5 Essential Things need to check During eCommerce Website Development Online businesses are on a boom and as we all know, it’s future is going to be bright. Most of the organizations are leaving the traditional methods of selling and adopting online marketing methods like developing E-commerce websites, trying their hands on social media marketing, etc. E-commerce websites have gained a lot of popularity in the past decade, people are going gaga over it and it's not going to stop any soon. But what are things that every ecommerce web development company needs to check while developing an e-commerce website? I have 5 key factors that determine if your e-commerce will excel through all the competition or will it get lost in the clutter. 1. UX/UI Design The first thing any visitor notices is the outlook of the website and how user friendly it is. If the template of your website is too complex and people are unable to figure out how it functions, then it will take them seconds to shut down your website and switch to another one. Make sure to optimize your website according to mobile phones as well because, according to a survey, over one fourth of e-commerce sales are made via mobile phones. Therefore, it is very important to create a design that pleases the eye and is easy to use at the same time. 2. Guest Checkout and Site Speed All your hard work will go to trash if your website doesn’t have a good speed. An average time a visitor spends in opening a website is of a few seconds, if the speed is slow you’ll lose the customer and hence, his/her interest in your brand. The next factor that impacts a lot of websites is checkout. According to a survey, 23% of customers abandon their shopping cart if they’re forced to register an account. Make this purchasing thing easier for customers by introducing guest checkout. 3. Quality SEO In order to perform better, your website needs to show in search results and that can happen only if you have a good Search Engine Optimization (SEO) team behind. Search for keywords that rank high in your niche, Add relevant content and product description to your website. If possible, add blogs that belong to your