Urban Luxury After the stark purism of the 1990s there has been a steady return to a more a sumptuous, elegant style, that we call Urban Luxury. This transitional style is a celebration of materials and quality, creating traditional designs with a touch of modernity. Urban Luxury is not loud or crass, but rather plays with different techniques and materials to create a totally new look: a quiet elegance that is not ashamed of richness but rather choses to portray it in a more unique, and subtle way. Many of our design inspirations come Camilla Fischbacher
from travelling to different places, and
Creative Director
are inspired by a broad range of countries which we translate into fabrics, often reinterpreting traditional designs in new, innovative ways. What we call Urban Luxury is a transitional style, a reinterpretation of classical motifs with a different twist, be it in material or use of scale in the design to create a contemporary look for todays home. Great attention is placed to the final hand and finishing of all of the products, as well as the designs and colours, because it is our goal to bring this elegante look to the contemporary and traditional homes of today.
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