Film, Art & Tourism

quarterly • 2016 Nr 2/3(25/26) • ISSN 1897-869X

Grand Prix CIFFT winner 2016

Film, Art & Tourism 2016 nr 2/3 (25/26)

Dear Readers, It’s with great pleasure that I present this new edition of our ”Film, Art & Tourism” magazine. This year it´s rich in information about festivals and succesess. The famous Cannes Corporate Media & TV Awards has received one thousand entries from all over the world! For our CIFFT Organization, we have two strong candidates: Following the Equator – Maldives International Tourism Film Festival, and Istanbul International Tourism Film Festival, in Turkey. And a great Turkish tourism film success! The Grand Prix at almost all festivals this year!

We invite you to Ustroń, a charming town in southern Poland, which lies in the picturesque Silesian Beskid mountain range, a well-known health resort. We would like to draw your attention to an article about the Kujawsko-Pomorski region, where big film tradition still thrives. And I invite you to Gdansk, the City of Freedom, very important on the world´s tourist map. Hearty Gdańsk gave us present day freedom, without which tourism would not exist and continue to develop.

Ewa Kotus Chef editor

2016 nr 2 (25) ISSN 1897-869X

Publisher: FilmAT Limited Company www.filmat-festival.com www.filmat-magazine.com www.tourfilmweb.com

Contact: info@filmat-magazine.com tel. +48 666 89 89 29 tel. +48 22 299 34 44

Chef Editor: Ewa Kotus

Deputy Chef Editor: Aleksandra Kotus

Editorial Secretary: Wojciech Jaworek

Editors: David C. Cooper (English) Collaborators: Rose Anderson Jarosław Balcerzewski, Irene Giannakopoulos, David C. Cooper, Wolfgang Jo Huschert, Marko Junghänel, Alexander V. Kammel, Sandra Kelly, Kinga Kopka, Hugo Marcos, Tomasz Ogrodowczyk, Michał Ogrodowczyk, Vladimir Pavkovic Georges Pessis, Ernest Rogalski, Can Saracoglu, Bosco Savkovic, Elżbieta Trzonek, Zbigniew Żmudzki Design by: Barbara Rynkiewicz

Printing: Drukarnia SONAR Magazyn wpisany do rejestru dzienników i czasopism – poz. Pr 13962

Cote d’Azur and its legends

5

“The Success of Dreams” Cannes Corporate Media & TV Awards 2016 Interview with Alexander V. Kammel

11

The Berlin ITB Golden City Gate

20

New York Festivals – International TV & Film Awards

24

Grand Prix Victoria 2016

26

The World in one city ITFF Bulgaria “On the East Coast of Europe”

30

Tourfilm Riga 2016

32

Chinese Masters of the Social Media Platform US International Film & Video Festiva

34

Baku International Tourism Film Festival

36

11th FilmAT Festival and 9th International Tourfilm Academy Conference in Lublin

42

Zamość – the never captured fortress

64

Gdańsk– City of Freedom

66

Cuiavian-Pomeranian Voivodeship promoted by film

70

Ustroń - the whole year round!

74

Ýstanbul International Tourism Film Festival Interview with Can Saracoglu

84

5thDeauville Green Awards

90

Following the Equator – International Tourism Film Festival

95

SILAFEST Serbia, Silver Lake

102

The taste of Croatia – Zagreb Tourfilm Festival

106

Successful communication and tourism promotion readmore Films

110

49th TOURFILM Karlovy Vary

112

Island of Amorgos - Unique Aegean Beauty

116

That’s the way we like to travel TOURA D’OR – Film Contest for Sustainable Tourism

118

Art & Tur – The World Travel Film Awards

120

Turkey: Home of Turquoise

124

photo: Ewa Kotus

Cote d’Azur and its legends

Film, Art & Tourism 2016 nr 2/3 (25/26)

Coco Chanel

The past, remembered by famous Coco Chanel lover, the Grand Duke Dmitri Pavlovich, a Russian aristocrat in exile, was filled with all possible luxuries invariably including a wealth of perfumes. For members of the Tsar’s family, perfume was a passion.

The Tsarist palace in St. Petersburg was known for its connection with perfumes; all Dmitris´ aunts appeared in the highest quality perfumed creations. One of the fragancies Dmitri remembered particularly clearly, was an eau de cologne with strong rose and jasmine notes. This was produced in Moscow by A. Rallet and Company, a perfume named Rallet No. 1. The whole tsarist family liked it and especially the Empress; this perfume was created for her.

For Dmitri, in exile, living in poverty in southern France, it was the smell of

childhood; the scent of home, family and life, which irreversibly went into ruin.

So when Coco Chanel was looking for new perfumes, Dmitri told her about the fragancy he most strongly remembered the Romanov dynasty Rallet No. 1 perfume.

Finding the perfume was not difficult, because it was already produced in the close surroundings of Cannes. Dmitri then presented her to Ernest Beaux who created this Tsarist fragance – a Franco-Russian with good contacts who already had extensive experience as a perfume specialist at Rallet in Moscow.

Thus, in the summer of 1920, this very important meeting took place between the Grand Duke Dmitri Pavlowich, perfume specialist Ernest Beaux and fashion designer Coco Chanel, a meeting which shaped the

Film, Art & Tourism 2016 nr 2/3 (25/26)

Film, Art & Tourism 2016 nr 2/3 (25/26)

Film, Art & Tourism 2016 nr 2/3 (25/26)

history of twentieth century luxury perfumes.

Ernest Beaux received an order from Coco Chanel and began making perfumes that were built from his imagination, and one day he placed ten small glass vials marked from one to five in front of her, and numbered twenty to twenty-four. The gap in the numbering was due to the fact that they belonged to a different series. Coco Chanel sniffed and pondered. Her face did not say anything. But when scenting one of the samples, something moved her senses, she smiled and said, “No. 5”. It’s the smell of a woman. And so arose the world’s most famous perfume - Chanel No. 5.

Grasse was one of the most popular resorts in the south of France and visitors sent cards home depicting collections of roses and extensive urban perfume factories. Ernest Beaux´s laboratory was the most famous attraction for the elite in this area. In Grasse, where all the flowers were called by real names, jasmine was known simply as the “flower” because of the vast plantations and also because jasmin here does not look like anything else in the world.

Côte d’Azur is the most northerly limit for jasmine, and in the world of perfume it is believed that the most beautiful scents are taken from flowers in places where they must struggle hardest for survival. Here jasmine grows only half-size and contains a smaller amount of the so-called indoles, which give it an intensely sweet fragrance.

The result is a flower with the most subtle and less overpowering fragance.

Grasse was also an area of huge plantations with special rose varieties, for instance, Centyfolia - its scent is more noble than any other variety of rose.

Both of these jasmine and rose fragancies underlie Chanel No. 5. Ernest Beaux used only top-class local materials.

Ewa Kotus

photos: City Hall in Cannes and City Hall in Grasse

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The Success of Dreams It was a real privilege to walk up the famous red carpet at the Palm Beach Cannes and participate in the success of dreams, at the Cannes Corporate Media & TV Awards. You may ask, why the success of dreams? Almost a thousand film entries competed at this 7th edition for the renowned awards at one of the most important and biggest corporate film festivals in the world. A festival, that strongly influences the Cannes image.

photo: Phototheque Cannes Palais des Festivals at des Congres

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Cannes and its legend The great success of the Cannes Corporate Media & TV Awards reminds us, although briefly, about the history of Cannes – the world-renowned European film capital.

In the nineteenth century, the enchanting town on the French Riviera was discovered by the French and foreign aristocracy who chose it for their place of residence. Lord Henry Peter Brougham (1778-1868), a British politician, was the one to lay the foundations for the town’s development. In the 1920s, Russian aristocracy immigrants settled on the Cote d’Azur. This had a huge impact on fashion, the perfume industry; a new style, all of which France is famous for, in great centers such as Cannes. In 1946, the introduction of the Cannes Film Festival and its Palme D’Or, basked the city in glamour, thus converting it into a film capital with the presence of stars such as Alain Delon, Catherine Deneuve, Sophia Loren, Sean Connery… Many world famous celebrities have left their palm prints in the Hollywood style on the Promenade. The main Cannes Boulevard de la Croisette has become a magnet for exquisite restaurants and illuminated showcases of boutiques belonging to the world´s most influential fashion designers. The Boulevard de la Croisette area started to be occupied by the most elegant hotels and casinos, boasting a wide range of top shelf attractions. But Cannes began to be famous not only because of good cinema, but unfortunately also about the various scandals and strange behavior of some of the big stars.

Adding to good Cannes fame, in 2010, Alexander V. Kammel created a new festival – the Cannes Corporate Media & TV Awards, bringing to Cannes his aristocratic style and flair, timeless elegance and impeccable taste. The festival is opened at the InterContinental Carlton Hotel assuring guests the world’s highest level of stay, meetings and treatment. The red carpet invites winners to the Palm Beach Cannes, which dates back almost a century. There, during the Awards Ceremony, guests find out who is the big award winning star of

the festival, the Grand Prix winner, receiving the already world famous White Dolphin Trophy.

Victory of “Jus des Idées” from Singapore With nearly 1,000 films submitted, 2016 represents a record year for the Cannes Corporate Media & TV Awards. This further increase in participation fuels the 7th edition of the festival by 30% compared to the previous year, which speaks of the increasing importance of the conferred awards. Entries came from Azerbaijan, Bulgaria, Chile, Estonia, the Dominican Republic, Indonesia, Lebanon, Liechtenstein, the Maldives, Mexico, the Philippines, Serbia, Slovenia, Thailand and many more, reflecting the festival´s international reach.

Let’s continue with the guests on the 7th Cannes Corporate Media & TV Awards.

At sunset, the Welcome Party invited participants to get in tune with the upcoming Awards Gala. In a relaxed atmosphere, this is always an opportunity for networking with other people from the corporate and film industries.

However, the day of the Awards Ceremony offered further program points.

The following activities were scheduled in the late morning and early afternoon: In the Media Center, festival guests had the opportunity to view all entries in this year’s competition. Film entries in the various corporate and documentary categories could be watched, giving an overview of the current state of development in the industry.

And for the first time this year, guests could participate in interesting lectures about new trends in the film industry.

During the Awards Ceremony 2016, which was held on October 13th, participants met to celebrate the 177 winning entries.

Fernando Tiberini, who was the host of the gala night, presented the 2016 winners in different languages. In addition to the Silver, Gold and Black Dolphin Trophies, the Blue Dolphin was also awarded, for the most successful production company of the year.

This went to the big winner of the festival´s

13 Film, Art & Tourism 2016 nr 2/3 (25/26) in 2010, Alexander V. Kammel created a new festival – the Cannes Corporate Media & TV Awards, bringing to Cannes his aristocratic style and flair, timeless elegance and impeccable taste. photo: Ewa Kotus

In 1946, the introduction of the Cannes Film Festival and its Palme D’Or, basked the city in glamour, thus converting it into a film capital with the presence of stars and many journalists and reporters from the world photo: Phototheque Cannes Palais des Festivals at des Congres

The red carpet invites winners of Cannes Corporate Media & TV Awards to the Palm Beach Cannes, which dates back almost a century. photo: Filmservice International/Blaise Tassou and Filmservice International/Isabelle Saurer

photo: Phototheque Cannes Palais des Festivals at des Congres

Welcome Party at the Carlton Beach Club Photo credits: Österreichisches Filmservice/ Constant Evolution 2016

7th edition, “The Edge Picture Company” which won eight trophies.

Finally, guests watched the Grand Prix winning film, the production “Jus des Idées” – awarded the White Dolphin, made by Threesixzero Productions and produced for Restaurant André in Singapore. Apart from this White Dolphin, the film was also awarded three Gold Dolphins in the categories Marketing Communication – B2C, Informational Films and Image Films.

The Awards Ceremony was accompanied by an elegant dinner, where guests enjoyed Cannes excellent cuisine. This was followed by the “Dolphin Lounge” and its open bar where guests did not miss the live DJs and the magnificent bartenders show.

After the Awards Ceremony, Alexander V. Kammel – festival director, was interviewed by many journalists, was mentioned in lots of writing reports, articles and preparing TV Programs about this famous event. In the end, even I managed to talk to him.

Ewa Kotus: Congratulations! The 7th festival is such a huge success that qualifies the Cannes Corporate Media & TV Awards as the most important event and the biggest in the world on this subject. Did you expect that it would be such a great success?

Alexander V. Kammel: I have created the Cannes Corporate Media & TV Awards with big experience in films and festivals. I am the president of Filmservice International,

Welcome Party at the Carlton Beach Club photos: Ewa Kotus

Welcome Party at the Carlton Beach Club Photo credits: Österreichisches Filmservice/Constant Evolution 2016

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InterContinental Carlton Cannes Hotel located on the Promenade de la Croisette.

Photo Copyrights : (C) Atout France/Cédric Helsly

an international network of informational film distributors in Europe and USA. Every two years on the occasion of the International Automobile Show (IAA) in Frankfurt/Main, Germany, I organize the world’s largest automotive film and multimedia festival, “AutoVision”. I am also the festival director of “Grand Prix Victoria” – the biggest corporate film festival in the German speaking countries, taking place every two years in Vienna,

Austria. Furthermore, I am organizing the Austrian “Staatspreis Wirtschaftsfilm”, the State Award for Corporate Films, held every two years on the initiative of the Austrian Federal Ministry of Science, Research and Economy.

E. K. It’s not only experience to be the best in some field, you also need talent! And here we must underline that you created the great idea of the selection of the best Media Center & Lecture Photo credits: Österreichisches Filmservice/Constant Evolution 2016

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Welcome Champagne Photo credits: Ă–sterreichisches Filmservice/Constant Evolution 2016

Awards Gala Dinner photo: Ewa Kotus

Awards Gala Dinner Photo credits: Ă–sterreichisches Filmservice/Constant Evolution 2016

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tourism film in the world. The International Committee of Tourism Film Festival CIFFT, of which you are the founder, is the only organization in the world that, under your command, works all year to present the best and the most effective tourism film to the world...

A. V. K. Yes, just 28 years in a large international cooperation of CIFFT – which includes the most important tourism film festivals around the world (Los Angeles, New York, Berlin, Karlovy Vary, Cannes, Baku…)

– we select every year the worldwide best tourism film of the year, which receives the Grand Prix CIFFT award during the “Festival of Festivals”.

E. K. And you are creator and director of the great and very important “Festival of Festivals”. You are also a worthy jury member of numerous festivals...

A. V. K. Indeed colleagues like to invite me to the jury :) I was a jury member of many festivals in the world: in Karlovy Vary, Biarritz, Deauville, Poitiers, Tarbes, Le Creusot, Targoviste, Los Angeles, Zlatibor, Bratislava, Veliky Novgorod, New York, Florianopolis (Brazil), Baku, Austria 9 Shorts and many, many more.

E. K. You have opened a cooperation with scientists, you are president of International Tourfilm Academy.

A. V. K. Our great international activity on tourism and corporate film needs its cooperation with the world of science, we give the scientists our experience and we are up to date with the latest trends. We need conferences, seminars, discussions on the most recent and most important topics...

E. K. Let’s return to the big success of the Cannes Corporate Media & TV Awards.

Each year I admire the festival program. I have to admit that it is constructed in a very deliberate, clever, sophisticated way for guests arriving from the farthest corners of the world to the European cinema capital.

A. V. K. When the guests come, the legendary InterContinental Carlton Cannes Hotel opens its famous doors. And the Welcome Party at the Carlton Beach Club in the evening allows them to enjoy the Côte d’Azur through the lights of the Boulevard de la Croisette. The extraordinary atmosphere Photo credits: Österreichisches Filmservice/Constant Evolution 2016

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of this place is perfect for establishing contacts...

E. K. Next morning, the Media Center was opened, where guests watched productions participating in the competition.

This year you also arranged seminars on important corporate film topics.

A. V. K. We decided that the time has come for seminars and we were not wrong, because the seminar meetings which we offered, enjoyed success. We started with a very interesting lecture.

Joern Zielke from EXP 360 - The immerse Sales Solution gave a lecture with the title: “The 360-degree Video & Virtual Reality on focus” about the challenges for filmmakers and clients that come along with virtual reality and the 360° video, which were currently conquering the mass market.

It was demonstrated in which direction this trend was heading and with which kind of technical innovations filmmakers could be confronted.

Furthermore, Tom Höglund from Epidemic Sound gave a lecture on the topic “Music licensing in a new world”. This subject deals with the question of how the clarification and the licensing of music rights on traditional and new platforms are regulated nowadays.

In addition, he examines the concept of royalty-free music and reveals what is really behind this. The presentation was also about the structures in the music industry that are actually determined by the copyright and what could be done differently, as in this context, there is a need to rethink the music licensing both legally and practically.

Last but not least, the third lecture of the series deals with “Snack videos for Facebook, Twitter, Snapchat & Co.”. FranzJosef Baldus, CEO from koelnkomm, talked about the so-called snack content which is a tool that aims to catch the attention of users of social networks by packing brand messages into “snack content”. In a world of increasing competition, this tool represents a topic that is more and more important.

E. K. This is the first time the festival was not presented by yourself. Of course, the presenter was very professional, but I have to admit that I missed your natural charisma, with, acting talent, hospitality, on stage, making everyone feel important…

Photo credits: Österreichisches Filmservice/Constant Evolution 2016

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A. V. K. The presenter, Fernando Tiberini, did a great job. As festival director I am still the host and on stage, but now the positive thing is, that I have more time to talk to the happy winners.

E. K. The guests during the Awards Ceremony were enchanted by the movie “Jus des Idées”. But how do you – as festival director – think about the jury´s decision?

A. V. K. This year, the quality of the entered films was very high, what made the jury’s decision quite difficult. But I am very happy about all announced winners!

E. K. Let’s say a few words about the changes in this year´s festival and about the jury, nearly 60 experts from different areas confronting a diversity of productions from five continents. You must admit that they have done a really great job!

A. V. K. Almost a thousand entered films require a lot of work for the jury. Each year my team puts together a highly qualified group of award winning jury members (e.g.

Oscar and Emmy winners) and we always try to organize the jury sessions in a way to give the judges enough time to discuss and to decide on the winning works.

E. K. Maybe we emphasize the changes that have entered in categories…

A. V. K. Since this year, the spectrum of categories in which the participants were able to submit their films, has been expanded again. The category “Marketing Communication” was fragmented in the two pillars “Business to Business” and “Business to Consumer” for example. The categories of TV documentaries and reports have been extended by two further blocks, namely “Leisure & Sports”, as well as “Current Affairs, Human Concerns & Social Issues”. New since 2016: the category “Live Projects and Experiences, Video Art, Video Mapping”, which complements the genre of corporate films and the category of “MicroVideos” (which were used by companies on Vine or Instagram for example) which completes the “Online Media” category. This variety results in a total of 39 categories in which the submitted film productions could have been entered.

E. K. Thank you.

Awards Gala Dinner

Photo credits: Österreichisches Filmservice/Constant Evolution 2016

www.cannescorporate.com

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The Berlin ITB Golden City Gate Between March 9th and 13th, the metropolis on the river Spree hosted the 50th ITB Berlin Jubilee edition - the world’s leading Travel Trade Show. A breathtaking and colorful opening ceremony took guests on a trip to the Maldives – the ITB 2016 partner country. ITB Berlin is stronger than ever: 10,000 exhibiting companies from 187 countries and regions met with 120,000 trade visitors in the 26 exhibition halls which had been booked up months in advance. ITB 2016 attracted the largest number of trade visitors since it was launched in 1966.

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A tradition since 2001, ITB hosted the Tourism Film competition, always organized

by Wolfgang Huschert – “The Golden City Gate / Das Goldene Stadttor”. This tourism and multimedia event provides added worldwide attention to the tourism industry.

The awards were handed over to tourism representatives at the ITB Cinema. The host of the event was Tracie Frank Mayer, charming and very professional.

The productions were evaluated by an international Jury, where 40 independent professionals appraised submitted entries in various categories. Half of these Jury members are replaced by new appointed members each year. The Jury members

are specialists in their specific field of work: artists, travel agents, professors, students, executives, directors, ministers, consuls, ambassadors, and even travelers themselves.

Each category was awarded with a gold, silver, and bronze prize. This year, films were also awarded in a new category for special values: the “Diamond Award” for Best Film in all categories, went to the film “To Be Discovered: Kayah State, Myanmar”. Other productions representing Finland, Belgium, Taiwan, Namibia, Poland, Malaysia, Dominican Republic, Mexico, Bangladesh, Spain, Portugal, Germany, Austria, Slovenia, Croatia, Ireland, USA,

© visitBerlin, Foto: Wolfgang Scholvien

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Netherlands, Turkey, Canada, Serbia, Bahamas, Denmark or the United Kingdom were also awarded.

As occurs each year, all the films were shown to trade fair visitors on a large screen at ITB Cinema. You can see many screens showing films at ITB exhibitors stands, but only a space such as that offered by the Golden City Gate, has the perfect conditions for watching the excellent tourism film productions.

Wojciech Jaworek The Golden City Gate is open for entries now, so present your film and be ready to see it between March 8 and 12, 2017 during Solemn Gala!

You can find more details here: www.the-golden-city-gate.com

Š 2016 Messe Berlin

Š 2016 Messe Berlin

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photos: service of “The Golden City Gate”, Wojciech jaworek

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NEW YORK FESTIVALS

INTERNATIONAL TV & FILM AWARDS NYF’s strategic partnership with NAB made it possible for our 2016 festival to be a multi-day event at the world’s largest media show covering filmed entertainment across all mediums. The awards gala featured awardwinning guest presenters from around the globe including prominent media executives, broadcast journalists, actors, talk show hosts, and content creators all representing the multi-faceted media industry.

David Hill, legendary veteran sports executive, live event specialist, and Father of FOX Sports, received the 2016 New York Festivals Lifetime Achievement Award.

Mr. Hill’s career has defined excellence

and innovation in sports television with his illustrious career that spans more than three decades on three continents. The Emmywinning live television executive produced the 88th Academy Awards telecast and served as executive producer at Fox for “American Idol” for the iconic show’s final three seasons.

Since 1990, NYF has partnered with the United Nations and every year, nominated finalists are considered for the UNDPI (United Nations Department of Public Information) Awards. The UN’s Global Goals are designed to inspire governments and individuals to take action to end poverty, protect the planet, and

ensure prosperity for all. The UNDPI Gold, Silver, and Bronze winners for 2016 “Life on Hold” (Al Jazeera English), “Mom & Clarinet” (KBS) and “Racing Extinction” (Discovery), go to the heart of what the UN is all about – improving people’s lives.

NYF’s Grand Jury of prominent global broadcast and film industry executives honored the World’s Best TV & FilmsSM and awarded 3 Grand Trophies, 153 Gold World Medals, 161 Silver World Medals, 131 Bronze, and 279 Finalist Certificates to entries submitted from 50 countries.

The 2016 Grand Award winners are: “The Roosevelts: An Intimate History” Florentine Films/PBS “Y Gwyll / Hinterland” Fiction Factory/ S4C/BBC/ALL3MEDIA International “Earth Is Yours” BBC Worldwide Asia ESPN was named Broadcaster of the Year; this is the eighth time ESPN has received this honor. The Edge Picture Company was honored for the tenth year in a row with the title of Production Company of the Year. BBC Worldwide Asia received the inaugural Program Promotion Team of the Year Award.

Here at NYF, we put an emphasis on storytelling. No matter the genre – journalism, sports, documentary, corporate, promos, films, drama – bringing the viewing audience a more intimate experience is on the top of everyone’s list.

As focus shifts more and more to what is going on in the world we live in - from climate change to political change - programs reflect that interest. With tremendous technology advances and inventions driving how programs are made and how viewers consume them – producers are taking advantage of every new development from VR and AR to 3D, GoPro and 360 cameras to drive engagement across platforms. So, every year we take stock of our categories to make sure that we can offer that sweet spot for creativity.

Last year we launched Climate Change & Sustainability as a result of growing concern with the effects of global warming. This year, we are adding Heroes and Ecotourism to the mix - topics attracting the interest of documentarians and next generation viewers.

For 2017, with the addition of Best Use of Technology, we can amp up recognition for creative implementation of what is an integral part of content creation and key in enhancing the viewing experience.

Technology is such an important part of the industry that we also have three other categories that are technology-driven: Event Venue, Best Technical Production Team and Best Innovation.

The 2017 International TV & Film Awards gala will take place at NAB Show Las Vegas on April 25. www.newyorkfestivals.com

Rose Anderson is the Executive Director of NYF’s International TV & Film awards, a position she has held for seven years. Rose, an Emmy Award winning producer and member of the DGA, is the former Director of the Sports Emmy Awards and Director of Production for the National Academy of Television Arts & Sciences. She contributes the experience and understanding that only an accomplished producer can deliver. Past production experience includes five Olympic Games for ABC, NBC and CBS. Her extensive background in TV includes news, sports, arts, and entertainment programming for ABC, NBC, CBS, PBS and ESPN.

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“Grand Prix Victoria”

The ”Eurovision Song Contest Opener 2015“ is the big winner at the ”Internationale Wirtschaftsfilmtage“ Film Festival in Vienna The Grand Prix of the 27th “Internationale Wirtschaftsfilmtage” went to Austria for the third consecutive year. This time the production company WEST4MEDIA managed to convince the jury with the conception of the „Eurovision Song Contest Opener 2015” commissioned by ORF. The judges were impressed. „The production is an extraordinarily successful combination of idea, concept, craft and art. Taking the idea „Sphere”, the key visual of the Eurovision Song Contest as the foundation of a little story through Austria, has been professionally and exceptionally implemented” noted the jury

including Jury President Rudolf Christen.

The awards ceremony for the 27th “Internationale Wirtschaftsfilmtage” took place on May 19, 2016 at the Austrian Chamber of Commerce and welcomed 140 filmmakers, clients, communication experts and business professionals from all over the German-speaking countries.

Of the numerous submissions from participating countries, Austria, Germany, Switzerland, Liechtenstein, Luxembourg and South Tyrol, only 46 films managed to be on the shortlist which were awarded with Gold, Silver and Black Victoria trophies. Winners next to WEST4MEDIA were two Swiss productions. Lichtspiele ‘The Film Agency’ received „Best Cinematography” and „Best Editing” along with two other trophies for their production SBB „Der Herzschlag der

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Schweiz”, commissioned by Swiss Federal Railways. The film „Schweizerische Post Zukunftsvisionen 2025” produced by CORPMEDIA™ and commissioned by Swiss Post won the award for „Best Director” among others.

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On the day of the award ceremony, all pre-nominated films were evaluated again by an international jury of professionals. The resulting seminar atmosphere is special to the “Internationale Wirtschaftsfilmtage”. This way the decision of who would take the Golden Victoria´s and the Grand Prix Victoria home is made just before the awarding ceremony starts.

photos: Österreichisches Filmservice/ APAFotoservice/Preiss Photographer: Thomas Preiss

www.wirtschaftsfilmtage.com

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THE WORLD IN ONE CITY ITFF-Bulgaria “On the East Coast of Europe”

The Award of the ITFF-Bulgaria “On The East Coast of Europe” is a replica of an artifact stamped with Tsar Kaloyan’s Ring. The unique trophy is a work of art by the Bulgarian sculptor Petko Yordanov, the stamp is made in bronze-patina and the setting is mordant walnut wood, 20 cm in height with 10x10 base.

The plaque is inspired by the Second Bulgarian Kingdom and represents the glorious past of the Old Bulgarian Capital Veliko Tarnovo.

Hello, traveller, Sitting comfortably on your flight to a country far away, disconnected from the World Wide Web and all communications (for your own safety), eagerly awaiting your arrival to the start of your next big or small adventure, we invite you to join another journey you may call a virtual trip or a story.

We invite you to a journey around the world – the whole world in one city.

Some people say that “luck” is finding oneself in the right place at the right time; while others consider it a matter of good planning. Whatever the truth, if you ever happen to visit Bulgaria in April and are lucky enough to find yourself in Veliko Tarnovo, what you will find is not only the enchanting spring ambiance of one of the most beautiful cities in Bulgaria, but also a window to the wonders of the whole world. Each year for three days in April, a stroll in Veliko Tarnovo becomes a journey around the globe with stories from all corners of the world at the

International Tourism Film Festival “On the East Coast of Europe.”

The best tourism films showcasing the most fascinating places, all under one roof. All you need to do is settle down comfortably in the cosy screening hall and be ready for adventure. Journeys with ancient kings, expeditions to distant jungles and unknown temples, endless beaches with turquoise waters, northern islands and white nights, colourful festivals, unique traditions, extreme sports, exciting stories and breath-taking landscapes. Each film is a little piece of magic that makes you want to see more, catch the first plane, the first train, start the car, cycle around the world and see all that beauty with your own eyes.

In fact, the festival offers you not just the virtual tour around the world, but also the opportunity to win a real journey. For each movie you watch, you may write your name in a lottery and hope for the same bit of luck that led you to the right place at the right

Mrs. Vessela Yaneva-Hristova - festival manager

Mr. Marin Damianov - a script writer, jury member. The Award Ceremony in 2016.

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Name: International Tourism Film Festival – Bulgaria “On the East Coast of Europe” Place: Veliko Tarnovo, Bulgaria When: every April Organizer: Consulting and Communications Agency, Veliko Tarnovo Municipality, Association of Bulgarian Tour Operators and Travel Agents More: www.tourfilm-bg.com

The lucky moment for one of the film spectators at the festival - the lottary for a trip to Italy.

time; you may find yourself to be amongst the winners, whom we send each year to an attractive destination on an unforgettable excursion provided by our partners.

Mrs. Maria Karagyozova - festival director

There is much we could tell you about the wonderful places that the festival will take you to, the incredible emotions and magic that it will make you go through, but as I guess you, traveller, already know, there are things you must see with your own eyes.

Come to Veliko Tarnovo and see the world – the whole world in one city!

The Winners of the ITFF-Bulgaria “On The East Coast of Europe” for 2016

photos: service of ITFF-Bulgaria “On the East Coast of Europe”

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9th International Tourism Film Festival

“TOURFILM - RIGA 2016”

The 9th International Tourism Film Festival, ”Tourfilm – Riga 2016” was held on April 30th, 2016. Films presenting tourism products or specific cities, regions, countries as tourism destinations, were judged in the following categories: cultural tourism, eco-tourism, adventure tourism, commercials and short spots as well as the Latvian tourism product category. A new category was created – “Newcomer”, for the countries which take part at the Festival for the first time.

The Festival received more than 350 film entries from 44 countries, and 165 films were chosen for the Official Selection. Films were judged by a professional international Jury. Symbolic awards were given in each category and the main award – the Grand Prix was selected from the award winners.

The Grand Prix was given to the film “When The Villagers Left” by Canadian director Kyle Sandiland. The film series from Portugal, “Choices”, received the award in the “Commercials” category, “Winter in Georgia” won the main award in the “Adventure Tourism” category, the film “Keep Exploring” won the main award in the “Eco Tourism” category, “When The Villagers Left” received the main award in the “Culture Tourism” category, “Hotel Majestic Barriere” received the Jury award and “Experience Pakistan” received the award in the “Newcomer” category. The full list of winners can be seen on www.tourfilmriga.lv

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On April 30th, the Award Ceremony took place at the oldest and most beautiful cinema in Riga, “Splendid Palace”, and the best films were shown.

“Tourfilm Riga” is organized by Riga City Council and it´s the 9th time it has been held. The first Festival was held in 2008 and received 45 film entries.

The International Tourism Film Festival “Tourfilm Riga” is a member of the International Committee of Tourism Film Festivals, CIFFT www.cifft.com since 2009.

photos: service TOURFILM RIGA

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Chinese Masters of the Social Media Platform

By LEE GLUCKMAN US International Film & Video Festival In 2016, Mobius Awards partnered with Golden Mouse Digital Marketing Awards in Beijing to showcase Golden Mouse winners for an international market. Mobius Awards is the sister competition of US International Film & Video Festival.

Why did we do this?

We wanted to share the incredible work being produced in China. Particularly, we wanted to share the advanced use of technology demonstrated by the Golden Mouse entries I saw at the 2016 Digital

Marketing awards in Beijing. Digital Mouse entrants are all from China; the competition is not open to outsiders.

I have been a presenter at this festival for many years and have witnessed firsthand the full- throttle move into social media in

Vivo campaign by Tencent included collaboration with a television music show, music downloads, chats‌across-platform digital media

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Lee Gluckman at Golden Mouse Digital Awards in Beijing

China. Agencies in China are becoming masters at integrating social media with more traditional formats.

The 2016 Golden Mouse Digital Awards, showcased on the Mobius Awards website, demonstrate the heavy use of mobile technology in China. About 86 percent of its internet users access via a mobile device, according to MIT Technology Review, a Massachusetts Institute of Technology publication.

Perhaps the best example of this integration is found in an Integrated Marketing campaign for mobile phone company Vivo.

Tencent combined the Vivo message (ultimate music enjoyment) across all social networking platforms. With the help of Tencent’s social media programs, Vivo mobile phone company used the “Voice of China,” the hottest program in 2015, to launch a promotion for the ultimate music experience. Tencent combined the Vivo message across all social networking platforms.

The result, according to Tencent, was Vivo brand exposure in cross platform digital media. The video attracted 650 million; 190 million visits went to QQMusic and 160 million moments were recorded on WeChat, the messaging app owned by Tencent.

As Advertising Age magazine reported in August 2016, “China’s social landscape is involved in innovations in video, engagement and payment that have evolved differently and faster than anything in the West.” A major reason for this superiority has been the Chinese’s ability to integrate financial services into the social media, the magazine noted.

I’ve seen it happening and can only anticipate more innovation in that market.

Gluckman is chairman of US International Film & Video Festival and Mobius Awards, both headquartered in Los Angeles. The Golden Mouse winners can be viewed at www.mobiusawards.com/goldenmouse.

Sandra Kelly

photos: service of US International Film & Video Festival

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Writing about Baku on the occasion of this year’s third edition of the Baku International Tourism Film Festival (BITFF), organized by the Ministry of Culture and Tourism of the Republic of Azerbaijan, I must pay tribute to Zaha Hadid, the queen of world architecture, who died in March this year. “I cross the boundaries of the impossible”, she defined at her amazing architectural ideas. Buildings designed by her, belonging to the world’s most famous, contradict the laws of physics while keeping us breathtaking in their incredible beauty, verve and courage. Very interesting is the fact that she had not used the help of computers in her designs. She trusted her dash and handwritten drawings.

Let’s look again at the world-famous Heydar Aliyev Cultural Centre in Baku, a giant building, designed by Zaha Hadid in 2013. What light, smoothness, rippling in its shapes...

Heydar Aliyev Cultural Centre in Baku photo from Embassy of Azerbaijan in Poland

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Baku International Tourism Film Festival

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winners of 3rd BITFF photos: service of BITFF

Grand Prix winner ”Dubrovnik and Time” Executive Producer Spomenka Saraga and Minister of Culture and Tourism, Garayev Abulfas Mursal oglu. photos: service of BITFF

interview with Alexander V. Kammel – director of CIFFT photos: service of BITFF

The festival opened with the traditional press conference, and an opportunity to detail the level of this third edition. We must underline that the festival draws an impressive number of journalists and reporters from Azerbaijan itself, who can talk with members of the Jury, and also talk with the festival´s honorary guest, Alexander V. Kammel, founder and director of the International Committee of Tourism Film Festivals, CIFFT. The Baku International Tourism Film Festival (BITFF) is already in its fourth year and is a worthy CIFFT member.

The festival is already popular in Azerbaijan, especially in its impressive capital, Baku. Each year there´s an increasing number of tourism films participating at the festival and these films are shown at the Nizami Cinema Center. from the left: Maya Singh, Farook Singh, Alexander V. Kammel photos: service of BITFF

The Award Ceremony, elegant as usual, pulled many personalities headed by the Minister of Culture and Tourism, Garayev Abulfas Mursal oglu. Among the awardwinning films from around the world, the jury decided to give the Grand Prix to the film ”Dubrovnik and Time”, directed by Herve Tirmarche and co-produced by David C Cooper. The film was made for the Dubrovnik Tourist Board and the award was received by Executive Producer Spomenka Saraga.

The festival is organized by the Azerbaijani Ministry of Culture and Tourism. I emphasize this again because at each year event, the organizers really take great care in hosting the festival attendees by, among other things, touring the most famous cultural and heritage monuments in Azerbaijan. This year

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it was the Carpet Museum. The building is unusual because it reminds you of the shape of a rolled carpet, so once you´ve seen it, you never forget.

The Museum displays Azerbaijani carpets and rug items from various periods, made with different weaving techniques

and materials, and is the largest collection of Azerbaijani carpets in the world. Have a look at these photographs which show some aspects of this wonderful collection containing over 1,000 rare and beautiful pieces from Azerbaijan, Iran and Dagestan. in Carpet Museum photos: service of BITFF

photos: Ewa Kotus

photos: Ewa Kotus

photos: service of BITFF

Maya Singh with children from school excursion in Museum photo: Ewa Kotus

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Baku Tourism Vocational School - the presentation of the Azerbaijani cuisine - Plov Holiday

We will also remember the meeting with young students at a Baku Tourism Vocational School.

The students, guided by teachers, prepared a traditional dish, the taste of which we took back with us to our countries.

Ewa Kotus The list of winners you can find www.bitff.az

Very proud winner from Poland Jarosław Balcerzewski with award for film THE SKY-HIGH IMPRESSIONS

After the Award Ceremony, we thank the organizers from the Azerbaijani Ministry of Culture and Tourism for the lovely days spent in Baku. photos: service of BITFF

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Mr. Piotr Franaszek - Meeting of Cultures Centre Director, Lublin and Ewa Kotus – Director of FilmAT Festival

11th FilmAT Festival and 9th International Tourfilm Academy Conference

photos: Lublin School of Photography

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This is the eleventh time the International Festival of Tourism, Ecological and Artistic Film, FilmAT, has disclosed the best tourism films and most talented artists from all over the world. The president of the International Jury was Zbigniew Żmudzki - from Semafor Film Studio – Lodz, Poland, twice Oscar winner, one for the animated film “Peter and the Wolf”. The national Jury was headed by Jakub Sito, an experienced filmmaker and winner of many international awards including

Beata Biała-Wiejak, Deputy Director of Department of Promotion and Tourism Lubelskie Region Marshal´s Office and from the left: Jakub Sito, president of national part of FilmAT Jury, Ernest Rogalski, member of national part of FilmAT Jury

the famous dolphin statue at Cannes Corporate Media & TV Awards. FilmAT received 220 entries from 42 countries.

The Best Polish Film chosen by the national Jury was “This is Cinema”, produced for the Lodz Marshal´s Office. The decision of the International Jury for the Grand Prix went to the Turkish film prepared for the Turkish Ministry of Culture and Tourism, “Turkey: Home of Turquoise” made by the young and very talented artist Daghan Celayir.

Mrs Anna Augustyniak - Province Secretary Lubelskie Region and from the left:Zbigniew Żmudzki, president of International Jury of FilmAT Festival, Alexander V. Kammel, creator and director of CIFFT, Ewa Kotus, director of FilmAT Festival

photos: Lublin School of Photography

winners of 11th FilmAT Festival

45 Film, Art & Tourism 2016 nr 2/3 (25/26) Statuette of Tourist for Prof. Tomasz Kłys Head of the Department of History and Theory of Film Institute for Contemporary Culture at the University of Lodz for international cooperation in terms of knowledge of tourist film, from the left: prof. Tomasz Kłys, Zbigniew Żmudzki, president of International Jury of FilmAT Festival, Alexander V. Kammel, creator and director of CIFFT

The results were announced during the solemn Award Ceremony on the evening of June 10th at the very modern Meeting of Cultures Centre in Lublin, Poland. It should be strongly emphasized that the technical side of the ceremony was impressive, world-class. Awarded films were shown

on the largest screen I’ve ever seen at any award ceremony. The building is certainly impressive; design of the concrete walls, transparent glass... levels and divisions, touching lines, closed frames, garden on the roof…

from the left: Tomasz Ogrodowczyk from National Forests with Tourist Owl for the reconstruction of nature films of Włodzimierz Puchalski, Alexander V. Kammel, creator and director of CIFFT, Elnara Mammadova from Department of Education and Culture of Embassy of Azerbaijan in Poland with Tourist Owl for “Axerbaijani Cuisine: The Aftertaste” made by Yaddash Studio, Mr Volkan Akgül Counsellor for Cultural Affairs and Promotion of Turkish Embassy in Warsaw with statuette Grand Prix Tourism for “Turkey: Home of Turquoise” for Turkish Ministry of Culture and Tourism and Zbigniew Żmudzki, President of International Jury of FilmAT Festival photos: Lublin School of Photography

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photos: Lublin School of Photography The guests of honour were: Mr Alexander V. Kammel - founder and director of the International Committee of Tourism Film Festivals CIFFT, president of International Tourfilm Academy Mrs Anna Augustyniak - Province Secretary Lubelskie Region Mr Piotr Franaszek - Meeting of Cultures Centre Director, Lublin Beata Biała-Wiejak - Deputy Director Lubelskie Region Marshal´s Office Department of Promotion and Tourism.

Prof. Tomasz Kłys - Department of Film History and Theory, University of Łódź Mr Volkan Akgül Counsellor for Cultural Affairs and Promotion of Turkish Embassy in Warsaw Elnara Mammadova from Department of Education and Culture of Embassy of the Republic of Azerbaijan in Poland Farhad Alizada – reporter of Embassy of the Republic of Azerbaijan in Poland Mr Fuad Akhundov - representative of the Ministry of Culture and Tourism in Baku (Azerbaijan) Mr Jitendra Jadhav – HEAD OF THE OFFICE / ASST DIRECTOR at INDIATOURISM FRANKFURT Prof. Francisco Dias – director of Art & Tur – International Tourism Film Festival – Portugal Mrs Irene Giannakopoulos – director of YPERIA International Cultural and Tourism Convention – Amorgos Island Mr Can Saracoglu – director of ISTANBUL International Tourism Film Festival

The Best TV series for“Voyager: Funky Nassau” for The Ministry of Tourism of the Bahamas from the left: Alexander V. Kammel, creator and director of CIFFT, Maya Singh, producer, Zbigniew Żmudzki, president of International Jury

Mr Jitendra Jadhav – HEAD OF THE OFFICE / ASST DIRECTOR at INDIATOURISM FRANKFURT and Zbigniew Żmudzki – President of International Jury and awards for Kerala Tourism: The Best Promotional Social Campaign award for Kerala’s Responsible Tourism Campaign, award in Category Protection of Nature for “Sowing the Seeds of Future”, award in Category Eco-Food for ”A taste of life” and award for The Best Editing for “The Great Backwaters of Kerala”

The festival was held under the patronage of the Ministry of Sport and Tourism, the Polish Film Institute, Polish Tourist Organisation, Marshal Lubelskie Region, Meeting of Cultures Centre in Lublin, the International Committee of Tourism Film Festivals CIFFT and World Tourism Organization UNWTO. Traditionally the festival is accompanied by an International Tourfilm Academy Conference drawing celebrities from around the world. A trip to beautiful Zamosc, called the Pearl of the Renaissance, gave proof of how we Poles have noble roots.

A special prize from Jury president Zbigniew Żmudzki for the film “Gdańsk. A Story of Freedom” strongly underlined the importance of Gdansk on the topic of freedom in Europe and the rest of the world. photos: Lublin School of Photography

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Debuts of the youngest filmmakers at

FilmAT Festival

from the left: Alexander V. Kammel, creator and director of CIFFT, Rufat Karimzadeh, director of film “Experience the Spirit of Azerbaijan” Zbigniew Żmudzki, president of International Jury of FilmAT photo: Lublin School of Photography

Rufat Karimzadeh is a young film director at the Baku Media Centre in Azerbaijan. At the 11th FilmAT Festival in Lublin, Poland, his film “Experience the Spirit of Azerbaijan” was given the Best Promotional Film award in the Cultural Tourism category. This amazing film shows how extraordinary and beautiful the culture of Azerbaijan is. In 2 minutes, Rufat smoothly manages to introduce us to the richness of their religion and diversity of their cuisine, sharing emotions with us, related to their art and music. However, the most important and emotional films picture ordinary people, their simple life and actions, putting the spectator into a magical mood.

Rufat’s talent has been appreciated by international juries around the world. This was Baku Media Centre’s debut at FilmAT Festival.

Kinga: You are only 24 and yet very successful in the film industry. This year you have won many awards at international tourism film festivals such as at the Baku International Tourism Film Festival, Zagreb Tourfilm Festival and the International Tourism Film Festival “Tourfilm Riga”. Was filmmaking always your passion in life?

Rufat: Filmmaking is the way to how I express myself honestly. I think it is the art of transforming your information and ideas into a beautiful revelation on screen, something we can sense. Yes, cinema is my life´s passion. We always want to travel in our dreams, especially in reality. That’s why we subconsciously love cinema. Cinema gives us a chance to get out from our reality, from the habitat of our consciousness into another existence, travel through new or parallel worlds. Not literally.

Kinga: The FilmAT Festival Jury awarded your film in the Cultural Tourism category.

How important for you is the culture of your country?

Rufat: Well, for me, culture itself is an extremely important way of art, defining us throughout time and history. I love the

photos: Rufat Karimzadeh

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culture of my country, it charms me and I am part of it, therefore, I will be always glad to share the values and heritage, history and modern life, beautiful nature and lifestyle of my country to everyone.

Kinga: So, what will you do next? Any plans for the future, new projects?

Rufat: Well, life is so extremely precious that it doesn´t need planning. It wants you to feel it, embrace it. If you don’t feel the glimpse beneath which drives you to make something, you don’t need to do it.

Yeap, some new projects are already waiting for me. I’m going to complete my education in filmmaking always searching for new ideas, new forms of showing my vision. And in general I’m just embracing my life, doing what I feel and love and dreaming about the ways of creating new worlds on the white screen, for you to travel through it.

I hope dreams will come true in the future.

Kinga: We will be certainly following your career and wish you all the best!

Kinga Kopka archive of photos: Rufat Karimzadeh

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9th International Tourfilm Academy Conference Subjects of Conference under photos

© visitBerlin, photo: Wolfgang Scholvien

2.

Precursors in tourism films – prof. Tomasz Kłys, Department of Film History and Theory, University of Łódź (Poland)

Tourism film is a broad topic within the scientific world; its origins date right back to the beginning of cinema, from the Lumiere brothers. During the lecture, Professor Tomasz Kłys showed us a unique archive film showing Berlin during the Second World War. It was a period documentary about Berlin that made a big impression on us...

27 years of tourism films by Alexander V. Kammel – CIFFT founder and director (Austria) and David C. Cooper – one of the best filmmakers in the world, CIFFT Grand Prix winner (Spain)

Picture from the Swiss film “Time” – Grand Prix CIFFT 2015 The presentation was in the form of a very interesting conversation about CIFFT history and showing excerpts from the best worldwide tourism films.

from the left: David C. Cooper and Alexander V. Kammel photo: Lublin School of Photography

prof. Tomasz Kłys photo: Lublin School of Photography

1.

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3.

Filming wildlife in the past and future – Tomasz Ogrodowczyk, National Forests (Poland)

receiver of an International Tourfilm Academy Tourist Owl statuette is head of the National Forests team reconstructing the first of Wlodzimierz Puchalski´s nature films.

Tomasz Ogrodowczyk from National Forests photo: Lublin School of Photography

How tourism films can change the status of tourism destinations along the flowchart

of the destination choice process. Professor Francisco Dias from Portugal University explained how his valuable international research on this topic is evolving.

4.

Professor Francisco Dias photo: Lublin School of Photography

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5.

New techniques applied in animated films with the example of ”The Lost Town of Świteź” film, directed by Kamil Polak, by speaker Zbigniew Żmudzki, Oscar Winner, Semafor Film Studio (Poland).

Zbigniew Żmudzki, Oscar Winner, Film Producer photo: Lublin School of Photography

one of the paintings made by Daniel Cybula for film “Switez” dir. Kamil Polak

6.

Polish architects in Baku by Fuad Akhundov - representative of the Ministry of Culture and Tourism in Baku (Azerbaijan).

Fuad Akhundov photo: Lublin School of Photography photo: Lublin School of Photography Baku - Style of Polish Architects photos from Embassy of the Republic of Azerbaijan in Poland

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7.

Audiovisual Comunication Strategy by the Turkish Ministry of Tourism.

Volkan AkgĂźl Counsellor for Cultural Affairs and Promotion of Turkish Embassy in Warsaw.

from the left: Alexander V. Kammel and Volkan AkgĂźl photo: Lublin School of Photography

photo: Archive of the Office of Councillor for Culture and Information of the Turkish Embassy in Poland

8.

Promotion in the future - How to be on prime time Television and Web News, and get it shared on social media, by Anders Garde Kongshaug (Denmark).

Lecture of Anders Garde Kongshaug photos: Lublin School of Photography

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9.

Virtual Reality – Ernest Rogalski, TRALABUM

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***GRAFIKA 360. TIME TEC Sp. z o.o. Title: DOMXS 75

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The International Tourfilm Academy Conferences presents and discusses important issues concerning film production promoting tourism, a matter which must be done at the highest level and according to the latest technological trends.

Productions made in 3D conquered the world for a short time and were not adopted permanently. What will happen with VR 360 technology? Ernest Rogalski who received an award from the International Tourfilm Academy and whom we remember for the “Warsaw 1935” 3D production in which he recreated the reality of that period when Warsaw was called the second Paris, undertook to present VR 360 at this year’s conference.

Alexander V. Kammel: Let’s start with the basic question: what is Virtual Reality?

Ernest Rogalski: Virtual reality according to Wikipedia, is a computer technology that replicates an environment, real or imagined, and simulates a user’s physical presence and environment to allow for user interaction with this environment. Virtual realities artificially create sensory experiences which can include sight, touch, hearing, and smell.

Source: https://en.wikipedia.org/wiki/Virtual_reality A.K.: What is the use of VR 360 technology in promoting a destination?

E.R.: Virtual reality allows us to see places where we are not physically present or to see them as they were in the past or will be in the future. Thanks to this 360 technology, virtual reality has the full dimension. We can see what is before us and we can always see what is behind us. As a result, we feel that we are surrounded by “image”. Just put the goggles on your head and run the application.

Virtual reality can be created by using 360 video and / or 360 animation.

This is called content.

When do we use video and when animation / graphics?

• We use video when we want to present the place on a scale of 1:1 that looks like the present.

• We use animation and / Computer Graphics* when we want to show the place how it looked like before or how it could look in the future. You can also create a completely abstract scenario showing, for example, the Old Town in Warsaw during the invasion of aliens.

photos: Lublin School of Photography

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Does this mean that a tourist would be able to be on the beach, in the old town square, in the mountains or on a yacht just like we were right there at that place? Yes. That is what it looks like and what it is all about.

360 Technology is an invitation to see a selected world. You can look in any direction, see colors, hear and feel the atmosphere as if you were actually physically present there.

We can select a technology, determine a scenery and produce. We can also take a virtual journey back in time** Imagine that we have never been to the Bieszczady mountains. With VR viewer we can see how Połoniny looks like from the peak of a mountain, for example in autumn.

We could be sitting at the same time anywhere in the world. Even thousands of kilometers away from Bieszczady. Likewise, when you select a destination, you can decide which hotel you will choose, viewing its location and 360 interior *** All elements can be gathered in an intuitively controlled application based on the user’s specific needs.

If you want to imagine how impressive and effective the presentation can be, just turn to the application on Google Earth. These are still images of the streets in 360. They give you that strong impression, right? So please imagine what would happen if the images were live.

*GRAFIKA 360. TIME TEC Sp. z o.o. Title: SYRENKA

**GRAFIKA 360. TIME TEC Sp. z o.o.

Title: PLAC PIŁSUDSKIEGO z 1939 roku.

A.K.: … in a few words who are you?

E.R.: Founders of two partner companies, TIME TEC and TRALABUM, which for many years have specialized in computer graphic production in animated, advertising and promotional films. Our experience is also associated with films and using special effects in them. We are divided into those who produce and who help in production organization.

For over 15 years, joint production and direction knowledge, in our opinion, enforces us to pay attention to the software and presentation tools market. For over 2 years, VR has become for us a technology that we have tested dozens of ways.

We know that the future is with VR 360 technology.

A.K. Thank you and congratulations. Your lecture sparked an unusual stir among the audience.

Kontakt: Produkcja: TRALABUM www.tralabum.pl; e-mail: ernestrogalski@tralabum.pl Kontakt: Produkcja wykonawcza TIME TEC: www.timetec.pl; e-mail: info@timetec.pl

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10.

Innovative technique of filming from the air – Jarosław Balcerzewski, Grupa Falco

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Seeing the world from a different perspective... a picture until recently reserved only and exclusively for film producers with high budgets. Why? Because aerial filming has been done using helicopters or planes - both ways very expensive.

I started flying when I was 16. First gliders, then airplanes, balloons; finally I came across a man who with a windmill on his back and a piece of cloth, started up into the air; it was a shock; and 20 years ago it was a phenomenon. Cars were stopping at traffic lights, curiously staring at these “oddities”.

I became one of these “freaks” and bought a “plane” that fitted into the trunk of a car and started my paraglider flying adventure, something that continues uninterrupted to this day.

At first, it was taking off and landing that had to be learnt. However, skills went up over time and the first attempts at photographing and filming from the air began. Clumsy under-developed shots, trembling hand, poor-quality photographic equipment and cameras with no stabilization. The images could be recognized but they could not be compared with professional work.

The world seen from a different perspective impressed all; and the time for right skills had come, large SLR´s were taken on board and the mechanical gyroscope appeared on the market.

“Kenon Laboratories” and American company, provided us with the first mechanical “gimbal”, terribly heavy and costing a fortune in those days. But the effect was overpowering; the picture was flowing, there was no “trembling hand” effect and the adventure of professional shooting began.

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Film producers took the opportunities to work with aerial cameras especially because forward speed was low, flying with filming equipment was satisfactory, and above all the price!!!! several times lower than the price of a helicopter. Disadvantage - high sensitivity to weather conditions - strong wind prohibited filming, but one thing for another.

Companies interested in the use of powered parachutes to produce their films began to contact us. We did the photography for “Fryderyk 2010”, winner of 15 awards at CIFTT festivals and “Torun - the City of Festivals” winner of 4 CIFFT awards. Big screen time had come. We have completed aerial photography for “Syberiada Polska“ directed by Janusz Zaorski. Beautiful landscapes were filmed in Siberia, among other places.

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Technology went forward, photographic and film equipment miniaturization, image stabilization developed, and along came the drone era. We were warned that this was the end and microlight aircraft will be written off by these tiny flying platforms. We decided to expand our shooting technique aviation department in our company. We spent hours in flight simulators and flying cheap models for practical training until our skills allowed us to start with drones of a diameter of approximately 2 m, with a suspended “Alex mini”.

The process of filming was simplified and accelerated and reduced filming expenses. The costs of transporting equipment had also been reduced, especially aircraft scheduled flights. But has it replaced microlights? no!

You can still only fly by microlight to inaccessible areas. Microlight time flight is about 3-4 hours with a range of up to 150 km. Using a drone is a flight within view; flight time of 25 minutes and small lifting capacity.

Looking at the development of both techniques, I believe they complement each other. Using both filming technologies together offers more opportunities and operator range, creating amazing images seen only by the pilot. The world from above is an often amazing picture showing the beauty of nature, something which cannot be shown in any other way. People have often asked us what’s it like?; answer: this is not possible to describe, you need to see it, and that is why we are flying with cameras, just to be able to share that beauty with others ...

Jaroslaw Balcerzewski

remote control operator, a member of the Microlight Aircraft National Team photos: Falco Group

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Many suprises are waiting for tourists at Zamość Fortress

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Zamość

– the never captured fortress Zamość, one of the many Polish monuments on the UNESCO list, is also an example of 16th century military architecture. The fortress defending this Pearl of Renaissance was one of the largest in the Polish-Lithuanian Commonwealth and in its history was never captured.

In June, guests of the Film, Art & Tourism Festival visiting Lublin were captured by Zamośćs´ beauty. The international group from Greece, Bulgaria, Azerbaijan, Austria, Turkey, USA and Portugal enjoyed the charming atmosphere of this renaissance town and learned about its history at The Arsenal Museum of Fortifications and Weaponry.

Besides its architecture, the Museum’s uniqueness is down to the fact that there is no other place in Poland where you can trace the development of the art of war from the 16th to the mid-20th century, thanks to the displays of arms and soldiers’ kit.

Zamość fortress, as well as the town, were Chancellor Jan Zamoyski´s brainchild,

who in the second half of the 16th century decided to found a new, private city in the middle of nowhere, and naming it after himself. The Foundation Charter was issued on April 3, 1580. This perfect town designed

by Bernardo Morando, was one of the signs of the Polish Golden Age. It was a promised land for merchants from all over the world, and it can be seen until today by the wealthy shape of the old town’s monuments.

Back in time, Zamość was besieged by Swedes, Cossacks, Russian armies… Today it is mobbed by thousands of tourists. Now the fortress is open for everyone and visitors are free to even use its historic cannon! text and photos: Wojciech Jaworek

Zamość Market Square

Guests of FilmAT Festival visiting Zamość

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Gdańsk – City of Freedom Photos from awarded at FilmAT Festival film - “Gdańsk. A story of freedom” by Baltic Media Group: direction L. Chmiel, photography A. Puciłowski

In its singular advertising campaign, the capital of Pomerania emphasizes the valiant spirit of freedom and resourcefulness that is present among the old walls of this over thousand-yearold city. Throughout its long history, Gdańsk has witnessed and inspired innumerable historic events. Today it is an open and ambitious town, future oriented and bold. What is this genius loci that has for ages emanated from the city on the Baltic Sea-shores? Where does it come from?

The people of Gdańsk, who earned their daily bread trading in goods floated downstream on the Vistula River towards the far-flung seas and transported upstream from strange lands, have always been characterized by their courage, independence and resourcefulness.

These were the essentials for achieving great economic success. On the other hand, modesty was definitely not among their greatest virtues.

Strategically located, Gdańsk has enjoyed many privileges throughout the ages. These

Magic Gdańsk in winter scenery

included minting its own coins and having wide self-governing powers. The people’s ambition, pride and self-confidence can be seen in the form of exquisite monuments: the grand Długi Targ (Long Market) tenement houses, home to the city’s patriciate, the monumental City Townhall or the magnificent Golden and Green Gates.

The Artus Court, with Neptune’s Fountain, in the past a meeting place for merchants, is a favourite photo backdrop for tourists. Despite its turbulent history, the Gothic St. Mary’s Basilica ceaselessly dominates the main city skyline.

Gdańsk is also a key and symbolic place in 20th century European history. It is where the first dramatic events of World War II took place. On early morning September 1st 1939, Nazi Germany attacked the Polish military base in the city.

Gdańsk workers were among the first to ever participate in mass demonstrations against the communist regime. The first protests took place

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Long Market in a winter sun

Stadium Energa Gdańsk shining with amber colour

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Crane at Motława River City of many faces

in 1970. Ten years later, on August 31st 1980, Gdańsk’s shipyard witnessed the signing of the famous August Agreements which opened the way for registration of the first independent labour union within the communist Block. The whole world learned the meaning of the word Solidarność – Solidarity which not only inspired Europe.

Gdańsk as a film location!

For several years Gdańsk has promoted itself as a location for films. This city has a lot to offer for feature and documentary film, home and foreign producers as well as reportages about different subjects. Beautiful, diversified film settings: industrial, historical, modern and natural landscapes.

Sandy Baltic beaches, green forests, picturesque moraine hills, amazing monuments and spectacular cultural and sport events act as an extraordinary magnet.

Gdańsk, with its presence on catalogues and film magazine columns promotes itself at famous World Film Festivals and events.

The city is also active on social media and mobile applications profiled for film production.

These events in Gdańsk started a domino effect which ended with the fall of the Berlin Wall. To commemorate these historic events, Gdańsk opened the European Solidarity Centre in 2014. It’s not only a museum, but also an educational institution promoting knowledge about Solidarity and anticommunist movements in Soviet Europe.

Gdańsk is history: Mariacka street

Gdańsk is creative

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The future of the City are people

Tourists should visit Gdańsk not only to contemplate the magnificent monuments or its characteristic scenery with port cranes. It’s the local air that you should breathe in; maybe it’s the breeze from the sea that once became that gale that triggered monumental changes, bringing out the best in people and freeing them as a result. And perhaps one day we will also feel the spirit of the city. The City of Freedom.

Film “Gdańsk. A story of freedom” was awarded at 11th FilmAT Festival as the best promotional film, received also a special prize from Jury Chairman Zbigniew Żmudzki Baltic beach

70 Film, Art & Tourism 2016 nr 2/3 (25/26) photos: Tymon Markowski/UMWKP

Camerimage famous guests

David Lynch

Keanu Reeves

Kujawsko-Pomorskie Region promoted by film Is it possible that different entities such as Voivodeship, a public institution, and cinematography, a field of art, can go hand in hand with each other? Why not! We have proved it in our region with the project “Kujawsko-Pomorskie Region – Creative Support of Regional Brand” emphasizing on film productions.

We approached the subject in an unorthodox way, with direct subsidies, the so-called product placement. We were promoting local brands, companies, towns or events in film and television productions.

This way, we supported 36 projects with 3 million PLN. Regional and local brands have been shown in different productions:

71 Film, Art & Tourism 2016 nr 2/3 (25/26) Photos from film “11 minut” (11th minutes) dir. Jerzy Skolimowski photos: Robert Jaworski

Photos from film “Korekta” (Revision) dir. Andrzej Mańkowski, photos: Agnieszka Trepczyk

documentaries (for example, ”Ziggy Dust” and ”Steve Nash & Turntable Orchestra”); popular TV series, many television shows and the one-reeler, black comedy “Korekta”.

The project also included two full-length feature films presented at different festivals, achieving many awards and mentions: “11

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Andrzej Teodor Seweryn with the statuette Golden Angel Tofifest for “lifetime achievement” - Tofifest 2016

Wojciech Smarzowski with the statuette Golden Angel Tofifest for “defiance creative” - Tofifest 2016

Allan Starski with the statuette Golden Angel Tofifest for “lifetime achievement” - Tofifest 2016

”First star” (”Pierwsza gwiazdka”) a film promoting Kujawsko-Pomorskie Region among the winners of 11th FilmAT Festival!

Kujawsko-Pomorskie is a region strongly associated with professional astronomy, but also with “home-made” astronomy, a result of private curiosity and fascination for the cosmic phenomenon. Astronomy is an element which unites the region’s inhabitants by the traditions of Copernicus; astrobases located in the region; the cyclical Astrofestival, and last, but not least, the Toruń University Astronomy Centre, where some of the world’s best specialists are working in this field.

This film also refers to Polish Christmas traditions in a fresh way. On the Vigil Eve we wait for the “First Star” before starting our solemn supper. The Film stars professional actors and also scientists from the B61 Institute, and includes educational values, shows how to find this “First Star” in the December sky, what its name is and what it really is.

The screenplay and direction of this film is the work of two brothers – Bartek and Piotr Bartos, young artists, authors of several documentaries, feature-films and commercials.

The Board of FilmAT Festival

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“Steve Nash & Turntable Orchestra”

Minutes” by Jerzy Skolimowski, who was honoured with a Golden Lion for Lifetime Achievement in July 2016 at the Venice Film Festival. The second film was “Eccentrics” by Janusz Majewski. Both pictures received awards at the Polish Film Festival in Gdynia.

“11 Minutes” also participated at the International Film Festival in Venice and was a Polish Oscar candidate.

We would like to continue these activities so look out for Kujawsko-Pomorskie Region on the big screen.

photos from film “Ekscentrycy” (Eccentrics) dir. Janusz Majewski photos: M.Makowski

text: Kujawsko-Pomorskie Region

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Ustroń

the whole year round!

Ustroń is a charming town in southern Poland which lies within the picturesque Silesian Beskid mountain range. It’s a well known health resort with gorgeous scenery, excellent accommodation and fine restaurants. Ustroń is an excellent place for holidays, as well as for medical and physiotherapeutic treatment, and for all kinds of sport and recreational activities.

View from Rรณwnica Mountain

View from the top station of Czantoria Seater Chairlift

Opening of the Health Resort Season, regional folk show at the Market Square

To promote all these possibilities Ustroń offers, the City Hall decided to produce a series of promotional films about the four seasons in this Silesian town.

“Winter loves Ustroń” A film showing its ski lifts and ski runs, snowboarding, cross country skiing and ski touring. A

large number of ski runs are maintained by snow groomers and are floodlit after dark.

Whenever you’re planning to try skiing for the first time or are looking for tougher challenges, you’re sure to find what you need in Ustroń and make the most of the winter season. And when you get tired of schussing down slopes, you can take a torch-lit sleigh ride and be transported off into a frosty fairytale world to the sound of tinkling sleigh bells.

“Spring and Summer love Ustroń” and its waymarked walk, hiking trails or cycle paths, set in exquisite sceneries.

Why not take the new, four-seater chairlift up Czantoria mountain? You can then walk up to the summit and enjoy a spectacular panorama from the viewing tower, or take a ride on the summer toboggan run. If you’re in good shape, you can climb Równica mountain by taking the red hiking trail – or drive up to the top. On Równica, you can enjoy the high-ropes course and attractions at Extreme Park where there is a year-round toboggan run. If you’d like to spend some time looking at large wild animals and birds of prey, visit the Forest Nature Park.

Suspension bridge on Vistula River

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“Autumn loves Ustroń” This film offers visitors a rich and varied cultural programme. Ustroń Museum has permanent and temporary exhibitions and organizes different events. The town is also proud of its two vocal and dance groups which play an important part in Ustroń´s cultural life. These are the Czantoria Folk Choir and the Równica Regional Vocal and Dance Ensemble, both delighting audiences wherever they perform.

But first of all it is a great place to enjoy a golden Polish autumn, good food and beer.

All year round, you can make use of a great number of sanatoriums, rehabilitation and spa centres, offering a wide range of treatments and top-class professional service. The brine and mud baths are as good as any in Poland. The tremendous choice of spa centres and the extensive range of physiotherapeutic and beauty treatments on offer, mean you can swiftly revitalize your health and beauty. You’re sure to fall in love with Ustroń and become a regular visitor.

Drinking room of mineral waters, Ustroń-Zawodzie

Beautiful mountain views from Ustroń tourist paths

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Ustroń can be easily reached from the main Polish cities: Warsaw, Krakow, Wrocław, Katowice and Łódź, using major routes. From Ustroń you get to other towns and villages in the Beskidy range such as: Wisła, Brenna, Istebna and Szczyrk – not to mention neighbouring Czech Republic and Slovakia. Ustroń is all about well-being and a wide choice of great things to do – the whole year round!

Wojciech Jaworek

www.ustron.pl

View from Równica to Czantoria Mountain

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FilmAT Festival

and Tourfilmweb present selection of new polish tourist, nature and economy films! tourfilmweb.com

Lubuskie Voivodeship “Parks of Lubuskie” Lubuskie Voivodeship “Science and Business” Carpathian Foundation-Poland “Made in Karpaty” - long version Carpathian Foundation-Poland “Made in Karpaty” - short version Dębica County Office “Dębica County” Łącko Commune “Fruit Harvest Festival 2015” Grudziądz Commune “Grudziądz Commune - Unique by Nature” Dzierżoniów Municipality “Dzierżoniów 2015” Bochnia County Office “Everything depends on us…”

Sanok County “Sanok County - Amazing spot of Poland” Kamieniec Ząbkowicki Commune “A moment of summer” Ciechocinek Municipality “Ciechocinek Health Resort” Włocławek Municipality “Baczyński is OK!” Kędzierzyn Koźle City Office “Kędzierzyn-Koźle - a good city for You!” Słońsk Commune “Słońsk - promotional film” Kowary Municipality “Kowary – the best town for running” Kowary Municipality “The town wakes up” Oświęcim City Office “Oświęcim - City of peace”

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ISTANBUL International Tourism Film Festival There are some symbolic moments in our lives that always come to our memory. Surely these will belong to our stay in one of the world’s largest cities, Istanbul together with a beautiful boat trip on the Bosphorus, where we could admire the beauty of Europe on one side, and Asia full of secrets on the other. The director of the new İstanbul International Tourism Film Festival - an official CIFFT candidate - Can Saracoglu, is very proud of the cultural heritage of his country, whose history had to combine the rich cultural traditions of two continents.

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photos: Archive of the Office of Councillor for Culture and Information of the Turkish Embassy in Poland

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Ewa Kotus: This is an unusual year. The beautiful film “Turkey: Home of Turquoise”

by Daghan Celayir, produced for the Turkish Ministry of Culture and Tourism, progresses from one festival to another gaining Grand Prix awards; we all know this film will win the title of Best Worldwide film CIFFT 2016.

You invited us - all CIFFT Festival directors – to your Instanbul International Tourism Film Festival, and revealed the largest and richest cultural city in Turkey and one of the most influential cities in the world – Istanbul. We are still under the spell of beautiful Turkey. Is it a coincidence or perhaps it´s the amazing and rich colours of your country released through the filmmaker´s emotions?

Can Saracoglu: Turkey is a charming country where two continents meet, where not only continents; but also civilizations, cultures, religions and languages concur.

We have hosted many civilizations for hundreds of years and people from various religions have continued to live together in peace with tolerance and family terms.

We have greater advantages thanks to this wealth when compared to many other countries in the world. We have a strong economy, strong traditional structures and values. Above all, we have a great tourism potential with important locations both for winter and summer tourism, Antalya, Fethiye, Bodrum, Kapadokya, Pamukkale, Efes, Marmaris, Mardin, Trabzon... These are just some. If you wish, you can go skiing on snowy mountains, have a mystical

holiday on fairy chimneys, swim in turquoise waters after sunbathing on golden bright sands. Yes, Turquoise… You can explore this most beautiful blue tone. Giving peace, happiness and energy to people, Turquoise is also providing great success to our country this year. Tourism promotional activities are implemented by the Ministry of Culture and Tourism and among these activities, the “Home of Turquoise” film summarizes the tourism potential of our country. Apart from this film produced by the Ministry with a serious budget and a very professional team, we also have serial films about all destinations in our country. The common feature of all these films is to narrate Turkey in the best and simplest manner to the world.

It requires great expertise to give important messages in a short time and I believe that the production team succeeded here very well. Many people around the world have substantial prejudices about Turkey. Our aim is to change these perceptions and build new communication bridges in this new era.

The remarks of many people change when they watch these films. They cannot believe that such beautiful historic and touristic places exist in our country. Moreover, when they come to Turkey, their wrong ideas are changed entirely. Turkey is a rich country with its history and culture and has great pleasure in hosting the entire world.

E.K. This amazing and very artistic film has first of all a feeling of freedom, and instructs. But your new festival will have great power of influence for many years, fostering respect for different cultures, traditions, religions...

C.S. Turkey is an important bridge between Asia and Europe. It has both the mysterious and mystical culture of the East and the modern and polyphonic European structure, an entire mosaic. We have the chance to see this colorfulness in music, art, tourism and food, and the most important city forming this bridge is İstanbul. On one side you have Anatolia which is Asia and the other side Europe with the Bosporus between them. If you please, you can taste the unique flavor of Ottoman Cuisine in Asia on one side, and after, go to the European side on a great Bosporus tour and enjoy your holiday in modern entertainment

Istambul Tourism Film Festival Conference: “The importance of promotional activities and strategies for tourism” photos: service of Istambul Tourism Film Festival

centers. İstanbul is one of the most important cities addressing all cultures and enjoyment. İstanbul is an alive and living city every hour of the day.

E.K. :) Its true that Istambul is the city that never sleeps?

C.S. Every season, every month and every hour… Concerts, shows, activities, trade-fairs, tours… A festive city, İstanbul… Those wishing to have a peaceful holiday may have a quiet holiday on the islands at the Anatolian side, for example, in a pine forest and stay in touch with the sea near the city.

Those desiring to have a historical and

cultural holiday may visit hundreds of places in the historic peninsula which have hosted many civilizations, from Byzantium to the Ottoman. Mosques, churches, palaces…

Many historical places such as the Topkapı Palace, Hagia Sophia Museum, Sultan Ahmet Mosque, Basilica Cistern, Grand bazaar, Dolmabahçe Palace, Galata Tower, wait for their visitors. In İstanbul, the city that never

photos: Archive of the Office of Councillor for Culture and Information of the Turkish Embassy in Poland

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from the left: Lee Gluckman – President of CIFFT, Alexander V. Kammel – creator and director of CIFFT, Ms. TÜLİN ERSÖZ - İstanbul Metropolitan Municipality, Tourism Coordinator, Mr. HÜSEYİN PEHLİVAN - Vice President of the Ski Federation and CIFFT directors during Solemn Gala of the First International Istanbul Tourism Film Festival

Meeting with Ms. TÜLİN ERSÖZ - İstanbul Metropolitan Municipality, Tourism Coordinator (the third from the right) and Mr. HÜSEYİN PEHLİVAN - Vice President of the Ski Federation (the fourth from the right)

The quests of the Festival after the concert of Thomas Anders

sleeps, you have the chance to find cuisine from the entire world. Delighted feasts with baklava, stuffing, meat pasty, kebab and traditional tastes, the most important food in Turkish cuisine, wait for you. Fun never ends in İstanbul, entertainment centers located in many places of the city and especially near the Bosporus, make you have sparkling and fun times at all hours of the day and night. In short, we invite everyone to our country and to İstanbul.

E.K. Surely you feel that your festival was very successful; it had an interesting program, beautiful Award Ceremony, great contacts and satisfied guests. As the main organizer - director of the Festival, are you satisfied with its first edition?

C.S. We made the application for membership to CIFFT in 2016 in order to put the tourism potential of our country on the map and bring successful films from the world to our country. CIFFT has a strong and successful structure. Solidarity and dialogue among member countries impressed me. This is an organization with great communication. Despite the fact that Turkey is a CIFFT candidate, we prepared our festival as if we were a member country.

We tried to make the best organization even this was the first year for us. There were some minor defects but our main aim was to play host. This is a film festival, but first and foremost, this is also a tourism festival and we should put our country on the map in the best way. Thus, we aimed at inviting all CIFFT member countries to the festival. I would like to thank each and every member that attended the festival providing support.

We organized the festival in Ortaköy, the most important location in İstanbul, and our hotel, activities and award ceremony were held there. Ortaköy is an historic and touristic center at the Bosporus midpoint, a location with a unique view, entertainment centers and historical structure. I hope that our guests were satisfied. Besides, we tried to enrich the festival with tours to the historical peninsula, concerts, meetings, conferences and celebrations.

Finally, the award ceremony was organized in the Esma Sultan Palace which is one of the main historical places. Important directors, producers and tourism professionals attended our photos: service of Istambul Tourism Film Festival

89 Film, Art & Tourism 2016 nr 2/3 (25/26) Lee Gluckman jr – president of CIFFT, Can Saracoglu – Director of International Istanbul Tourism Film Festivalm Alexander V. Kammel – creator and director of CIFFT photo: Ewa Kotus

festival. I think that we organized a colorful and fun festival and we aim at organizing a more successful and comprehensive event next year. We have already started. We also attend festivals in other countries as a member of the Jury or as a guest. However,

the success of “Home of Turquoise” has been the happiest event in 2016. I would like to express my thanks to the entire team.

My sincere regards to you.

E.K. Thank you Can for your very interesting thoughts.

photo: Archive of the Office of Councillor for Culture and Information of the Turkish Embassy in Poland

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The fifth edition of the Deauville Green Awards, the international Festival for films on sustainable development and ecoinnovation, confirmed the unique position of this Festival in France. Round-tables, workshops and screenings of corporate films and television documentaries from 25 countries participated in the competition.

More than 300 films (a record!) were entered in three competitions and 14

categories; the festival also saw a record attendance with over 400 festival-goers (an increase of 50% compared to 2015).

Laureates were awarded the Finalist Trophies, the Gold Green Awards, the Special Awards and the Grand Prix, rewarding excellence in production and broadcasting for sustainable development on Thursday, June 16th 2016, at the Salon des Ambassadeurs, Casino BarrieÌre.

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Georges Pessis – President of Deauville Green Awards

The 3 Grand Prix: > PUB’ Competition: « Regarde-moi » produced by ISEGORIA and directed by Pierre Nogueras for the Laurette Fugain Association. > COM’ Competition: « Red Dirt Road » produced by RASCONA FILMS and directed by Rodney Rascona for a Cambodian NGO. > DOC’ Competition: « En quête de sens » documentary produced

by KAMEA MEAH and directed by Nathanaël Coste and Marc de la MeìnardieÌre.

Award categories: A total of 44 Gold Green Awards and 60 Finalist Awards were presented in all 3 competitions and their 14 thematic categories.

10 special Awards were given by our partners and the jury.

Georges Pessis

photos: servis of Deauville Green Awards The list of all winners you can find: www.deauvillegreenawards.com

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Following the Equator

– International Tourism Film Festival

Great presentation of roots and history of the Maldives

Alexander V. Kammel – creator and director of CIFFT/Austria, Ewa Kotus – director of FilmaT Festival/ Poland, Hugo Marcos – director of Festival ART & TUR/Portugal

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Alexander V. Kammel – creator and director of CIFFT and Abdul Faththaah/Red Productions/Maldives

journalists from different countries during the Conference

After a long journey, we landed in Male, the capital of the Maldives, the only urban centre in the country and where a little more than a quarter of its citizens live. From here, a hydroplane took us to the fairy-tale island of Iru Fushi, where for the first time, the Following the Equator - International Tourism Film Festival, will be held.

You may ask if was lovely there. Unusual nature, like flowers which grow tiny blooms, like babies coming out of the womb, on their crowns, Amazing palm trees lending us shade and with their dark roots coming out strongly from the ground, appear like actors ready for a science fiction film; and sand with warm and shallow, crystal clear blue ocean water. What else did we find? The Maldives´ people working at The Sun Siyam Iru Fushi

luxurious resort were very friendly and I will always remember their extraordinary white teeth and a beautiful natural smile.

Evgenia Boyankova is the Following the Equator - International Tourism Film Festival director, an Official Candidate for the International Committee of Tourism Film Festivals, CIFFT. The following CIFFT International Jury representatives were invited: Alexander V. Kammel - CIFFT founder and director and Hugo Marcos, director of ART&TUR, the Portuguese CIFFT Festival.

More than 100 films were given to the jurors for assessment.

Evgenia Boyankova – director of Following the Equator – International Tourism Film Festival

I will ask Evgenia a few questions about the Festival: Alexander V. Kammel – creator and director of CIFFT

Evgenia Boyankova and her special conference guests

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Ewa Kotus: I must start with this question: a tiny island of the Archipelago Island State of the Maldives in the Indian Ocean and many journalists and reporters from all around the world at your festival.

How did you do that?

Evgenia Boyankova: It`s believing in a dream. The Maldives is a dazzling destination and we believe that people dream to visit it, so we from The Sun Siyam Iru Fushi resort

try to attract those who want to make their dream come true together with us. It`s really worth combining your dream trip with a Tourism Film Festival; being at one of the best places in the world.

E.K. I was very impressed by how you organized a very professional conference.

You had a difficult task with your first festival edition and had to interconnect three important issues (three worlds) for the first

Meeting with Ahmed Rifau - Director of Operations of Sun Siyam Group

before a specialist Eastern massage in Thalgo - La Beaute Marine

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time: the first was to prepare a most effective presentation of the whole CIFFT Festivals organization for journalists, and the idea of choosing the best tourism film in the world.

This was presented in an interesting and extremely efficient way by one of the best tourism film professionals, CIFFT director Alexander V. Kammel. The second was presenting issues related to films about this famous tourist dream country, the Maldives.

The third is the substantiation of organizing Following the Equator – International Tourism Film Festival at Iru Fushi.

Interesting presentations, discussions and conclusions. What are your impressions and will you always organize the festival together with international conferences?

E.B. Important topics were raised: 1) Learning from the international community; drawing from its experience in the tourism

Evgenia Boyankova – director of Following the Equator – International Tourism Film Festival/ Maldives, Alexander V. Kammel – creator and director of CIFFT/Austria, Ewa Kotus – director of FilmaT Festival/Poland, Hugo Marcos – director of Festival ART & TUR/Portugal

Beautiful Maldives women and their beautiful traditional costumes

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Nasru Shiyam/Sun Media Group/Male

interview with Evgenia Boyankova Alexander V. Kammel creator and director of CIFFT and Ahmed Mohammed Siyam – Managing Director and Chairman of Sun Siyam Group with Grand Prix statuette for “Turkey: Home of Turquoise”

interview with Alexander V. Kammel

Sergay Emerov/Association of journalists/Russia

film industry and developing its importance for the country. 2) Educating within the country, from young children to semiprofessionals who want to develop in this industry. There is so much they can find and share with the world and we need to pay more attention to it. 3) The impact of films in tourism development, crucial to the Maldives; tourism takes up 80% of our income.

And we want to take it few steps further: arrange educational congresses for young people and arrange conferences with other countries (involving regional Indian Ocean audiences) E.K. And of course the Gala Awards Ceremony. A magnificent setting on the shores of the Indian Ocean; great guests,

interview with Alexander V. Kammel – creator and director of CIFFT

among them big stars, exclusive catering, international cuisine and a great presentation of the roots and history of the Maldives. This Awards Ceremony will long remain in the memory of the participants at the Festival.

You and your team have done a really good job; are you satisfied?

E.B. We are very happy! We have seen it in the eyes of our guests. From now on they

Festival director Evgenia Boyankova and solemn festival cake

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Ahmed Mohammed Siyam

Alexander V. Kammel

Evgenia Boyankova

are our ambassadors in every corner of the globe, from China to the UK; from Poland to Portugal; from the Middle East to Russia.

We had a warm family spirit during the whole event over the 3 days, and we want to keep welcoming this for future events!!!

E.K. Yes, it´s wonderful!

The Grand Prix of the first edition of Following the Equator – International Tourism Film Festival goes to “Turkey: Home of Turquoise” by Daghan Celayir, produced for the Turkish Ministry of Culture and Tourism.

We invite you to visit our website www.itffm.net where you will find a list of all festival winners. photos: Ewa Kotus

winners of Following the Equator – International Tourism Film Festival 2016

discussions during solemn gala - Alexander V. Kammel – creator and director of CIFFT and Ahmed Mohammed Siyam – Managing Director and Chairman of Sun Siyam Group

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UNIQUE FESTIVAL IN CIFFT CHAIN The Turkish film “Turkey: Home of Turquoise“ directed by Daghan Celayir, received the Grand Prix for Best Film at the 8th International Festival of Tourist and Ecology Film - SILAFEST 2016, which took place at Silver Lake, Serbia, between August 28th and September 3rd.

This three-minute film promotes Turkey as an attractive tourist destination, showing the beauty of its turquoise coastline. The

film was produced by the Turkish Ministry of Culture and Tourism as a part of its promotional campaign.

Silafest received over 180 entries this year; the Jury chose 46 films representing 22 countries: 33 in the tourism film category and 13 in the ecology section. The international festival Jury, chaired by Neeraj Kumar, president of “Mega-Splits Ltd.“, tourism field consultants, awarded numerous awards,

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Alexander V. Kammel – creator and director of CIFFT and Boško Savkovic – Director of SILAFEST during a press conference

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the most important being the Golden Wave for Best Tourism and Best Ecology films. In the tourism film category, the award was given to Pekka Hara`s film “Polar Night Magic“, while the film “Making an Ancient Forest - Kalkalpen National Park“, directed

Boško Savkovic – Director of SILAFEST – The International Festival of Tourist and Ecology Film

by Rita Schlamberger received the same award in the ecology film category.

Apart from its international character, the festival plays an important role in the development of tourism in Serbia.

Its uniqueness lies in that it maintains a remarkable atmosphere of friendship and cooperation, as Alexander Kammel, CIFFT director noticed so well. In line with this is the unique practice among CIFFT festivals, when the final decision on awards is reached during the festival, so participants do not know winners until the very end. The festival creates an opportunity for film directors and producers, journalists and experts in the field of tourism, to share ideas and visions and agree on new co-productions.

Vladimir Pavkovic

Award Ceremony of SILAFEST – The International Festival of Tourist and Ecology Film

The list of winners you can find www.silafest.com photos: service of SILAFEST

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The taste of Croatia

If someone asks me whether Croatian wine is good, then after the fifth anniversary of the Zagreb Tourfilm Festival I will confidently answer YES! All participants at the festival were driven along the wine route to Restoran “Karlo” at Plešivica near Zagreb. Guests admired beautiful vineyards – those who wanted to could even pick grapes, competing to fill baskets, all this after tasting different wines followed by delicious natural food. Spomenka Saraga – the Festival director, prepared a feast of local tradition accompanied by famous folk songs performed by young musicians. And why I say famous because all Croats were singing along with the band joyously and with great pleasure.

The festival showed most films entered to the festival at Tuskanac cinema, inviting not only participants at the Festival, but also photos: Ewa Kotus

Zagreb citizens. The beautiful city of Zagreb opened its symbolic Zagreb HEART during a tour presenting its history as capital of Croatia.

A very elegant Award Ceremony at the historic Hotel Esplanade showed how high the level the Fifth Zagreb Tourfilm Festival has reached. The Festival is developing as each year passes and organizers are very pleased because the festival is receiving more and more entries and so the Jury had the chance to award more prizes during this special edition. The star of the evening was a young Turkish artist, Daghan Celayir, director of the winning film “Turkey: Home of Turquoise” made for the Turkish Ministry of Culture and Tourism and to which the jury awarded the highest award, the Grand Prix. The director personally and emotionally received the award, inviting guests to his beautiful country.

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photos: Ewa Kotus

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5th Zagreb Tourfilm Festival winners The ZAGREB TOURFILM FESTIVAL is organized by the Zagreb Tourist Board and Balduci film and its main purpose is to reward films and audiovisual productions that promote tourism in the following aspects: tourist destination (city, region, or country); adventure tourism; extreme sports; sports tourism (skiing, hiking, biking‌); nautical tourism; hotels and resorts; people, culture and tradition; religious tourism; rural tourism; events, fairs and congress.

photos: service of Zagreb Tourfilm Festival

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Vlatka Pokos – presenter, Daghan Celayir – film director, Alexander V.Kammel – CIFFT founder and director, Luca Benko –Director of Legal and General Affairs, Zagreb Tourist Board

I will not, however, in this edition, present Turkey, which reigns in the warehouse due to the global victory of the movie. I wanted to draw your attention to an interesting conference, directed by Luca Benko, from the Zagreb Tourism Board, a round table on the topic of Tourism Film Production, hiperlapse, timelapse, locations for filming, tourist attractions, History of Tourism & Cinema; a very wide subject. Speakers presented archive material in the way of

Jarosław Balcerzewski with award for film THE SKY-HIGH IMPRESSIONS

a contemporary presentation of tourist pearls. University Professor Francisco Dias from Portugal presented his research on how (tourism) films can change the status of tourism destinations along the flowchart of a destination choice process.

But my memory will always remember the extraordinary charm of Croatia presented in stunning photographs by the artist Mario Romulic.

Ewa Kotus

photo: Alicja Orłowska

prof. Francisco Dias and Luca Benko, Director of Legal and General Affairs, Zagreb Tourist Board

photos: Ewa Kotus

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successful communication and tourism promotion An exceptionally creative multinational team with over 100 international awards including a Grand Prix CIFFT for Best Worldwide Tourism Film.

Dubrovnik and Time, a Balduci/ Readmore film coproduction has won many awards at International Tourism Festivals together with very successful social media and general media recognition. The film was shot in summer 2015 over a 10 day period with a team formed by Spomenka Saraga (Balduci Film, Zagreb, Croatia, owner and producer) together with Hervé Tirmarche (film director); Antonio Atilano (contents manager); Jalil Armijo (technical manager); and David C Cooper (producer), founders and co-owners of readmore films, Madrid, Spain. Daniel Salas Alberola, a well-known Catalan feature and documentary film DOP was in charge of the excellent camera work.

As seen on http://www.total-croatianews.com/travel: “International recognition for the latest official tourist board promotional video of the Pearl of the Adriatic.

With such a stunning city as the UNESCO World Heritage Site of the old town of Dubrovnik, it is not hard to make a good video of Croatia’s most famous tourist city, but to make a truly excellent one requires a bit more effort.

It would appear that the experts agree that this goal was achieved by the Dubrovnik Tourist Board on March 10, 2016, as their latest video, ‘Dubrovnik and Time’ came second in a highly competitive field of tourist promotional videos at the annual major tourism fair ITB Berlin”.

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UNESCO – Cities we Love, a readmore films production for Grupo de Ciudades Patrimonio de la Humanidad de España (GCPHE) www.ciudadespatrimonio. org was shot last year in the 15 Spanish World Heritage Cities and is receiving many awards at festivals specialized in Tourism and Culture. The main film is accompanied by 15 films showing each individual city http://ciudadespatrimonio.org/salaprensa/ peliculas-promocionales.php Some comments on https:// w w w. f a c e b o o k . c o m / s p a i n . i n f o / videos/10153374091703962/ “Man this video makes me miss Spain so much. It’s a magnificent country only when you get there you will now why people love it so much” “I go there next year!”

“Preciosoooo” “Es espectacular cultural, recreativoy maravilloso” Readmore films continues producing tourism and cultural films and is now beginning production of a TV series for Tourism destination promotion involving food producers and quality wines.

The first series, already in the preproduction period, explores the food and wine attractions of rural areas close to Madrid. The aim of these programs is to draw attention to less well-known destinations that have many attractions, but are hidden in the shadow of more important destinations, well known to the international public and sufficiently consolidated, as is the case of the capital of Spain.

The series offers an unusual insight into new destinations, very unknown to the public; even the closest. Gastronomy and wine, serve to show scenic, historical,

monumental, ethnographic values... often of high heritage value and great attraction for visitors, whom however, have little access to information about them.

Quality food produce is the excuse to talk about history, landscapes, climates, people and leisure. By being able to use exceptional products they become the story behind the places and landscapes in their natural environments, customs, traditions and quality control processes. The programs end with tasting in local restaurants putting a sensory touch to a new, often surprising experience and, above all, in the area surrounding big cities.

49th TOURFILM

Karlovy Vary

Karlovy Vary is lovely in the autumn scenery. During my stay for the Tourfilm Festival, even the light rain couldn’t destroy the beauty of one of the most famous European health resorts.

The Medieval beginnings of this resort are linked with Charles IV, King of Bohemia and Holy Roman Emperor, one of the most powerful monarchs of his time. He loved the land and left a huge cultural heritage. He choose Prague as his capital and was founder of Prague University and the famous Charles Bridge, beloved by tourists.

But what did he do for Karlovy Vary? Legend says that Emperor Charles, during one of his hunts in the surrounding forests where the rivers Ohře and Teplá join together, first discovered hot springs giving origin to a spa town that developed through the centuries to become a synonym of elegance. Among

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famous visitors whom we could list on and on, I will take the liberty to mention just three genius musicians: Fryderyk Chopin, Ludwig van Beethoven and Wolfgang Amadeus Mozart.

For me, the significance of Karlovy Vary on the world’s film map, is very important. As from 1946, the city is the home to the International Film Festival (Mezinárodní Filmový Festival, Karlovy Vary), attracting famous film stars. You can see photographs and other memorabilia from these famous guests in different places, not only in the Hotel Thermal Festival Centre but in many hotels and restaurants around the city.

For nearly 50 years, Karlovy Vary has also been home to the famous International Tourist Film Festival Tourfilm, gathering well known travelers, journalists and discoverers.

(photos: Ewa Kotus)

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(photos: Ewa Kotus)

Conference Press with Monika Palatkova - Director of Czech Tourism (photos: Ewa Kotus)

At the beginning of October, the famous health resort celebrated the 49th edition of the International Tourism Film Festival, TOURFILM Karlovy Vary, organized by Czech Tourism – the Czech Tourism Authority.

Traditionally, organizers invite all Festival guests and resort residents to the film screenings, workshops and accompanying program, at the famous Hotel Thermal.

Numerous press conferences this year also drew crowds of journalists and reporters to Karlovy Vary. Among meetings with celebrities, people paid particular attention to Kurt Diemberger – the Austrian pioneer mountaineer and mountain filmmaker. He is the only living mountaineer who first climbed two eight-thousands: Broad Peak in 1957, and Dhaulagiri in 1960.

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Organizers also even thought this year about young audiences; the programme also included special events and films for children. It was hardly surprising to see Finland, as a Festival partner, bringing up the matter on an all-important subject for children: the mystery associated with Santa Claus. The Planetarium - 3D cinema dome deserved attention because it offered entertaining and educational shows for children and parents.

The festival has taken place since 1967, and is one CIFFT´s first members. As from 2003, the Festival also shares a part of the national Tour Region Film, which aims to draw attention to the beauty of Bohemia, Moravia and Silesia.

Tomáš Otradovec was Chairman of the International Jury which, together with a professional Jury Team chose the best promotional spots and documentaries that contribute to the development of international tourism. The prizes were presented during the Award Ceremony which traditionally takes place at the Grandhotel Pupp. The Grand Prix went to the film “Turkey: Home of Turquoise”, produced for the Ministry of Culture and Tourism of Turkey and directed by talented young artist, Daghan Celayir.

The artist received the award from Monika Palatkova - Director of Czech Tourism, Alexander V. Kammel - CIFFT founder and director and Tomas Otradovec - Chairman of the International Jury. The ceremony was attended by many honoured guests from all over the world, among them Director Laura Trebel-Gniazdowska, from the Polish Institute in Prague.

The Award Ceremony was enriched with a concert by Lucie Niemelä - the young and talented artist with Finnish roots who has an extremely interesting biography. Raised in the Czech Republic, she first heard the Finnish language at the age of fifteen and fell in love with it so much that it led her back to her native Finland where she graduated and married a Finnish musician, starting an international career as a pianist, composer and singer.

Ewa Kotus

The Grand Prix went to the film “Turkey: Home of Turquoise”, produced for the Ministry of Culture and Tourism of Turkey and directed by talented young artist, Daghan Celayir. The artist received the award from Monika Palatkova Director of Czech Tourism, Mr. Fethi Etem - First Counsellor, Deputy Chief of Mission, Embassy of the Republic of Turkey, Alexander V. Kammel - CIFFT founder and director and Tomas Otradovec - Chairman of the International Jury

photo: service of Tourfilm Karlovy Vary

Ewa Kotus – director of Festival FilmAT/Poland, Daghan Celayir – Grand Prix winner, Laura Trebel-Gniazdowska – Vice Director of Polish Institute in Prague, Alexander V. Kammel – creator and director of CIFFT

photo: Ewa Kotus

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Island of Amorgos - Unique Aegean Beauty Is it possible that this incredible beauty can only be found here? Some say this is true!

The 14th YPERIA International Cultural and Tourism Convention took place, as it does annually, on the magnificent Greek island of Amorgos between October 12th and 17th, 2016. This year, the event coincided with the 7th Amorgos International Short Film Festival, which received a number of interesting entries from 45 different nations. The main goal of the YPERIA Convention was to inform of the many possibilities Amorgos has as a destination, especially for alternative and sustainable tourism development.

Participants included journalists, film producers, photographers and other intellectuals from around the world. Traveling to the centre of the Aegean, they gathered on Amorgos to take part in a five day adventure on this quintessential island, which included cultural events, film projections, local folk music and dancing, Mediterranean cuisine and discovering this unique landscape. Among the activities, were hiking excursions along the historical paths that line the whole island, a visit to a distillery producing essential oils obtained from the bounty of herbs and aromatic plants found on Amorgos as well as cooking lessons concentrating on the healthy Mediterranean diet and especially on local dishes.

Both events, the Convention and the Festival, were organized and sponsored by Aegialis Hotel & Spa (www.amorgos-aegialis.com) and the Women’s Cultural Association of Tholaria. The events were also endorsed by the National Tourism Organization of Greece, the Ministry of Aegean and Island Policy and the Ministry of Culture, under the auspices of the Municipality of Amorgos, the National Tourism Association and the Ministry of the Southern Aegean.

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Aegialis Hotel & Spa / Luxury and comfort - Luxurious and comfortable lodgings that provide relaxation, rejuvenation and a cozy feeling of being at home.

- All rooms and suites feature incredible sea views of the picturesque bay and beach of Aegialis.

- Indoor and outdoor seawater swimming pools, Spa indoor pool, jacuzzi, hamam, sauna and gym.

- Spa - an oasis for the senses where highly qualified staff pamper guests every whim with a variety of treatments.

- Four indoor and outdoor shalas are available for Yoga, Pilates and dance retreats.

- The Ambrosia Gallery Restaurant offers a great number of traditional local and gourmet dishes including vegetarian, vegan and gluten free options.

- A fantastic location for exclusive weddings and romantic honeymoons.

- Mild weather conditions year round which permits visitors to appreciate its infinite treasures during all the seasons of the year, including winter!

- Aegialis Tour can arrange for your every need on the island and throughout Greece!

Contact: Irene Giannakopoulos Manager irene@aegialis.com www.amorgos-aegialis.com www.greek-weddings.com

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TOURA D’OR – Film Contest for Sustainable Tourism

That’s the way we like to travel

“Audience“ Credit: Studienkreis für Tourismus und Entwicklung

“Laudatio by Susanne Götze“ Credit: Studienkreis für Tourismus und Entwicklung

“Interview with award winners“ Credit: Studienkreis für Tourismus und Entwicklung

It is common knowledge that there are bad films as well as good films that are easily comprehended and appreciated. To facilitate evaluation of films, criteria must be developed and producers persuaded to acknowledge these criteria.

So we did again this year – meanwhile for the 14th time. The insight of different qualities of films led the German Federal Ministry for Economic Cooperation and Development (BMZ) and the Studienkreis (Institute for Tourism and Development) to make an effort to improve this quality of tourist information and advertising films at the end of the 80s. The initiators agreed to

award the TOURA D’OR Awards to film and television contributions which • propagate a kind of tourism that puts the least possible burden on people, societies, culture and nature in the host countries; • encourage travellers to look behind the tourist scenes in order to better comprehend the everyday reality of the host countries; • encourage travellers to meet the population of the host country on the basis of mutual respect; • offer practical hints on how to behave adequately and sensitively in the country and with the people; • show positive examples of socially responsible, environmentally compatible and therefore sustainable tourism projects or offers; • deal with negative aspects and impacts of tourism in a critical and constructive way.

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“Ceremony, Member of the Board Marko Junghänel“ Credit: Studienkreis für Tourismus und Entwicklung

“Award winners of 2015“ Credit: Studienkreis für Tourismus und Entwicklung

In this manner, the international film contest TOURA D’OR also honours film productions that propagate a socially responsible, environmentally compatible and therefore sustainable tourism.

And for that the 2016 volume of the TOURA D’OR became one of the most outstanding years at all. Not least, because the Studienkreis received 53 films from 20 countries all over the world.

The criteria are still subject to an ongoing qualifying process. Until today they were continually reviewed by a short-listing jury and the jury under the aspect of their feasibility and practicability.

The invitation for submissions to the international contest takes place every two years. The following categories of tourismrelated films are admitted to the contest: • Information films and documentaries • Advertising films and advertising spots • Magazines and service contributions, and • Other productions (e.g. films) The winners in the different contest categories receive the TOURA D’OR trophy in connection with a credential. Prizes are not given in different grades – such as gold/ silver/bronze. In some cases a “TOURA D’OR Special Award” or a “Commendation” can

be awarded. Since 1992, the Regional Film Services have been awarding the Special “Pedagogy” Award for particularly valuable contributions in the field of pedagogy.

The award ceremony will take place during the ITB 2017 in Berlin on Saturday, 11th March 2017 at 2.00 p.m. at the Grand Stage (exhibition hall 4.1). This time the jury found three awardees that will be honoured at the ITB in March.

In the category Information films and documentaries the production “Mare Nostrum – a concert, a journey” won the first prize. The second prize is dedicated to “Close to heaven – rice terraces at the Philippines”. The second category is names TV-magazine and service broadcast. The winner in that category is “Event travel Switzerland – travelling by the postal bus”.

If the intention of the TOURA D’OR contest is to bring about a change of awareness and a change of attitude on the part of viewers by showing tourism films, then we will first have to take a step towards motivating and encouraging agents, film makers and producers to follow the TOURA D’OR criteria. All award winners of 2016/2017 will do so. Congrats and please go ahead!

Marko Junghänel

“Trophy“ Credit: Studienkreis für Tourismus und Entwicklung

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At the 9th ART&TUR – International Tourism Festival Film edition, the Grand Prix in the National Competition was awarded to “Turismo Centro de Portugal - Preferred Destination 2017”, submitted by the Centre of Portugal Tourism Region. In the International Competition, the Grand Prix

was awarded to the Turkish film “Turkey: Home of Turquoise”, submitted by the Turkish Ministry of Culture and Tourism.

For the second consecutive year ART&TUR was held in Vila Nova de Gaia.

The International Competition attracted a total of 301 films from 52 countries, while the National Competition had a total of 109 submitted films of great quality.

ART&TUR is promoted by APTUR – Associação Portuguesa de Turismologia, in partnership with BRIDGE - Events and Entertainment, and has the official support of the Municipality of Vila Nova de Gaia and the Tourism Region Entity Porto e Norte de Portugal.

Being one of the largest and most creative worldwide tourism cinema events, annually attracting films from around the world, ART&TUR is internationally recognized as an effective vehicle for tourism marketing, particularly for brand enhancement and promotion of institutions and organizations participating.

Tanja Sakota, from South Africa

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Destination Experience, South Africa

This year the Festival was a great success, especially as we had the presence of Zbigniew Zmudzki, Polish Oscar Winner and a major producer at an international level, who surrendered to the atmosphere lived at ART&TUR, a singular and important worldwide festival.

chosen for the numerous Festival activities.

The 7th International Conference of Cinema and Tourism, along with film screenings and debates was held at the Auditorium, which also hosted the ART&TUR 2016 Award Ceremony, attended by over 200 people from 32 nationalities.

The Gaia Municipal Auditorium and the Corpus Christi Convent were the locations

The ART&TUR 2016 Forum was held at the Corpus Christi Monastery. Built in the

Can SaraçoÄ&#x;lu, Director of Istambul Tourism Film Festival Receiving the Grand Prix on Behalf Ministry of Tourism & Culture of Turkey.

Andreas Ewels, Director Receiving the Award of Best Documentary.

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fourteenth century and located on the banks of the Douro River, the monastery is one of the main Vila Nova de Gaia attractions. It has a privileged view of the Dom Luis Bridge, the postcard view of the Oporto district. Over the four days, the monastery facilities were transformed into movie theaters where the 96 selected films were shown to the public.

In the chapel participants were, able to enjoy beautiful artistic and musical performances.

An exhibition about the celebration of the 20 years of Democracy in South Africa, in partnership with the South African Embassy in Portugal, was also held there.

One of this year´s novelties, was the Destination Experiences Sessions, dedicated to genuinely experience destinations through image, sound and gastronomy.

Chile, Uruguay and the Republic of South Africa were the destinations responsible for creating this genuine atmosphere and transport the audience through a sensorial voyage using Vision, Scent and Taste.

For four days, ART&TUR promoted Vila Nova de Gaia. Once again, we wanted to strive for differences so that, Tourism Film Festivals increasingly become a greater success internationally. This goal was fulfilled in the best possible way. We are already preparing the 10th edition. See you October 23rd to 28th 2017!

Hugo Marcos photos: service of ART & TUR

WInners ART&TUR 2016

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“Turkey: Home of Turquoise”

Congratulations to Mr. NABI AVCI the Minister of Culture and Tourism of the Republic of Turkey, who led to create this beautiful and very successful work, both in terms of merit and artistic value, opening up a broader view of Turkey. This unusual promotional spot is winning the Grand Prix CIFFT 2016 and the title for “Best Worldwide Film 2016”, the highest and most important award for tourism films. We have to emphasize that the film was judged by many contrasted Jury Committees at different festivals around the world, representing

different cultures and traditions, different tastes... but they all agreed that “Turkey: Home of Turquoise” deserved the highest World Award.

Let’s look at how the film was formed. A new vision to show Turkey was not easy. It needed artistic and a very poetic presentation of the thoughts and feelings of freedom and happiness, in a journey to Turkey – one of the most important tourism destinations in the world. The Minister believed that the best young Turkish filmmakers, led by Daghan Celayir, were able to take on the challenge of making this spot, promoting their dear and beautiful homeland – a movie that makes people, adults and young, love Turkey, a film which would be the best in the world. And it happened.

Daghan Celayir used his experience, mixed with interviews with a few travelers, back packers and travel bloggers, asking them “What is a Journey” for them. The answer was the need to discover, a need for happiness; and find that their encounters with other people, cultures and countries is a much bigger event than it seems; very different from what is told in the media: a

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universe within the Universe. This discovery, lying beyond our doors, is a source of happiness.

But maybe we should talk about the difficulties and secrets during the ”Turkey: Home of Turquoise” production.

He decided to use that notion during production of the film. Before the filmmakers started shooting ”Home of Turquoise”, Daghan Celayir told his crew to forget about ordinary filmmaking processes. He told them that they are on a quest, on a journey to a place they think they already know and to look for things they hadn´t seen before; re-discover the spirit of that place.

For the Turquoise water part, they had to find the proper locations. They defined the shooting area to be on Turkey´s southwest coast-line, which is about 800 Km. long. It took 40 days to scout and actually check and find those spots. All these locations had to have the facilities for kite surfing meaning minimum wind speeds of 14 knots. So each time they found a suitable location, they had to make sure they would be enough wind. But although they had chosen the appropriate locations, the wind did not blow during the first five shooting days. At one point, Daghan Celayir was thinking of taking the kiteboard scenes out of the film because of lack of wind.

After months of preparation and weeks of shooting, they finally arrived back home, different indeed; they felt happier and greater.

And during post production, editing, sound design and music production, they tried to keep those feelings and reflect them in the film. They did this with great passion and from the heart. When people see this film, they share the thoughts, feelings, freedom and happiness of a journey. Finally, these are the reasons for this success.

Since they were constantly shooting outdoors it was really hard, especially filming out at sea. Strong currents, waves, storms.

At one point, they had to cancel shooting for a whole week. In order to cope with these

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situations, energy and motivation needs to be doubled to constantly drive the crew and get the best out of it.

Production was divided into 3 parts, shooting on land, aerial shooting, and at sea. Five directors of photography worked on the film; each one specialized in their own field. One overseeing the general look of the film; the second in charge of the unit for additional shooting, a third for underwater shots, another for the drone and one for the helicopter. The first five days, during land shooting as a team, they were crowded. Daghan told us that it´s really hard to control a team at sea because

safety comes first. For instance, you have to think how your crew will behave on a rock where the only way up is to climb it vertically and take all the camera equipment; a hazardly adventure if they are not climbers; you need to be very precise and organized.

He emphasized the importance of the work carried out by his assistants and production crew who made this happen safely; they worked with the best possible crew during the whole production process. They also had an editor who was a genius; a master in sound design and a great composer.

After the rough music version, he finished it with a 72-piece orchestra. One of the best moments throughout the whole production

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process was when Daghan listened to the music live, with all 72 musicians playing. He could feel and see how far they had come and how beautiful it was to see a line of thought come alive.

Our magazine cooperates with the International Tourfilm Academy and scientists specializing in matters regarding film. So I decided to ask the highest-ranking scientist, Professor Tomasz Kłys from the Department of Film History and Theory of the University of Łódź, Poland for an opinion.

The film is superbly photographed and edited. No installations are used here, as in classic feature films, showing some - even false, untrue - spatiotemporal continuity, but it includes some associations with the viewer: tourist girl´s wavy hair - plants moved by the wind , “turquoise” (“tourquoise”) of the water and the sky - (Turkey).

So this is a game of not only visual association (to hair), but also to sound or tone, so that this fantastically beautiful film reflects “turquoise” and is irresistibly connected with Turkey.

This is undoubtedly a film based on the associative concept and this concept is perfectly executed.

This very important and successful film, a film which has been greatly appreciated by a high number of CIFFT Festivals´ Jury Committees and winning the CIFFT 2016 Grand Prix in this difficult time for tourism, comes through a most important fact and that is how talented young people see and love their country to finally build the future.

So I asked Daghan Celayir – the film director: what does he love most about his country?

And his short answer contains everything about Turkey: It’s beautiful scenery, its multilayered culture and most of all, its people.

Ewa Kotus photos: Daghan Celayir

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