Falls Church News-Press 12-3-09

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December 3 - 9, 2009

FALLS CHURCH, VI R G I N I A • W W W. F C N P . C O M • FREE

FOUNDED 1991 • VO L . XIX N O . 40

FALLS CHURCH • TYSONS CORNER • MERRIFIELD • MCLEAN • NORTH ARLINGTON • BAILEY’S CROSSROADS

INSIDE THIS WEEK F.C. P����� I���������� S����� �� A��� T�����

The Falls Church Police Department is investigating a series of larcenies from vehicles and three stolen vehicles which have occurred throughout the City over the past few weeks. One arrest has been made, but more arrests are expected. SEE NEWS BRIEFS, PAGE 7

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Falls Church City Manager Wyatt Shields and his wife Patty Shields are in Bogota, Columbia this week in the process of adopting two elementary school-aged children from an orphanage there. SEE NEWS BRIEFS, PAGE 7

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President Obama insists that his decision to escalate the war in Afghanistan by sending in 30,000 more troops is not Vietnam all over again. SEE PAGE 12

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George Clooney stars as Ryan Bingham, a “termination facilitator.” He fires people for a living. Directed by Jason Reitman who also brought you “Juno” and “Thank You for Smoking.” SEE PAGE 26

‘The Little City’ Unveiled as New ‘Brand Name’ for Falls Church Smith-Gifford Reveals Result To Task Force

BY NICHOLAS F. BENTON

FALLS CHURCH NEWS-PRESS

In a stunning roll-out to the assembly of citizen task force at their offices on W. Jefferson St. last night, principles of the SmithGifford marketing firm presented the conclusion of their monthslong study and development efforts at a defining brand for the City of Falls Church. “The Little City” was unveiled as the simple but powerful result. A glowing Mayor Robin Gardner told the News-Press last night that the slogan and the logo accompanying it “is exciting. It

FALLS CHURCH NEWS-PRESS

INDEX

Restaurant Spotlight ............................30 Comics, Sodoku & Crossword ..........33 Classified Ads .....34 Business & Services Directory .............35 Critter Corner......36 Business Listing .37 City Focus .....38-39

Continued on Page 4

THE LOGO REPRESENTING the City of Falls Church’s new brand, “The Little City,” as created by F.C.-marketing firm SmithGifford. The brand and logo were unveiled last night at a meeting of a citizen task force. (LOGO GRAPHIC: COURTESY SMITH-GIFFORD)

The Long, Somber March to F.C.’s Next Budget Underway BY NICHOLAS F. BENTON

Editorial.................2 Letters...............2, 6 Community News & Notes .............10-11 Comment .......12-15 Business News & Notes ..................16 Sports ............18-20 Calendar ........24-25 Roger Ebert ...26-28

captures the essence of the City of Falls Church. It is a tie that binds the City, its residents, its legacy, its innovation and creativity and its appeal to the surrounding region.” The mayor was one of a small, select group of City leaders given an advance preview prior to last night’s meeting, and City resident Matt Smith of Smith-Gifford told the News-Press that he was heartened by her enthusiasm for the result of the work. “The City of Falls Church is a small place on purpose,” SmithGifford’s Amanda Hurt said in her power-point presentation. “We are enthusiastically small. We are a small town oasis in the midst of a big city, and are happy to be that way. We’re a mere 2.2 square miles, but we are not trivial.” She added, “We have the mindset of a big city – the thinking, culture, food, schools – without

The Falls Church City Council and School Board began a long, somber march toward the April adoption of the Fiscal Year 2011 Falls Church city budget with a joint work session at the Mary Ellen Henderson Middle School’s cafetorium Monday night. The meeting marked the earliest starting point for an annual budget deliberation in Falls Church in the 50-plus year history of the City, and for good reason. The $7.5 million deficit, amounting to 11 percent of the $66.9 million size

of current anticipated costs, even with hiring and wage freezes for both City and school employees, means that some combination of hefty tax rate increases and service, including employee, cuts is inevitable. Perhaps the worst news that came out of Monday’s meeting was the prognosis by Falls Church’s Chief Financial Officer John Touhy that the deficit could easily be $3 million higher than the $7.5 million currently projected. That’s because the City does not yet know how deep cuts in federal and state contributions to its budget will be, how much

health insurance and energy rates may go up, or how great the City’s obligation to state pension and retirement funds will be. In addition, the City is counting on its annual $2.4 million “return on investment” transfer from its water system, but it does not yet know the outcome of a lawsuit against it from the Fairfax Water Authority challenging that practice. The gloomy picture was exacerbated by Tuohy’s pronouncement that the following fiscal year’s budget “will not get any easier,” and that, assuming the beginnings of an economic recovery in 2010,

it will take five to seven years for it to be complete. It was little comfort, but important to underscore, that Monday’s presentation included data showing surrounding jurisdictions and the state and nation, as a whole, facing similar grim prospects. The state faces a $1.5 billion deficit by FY2012. Over 14 percent of U.S. mortgages are currently in arrears, and its getting even worse in the commercial real estate sector. Nationwide commercial rents are down 17 percent, Tuohy noted, and 50 percent in Manhattan. It’s so bad, he quipped, that Target has opened a store on Fifth Avenue. Indeed, it is the collapse in the assessed value of commercial real estate in Falls Church that is the single greatest cause for the revenue shortfall in the projected budget. Assessments on the Continued on Page 5


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