Mobile Website or Mobile App: What to Choose?

Mobile Website or Mobile App: What to choose?

Slaying the competition in an aggressively fierce marketplace can be achieved by understanding the audience and obviously, by reaching out to them. In today’s world, a company (big or small) cannot exist without a website. Can one do away with only a laptop version of the website? Well, no! With more than 4 billion of world’s mobile phone users, it is a mandatory practice for companies to adopt a mobile-friendly and intuitive website.

Now, there are two most critical questions peeking in front of business communities these days. a. Whether to develop a mobile website first? Or, b. Create a mobile app?

To which, one must not forget that the creation or development of a mobile website (or website structure for mobile phones) goes hand-in-hand with the website development.

What is the difference between a Mobile Website and a Mobile App? So, to speak, a mobile website is nothing but a website formatted to be browsed through on a mobile or smartphone platform. On the other hand, a mobile app is a software application which must be downloaded by the user to make the most out of it. Not all websites are responsive in nature, this is when the introduction of service-specific mobile app gives a boost to the overall website presence.

Mobile App trends to watch out for in 2019 Let’s look at a few on-demand mobile app development features that brings along with it several business benefits as well.     

Simplicity Flexibility Increased profitability Cost-effectiveness Better customer service, etc..

On-demand web app development features help the user or audience to build a trustworthy and interactive relationship with the business. With the help of a simple yet congruent mobile app, people can feed in their requests, book an appointment, or place an order for a certain product or service in no time.

Mobile app developers also introduce enough security measures to help the user get a seamless and robust experience while using the app. More the number of users on the mobile app, more the product or service gains traction and thus attains scalability as well.

A mobile app has successfully broken the concept of having a brick-and-mortar office to operate or scale a business. Instead, a highly responsive website and a well-performing mobile app is enough to cater to a massive customer base across continents.

A cost-effective mobile app doesn’t compromise on customer service, for it is just a click away to call for assistance using a mobile app.

The statement to choose between mobile website or a mobile app has remained unresolved in several occasions. Companies like Spotify, Apple, and many others continuously demand and thrive for better mobile apps along with mobilefriendly websites.

If you’ve a mobile-friendly website which matches Google mobile first indexing algorithm, it automatically ranks high in search engines. Plus, unlike mobile apps, the users wouldn’t need to upgrade their algorithms as they access the website using their smartphones. Whether you’re looking for a responsive mobile website or a flexible and secure mobile app, reach out to Fixdax which not only offers unmatched mobile app development services but also a welldesigned mobile website for your business.