Febby's Portfolio & Curriculum Vitae

20

CTED WOR K S O F F E B B Y F E L I S A TA

RIGAN

f

EL E

S

T 202

02

020

& Curriculum Vitae

202

0

O T E COM

EL TO F E

BBY

S ’ Y B FEB

’S P

2

ORT

FOL

O P S ’ EBBY

F O T OME

C L E IO! W

L O F T POR

IO! W

ELC

W !

O I L RTFO

OM

E TO

FEB

BY’S

POR

TFO

LIO!

WEL

WE

LCO

W

E M O ELC

E F O T

O P S ’ BBY

!

O I L RTFO

ME

!

O I L RTFO

TO Y’S PO BFEB B E F O T B E Y M O ’S P C L E W

ORT

FOL

3

IO

CURRICULUM VITAE

EDUCATION 2013 - 2016

Angelus Custos 1 Junior High School Surabaya

2016 - 2019

Frateran Senior High Shool Surabaya

2019 - Present

Petra Christian University Visual Communication Design Majoring in Advertising

EVENT EXPERIENCE COMITEE

ABOUT

Born in Surabaya on February 23rd,

2020

Innofashion Show as Creative Division

2020 - 2021

Vista Magazine Vol. 17-18 as Media Communication Coordinator

2021

SPETRAKULER: Bidang Seni Budaya as Creative Division

2022

Open House Petra as Creative Coordinator

2001. I am passionate about doing artrelated things. Learning is my main verb, so I always look forward to improving myself

by

making

experiences.

I

love taking on challenges and being constantly inspired by new people and new things. I believe that the passion I have could be advantageous for others.

CURRICULUM VITAE

SKILL VOLUNTEERING 2020

Tell the Tales

2021

Artmosphere

2022

Meraki

2022

COP Surabaya

Procreate

Adobe Illustrator

Adobe Photoshop

Adobe Premier Pro

Bharatika Creative Design Festival 3rd Place (Bronze) Digital Campaign

Illustration

Photography

Layout

Writing

June 2022

ADuin Creative Advertising Festival 2nd Place Social Media Campaign

CONTACT

July 2022

Communication Awards 2022 Finalist (Top 5) Integrated Campaign

AWARDS & RECOGNITION May 2022

febbyfelisatarigan@gmail.com

+6282233352414

INTEREST

Campaign Advertisement Music Movie Culture Fashion

LANGUAGE Indonesian English Korean

Febby Felisa Tarigan

@febbyfelisa

CONTENTS

01 CAMPAIGN

#FurtiveYourInformation #GoBlck PanHutan

07 PRINT AD

#PrivacyRigthsMatters Bibit Penyakit

09 STORYBOARD DraMaag

10 RADIO AD #TearItOff

11 ILLUSTRATION J(ae)ck for DFI Project Jae for DFI Project Post Pandemic Hope #AdvertisingWantsYou

7

CAMPAIGN

#FUR TIV E YOUR INF OR M AT ION Bronze Medal (3rd Place) in Digital Campaign Bharatika Creative Design Festival 2022

Group Work Description This is a group work competition where my teammate and I were tasked to make a campaign strategy to raise an awareness in protecting personal data. We came up with this campaign for the solution that is based on the target audience, Generation Z. Through this campaign, we want to communicate that rather than sharing, we should keep it secured.

#furtiv

fyi.

furtive your information

Problem

Masyarakat seringkali mengung bersifat

pribadi

berlebihan

di

sosial

(oversharing),

berbahaya

sebab

d

berpote

penyalahgunaan data.

Solution Menghadirkan

Kampanye

#FurtiveYourInformation yang

kata "FYI" merupakan singka

digunakan di sosial media. Peng

sendiri memiliki analogi yang

konteks oversharing, sehingga dalam

kampanye.

Namun

ka

menjadi "furtive" yang memiliki sembunyi

dengan

maksud

perhatian dan atensi agar terhind

Scope of Work Campaign Naming Communcation Message Content Strategy

01

Objective

Meningkatkan awareness kep terutama Generasi Z ya kecenderungan tinggi unt oversharing dan memberikan penggunaan media sosial yang b

CAMPAIGN

veyourinformation

Aurelia & Febby - UK Petra

Insight

ggah konten yang media

secara

Masyarakat cenderung menyebarkan data diri di sosial media karena ingin mendapat validasi jika

ini

dirinya gaul (latah sosial). Sehingga mereka

terjadinya

mengikuti tren secara spontan dan menganggap

dimana

ensi

Media

hal

hal tersebut benar karena banyak dilakukan oleh orang lain. Selain itu, kebutuhan dasar manusia seperti aktualisasi diri yang belum terpenuhi mengakibatkan mereka melakukan oversharing. digital

bertajuk

terinspirasi dari

Strategi

atan yang sering

Mengunggah konten sindiran yang menghibur

ggunaan kata "FYI"

namun tetap informatif dan edukatif di sosial

g tepat dengan

media, terutama Instagram dan Website. Cara ini

a kata ini dipilih

disampaikan supaya audience dapat merasa

ata

dekat dan relate, sehingga dapat membagikan

"for"

diganti

i arti rahasia atau untuk

menjauhi

dar dari masalah.

pada masyarakat, ang memiliki tuk melakukan edukasi tentang baik.

Instagram

kepada teman atau orang lain disekitarnya.

Results Masyarakat

berpartisipasi

dalam

gerakan

kampanye ini dan menjadi sadar akan pentingnya menjaga data pribadi agar dapat bersikap bijak

Website

dalam bersosial media secara jangka panjang.

Selain itu, mereka juga bisa menjadi pengingat bagi orang lain untuk berpikir dua kali sebelum mengumbar data pribadi di media sosial.

02

CAMPAIGN

#GOB LCK 2nd Place in Social Media Campaign ADuin Creative Advertising Festival 2022 Group Work Description For this competition, the topic is about flexing phenomenon. Flexing content is something that people do share a lot in social media. It is undeniable that we cannot control other people’s content which is beyond our control.

However, as good social media users, we must be wise and critical in filtering any content that is positive and worthy. Introducing a digital campaign #GoBlck which engage the target audience to not following the flow of flexing (showing off).

Scope of Work Research Social Media Content Copywriting

03

CAMPAIGN

04

CAMPAIGN

PA N H U TA N Finalist (Top 5) in Integrated Campaign Communication Awards 2022

Group Work Description Illegal logging is indeed a difficult thing to come to end. However, these activities can be reduced if there are strict rules and real action by the government. Therefore, we introducing a campaign named PanHutan, is a solution that aims to give awareness to the target audience to be sensitive to existing problems and become a hero to save the forest.

Scope of Work Research Social Media Content Copywriting Unconventional Media

05

SCAN ME!

CAMPAIGN

06

PRINT AD

#PRIVACY RIGHTS M AT T ER Submission Ultigraph 2021

Description For this competition, the topic is about “Look at the Usual Things with Different Points of View”. I chose to bring this topic because in Indonesia we don’t take this seriously as it can make someone uncomfortable when taking photo without consent.

Everybody have privacy rights however at the same time this issue is still around. This poster is to gain awareness about taking photo.

07

PRINT AD

B IB IT P E N Y A K I T School Assignment 2021 Description The topic of this assignment is about look at the problem around the neighborhood. When COVID-19 is around, It can be found that there are a lot of used masked scattered on the ground.

08

STORYBOARD

DRAMAAG PROMAG | School Assignment 2022 Group Work

Description For this project, my partner and I were tasked to make a TVC storyboard of the chosen product. We got Promag, a stomachache medicine and make into a TVC targeting the audience on Generation Z. Scope of Work Story Directing

09

RADIO AD

#TEARITOFF School Assignment 2021 Group Work

Description

SCAN ME!

This radio commercial is a part of a campaign media called #TearItOff. The campaign talks about personal data leaked when somebody don’t destroy the package receipt. Through this radio commercial it can make the audience to feel what will be happen in the future if they are careless in responding to this problem.

Scope of Work Voice over Editor Scriptwritter

10

ILLUSTRATION

J (A E )C K F O R D F I P R O J E C T (2 0 2 1 )

SCAN ME!

11

JA E FOR DFI P R OJEC T (2 0 2 1 )

ILLUSTRATION

P OST PA NDEM IC HOPE (2 0 2 1 )

#A DV ER TISINGWA NTSYOU (2 0 2 1 )

12

K N A H OU! T

Y K N A H T !

U O Y ANK

H T !

U K YO

N THA N

K YO

13

U! T

HAN

K YO

U! T

HAN

K YO

U! T

HAN

!

U O NK Y

A H T !

YOU

K YO

U! T

HAN

K YO

U!

O Y K THAN

OU!

HAN

KY

O Y K THAN

K N A U! TH

!

U O OU! Y K N A H T T !

H U O A Y K N N A K H T !

YOU U O Y K N !

A H T T H !

U AN O Y

KY

+6282233352414 febbyfelisatarigan@gmail.com https://www.linkedin.com/in/febbyfelisatarigan/

14

© 2022 Febby Felisa Tarigan. all rights reserved.