burning excess calories and promote sense of well being.

This fitness phenomenon may be associated with gruelling workouts reserved for elite athletes, but the truth is, it's an effective way to build muscle, burn calories and improve your overall functional fitness, whatever your level of health.

So, regardless of whether you're new to the world of exercise and gyms, or a fitness fanatic, this guide outlines the best beginner-friendly exercises and workouts that will get you ready for the world of CrossFit and help you decide if it's for you or not.

Most of these CrossFit exercises and workouts are suitable for the home too, and don't require much, if any, equipment… making it super accessible for everyone to give them a go.

Remember, if you recovering from an injury or haven't exercised in a while, take things slow and steady to begin with. Focus on your form and technique and only once you feel comfortable moving your body to complete the exercises, start to

If you can't do double-unders, don't worry, simply try doing single rotations with the jump rope and see how you get on.

3. PUSH, PULL, RUN

Do 10 push ups, 10 pull ups and a 5 minute run.

If you want to scale this up, simply repeat the workout. Strength movements can generally be described as either “pushing” or “pulling” exercise, so this CrossFit WOD activates the whole upper body by including the two most effective bodyweight pushing and pulling movements.

4 FULL BODY DECREASING LADDER

Follow a structure of 10-9-8-7-6-54-3-2-1 rep rounds, doing push ups, burpees and sit-ups.

This means, for the first set (or “round”), you are doing 10 push ups, 10 burpees and 10 sit ups. For the next set, you're doing 9 of each, followed by 8 and so on. These 3 exercises engage the whole body, so it's a great CrossFit workout for beginners who are short on time and want an efficient workout to try.

7. CROSSFIT TOTAL

CrossFit Total consists of: 3 back squats, 3 overhead presses and 3 deadlifts.

This workout is about getting used to lifting Olympic weights and ultimately focusing on strength and power.These exercises are incredibly effective at building muscle, as well as providing all sorts of benefits around healthy l i v i n g b u t t e c h n i q u e i s everything Focus exclusively on doing the movements properly, so start with quite light weights and see how you get on.Similarly, make sure you've fully warmed up and stretched before doing these lifts, as just because you're not running around or jumping, it doesn't mean you can't get away from not warming up properly.

Over time, you'll want to try and increase the weight of these 3 weights, but only do so, once you're comfortably completing 3 reps of each.

FITNESS
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