LUNCH ON THE GO EASY LUNCH IDEAS
EAT THE SEASON GREENS TO LOOK FORWARD TO
Issue 14 Fairway Market Spring/Summer 2017
BEST Food Prepared Just For You!
FAIRWAY CafÃ© & Steakhouse LOCATED AT 74TH STREET & BROADWAY
Burgers with a Side of...
Laura’s Mangolicious Side Car
Making a Difference with Fairway Community Partners
Giving Back with Fairway Community Partners
Banana Pecan Pancakes
Zucchini Tater Tots
Your Spring/Summer Picnic Guide
Yummy Veggie Pie
Kids’ Cooking Corner
Cauliflower Leek Soup
Fairway Community Foundation
Loaded Pear Mimosa
Cheers to the Season
77 Flan 83 Gouvetsi 86
Fresh & Fast
Pan Roasted Bone-In Pork Chops
Greens of the Season
105 Tiramisu A La’Ernesta
Welcome to Fairway Georgetown
Lunch on the Go
Dulce De Leche Cookie
FAIRWAYMARKET.COM | iii
iv | FLAVORS MAGAZINE
Contact your local Catering Manager to place your order today: FairwayMarket.com/Catering FAIRWAYMARKET.COM | v
vi | FLAVORS MAGAZINE
WHAT IS FAIRWAY? Fairway Market is New York’s original destination for deliciousness. What started out in 1933 as a corner fruit and vegetable stand has grown into 15 extraordinary stores throughout the tri- state, serving millions of loyal customers each year. As you explore our aisles, stop to take in the aromas of a real marketplace. Taste one of our samples. Gaze at our array of foods in every sumptuous color, texture and shape. It’s a feast for all of the senses. You’ll want to return time and time again. There’s a world of remarkable foods to discover within each of our departments. Let us show you why they make Fairway truly “like no other market”.
BAKERY Our breads, pastries and baked goods are made according to recipes that have stayed with us through generations. We wouldn’t have held onto them if they weren’t the BEST. Between our legendary baguettes, signature pies, custom-decorated cakes or world-famous bagels, you’d have to visit every bakery in town to come up with a comparable mix of quality and selection.
CHEESE best cheeses, then gathered them right here at our counters. Whether you’re seeking out something unique for your cheese plate or just want an everyday wedge at a great price, you’re bound to find exactly what you’re looking for within our vast collection. We promise you nothing short of cheese heaven.
COFFEE we make sure that each bean is treated with the respect it deserves. We source only from farms that we know and trust, then slowly roast the beans on premises to bring out the flavors that are special to each. Each blend’s recipe is tested again and again until it’s just right. The end result is perfection in a cup.
FAIRWAYMARKET.COM | 1
DELI The Fairway deli is true to this city’s great appetizing tradition: there, you’ll find hand-sliced smoked salmon that will stop you in your tracks, cold cuts and charcuterie with major personality, knishes and latkes to rival your bubbe’s, and many more only-in-New-York specialties. It’s a one-of-a-kind experience that can’t be replicated anywhere else.
FAIRWAY PRIVATE LABEL If Fairway Market is on the label, you are in for a treat. We nurture close relationships with our producers, from the families who make our incredible vinegars, to our olive growers who craft our world-renowned oils, to the family farmers who supply our organic milk and eggs. Look for Fairway on the label to taste the best that the
KOSHER from meat, poultry, cheese and bakery goods, and specialty products. Under the direction of KOF-K Kosher Supervision, we work to ensure that our kosher goods are not only of the BEST quality and integrity, but also prepared according to the highest standards of kosher law.
MEAT You’d be hard-pressed to find another market with a meat selection as extensive as ours. From the most incredible prime and dry aged beef to the best naturally-raised chicken, every piece of meat we sell is USDA-inspected and carefully packaged. The butchers at our full-service counters know their meat—they’ll cut it any way you like it.
2 | FLAVORS MAGAZINE
ORGANIC & NATURAL You can make great choices for your body, your family, and the environment without having to spend a fortune. Our extensive organic and natural section includes all the organic groceries you could possibly want, along with health and beauty products and a large variety of gluten-free items. You could say sourcing organic products is part of the Fairway DNA.
PRODUCE We’ve come a long way from being a corner fruit and vegetable stand, but top-quality produce is still our priority. As you walk into any Fairway store, the produce section greets you with rows upon rows of the freshest and most beautiful fruits and veggies piled sky-high. We work closely with growers to bring you items at their peak—you’ll only find the season’s best at Fairway.
SEAFOOD We’re the first ones down at the docks every morning, picking out the best fish. And we’re down there every day because every fish whole and fillet it in-house, the way it should be. Plus, you can’t beat our variety: there are as many fish in our case as there are in the sea.
SPECIALTY Whether they’re imported from afar or made by experts and artisans locally, our incredible range of specialty foods includes only the best of the best. From esoteric spices to jams made with the most precious fruit, these goods are why the city’s most inventive chefs and passionate gourmands can be found roaming Fairway stores.
...AND EVERYTHING ELSE
As much as we pride ourselves on all of our out-of-the-ordinary finds, it’s our aisles filled with the brand names you know and trust that make Fairway an everyday destination. We’re one of the few places where you can get your corn flakes and the world’s finest caviar. Keep an eye out for Big $ale and Big Deal Basics signs, which will help you save money along the way, too.
FAIRWAYMARKET.COM | 3
4 | FLAVORS MAGAZINE
buRGERS wIth a SIDE Of…
e reCently polled faCebook users to find out what the CraZiest thing they had ever put on their burger. in addition to deliCious options like truffle Cheese (yum!), we got quite a few unusual ones. one user stuffs her burgers with peanut butter! hey, that’s one way to double the protein. another user tops their burgers with whipped Cream! sweet and salty? we’ll take it. not feeling so adventurous? try these tried and true “unusual” additions to your next burger: SuNNY SIDE uP EGG One bite of this combo will have you raving. The secret is in the ooey gooey goodness of the egg. That first bite breaks the yolk creating a creamy texture and taste to your otherwise ordinary burger. Yum!
jam Not just any jam. Wade into the world of bacon, chorizo and other unique jams and you’ll never go back. The consistency and flavor will knock your burger out of the park.
DOuGhNut Okay, if you are really feeling crazy, try this state fair classic. Either top your burger with the doughnut, or heck, use it as buns! Either way, this sweet treat is not to be missed.
laSaGNa Hear this one out. You know how macaroni seemed crazy on a burger but you tried it and it was delicious? Imagine ooey gooey lasagna. The mix of marinara, cheese and the beef from the burger will be a rich, delicious treat for all of your senses.
RED PEPPER jEllY aND GOat ChEESE This sharp and tender flavor combo will make your burger melt in your mouth. The mix of textures and flavors is unlike anything you’ve had before.
ChEEtOS, DORItOS, fRItOS See a theme? Throw some “-os” on top of your burger for a crunch and flavor explosion. No matter what flavor you pick, your burger will have a salty crunch in every bite.
maCaRONI aND ChEESE Fried or on its own, this addition upgrades your American slice to the next level.
NutElla Sweet and creamy, Nutella takes your burger from All-American to gourmet. How? The bold mix of flavors complement each other in an unexpected way.
uPGRaDE YOuR mEat To really take your burger to the next level, try a new base. Ditch the ground chuck for prime. Try a fresh turkey grind. Heighten your senses with flavorful bison. Bring out the gamey flavor of venison. Get creative!
fRESh vEGGIES From grilled corn to pineapple to broccoli and cheese, you can make every burger a memorable one with fresh, delicious produce. No matter how you prepare them, veggies as topping bring crisp flavor to each bite!
hummuS Like your favorite condiment, hummus just adds to the flavor of the burger patty. Bringing an almost nutty quality to the beef, hummus paired with your favorite grilled veggies make your burger a Mediterranean delight!
FAIRWAYMARKET.COM | 5
“IT’S THE SAUCE” Made with 100% Italian Tomatoes Simple Ingredients Slow Simmered Sauce
6 | FLAVORS MAGAZINE
No Added Sugar Homemade
FROM MORNING TO MEALTIME S O L GA R M A K E S E V E RY DAY A G R E AT D I G E S T I O N DAY ! *
PROBI® 20 BILLION: Clinically supported results. Studied and substantiated through 10+ years of scientific research.*
COMFORT ZONE: Feel better about the foods you eat… worry less about the foods you enjoy.*
Also available: Probi® 30 Billion.
The complete line of Solgar nutritional supplements is available at fine health food retailers worldwide. For store locations and additional information, visit solgar.com or call 1.800.645.2246 *These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease. Probi ® is a registered trademark of Probi AB. ©2017 Solgar, Inc.
FAIRWAYMARKET.COM | 7
8 | FLAVORS MAGAZINE
PAG. 6.75x9.875"CLASICA V10 .pdf
DISCOVER THE NEW HEALTHY WAY TO ENJOY FRUIT & VEGETABLE
Reasons to drink Zumosol Never from concentrate 100% fruit No sugar added Natural drink Full of vitamins, minerals and antioxidants Good for all ages No artificial ingredients
FAIRWAYMARKET.COM | 9
EXTRAORDINARY ICED TEA
The Whole Leaf. The Whole Flavor.
Created by more than 50 years of dedication to perfecting their craft, HÄAGEN-DAZS® ice cream delivers creamy, velvety indulgence in every bite.
Big Gay Ice Cream pints now available at
10 | FLAVORS MAGAZINE
Big Gay Ice Cream and all related trademarks are owned by Pretty Pretty IP LLC and used under license © 2017.
© HDIP, Inc.
laUra’s MaNGOliCiOUs sidE Car Ingredients
1 key lime
• In a shaker filled with ice, add fresh basil and basil simple syrup.
⅔ oz basil simple syrup Bunch of basil 1 oz fresh lime juice 1 oz mango nectar 2 oz D’usse cognac
• Muddle basil with ice. • Squeeze key lime juice into shaker. • Add fresh lime juice, mango nectar and D’usse. Shake. • Serve in a coupe glass and garnish with fresh basil sprig.
FAIRWAYMARKET.COM | 11
Chorizo Paella INGREDIENTS
12-16 saffron threads
Many of these will vary depending on what size pan you're using. Always err on the high end; it's better to have too much broth than not enough. In general, your goal is to ensure that the pan is not too full, otherwise the dish won't cook evenly. Aim to fill between 1/2 and 2/3 up the walls of the pan by the time all of your ingredients are in.
Salt and pepper (to taste)
1 TBSP minced garlic
1-2 c red wine (use dry white wine for seafood or chicken, red for pork/beef) 8-10 c of chicken or vegetable broth 4-5 c of short grain rice (+/- 1 c based on how full the pan looks) 2 tsp paprika
12 | FLAVORS MAGAZINE
2 tsp turmeric 2 tsp thyme 3-4 bay leaves 1 yellow onion (chopped) 1 green bell pepper (strips) 1 red bell pepper (strips) 1 can (16 oz) tomatoes, whole peeled or crushed 1 fennel bulb (strips) 3 chorizo sausages (sliced thin) Cilantro (chopped) Lemon wedges
Cooking Instructions There are three steps to this recipe: preparing the broth, sautéing the vegetables in the paella pan, and then combining both and baking in the oven. To make things easier, chop vegetables and measure spices before you start. Prepare the broth first, then start on the vegetables while the broth heats up so that it's ready.
• Save 1-2 cups of broth to use as needed for dry spots, then pour broth into paella pan. Ingredients should be submerged but visible just below the surface of the liquid. Press down anything that's sticking out of the liquid.
Preheat oven to 350° F.
• Cook uncovered on low for 15 minutes or until rice absorbs most of the liquid. If needed, add broth to uncovered areas. Don't stir. Try to disturb the pan as little as possible during this step.
• Once rice is cooked, stir once to make sure nothing sticks to bottom.
• Combine in a saucepan or pot and simmer for 10 minutes, then keep hot:
Chicken or vegetable broth, wine, paprika, saffron threads, salt, pepper, turmeric, thyme and bay leaves.
• With larger pans, you may need to leave the oven door cracked. If so, take out the pan halfway through baking and rotate it 180 degrees.
• Bake 20-25 minutes, or until liquid is absorbed and rice is cooked. Check after 1213 minutes for dryness, adding saved broth if needed.
Coat the pan with a layer of olive oil. Add oil as needed if any area of the pan is low or the vegetables are burning. Sauté in this order, stirring in the new ingredients with each step: • Onions and garlic for 4-5 minutes, until softened. Stir as needed to keep from burning, especially the garlic. • Tomatoes, peppers, and fennel for 3 minutes. Be sure to get all of the liquid from the canned tomatoes into the pan. • Add rice, adjusting as you go to avoid overfilling the pan. Stir to cover the rice with onions/tomato sauce.
• Remove from oven and cover with foil for approximately 5 minutes.
Garnish • Sprinkle chopped cilantro evenly across paella. • Cut 2-3 lemons into wedges and serve alongside paella. • Don't forget to take out the bay leaves!
• Add sliced chorizo, distributing evenly around the pan.
FAIRWAYMARKET.COM | 13
Lightly sweetened, refreshing beverage with organic fruit juice!
Longtime favorite, certified organic summer treat!
Carbon ated Le monad and Car e bonated Tea Lemon ades
Great tasting flavors made with Fair Trade Certified tea and/or cane sugar!
www.santacruzorganic.com ÂŠ Santa Cruz Natural Incorporated. The Non-GMO Project Verification Mark is a registered trademark of The Non-GMO Project.
14 | FLAVORS MAGAZINE
FAIRWAYMARKET.COM | 15
MADE LOCALLY Enjoyed Locally
16 | FLAVORS MAGAZINE
Eleanor Roosevelt High School
Healthy as well as delicious, Karen Yactayo’s pancakes are a great way to start the day.
Makes XX servings INGREDIENTS xxxxx
Cooking Instructions xxx
BaNaNa PECaN PaNCaKEs Makes 4 medium pancakes INGREDIENTS 1 banana (the riper the better) 1 egg ⅛ c rolled oats 1 tsp hemp seeds 1 TBSP chopped pecans cinnamon (optional) vanilla extract (optional) coconut oil
Cooking Instructions • Mash banana; add egg and stir. Add rolled oats, hemp seeds and pecans and mix to make batter. • If desired, add a dash of cinnamon and vanilla extract. • Place a small amount of coconut oil in a non-stick skillet and turn heat to medium. • When the oil melts, add batter to make pancakes. Let pancakes cook 2-4 minutes before turning. • Serve with fruit and/or maple syrup to your liking.
FAIRWAYMARKET.COM | 17
INTRODUCING NEW CREAMY HOT SAUCE FROM DAVE’S GOURMET The godfather of Hot Sauce has created three NEW Creamy Hot Sauces that are truly a breakthrough. Their rich texture and depth of ﬂavor will lift your meals to new culinary levels. Gluten-free, preservative free, NON-GMO and moderately spicy. CREAMY GARLIC RED PEPPER CREAMY ROASTED JALAPEÑO CREAMY GINGER CITRUS
davesgourmet.com • 800.758.0372 • Made in the USA
18 | FLAVORS MAGAZINE
EXTRAORDINARY Created by more than 50 years of dedication to perfecting their craft, HÄAGEN-DAZS® ice cream delivers creamy, velvety indulgence in every bite.
© HDIP, Inc.
We offer homemade, small batch ice cream in a nut-free facility.
FAIRWAYMARKET.COM | 19
20 | FLAVORS MAGAZINE
his time of year, the City shakes off its winter blues and steps into the warmth of the sunshine. streets Come alive with festivals and live musiC, and the park is bustling with bikers, Joggers and families looking to stretCh their legs. it’s the perfeCt time to explore the City with a well-paCked piCniC basket in hand. here are a few of our favorite spots: 1. fOR a PERfECt PICNIC DatE: RIvERSIDE PaRK
5. fOR thE altItuDE: hIGh lINE
Grab the one you love and head here during sunset. The right food, company, and sky create a memorable occasion.
Take your picnic up a level – literally. A favorite of New Yorkers, High Line brings the beauty of the park in a linear way.
what tO bRING: This setting is perfect for a creamy brie, tart fruit, and buttery cracker. Pair with a bubbly beverage, sit back and enjoy.
what tO bRING: Think Italian and easy! Fresh
2. fOR thE whOlE famIlY: tuRtlE POND at CENtRal PaRK Grab the kids and head to this favorite spot. Named for the abundance of turtle residents, this is a fun spot for the nature lover.
what tO bRING: With kids in tow, this is a great late morning snack spot. Fill your picnic basket with fresh apples, protein packed trail mixes, and a favorite fruit drink. If your outing is going a little longer, pack a few all white meat chicken salad croissants for a delicious lunch treat. Don’t forget a sweet treat! We recommend fresh strawberries or even a fresh baked cupcake.
3. fOR thE vIEw: bROOKlYN bRIDGE PaRK PIERS With a view of the bridge and lower Manhattan, this spot boasts a gorgeous view of the city.
Mozzarella, baguette, olive mix, roasted peppers, and delicious Veroni Italian meats. This perfect tapas style mix will have you munching all day.
6. fOR thE watER: RIvERbaNK StatE PaRK Gorgeous views. Fresh breeze. This is a tucked away treasure. A stone’s throw from the Fairway Harlem location, picking up a snack while you are in the neighborhood is easy.
what tO bRING: Let Fairway do the hard work. Grab the hot bar, sushi, or pizza to go. Grab a bench, a book and enjoy yourself. The easiest, most delicious picnic in the city!
7. fOR thE tOP Of thE wORlD: taKE It tO thE ROOf The best picnics don’t have to be in parks. Take it to your favorite rooftop for stunning views, especially at sunset.
what tO bRING: Your favorite bottle of wine, cheese and fruit: the triple threat to a perfect happy hour!
what tO bRING: Veggies, meats, you name it. If you can grill it, it’s on the menu! Their hibachi style grills make your food options endless.
4. fOR thE ExCuRSION: GOvERNOR’S ISlaND You have to take a ferry or gondola to get to the island, which makes you feel like you are getting away for the day! This daylong adventure is perfect for anyone who is looking for a fun afternoon.
what tO bRING: Go wild and bring a whole spread. Think Cerignola Olives, Soppressata, Pecorino Romano, watermelon, and grapes. Don’t forget the Torres Black Truﬄe Chips! FAIRWAYMARKET.COM | 21
22 | FLAVORS MAGAZINE
FAIRWAYMARKET.COM | 23
It’s not jar sauce. It’s sauce in a jar.
The new line
All our salami are produced in Italy, then sliced and packaged in the USA, to guarantee the best freshness.
Why settle for jar sauce, when you can have homemade sauce in a jar? Sauce that’s made with all natural ingredients, like imported Italian tomatoes, pure imported olive oil, hand chopped fresh basil, garlic and onion. The same sauce our family has enjoyed for generations, following the same recipes lovingly handed down as a legacy, that we prepare in small batches in the sauce plant located below our restaurant. At Michaels of Brooklyn, all our sauces are Certified Gluten Free and Certified NON-GMO, enabling us to provide a product that is as healthy as it is flavorful. Come discover a delicious taste of Italy...from Brooklyn.
Enjoy the original Italian taste!
03_ADV X FARWAYS USA.indd 1
Manufactured and Distributed by Michaels of Brooklyn Michaels of Brooklyn Restaurant 2929 Avenue R, Brooklyn, NY 11229 • 718.998.7851 MichaelsOfBrooklyn.com
FAMILY FARM TO FAMILY TABLE.
Try the whole line of Mountainside Farms products. mountainsidefarms.com
24 | FLAVORS MAGAZINE
We take pride in bringing the best dairy products in the world to our customers. Our butter and cheeses are always made with milk from New Zealand pasture grazed cows and never contain any hormones or additives.
a New Age of Enlightenment
Farm Table, there’s Something Sweet at every step.
©2017 Domino Foods, Inc.
Sweetener products made with care by Florida Crystals, a company with a heart for sustainability.
Sip your supplements on the go! All you need is water!
• CERTIFIED VEGAN • NON-GMO • BPA-FREE • SUGAR FREE • GLUTEN FREE
FAIRWAYMARKET.COM | 25
26 | FLAVORS MAGAZINE
KIDS’ COOKING CORNER
ooking for kids can definitely be challenging. One day something can be their favorite food, the next day they won’t touch it. A great way to get kids excited about cooking is to give them an apron of their own, roll up your sleeves and dig in. Cooking with kids can be fun! 1. Prep work is fun! No matter what age, prep work can be fun for kids. Pull a chair up to the sink and let them wash the fresh veggies, snap the beans and asparagus and shuck the corn. The hands on experience will have them invested in the process and gives them a great view as to where their food comes from!
2. Packing lunches isn’t just mom’s job. Each night, create a menu of lunch options for the next day with one catch: whatever they pick, they have to help make. PB&J? Great! Grab the bread, a dull butter knife and let them starting spreading the jelly. Hummus and veggies? Have them fill the Tupperware, clean the veggies and pack how much they want.
3. Bake up a mess. The fun of cooking sometimes is the mess it makes. If there is one thing that kids love too, it’s making a mess. Grab a large mixing bowl, dump ingredients together and let them stir until their hearts content. You’ll have an extra set of hands and they will be adorable for the inevitable photo you’ll want to take.
4. Cooking is learning. The key to making a recipe working is math. Adding measurements together and doubling recipes are critical skills. Test your kids by asking for different size measurements as you cook. They won’t realize they are actually learning!
5. Lights, camera, action! Have a star in the family? Capitalize on it with your very own cooking show. Whether playing just pretend or even creating your own livestream, your kid will feel like a star as they help you create their favorite recipes. Plus, they will be more apt to taste that newly famous recipe you just made!
6. Invent a recipe together. Sometimes the best recipes are happy accidents. Start with a basic cake recipe. Challenge your kid to take it up a notch with some pre-chosen additions. Maybe some chocolate chips would be a tasty addition. Perhaps fresh fruit would make it even more delicious. No matter what, you’ve made something together!
7. From farm to table. The best way to get your kids involved in cooking is to take them to its roots. Literally. Pick a recipe together. Visit your local store and shop the best ingredients together. Prepare everything. Get cookin’. Set the table and enjoy. From beginning to end, you experienced it together.
8. Clean up! The most important – and most dreaded – step of cooking is cleaning up! Make a game of it. Who can clear the table the fastest? Who can wash the most dishes? Who can unload the dishwasher the quickest? Clean up will be done in a snap!
FAIRWAYMARKET.COM | 27
28 | FLAVORS MAGAZINE
FAIRWAYMARKET.COM | 29
30 | FLAVORS MAGAZINE
FT Quarter Page 2016 (LG).pdf 1 9/20/2016 1:17:07 PM
At Fever-Tree we use only the highest quality natural ingredients, sourced from small specialist suppliers all around the world. C
Whole Spices, Marinade & Simmer Sauce
• Vegan/Vegetarian • 18 month shelf-life • No preservatives, additives or MSG • BPA Free • No refrigeration required FFor more information, visit us at www.tastybite.com
Lotsa Loaves! You’d have to visit ever bakery in town for the same quality and selection as ours.
FAIRWAYMARKET.COM | 31
32 | FLAVORS MAGAZINE
PS 107 – John W. Kimball Learning Center
This delicious soup from Shelly Auster is not only a family favorite, but also the secret weapon she uses to add more veggies to their meals.
CaUliFlOWEr lEEK sOUP INGREDIENTS
2 TBSP olive oil
• Heat the olive oil in a large pot over medium heat. Add leeks, cauliflower and garlic and sauté for about 10 minutes.
3 leeks, cut into 1-inch pieces (use white and light green parts only) 1 large head cauliﬂower, chopped 3 cloves garlic 8 c vegetable broth 1 c heavy cream or milk Salt and pepper to taste
• Stir in vegetable broth, and bring the mixture to a boil. Reduce heat, cover and simmer 45 minutes. • Remove from heat and blend the soup with an immersion blender or hand mixer. Season with salt and pepper. • Add heavy cream or milk and continue blending until smooth.
FAIRWAYMARKET.COM | 33
PREMIUM SAUSAGE & DOGS Taste the Culinary Difference! Found in the Deli Department
Created in Brooklyn Made in Brooklyn No MSG
Be Pure. Be Fruitful.
We put a whole â€˜lotta love into crafting delicious juices to help your family love fruitfully.
34 | FLAVORS MAGAZINE
wo years ago, the fairway Community foundation hit the ground running with a Chunk of Change, a staCk of legal doCuments, and a wide-eyed board of direCtors with a desire to give baCk. today, the foundation is gearing up for two large-sCale proJeCts that fulfill its mission by empowering and investing in the people and plaCes that make Communities great. these proJeCts are built on partnerships with two non-profit athletiC organiZations, bringing neighbors together to be physiCally aCtive, enJoy eaCh other’s Company, and enJoy themselves. In June, the Foundation is partnering with St. Albans Handball Association, Inc. and Our Own Handball Association, Inc. to bring the 2017 Citywide Handball Championship this June in Central Park. The Championships are a continuation of the handball-focused projects the Foundation kicked off last summer by funding the refurbishment of two handball courts in Chelsea and Red Hook. In addition to fulfilling the Foundation’s mission, these projects support an activity that is quintessentially New York: handball. More importantly, handball is one of the most inclusive sports around. All you need is a ball, which you can buy for just over one dollar, and a wall, which you can access for free in public parks across this great city.
2017-18 school year, will support the evolution and implementation of a new and improved curriculum for the program. The Foundation’s contribution to New York Road Runners Run for the Future, a program serving young women across the five boroughs through the power of running and fitness, will allow for an addition of 10 rising high school senior girls to the summer 2017 cohort and allow for an additional $500 to be added to all 85 participants’ respective college scholarships. In conjunction with financial support, the Foundation will partner with Fairway Market to host a healthy grocery shopping event for the summer 2017 program participants, along with designing and delivering educational workshops to all 85 program participants.
Over the course of the summer the Foundation will also be rolling out the fruits of our partnership with the New York Road Runners supporting two of their Team 4 Kids initiatives. The Foundation’s contribution to Rising New York Road Runners, a free, in-school fitness program for youth which will serve 150,000 New York City children in the
The Foundation is so excited to be able to connect with New York City neighbors in such a meaningful way. And these projects are just the beginning – be on the lookout for future initiatives by the Fairway Community Foundation that empower and invest in the people and places that make our communities great.
FAIRWAYMARKET.COM | 35
The powerful aroma of newly harvested Athinoelia & Koroneiki olives provides a medium-fruity EVOO perfect for raw consumption on salads and fresh meats and fish.
Voted Best Premium
Intensity rated on a numerical scale of 1-10. 5 is medium intensity.
www.gaeaus.com Visit Fairway Stores for Additional Gaea Products
ÂŠ2017 WhiteWave Services, Inc. All Rights Reserved.
36 | FLAVORS MAGAZINE
Where you recognize all the ingredients!
WE MAKE FOOD THAT MAKES SENSE We are Dr. Praeger’s — a multi-generational, family-owned food company, founded by two heart surgeons. We’re committed to encouraging a way of eating sensibly through inspired offerings. Everything we create in our own kitchen starts with no-compromise recipes that help support an active lifestyle, so your appetite rules, not your schedule. While the world has changed over the last 20 years that we’ve been in business, we remain true to our values and continue to create products that make our dads proud.
FAIRWAYMARKET.COM | 37
The whole family will LOVE the MILD, MELLOW & NUTTY FLAVOR
NOW SNACK ANYTIME, ANYWHERE
NATURALLY LACTOSE & GLUTEN FREE
MADE WITH MILK FROM COWS NOT TREATED WITH RBST*
*no significant difference has been shown between milk derived from rbST-treated and non-rbST treated cows
Easy, Delicious & Ready in 60 Seconds! 38 | FLAVORS MAGAZINE
Smooth. Delicious. Protein-Packed.
ÂŠ 2017 Chobani, LLC
*Than other yogurt beverages. Drink Chobaniâ„˘ yogurt drink: 22g sugar; other adult yogurt drinks: average 33g sugar per 10oz
FAIRWAYMARKET.COM | 39
Parmigiano Reggiano Parmigiano Reggiano features a rich flavor and slightly grainy texture. Only authentic Parmigiano Reggiano wears the seal of the PDO-certification, noted by tiny pin holes that bear the cheesesâ€™ name. This mature, hard and nutritious cowâ€™s milk cheese is produced using very strict standards, and only the highest quality ingredients. Aged for over two years, Parmigiano Reggiano Export Quality is a premier cheese, its long maturation period highlighting the intensely nutty flavors and slightly salty, fruity finish.
40 | FLAVORS MAGAZINE
Loaded Pear Mimosa Ingredients 3 oz of Andre Champagne â…” oz of Grand Marnier Slice of pear
Directions Pour Andre Champagne into a champagne flute. Add a slice of pear. Top with Grand Marnier.
FAIRWAYMARKET.COM | 41
High Quality, High Quality, High Quality, High Quality, Great Taste and Nutrition Great Taste and Nutrition Great Taste and Nutrition Great Taste and Nutrition for allall eating occasions for occasions for alleating eating occasions for all eating occasions whether at home or on the go! whether atathome or on the whether at home on thego! go! whether home oror on the go!
42 | FLAVORS MAGAZINE
Bring your favorite flavors to life with these great brands. From pre-heating to clean up, weâ€™ve got you covered.
FAIRWAYMARKET.COM | 43
NUT BUTTER ENERGY INSIDE A CLIF BAR
NON-GMO | LOW GLYCEMIC
©2017 CLIF BAR & COMPANY. TRADEMARKS AND REGISTERED TRADEMARKS ARE OWNED BY CLIF BAR & COMPANY, OR USED WITH PERMISSION. CNB17.1211
NBF Trade Ad CNB17_1211_NBF_Trade_Ad_4C_r1.ai
DIE LINE NUMBER
TRIM: 6.75” x 4.75” BLEED: 7” x 5”
SUPPLIER IS RESPONSIBLE FOR CHECKING WORKING DRAWINGS BEFORE PLATES ARE MADE FOR ACCURACY IN MEASUREMENTS, PLATE TOLERANCE REQUIREMENTS, REGISTRATION AND CONSTRUCTION DETAILING, ANY CHANGES MADE TO SUIT PRODUCTION REQUIREMENTS SHOULD BE APPROVED BY CLIF BAR’S CREATIVE DEPARTMENT. COLOR PROOFS SHOULD BE SUBMITTED TO CLIF BAR’S CREATIVE C DEPARTMENT. ALL COPY SHOULD BE PROOFREAD BY CLIF BAR AND LEGAL REQUIREMENTS CHECKED BY CLIF BAR’S LEGAL DEPARTMENT.
44 | FLAVORS MAGAZINE
NOT FOR COLOR MATCHING
REFER TO ACTUAL CLIF BAR APPROVED COLORS OR PANTONE® COLORS FOR PROPER MATCHING
FT Quarter Page 2016 (LG).pdf 1 9/20/2016 1:17:07 PM
At Fever-Tree we use only the highest quality from small specialist suppliers all around the world.
4/COLOR process match process match ingredients, sourced PROCESS natural PMS 348 PMS 175
PANTONE®-identified Color information has been provided by Clif Bar for the guidance of the printer. The colors displayed have not been evaluated by Pantone, Inc. for accuracy and may not match t PANTONE Color Standards. Pantone assumes no responsibility for the final color generated. For the accurate PANTONE Color Standards, refer to the current editions of the PANTONE Color Publicatio PANTONE® is a registered trademark of Pantone, Inc. PANTONE® Color references are protected by copyright. PANTONE Trademarks and copyrights used with the permission of Pantone, I
Eat â€™Em by the Pawful.
FAIRWAYMARKET.COM | 45
PAG. 6.75x9.875"CLASICA V10 .pdf
DISCOVER THE NEW HEALTHY WAY TO ENJOY FRUIT & VEGETABLE
Reasons to drink Zumosol Never from concentrate 100% fruit No sugar added Natural drink Full of vitamins, minerals and antioxidants Good for all ages No artificial ingredients
46 | FLAVORS MAGAZINE
ChEERS tO thE SEaSON t
here is no better way to Celebrate the beautiful weather that spring and summer bring than with a glass of deliCious wine. looking for the perfeCt foods to Compliment these seasonal wine favorites? CheCk out these deliCious duos:
DRIER ‘bRut’ StYlE PROSECCO This wine is a powerhouse. Boasting the most versatility for all food pairings, it doesn’t get much better than Prosecco. From savory, meaty, and gamy flavors to mild cheeses, mini quiches, Italianstyle biscuits and macarons, these wines possess an unparalleled acidity that cuts through rich, fatty dishes and surmounts even high-acid ingredients such as tomatoes and vinegars. Enjoy from your first course straight through dessert.
NEw ZEalaND SauvIGNON blaNCS Powerful and aromatic wines with hints of citrus, gooseberry and an edge of sweet herbs, these wines pair perfectly with grilled fish like squid or swordfish. Dishes with herbs, greens salads with goat cheese and feta, asparagus, avocado, red peppers, fresh tomato salads or salads with fennel, mango or papaya work well with this spring/summer pleaser.
PROvENCE StYlE ROSE wINES Winter is over when a bottle of this appears. Perfect for warm weather drinking, these wines pair perfectly with light pasta and rice dishes, melon and prosciutto, olive appetizers, pizza, shrimp, lobster and cold seafood dishes as well as grilled meats and grilled seafood. These wines lie somewhere in the middle and fit both ends of the food spectrum so enjoy and don’t forget to take a bottle to your next summer picnic.
OREGON PINOt NOIR Try refrigerating this bright and fruity favorite 20 to 30 minutes before serving and you will be amazed at how much more bright and refreshing your wine will be. Pair this with wild salmon and couscous or any other fatty fish, chicken with wild mushrooms, or fresh bruschetta and mozzarella. You will not be disappointed.
aRGENtINIaN malbEC Grilling season is here and nothing says barbecue better than a fullbodied Argentinian Malbec. No matter if you are grilling lamb, beef or pork, a glass of this wine will complete the meal. It particularly suits smoky, chilibased rubs but don’t be hesitant to pair it with a Farmhouse cheddar or even dark chocolate.
FAIRWAYMARKET.COM | 47
Dinner is always Certifiably Delicious with Empire® Kosher chicken and turkey – and our cut-up chicken, humanely** raised without antibiotics ever, is perfect for Friday night Shabbat dinner and any other time! OUR CHICKEN AND TURKEY ARE
RAISED WITHOUT ANTIBIOTICS NO ADDED GROWTH HORMONES *
HUMANELY RAISED ** & VEGETARIAN FED
© 2017 Empire® Kosher Poultry, Inc. * Federal regulations prohibit the use of growth hormones in poultry. ** Meets Empire® Kosher brand’s humane policy of raising chicken in a stress-free environment.
Enjoy the uncommon flavor of our Natural* and Certified Organic products. facebook.com/plainvillefarmsturkey * Minimally processed. No artificial ingredients.
48 | FLAVORS MAGAZINE
sTUFFEd sQUid INGREDIENTS
For the Aioli
For Aioli (Make in advance)
2 garlic cloves
• Place garlic and salt in a food processor or blender and pulse for 2 seconds. Add egg yolk and lemon juice. Pulse on and off until blended.
Pinch of salt 1 egg yolk Juice from ½ a lemon 1 c extra virgin olive oil Ground pepper
• Turn on machine and slowly add extra virgin olive oil in a thin stream. • Finish with pepper and a bit more salt.
For the Side Vegetables 4 leeks and 4 carrots, thinly sliced
For the Stuffed Squid Squid, 2-3 per person 1 daurade (sea bream), filleted 8 prawns, shelled 8 scallops 1 lb fresh spinach Additional extra virgin oil to sauté
For Side Vegetables • Sauté leaks and carrots. Must be served warm.
For Stuffed Squid • Remove head of squid from body. Clean body thoroughly, inside and outside. Separate head from tentacles and discard head. • Sauté daurade (sea bream), prawns, scallops, spinach and squid tentacles in extra virgin olive oil for 5 minutes, 2½ minutes per side. • Chop everything very small for stuﬃng. • Pipe stuﬃng into squid body, dividing the mixture evenly between them. Do not overstuff. • Fry stuffed squid in pan with extra virgin olive oil until golden on each side. • Place stuffed squid on one side of plate, side vegetables on the other and drizzle aioli on the squid.
PS 199 Jessie Isador Straus
This elegant seafood appetizer from Geraldine Artaud makes every occasion special.
FAIRWAYMARKET.COM | 49
GREENS Of thE SEaSON
50 | FLAVORS MAGAZINE
hen it Comes to produCe, fresh is best. this mantra guides every apple we piCk and every potato we pull. nothing is fresher than loCal, whiCh is why we are proud to partner with these loCal farms to bring the best produCe to your dinner table this season.
hEPwORth faRmS (huDSON vallEY lOCal) Hepworth Farms, established in 1818, is a seventh-generation family farm in Milton, New York. Today, Hepworth Farms has 400 acres of NOFA-certified production land yielding more than 400 varieties of organic vegetables. Hepworth specializes in tomatoes, peppers, eggplants, zucchini, cucumbers and many varieties of greens.
GOtham GREENS (bROOKlYN, NY) Gotham Greens is a worldwide pioneer in the field of urban agriculture and a leading regional pioneer of hyper-local, premiumquality, greenhouse grown vegetables and herbs. Their pesticide-free produce is grown using ecologically sustainable methods in technologicallysophisticated, 100% clean energy powered, climate-controlled urban rooftop greenhouses. This enables them to provide yearround local produce.
REEvES faRmS (uPStatE, NY) Reeves Farms is dedicated to producing fresh, nutritious berries and vegetables using sustainable farming practices. The Reeves family has been growing vegetables for more than a century in the Baldwinsville, New York area. Reeves Farms
has practiced Integrated Pest Management on its crops for over 25 years resulting in high quality berries and vegetables being grown with minimal use of pesticides. They also employ Good Agricultural Practices in growing vegetables and berries and are Global GAP certified.
laNCaStER faRm fRESh COOPERatIvE (laNCaStER, Pa) Lancaster Farm Fresh Cooperative is a non-profit organic farmerâ€™s cooperative of over 100 family farmers headquartered in Lancaster County, Pennsylvania. LFFC provides fresh, certified organic fruits, vegetables and other farm fresh products. Unless otherwise noted, all produce sold through LFFC is certified organic. The animal products are from small family farms with small herds and flocks. Truly, you are receiving the freshest farm products!
SatuR faRmS (lONG ISlaND, NY) Satur Farms grows specialty salads, leafy vegetables, heirloom tomatoes, root vegetables and herbs. Satur adheres to sound agricultural practices with a focus on respect for the soil. They practice crop rotations as well as taking over tired farmland and mineralizing the soil. They also plant cover crops which prevents toxic runoff and deters erosion.
FAIRWAYMARKET.COM | 51
WELCOME TO FAIRWAY,
his January, Fairway opened the doors to its 15th location in Georgetown, Brooklyn. Never heard of Georgetown? It is one of the best kept secrets in the Bergen Beach/ Mills Basin area. It boasts a tight-knit community where you can expect to find community leaders involved in several different groups. The passion for the community runs strong here, and Fairway couldnâ€™t have received a better welcome. FAIRWAYMARKET.COM | 53
The Georgetown store features a new layout, new signage, and new features for the company. It is unlike any other Fairway location. Walking the aisles, you’ll notice you have a little more room. You’ll see a lot of blue signs indicating kosher products. Just like all Fairways, there are a lot of hidden treasures in the new Georgetown location. Want to see your coffee freshly roasted? There is a roaster on site! Ever seen fresh mozzarella being pulled? You can at this location! Had a lobster tail bigger than your head? The ones at Fairway Georgetown are enormous! Craving a slice of NY pizza? Look no further than the new pizza bar. Fresh dough is always being slung and you can request your pizza by the slice or the whole pie. Also, a new juice bar greets you as you enter. If it can be squeezed or pulped, there is probably a juice with it. There are several pre-made juices and smoothies for those on the go, or have one made for you. “It is my second home” exclaimed one customer to News 12. Just like the community it serves, this store is special.
54 | FLAVORS MAGAZINE
Opening week was a weeklong celebration complete with rooftop strobe lights. Live music echoed through the store daily from local elementary students and steel drum bands and guests were able to win one of thousands of prizes. The fun didn’t end there. In addition, guests could meet their favorite radio DJs or have their photos taken at a state-of-the-art photobooth. As the Canarsie Courier put it: “Residents were thrilled to say the least, and it’s been the buzz around town ever since.” If you are in Brooklyn, be sure to stop by this newest gem. Grab a slice and see why Fairway is the best grocery store in NY.
FAIRWAYMARKET.COM | 55
Handcrafted, artisanal pâté & charcuterie since 1975 for the gourmet art aficionado WWW.3PIGS.COM
Authentic New York Knish
• Dairy Free • Vegan • Kosher • Cholesterol Free • No Trans Fat • Perfect as a Side Dish, Healthy Snack or Meal • Great on the Grill gabilas.com
56 | FLAVORS MAGAZINE
CERTIFIED ORGANIC BREADS
DELIVERED FRESH EVERY FAIRWAY, EVERY DAY WWW.BREADALONE.COM
FAIRWAYMARKET.COM | 57
LUNCH on the
58 | FLAVORS MAGAZINE
uggling meetings, commutes and deadlines means lunch usually suffers. Not any longer! We’re on a mission to revive this often looked over meal. Tuck your “emergency granola bar” back in your office drawer, and treat yourself to affordable, delicious and, most importantly, quick lunch options.
Dial up that PB&J Though a tried and true favorite, you don’t have to sacrifice your adult tastes for efficiency. Sure, PB&J is easy to make, but so is a delicious croissant packed with all white meat chicken salad topped with a fresh tomato and leaf of crisp romaine. You have something awesome to look forward to without any added time! Pro tip: grab any one of the 30 Fairway Soups by Hale and Hearty to take your lunch to make-your-coworkersjealous town.
Don’t forget the chopsticks Sushi is a fresh, delicious way to give lunch the respect it deserves. Now, sushi is available in all of your favorite flavors to go. Have you tried a sushi burrito yet? Need we say more?
Get ready for layers of flavor The newest trend for lunches is jar meals. Easy to make and packed with flavor in every bite, jar meals can be used at breakfast, lunch, dinner and snacks! Late breakfast? Layer a mason jar with greek yogurt, your favorite granola and fresh in-season fruits. Instant parfait! For lunch, try a jar Greek salad. Dressing on the bottom, top with your favorite veggies and chickpeas, extra feta and top with crisp lettuce. Fresh, tasty and surprisingly portable!
Hot and ready Wanting something substantial around lunch time but crunched on time? Missing your mom’s delicious hot and tasty dinners? Stop by a local Fairway and visit the hot bar. The menu is different every day, so you have something tasty to look forward to each visit. Fried chicken one day and chicken tikka masala the next? Heaven!
Pad your wallet If you are looking to save some moolah with lunch, think two words: meal prep. With so many resources available online to help guide you, it’s easy to prepare and pack ahead for the week to ensure every lunch is nutritious, fresh and full of flavor. We love burrito bowls and the prep is minimal. Pick your menu on the weekend for the week ahead and spend a few hours cooking and packaging. Now the only thing to remember is to grab it out of the fridge on your way out the door!
Get freshy fresh Along with the hot bar, Fairways also have a huge selection on the salad bar. Dress up your boring old lettuce with the freshest, tastiest fruits and veggies of the season. No matter how you top it, it’s going to be delicious – and quick!
Cuteness in a box Lunchboxes aren’t just for kids these days. Think of bento boxes as the grown up, sophisticated cousin to your Spiderman lunch box. What makes it so awesome? The compartments. There is an area for veggies and dip. Pop your blueberries in a small section. Larger compartments for sandwiches or salads or entrees and the best part – you can organize however you want! With so many Pinterest fanatics making the ultimate bento boxes, your lunch just got upgraded.
Plan ahead The easiest way to prepare for the next day is a little secret called overnight oats. Grab a mason jar and combine milk, oats, yogurt, and your favorite flavor toppings. Cover, fasten and shake well. Refrigerate overnight – instant breakfast or lunch!
FAIRWAYMARKET.COM | 59
60 | FLAVORS MAGAZINE
Also available: Sausage Buns & Mini Buns
FAIRWAYMARKET.COM | 61
0 0 0 15
ADDED * SUGAR
PROTEIN PER 5.3 oz.
*Not a low calorie food
SNACKING FOR GOOD!
The Non-GMO Project Verification Mark is a registered trademark of The Non-GMO Project. TM/® Sahale Snacks, Inc.
62 | FLAVORS MAGAZINE
ThE BarTlETT Makes one drink Ingredients 2 TBSP pear puree 2 TBSP ginger simple syrup 1.5 oz Absolut pear vodka
½ c. champagne Lemon wedge
Directions To make pear puree: peel and core 6 ripe Bartlett pears. Puree pears in food processor until smooth. This makes enough for about 12 drinks. To make ginger simple syrup: place 1.5 c sugar, 1.5 c water and ½ c of fresh shredded ginger in pan. Heat on low heat for about 10 minutes. Let cool, then strain the ginger out. • • • •
Take a tall glass and fill with ice. Add pear puree, ginger simple syrup, Absolut Pear Vodka and ½ c champagne. Stir, squeeze lemon wedge into drink then place on top. Serve with stirrer. The pear tends to settle on the bottom. It is nice to be able to stir back in while sipping.
FAIRWAYMARKET.COM | 63
MAKING A DIFFERENCE
WITH FAIRWAY COMMUNITY PARTNERS
f you have children, youâ€™ve probably spent money on countless school fundraisers. Fairway Market understands that raising money to provide educational essentials and extras is a priority and wants to help. Now, you can enjoy the BEST food and turn everyday grocery shopping into cash for your school with Fairway Community Partners. Eating and shopping - what could be easier or more delicious?
64 | FLAVORS MAGAZINE
ach time someone swipes a Community Partners card at the register, they’re making a difference for their school. Eric Goldberg from PS 116’s PTA is a believer. He says, “Fairway always makes an effort to engage with the community, and our partnership with them has really been wonderful for the school.” According to Eric, the money raised helps provide, “much-needed school supplies, enrichment activities like our in-class chess program, and even additional assistance during recess!” Fairway donates 3% or more to its partner schools for every purchase recorded, but the support doesn’t stop there. It also provides promotional materials and exclusive Community Partners offers designed to create excitement and build momentum for each school’s program. The bigger the “buzz,” the bigger the donation! The Community Partners Recipe Contest is the most recent buzz-worthy initiative. It’s
generated a lot of excitement, extra money for the winning schools and some genuinely terrific recipes to share with the readers of Fairway’s FLAVORS magazine. Jennifer Rozencwaig coordinates the Community Partners program at Eleanor Roosevelt High School and with its two winning recipes, she has reason to be proud. Jennifer credits the PTA’s commitment to promoting the program for their success. She says, “As soon as Fairway sends the monthly Community Partners eblast, I send it to the President, and then she gets it out to our supporters right away. We have a pretty good neighborhood network of people who shop at Fairway all the time.” The money they raise goes back to the school to support “everything from paper to technology, labs and musical instruments, to athletics and clubs.” Interested in learning more about Fairway Community Partners for your school? It’s easy. Just contact communitypartners@ fairwaymarket.com to get started.
“ Fairway always makes an effort to engage with the community, and our partnership with them has really been wonderful for the school.” –ERIC GOLDBERG, PS 116 FAIRWAYMARKET.COM | 65
wIth faIRwaY COmmuNItY PaRtNERS FAIRWAY COMMUNITY PARTNERS If you have children, you’ve probably spent money on countless initiatives. Seriously, how much wrapping paper can you really use? Now, with a swipe of a Fairway Community Partners card, you can enjoy the BEST food, and turn your grocery shopping into cash for your school! Fairway will donate 3% or more of the total purchases credited to 501(c)3 parent organizations and schools enrolled in our Community Partners program. To learn more, contact us at communitypartners@ fairwaymarket.com.
If you are a local 501(c)3 organization and would like to request a donation from Fairway, visit www.fairwaymarket.com/donations to review the guidelines and submit your donation application. Reach out to us and let us know if there are other ways we can share in your organization’s efforts!
66 | FLAVORS MAGAZINE
GIFT CARD PROGRAM
Local non-profit groups rejoice! Everyone loves gift cards, especially Fairway Gift Cards. Your organization can spread the love and make money year-round by participating in Fairway’s Gift Card Program. Purchase our gift cards in bulk at a discounted rate, beginning at 5%, and then sell them to your supporters at full face value. They use the gift cards to get everything they want and need at their local Fairway while your organization keeps the discount dollars to fund activities. To learn how Fairway’s Gift Card Program can help you meet your goals, contact us at firstname.lastname@example.org.
6% for SIXTY
Shopping at your local Fairway is always a smart move, especially if you’re sixty or over! Just show your valid photo ID with your birthday during checkout on Tuesdays and Wednesdays, and get a 6% discount on your grocery purchases. In addition, if you are 60+, you’ll save 10% everyday on Fairway Catering orders and feel like a guest at your own table.
Fairway Market is proud to join our neighbors and customers in support of community-based initiatives that affect us all.
THE BRAVE AND BOLD
First-timers to Fairway are sometimes surprised to see uniformed firefighters and police officers shopping for groceries. It’s a familiar sight to Fairway regulars, though – and that’s because they know about our long-standing commitment to the brave and gold who keep our communities safe. In sincere appreciation for all they do, Fairway proudly offers uniformed service men and women a discount on their firehouse/police station purchases. So, if you see our heroes while you’re shopping at Fairway, be sure to join us in thanking them for their service.
FEEDING THE HUNGRY
EVERYDAY Because we believe the best food should never be wasted, Fairway donates thousands of pounds of surplus food throughout each year to help feed our neighbors in need. Every Fairway store makes sure this food reaches those who need it by working with the community organizations that serve them – local food banks, pantries and kitchens. HOLIDAY SEASON The holidays can be a particularly challenging time for people struggling to feed their families. To address this need, Fairway’s annual Turkey for Every Table initiative provides turkeys every year to help feed those in our community.
FAIRWAYMARKET.COM | 67
FAIRWAY HOUSE SALMON
Mouth-watering, rich taste, crafted from time-honored recipes. The house salmon that makes brunch so wonderful.
68 | FLAVORS MAGAZINE
zUCChiNi TaTEr TOTs INGREDIENTS
1 grated zucchini, with the water squeezed out
• Preheat oven to 425°. Mix all ingredients in a bowl.
1 carrot, grated
• Use 2 TBSP of mixture to create balls.
1 potato, grated with the water squeezed out (optional)
• Line baking sheet with greased parchment paper.
½ small onion, grated (optional)
• Place balls on parchment and ﬂatten each one lightly.
1 egg, beaten ¼ c bread crumbs ½ c grated cheddar cheese ¼ tsp each, garlic powder, dried basil, and salt
• Bake for about 20 minutes, ﬂipping the tots halfway through. • Remove and serve with your favorite sauce or on its own.
⅛ tsp ground black pepper
PS 267 East Side Elementary School
Kids in Faye Sherin’s healthy cooking classes love, love, love this snack!
FAIRWAYMARKET.COM | 69
RANGE E E FR
©Organic Valley 2017-11012
C I N A G OR
Our hens are able to be on pasture, spread their wings and act like chickens. We never use antibiotics, toxic pesticides, synthetic hormones, GMOs or cages. 3.19x4.75 Fairway Ad_Final_3.19 1/8/16 7:29 PM Page 7
We Put Peanut Butter On A Lower Calorie, Low Fat Diet! 100 Calories Per Serving! 85% Less Fat than Peanut Butter!
Better ’n Peanut Butter
Available in Original, Chocolate and Banana
Better ’n CHOCOLATE Chocolate Peanut Butter Flavored Spread
85% Less Fat and Less Sugar than Regular Chocolate Spreads! Available in Coconut, and Raspberry flavors
4 No saturated fats or trans fats 4 4 GMO certified 4 OU Kosher certified 4 Gluten and dairy free 4 Tastes great 4 And we’re pasteurized! www.betternpeanutbutter.com Wonder Natural Foods Corp. Watermill NY 11976
70 | FLAVORS MAGAZINE
YUMMY VEGGiE PiE INGREDIENTS
4 eggs, beaten
• Pre-heat oven to 350°. Grease a round casserole/ceramic dish.
⅓ c vegetable oil
• In order above, place all ingredients except veggies in a large bowl and mix.
Salt & pepper to taste 1 small onion, chopped
• Lastly, fold in most of the veggies until well combined.
1 c shredded cheddar cheese ¾ c shredded parmesan cheese 1 c pancake mix 4 c of veggies (sliced zucchini, sliced mushrooms, or a combo of torn baby spinach and sliced mushrooms)
• Mix well and pour into prepared casserole/ ceramic dish. Arrange remaining veggies on top. • Bake for 35-40 minutes or until the top is golden brown, and enjoy.
PS 77 The Lower Lab School
The family of Phoebe Yates recommends this easy-to-make and healthy recipe from Grandma. She does know best.
FAIRWAYMARKET.COM | 71
by the Horns
© 2016 Consorzio Casalasco del Pomodoro Soc.Agr.Coop.
Perfection is Simple
The depiction of the raging feisty bull on the label is the first indication that one should take notice of this renegade washed-rind cheese. This BIG nose cheese let’s its presence be known. Charging through your taste buds with a fruit-forward flavor, nuttiness with a silky finish from the cream added to the raw milk.
Perfectly pairs with • Strawberries • Honey
Over thirty years ago Pomì sparked a revolution being the ﬁrst 100% Italian tomatoes to be available in carton packages. Today Pomì is a staple and a trusted brand for Americans seeking premium Italian quality tomatoes.
NOW AVAILABLE IN ORGANIC!
• Melted into a grilled cheese with caramelized onions.
E M M I U SA .CO M
Packed with flavor.
Try our wild sardines as a spread, on a salad, or with pasta.
72 | FLAVORS MAGAZINE
lEMON sOUP INGREDIENTS
4 c rich chicken broth
• Heat broth to boiling. Separate eggs. Beat egg yolks with lemon juice until blended.
4 eggs 4 TBSP fresh lemon juice 1 whole lemon, thinly sliced
• Beat egg whites until soft peaks form. Fold into yolk mixture. • Very, very gradually stir egg mixture into the broth, whisking constantly.* • Return to saucepan and place over low heat, stirring until thickened. • Pour into small cups and garnish with a lemon slice. *Note: Be very careful during this step. You don’t want it to curdle!
FAIRWAYMARKET.COM | 73
NOW THE HEALTHY APPLE CHOICE
comes in a
VARIETY OF FLAVORS!
Introducing NEW at FAIRWAY 100% real fruit juice from Mottâ€™s, the trusted brand to deliver healthy choices kids love.
74 | FLAVORS MAGAZINE
Fruits and Veggies in a seriously delicious relationship.
FAIRWAYMARKET.COM | 75
Take the ordinary and make it extraordinary with Real Greek Feta, PDO. Authentic Feta cheese made from 100% sheep's milk from select villages in Greece. WWW.REALGREEKARTISAN.GR
76 | FLAVORS MAGAZINE
• Preheat oven to 250°.
1 ½ c sugar 1 can evaporated milk
4 oz cream cheese
• Beat eggs in a blender. Add the milk, cream cheese, vanilla, salt and ¾ cup of sugar. Blend well and keep in blender until syrup is complete.
1 tsp vanilla extract Pinch of salt to taste 9 inch pie plate (aluminum/metal) Lasagna pan or equivalent that can accommodate a 9 inch pie plate
syrup • In 9 inch pie plate, melt ¾ cup of sugar on stove under low/medium heat until light brown. Make sure to continuously stir the sugar as it melts. Once it has melted to desired color, coat entire pie pan with syrup until it hardens*.
Assemble • Add ﬂan mixture to pan. Place pan in the large lasagna pan. Pour hot water into the lasagna pan only until it covers ¾ of the outside of pie plate to create a water bath. Place in the oven for approximately one hour. Test with toothpick or knife for doneness. Remove pie plate from water, let it stand to cool for one hour then cover and refrigerate until ready to serve. When ready to serve, turn the pan upside down onto a plate and enjoy! *Note: Be very careful handling syrup. It is dangerously hot!
FAIRWAYMARKET.COM | 77
78 | FLAVORS MAGAZINE
Spice up your meAL wiTh roLanD® GochujanG
Try This recipe for
GochujanG hoT sauce inGreDienTs: 1⁄2 cup roland® Gochujang 2 Tbsp. sesame oil 1 Tbsp. sugar 1-2 Tbsp. water, (depending on desired consistency)
1 Tbsp. apple cider Vinegar DirecTions: combine all ingredients in a small mixing bowl and store well to combine. adjust seasoning to taste. serVinG suGGesTions: serve as the traditional condiment for bibimbap or top Korean-style tacos!
aLso Try our oTher auThenTic Korean pasTes
Thinfully good chocolate!
www.rolandfoods.com | ©2017 Roland Foods, LLC
FAIRWAYMARKET.COM | 79
MURRAY’S CHICKEN IS
CLEAN HEALTHY CHICKEN YOU WOULD BE PROUD TO SERVE YOUR FAMILY.
“It’s Murray’s Nature.” www.murrayschicken.com
•Never Given Antibiotics •Vegetarian Fed •Certified Humane •No Hormones •Family Owned •Family Farmed •Sustainably Raised •Farm to Fork Traceability •No Pump
MIX UP a whole new world
full of possibilities
Enjoy DOLE Mixations® at home, in the office or on-the-go. They are perfect for a quick snack!
80 | FLAVORS MAGAZINE
FAIRWAYMARKET.COM | 81
BRING HOME A FIESTA
E M I T g n i Spr LICITY S IMP aan with N
SAY Get Recipe Sparks www.stonefire.com
82 | FLAVORS MAGAZINE
2 pounds of beef, cut in cubes
• Preheat oven to 350°.
2-3 large yellow onions, in 1-inch wedges
• Dredge meat in flour.
1-28 oz can organic diced tomatoes or 6 fresh tomatoes, chopped
• Heat about 5 TBSP oil in a pan. Sauté wedges of onion until translucent. Add floured meat to pan and brown evenly.
½ c extra virgin olive oil (or more) Himalayan salt or Karas sea salt 2 TBSP each oregano, mint, and basil ⅓ c ﬂour for dredging meat 1-16 oz box orzo
• Remove onions and browned meat and place in a large dutch oven or deep, oven-proof pan. Pour diced or chopped tomatoes over the meat and onions. • Add olive oil, about 1 tsp of salt, and oregano, mint, and basil. Mix all together to blend flavors. • Cover, place in oven and cook for about 2 hours. Check a couple of times while cooking and add a little hot water, if more liquid is needed. • After 1 hour and 45 minutes, cook the orzo following directions on box. • When the meat mixture has cooked for 2 hours, add the cooked orzo to the pan and return it to oven for 5 minutes, uncovered. • Remove from oven and serve with salad greens, cucumbers, capers, olives, and tomatoes. • Afiyet Olsun! (enjoy!)
LaGuardia High School
Juliet Papadopoulos’s parents make this hearty Turkish dish and she loves it! We think you will, too.
FAIRWAYMARKET.COM | 83
Emula Emulating ating tthe he Past P to Preserve the Future www.spenceltd.com
84 | FLAVORS MAGAZINE
THE NEW NESTEA. LESS IS MORE.
©2017 Nestlé Waters North America Inc.
No high fructose corn syrup. No artificial colors or flavors. Clean, refreshing taste. Look for NESTEA at your local store.
FAIRWAYMARKET.COM | 85
fRESh & faSt 86 | FLAVORS MAGAZINE
he great thing about this time of year is the abundanCe of fresh produCe to inCorporate into your daily meals. from topping your morning oatmeal with fresh berries, to adding loCal deliCious veggies to your lunCh salad, you Can truly taste the season in eaCh bite. when it Comes to inCorporating the season into your meals, there are several ways to eat fresh and fast. ElEvatE YOuR PaSta wIth fRESh vEGGIES. Your primavera just got delicious. Sub frozen peas with fresh versions. Slice into a crisp bellpepper. Add juicy tomatoes. Fresh veggies can completely transform a favorite dish.
bRING Out thE GRIll. The grill isn’t only reserved for steaks and chicken. Use it to grill asparagus, potatoes, and even fresh peaches. It adds a smoky taste to each bite. And with your whole meal cooking on one grill at the same time, you’ll have it ready in no time.
PlaN ahEaD wIth a hEaRtY QuIChE. Prep at night for a quick breakfast treat. Add feta or roasted peppers to a quiche or fresh asparagus and artichokes to another and have a tasty, fresh, nutritious breakfast.
It’S PIE SEaSON! Of course, we couldn’t leave out the real hero of a Spring and Summer meal: pie! With so many fresh fruits in season, it would be criminal not to enjoy delicious pie as much and as often as possible. Might as well make two at a time – these won’t last long!
Put It IN a bOwl! Poké, acai, ramen, and kimchi bowls are taking the food world by storm. The key to these delicious dishes? FRESHNESS! Make your own bowl by combining your favorite fresh veggies and top with a cold noodle, favorite meat or pickled extra. The flavor combinations are endless!
StIR fRY Oh mY. The true gold standard, aside from a salad, for a fresh tasty meal is a classic stir fry. Start by prepping and cutting your veggies. Put in your wok with your favorite oils and sauces and let your veggies do their thing. Combined with fresh, natural meat – you’ve got a hearty meal!
bRaNCh Out. The best way to incorporate fresh veggies into your diet is to try new ones. Say see ya to the green of 2016: kale. Say hello to chards, dandelion greens and more. Experimenting with new, fresh greens is a great way to learn different flavors and find creative ways to incorporate them into your favorite recipes!
FAIRWAYMARKET.COM | 87
Nothing more. Never Less.
Extraordinarily thick yogurt...
Extraordinarily full of flavor 88 | FLAVORS MAGAZINE
M ADE I
NCE & CAN
UNIQUE AND AUTHENTIC FRENCH BRIOCHE BROUGHT TO YOU!
GMO FREE, NO ARTIFICIAL FLAVORS & COLORS, NO PRESERVATIVES
TREAT Our original cream top yogurt is the perfect mix of smooth, rich, indulgent flavor and the wholesome goodness that comes from quality ingredients, like milk from happy cows.
FAIRWAYMARKET.COM | 89
PaN-rOasTEd BONE-iN POrK ChOPs WiTh GiNGEr aPPlEs
Written for Fairway Market by Andrea Sneddon INGREDIENTS
4 center-cut pork chops, bone-in
• Coat chops generously with salt and pepper. Add a pinch of brown sugar to each side and rub it in. In a 12-inch skillet, heat olive oil over medium-high heat. Cook chops 8-12 minutes and flip once halfway through cooking. Chops are done when internal temperature reaches 145°. Remove to cutting board and let rest at least 10 minutes.
2 eating apples, sliced ¼ c apple juice ¼ TBSP grated ginger 1 TBSP brown sugar 2-3 sage leaves coarse kosher salt Fresh ground pepper Fairway Puglia EVOO
90 | FLAVORS MAGAZINE
• Bring heat down to medium. Add apples, ginger, brown sugar and sage to skillet, cooking 2 minutes, stirring. Add juice, and cook until most of the liquid has evaporated and apple slices are slightly tender.
FAIRWAYMARKET.COM | 91
The Honest Turkey™ Brand Shady Brook Farms turkey gives you and your family a wide-variety of premium quality products to choose from. Create healthy, appetizing meals in the comforts of your own kitchen with delicious Shady Brook Farms.
The Honest Turkey™ Brand Introducing a new line of fresh turkey products raised with no antibiotics ever and no added hormones or steroids. Our independent family farmers raise their turkeys with care, so consumers can feel good about the meals they are serving. By simplifying ingredients consumers will feel confident in the quality of the Honest Turkey™ products.
92 | FLAVORS MAGAZINE
Taste the Best
FRESH & VIBRANT SIMMER SAUCES Crafted for modern palates
Sourced exclusively from USDA-certified organic ranches in Uruguay, Fairway’s grass-fed beef is raised on GMO-free pastures, without hormones or antibiotics. The year-round mild climate allows cattle to graze freely without ever being confined. JBS Uruguay’s unique computerized traceability system and its strict animal welfare and environmental standards combine to assure the beef is of the highest quality.
For more information call 855.814.0963
New 11.5 oz size for everyday meals! www.mayakaimal.com
NEW 5 BLISSFUL FLAVORS SPICY CAJUN ROASTED SALTED
ONLY THE BEST GET INTO THE JAR After vinegar and mustard,
pickled gherkins have a long
tradition at kühne and enjoy our
highest attention. Kühne gherkins
are hand-picked and fresh-packed. We control them carefully: only the
best get into the jar. A good dash of self-made vinegar, selected herbs and spices, as well as gherkins
from contracted farming give them
their distinctive flavour and ensure
the high quality of kühne products. Kühne offers crunchy cornichons, whole gherkins, sliced gherkins and relishes in a savoury, spicy or sweet-and-sour infusion.
AVAILABLE HERE FAIRWAYMARKET.COM | 93
Introducing ESSENTIAL GOODNESS MIXES from KING ARTHUR FLOUR
E A M
1 MILLION MEALS GUARANTEED
Learn more at: KingArthurFlour.com/bakeforgood
94 | FLAVORS MAGAZINE
FAIRWAYMARKET.COM | 95
Meals, Maille, Memories.
• High in fiber and low fat • No added sugar • No artificial colors or preservatives • Suitable for vegetarians • Made with whole grains • Simple ingredients to make delicious and healthy snacks
96 | FLAVORS MAGAZINE
Altis is the #1 Olive Oil in the most demanding market in the world Each batch of Altis olives are sourced from the finest crops in Greece each year, and are chosen from specific regions depending on climate, farming practices, terrain, and conditions to create a truly special product.
3/24/17 7:05 PM
salMON FillETs WiTh FENNEl aNd lEEKs INGREDIENTS
1 bulb fennel
• Wash leeks and fennel, then coarsely chop.
• Wash salmon, pat dry and season lightly with salt and pepper.
2 TBSP olive oil Salt and pepper to taste 1-1½ lbs salmon filets 2 c white wine 2 lemons (juice one, thinly slice the other) Fresh parsley, thyme and/or chives (chopped)
• Heat 1½ TBSP olive oil over medium/high heat in a cast iron or heavy-bottomed 8-inch skillet. Add leeks and fennel. Sauté until tender and leeks are just beginning to brown. Add salt and pepper to taste. • Move leeks and fennel to the sides and add remaining olive oil to the center of the skillet. Increase heat to high. Sear salmon, flesh side down, in the center of the skillet for 1-2 minutes. • Flip salmon, skin side down, and add white wine and juice of one lemon. Cover the salmon with thinly sliced lemon. Reduce heat and simmer for 10-12 minutes or until salmon is cooked through. • Top with chopped, fresh herbs and serve with lemon wedges. Roasted veggies and rice complete the meal.
East Side Middle School
By keeping it fresh – ingredients, that is – Kim Olsen has created the perfect spring/summer dish.
FAIRWAYMARKET.COM | 97
NEW! ENJOY NEW SIDES THAT ARE SO VEGGIE GOODâ„¢!
So many ways to make your meals easy and delicious!
98 | FLAVORS MAGAZINE
Handcrafted, artisanal pâté & charcuterie since 1975 for the gourmet art aficionado WWW.3PIGS.COM
FAIRWAYMARKET.COM | 99
purity & quality, from ireland to your home.
McCann’s Irish Oatmeal® was born in Ireland more than 150 years ago. We’re proud of our Irish roots, the land, and the people who have made McCann’s Irish land, and the people who have made McCann’s Irish Oatmeal® a staple in millions of households. To this day, our oats are grown in Ireland. In fact, some of our farmers have lovingly tilled the same family farmland for generations, giving McCann’s Irish Oatmeal® its undeniable authenticity.
Offering Moments of Happiness to Gourmets All Over The World. As a renowned family biscuiterie, surprising our customers with a varied range of genuine, authentic butter biscuits of premium quality, crafted with the utmost attention using only the very best natural ingredients.
100 | FLAVORS MAGAZINE
FULL OF DELICIOUS INGREDIENTS TO HELP FILL YOU UP
A FULL FLAVORED LINE WITH A SMOOTH FINISH.
FAIRWAYMARKET.COM | 101
AL Fresco has over twodozen gourmet, flavorful, healthy chicken products, ranging from Breakfast Chicken Sausage to fully cooked Sweet Italian Chicken Sausage to Tomato & Basil Chicken Meatballs? Each has 70% less fat and 35% less sodium than pork products, and theyâ€™re all gluten free.
102 | FLAVORS MAGAZINE
FAIRWAYMARKET.COM | 103
New At Fairway The Original CONEY ISLAND Natural Casing Beef Frankfurters
Nathanâ€™s is renowned for being among the highest quality hot dogs in the world. Nathanâ€™s products are sold and enjoyed in all 50 states.
New At Fairway
LOVE at first bite. Skinnygirl All Natural Lunchmeats, no artificial ingredients, less than 70 calories per serving and endorsed by the American Heart Association for lower sodium and fat.
104 | FLAVORS MAGAZINE
P.S. 116 The Mary Lindley Murray School Mauro Pennacchia says it just doesn’t get any better than this tiramisu, and we believe her.
TiraMisU a la’ErNEsTa INGREDIENTS 16 oz of mascarpone cheese 1 whole egg 1 egg white ½ c sugar ⅓ c milk 1 c heavy cream ½ c (4 oz) Kahlua (Liqueur de Cafe) 1½ c (12 oz) cold Italian espresso or decaf espresso 4 oz shredded semi-sweet chocolate 40 ladyfinger cookies
Cooking Instructions • In medium saucepan whisk together whole egg, egg white, sugar, and milk. Bring to a simmer over medium heat, whisking continuously to the point of boiling. Remove saucepan from heat and let cool. • In a separate bowl, whisk heavy cream until thick. • Fold the whipped cream and the mascarpone into the cooled egg mixture. • In a separate bowl, mix together the Kahlua and the cold espresso. • One at a time, dip the ladyfingers into the Kahlua/espresso mix, and use them to tightly line the bottom of an 11"x7"x 1½" glass dish. Cover the ladyfingers with half of the cooled egg mixture. Distribute 2 oz. of the shredded chocolate over all. This is the first layer. • Repeat previous step on top of the first layer. • Chill overnight and enjoy!
FAIRWAYMARKET.COM | 105
PERFECTLY BALANCED P E R F E C T p H WAT E R IN TUNE WITH YO U R B O DY
GOOD GOING GET YOUR IONS ON
Authentic Cheeses for over 40 years.
106 | FLAVORS MAGAZINE
SEE THE DIFFERENCE PROPER HYDRATION MAKES.
Custom Cakes by Palermoâ€™s Now Available at Fairway! CUSTOM CAKES
- Presented By -
FAIRWAYMARKET.COM | 107
DO MORE WITH
108 | FLAVORS MAGAZINE
Safe • Natural • Effective
Broad Spectrum UVA/UVB Protection.
Great for the whole family!
Hardworking, pure and simple ingredients are the heart of our natural soap making traditions. For over 130 years, we have sourced the highest quality and most natural ingredients without compromising their value.
DESSERT WITH BENEFITS
PUSH YOUR WORKOUT DO ONE MORE.
FAIRWAYMARKET.COM | 109
NO GLUTEN NO ARTIFICIAL COLORS OR FLAVORS NO MSG ADDED NO FILLERS OR BY-PRODUCTS NO TRANS FAT
Wired? Tired? Tense?
Chocolate with benefits.
† All Boar’s Head meats, cheeses, condiments and spreads are gluten free. * No trans-fat from partially hydrogenated oils. © 2015 Boar’s Head Brand® • 20150389
IT’S BEN & JERRY’S, ANY WAY YOU SLICE IT
110 | FLAVORS MAGAZINE
Congratulations, REDHOOK! Welcome back
FAIRWAYMARKET.COM | 111
AUST IN MEAT DISTRIBUTES THE FINEST BEEF FROM THE LARGEST MEAT PACKERS AROUND THE COUNTRY. WWW.AUSTINMEAT.COM
100% Juice 150% Antioxidant Vitamin C No sugar added
CAVIAR at FAIRWAY CELEBRATE WITH OUR FABULOUS SELECTION OF IMPORTED AND DOMESTIC CAVIAR
112 | FLAVORS MAGAZINE
St. Joseph’s School - Yorkville
Emanuela Bordin loves having something fresh-baked every day and tells us her baking pans are never empty. Here’s a light, soft and tasty cake from her kitchen to yours.
WiTh COCONUT aNd ChOCOlaTE ChiPs INGREDIENTS
• Preheat oven to 350°.
1 c sugar
• Whisk the eggs and sugar together until fluffy. While stirring, gradually add water, oil and salt.
½ c vegetable oil ½ c warm water 1⅓ c ﬂour ⅓ c corn starch 3 tsp baking powder ½ c coconut ﬂour 2-3 TBSP chocolate chips
• In a separate bowl, combine the flour, corn starch, baking powder and coconut flour. Slowly add them to egg mixture, constantly stirring. Add the chocolate chips last and mix. • Place in oiled bundt pan and bake for about 35-40 minutes.
FAIRWAYMARKET.COM | 113
114 | FLAVORS MAGAZINE
Egg giv in t
THINK ALL EGGS ARE THE SAME
Eggland’s Best Compared to ordinary eggs, Egglan more than double the Omega 3, 10 you the bes Eggland’sgives Best saturated fat. Plus, EBs are a good so taste &andnutritio only 60 calories, stay fresher lo gives youin the best in taste & nutrition.
Hungry foryou better taste?experienced EBs deliver THINK ALL EGGS ARE THE SAME? Then haven’t family love. Any way you cook them THINK ALL EGGS ARE THE SAME? Then you haven’t experienced Eggland’s Best. Compared to ordinary eggs, Eggland’s Best eggs have four times the Sotimes why settle for ordinary you more eggs, than Eggland’s double the Omega 3, 10 the 25 perce Compared to ordinary Best eggs have four times the Vitamin Vitamin D,E, andwhen more than double the Omega 3, 10 times the Vitamin E, source and 25 percent less B5 and Riboflav saturated fat. Plus, EBs are a good of Vitamin saturated fat. Plus, EBs60 arecalories, a good source of Vitamin B5longer. and Riboflavin, contain only and stay fresher only 60 calories, and stay fresher longer.
Hungry for better taste? EBs deliver more of the farm-fresh flavor yo
Hungry for better taste? EBs deliver more of the farm-fresh flavor you and your way you cook them! family love. Anyfamily way youlove. cookAny them!
ON ANY 2
Better Taste. Better Nutrition. So why settle forSo ordinary whenfor youordinary can enjoy the best? Eggland’s Best. why settle when you can enjoy the best? Eggland’s B Better Eggs.®
SAVE $1.00 SAVE $1.00 Mfr. Coupon
ON ANY 2 (TWO) EGG•LAND’S BEST PRODUCTS
Shell Eggs an
RETAILER: ON ANY 2 (TWO) EGG•LAND’S BEST PRODUCTS
Better Taste. Better Nutrition. Better Eggs.®
Better Taste. Better Nutrition. Better Eggs.®
coupon plus available upo LLC, P.O. BO prohibited, re purchase. ©2
Shell Eggs Also available in Cage Free and Organic varieties
RETAILER: Eggland’s Best, LLC, will Shell reimburse face value ofin Cage Free Eggsyou Also available FAIRWAYMARKET.COM | 115 coupon plus 8¢ if submitted in compliance with and our redemption policy, Organic varieties available upon request. Cash value 1/100¢. Mail to: EGGLAND’S BEST, LLC, P.O. BOX 880235, EL PASO, TX 88588-0235. Void if copied, Eggland’s Best, LLC, prohibited, restricted, or transferredRETAILER: prior to redemption. One coupon per will reimburse you face value of coupon purchase. ©2015 EGGLAND’S BEST, LLC plus 8¢ if submitted in compliance with our redemption polic
available upon request. Cash value 1/100¢. Mail to: EGGLAND’S B
116 | FLAVORS MAGAZINE
Eleanor Roosevelt High School Family and friends cannot get enough of Barbara Golman Carrel’s delicate and delicious South American dulce de leche cookie.
dUlCE dE lEChE COOKiE (alFaJOrEs dE MaizENa) INGREDIENTS 2½ c corn starch 1⅔ c ﬂour 2 tsp baking powder ¾ c sugar 1 c softened butter 3 egg yolks ¼ tsp salt 1 TBSP vanilla extract 2 tsp lemon zest ¼ c milk (if needed) Splash of cognac, whiskey, rum or similar spirit (optional) 1 13-16 oz jar of dulce de leche (milk caramel) Grated coconut for garnish (optional) Powdered sugar for garnish (optional)
Cooking Instructions • Preheat oven to 350°. • Place softened butter in a medium bowl. Add sugar and beat gradually until mixture is light and fluffy. Add egg yolks, one at the time, beating after each addition. Add vanilla, lemon zest and, if desired, spirits. Continue beating until batter is smooth and creamy.
• In separate bowl, sift together cornstarch, flour, baking powder and salt. Gradually add the dry ingredients to the butter mixture, beating thoroughly and making a dough. • Separate dough into 3 or 4 portions, and refrigerate for an hour or so to make it easier to roll. • Flour your surface and roll out dough until approximately ½ inch thick. If dough is crumbly and diﬃcult to roll, add a couple to a few tablespoons of milk, kneading into the dough to bring together. • Cut out cookies (most traditional are plain or scalloped circles, but hearts work just as well) and place on cookie sheet lined with parchment paper. Combine the scraps, repeat rolling and cutting with remaining dough, adding flour as needed. • Bake until cookies are set but still light, approximately 11-15 minutes. Cookies should not be browned. • After cookies have cooled completely, generously spread dulce de leche on one cookie. Add another cookie on top to make a sandwich. (It’s okay if the dulce de leche is oozing out of the cookie – it will help the grated coconut stick to the sides). • Leave your alfajores plain, roll in grated coconut or sprinkle the top with powdered sugar.
FAIRWAYMARKET.COM | 117
FIT YOUR FLAVOR Your workout style is as colorful as your personality. KRAVE is the healthy snack with a variety of bold tastes that Fit Your Flavor.
All-Natural* Gluten Free Good Source of Protein *not from fruit puree or concentrate.
Qtr Page Ad
YOUR BEST STARTS WITH BREAKFAST
Trim 3.19" x 4.75" Live -.125" Bleed +.125"
C M Y K
Adobe Illustrator CC 14
Account Executi ve
LIVE - Do Not Print TRIM - Do Not Print BLEED - Do Not Print
1-2 Days Post Approval STOCK PHOTO/ILLUSTRATION IMAGE #
ImageWorks2-4 Days Post Approval
Art Director Creative Director
Studio Production Artist
LICENSING NO CHARGE
AE AC AD CD PM STUDIO PROOFREADER NOTES: _
NOT APPROVED REVISE & RESUBMIT
ROYALTY RIGHTS PURCHASE D FREE MANAGED
Bringing breakfast to your table for over 100 years. 118 | FLAVORS MAGAZINE
Hershey Client Code
*PLEASE NOTEPRINTER RESPONSIBLEFOR TRAP.
PRINTER SPECIFICATIONS Printshop | Phototype | Customer Printer | Other
PCM#: Item/FERT#: Comp/VERP#: Dieline#: Other:
00000 00000-00000 000-00000-000 00000000 v.A 00000
Supplier is responsible for checking working drawings for accuracy in measurements, plate tolerance requirements, registrationand constructiondetailing before plates are made. Any changes made to suit product ion requirements shouldbe approved by boththe client and TPN. All copy should be proofread by client. Any legal requirements should be checked by clientâ€™s legal department.This proof illustrates approx imate color only. For accurate color matching , refer to the color system indicated , drawdo wns and/or matchprints as directed.
*No Artificial Ingredients, Minimally Processed
© 2017 HONEST Tea, INC. HONEST, HONEST Tea, and the T Design are trademarks of HONEST Tea, Inc.
NEW Grain Berry® Cereals with Amazing ONYX® Sorghum! ONYX Sorghum is an ancient grain thatONYX provides more ispowerful oxidants ®anƟgrain Sorghum an ancient to provides protect from radicals that can that morefree powerful anƟ Ɵoxidants ® damage your body… more natural plant to protect from free radicalsSorghum! that can with Amazing ONYX damage ber and helps slows sugar into your body… more absorpƟ natural on plant ONYX Sorghum is an ancient grain bloodstream. t slows ber and helpsthe sugar absorpƟon into that providesthe powerful anƟoxidants bloodstream. t more to protect from free radicals that can damage your body… more natural plant ber and helps slows sugar absorpƟon into the t bloodstream.
NEW Grain Berry Cereals
SAVE $100 Retailer: Silver Palate Kitchens, Inc. will redeem this coupon for face value plus .08¢ handling provided coupon is redeemed in MANUFACTURER’S accordance with our offer. Customer pays COUPON any sales tax. Void if reproduced or where prohibited by law. Invoices proving purchase of sufficient stock to cover redemptions must be shown on request. Cash value 1/100¢. One coupon per item purchased. Send to: 211 Knickerbocker Road, Cresskill, NJ 07626. Retailer: Silver Palate Kitchens, Inc. will redeem this coupon for face value plus .08¢ handling provided coupon is redeemed in accordance with our offer. Customer pays any sales tax. Void if reproduced or where prohibited by law. Invoices proving purchase of sufficient stock to cover redemptions must be shown on request. Cash value 1/100¢. One coupon per item purchased. Send to: 211 Knickerbocker Road, Cresskill, NJ 07626.
On any ONE (1) package of Grain Berry® Cereal 14-16 oz. box. Any variety.
On any ONE (1) package of Grain Berry® Cereal 14-16 oz. box. Any variety.
FAIRWAYMARKET.COM | 119
da i ry f r e e
c a r r ag e e n a n f r e e
120 | FLAVORS MAGAZINE
s oy f r e e
Chat with @CaliﬁaFarms
Real dairy cream is our #1 ingredient. Always has been. Always will be.
TAKE YOUR DRINKS TO THE NEXT LEVEL
FAIRWAYMARKET.COM | 121
122 | FLAVORS MAGAZINE
Locations & Services At Fairway Market, we exceed any other grocery shopping experience with edible treasures around every corner of the store at incredible prices.
NEW YORK Chelsea, NY 766 Sixth Ave (btw 25th & 26th Sts) Chelsea, New York, NY 10010 (646) 676-4550 HOURS: 7am - 11pm Daily
Douglaston, Queens, NY 242-02 61st Ave Douglaston, Queens, NY 11362 (Lower Level of Douglaston Plaza Shopping Center) (718) 423-2100 HOURS: 8am – 10pm daily
Georgetown, Brooklyn, NY 2149 Ralph Ave Brooklyn, NY 11234 (718) 209-4560 HOURS: 7am – 11pm Daily
Harlem, Manhattan, NY 2328 12th Ave (at 130th St) New York, NY 10027 (212) 234-3883 HOURS: 8am - 11pm Daily
Kips Bay, Manhattan, NY 550 Second Ave at East 30th St New York, NY 10016 (646) 720-9420 HOURS: 7am – 11pm Daily
Nanuet, NY 75 West Route 59 Nanuet, NY 10594 HOURS: 7am - 11pm Daily
Pelham Manor, NY
50 Manetto Hill Mall Plainview, NY 11803 (516) 871-0290 STORE HOURS: 7am – 11pm Daily CAFÉ HOURS: 7am – 8pm Daily
1258 Corporate Drive Westbury (Long Island), NY 11590 (Roosevelt Raceway Center, site of former Home Depot Expo just
Red Hook, Brooklyn, NY 480-500 Van Brunt St Brooklyn, NY 11231 (718) 254-0923 STORE HOURS: Mon-Fri 8am - 10pm, Sat and Sun 7am - 10pm CAFÉ HOURS: Mon-Sun 8am - 8 pm
Upper East Side, Manhattan, NY 240 East 86th St (between 2nd and 3rd Aves) New York, NY 10128 (212) 327-2008 STORE HOURS: 6am – 1am Daily FAIRWAY TO GO HOURS: 7am – 8pm Daily
Upper West Side, Manhattan, NY 2127 Broadway (at 74th St) New York, NY 10023 (212) 595-1888 STORE HOURS: 6am – 1am Daily 2ND FLOOR ORGANICS HOURS: 8am – 10pm Daily CAFÉ AND STEAKHOUSE HOURS: Sun - Th 8am – 9:30pm Fri - Sat 8am – 10pm
(516) 247-6850 HOURS: 7am - 11pm Daily
NEW JERSEY Paramus, NJ 30 East Ridgewood Ave Paramus, New Jersey 07652 (201) 444-5455 HOURS: 7am – 11pm Daily WINE & SPIRITS: Mon–Thu 9am – 9pm Fri–Sat 9am – 10pm Sun 12pm – 9pm
Woodland Park, NJ 1510 US 46 West Woodland Park, NJ 07424 (Kohl’s Shopping Center, US 46 and Browertown Rd.) (973) 339-5103 STORE HOURS: 7am – 11pm Daily WINE & SPIRITS: Mon- Sat 9am – 10pm, Sun 11am – 10pm
CONNECTICUT Stamford, CT 699 Canal St Stamford, CT 06902 (203) 388-9815 STORE HOURS: 7am – 11pm Daily CAFÉ HOURS: 7am – 8pm Daily WINE & SPIRITS: Mon–Sat 9am – 10pm, Sun 10am – 6pm
Post Road Plaza 847 Pelham Parkway Pelham Manor, NY 10803 (914) 633-6550 STORE HOURS: 7am – 11pm Daily CAFÉ HOURS: 8am – 8pm Daily WINE & SPIRITS: Mon – Th 9am – 9pm, Fri – Sat 9am – 10pm, Sun 12pm – 9pm
Learn more about specials, services, catering and the latest news at your local Fairway Market, visit FAIRWAYMARKET.COM/STORES
FAIRWAYMARKET.COM | 123
SUMMER NEVER TASTED SO GOOD HOW TO PICK HAR
HOW TO CUT
HOW TO STORE
CUT READY TO EAT IN 4 – 5 DAYS
TWIST & PIT
READY TO EAT IN 2 – 3 DAYS WRAP TIGHTLY DS YIE L NTLE GE TO E S S U R E PR
CK CH EILY DA
READY TO EAT TODAY OR TOMORROW DICE
Avocados From Mexico will take you on an adventure to make this summer the best one yet. From picking the perfect avocado to eating a delicious avocado-topped salad, take an indulgent journey with the always fresh and always in season Avocados From Mexico.