Fairway Fooding Monthly Guide - January 2019

JANUARY 2019 VALID THRU 1/31

DELECTABLE

$

TO NOURISH YOUR MIND, BODY & SOUL

SA VE

STARTS

11 OVER 6

FRESH

HEALTHY EATING DOESN’T HAVE TO MEAN SACRIFICING DELICIOUSNESS At Fairway Market, we’re committed to bringing you the best food, no matter what your taste.

Even at the beginning of the year, when many of us are making an effort to eat and live more mindfully, we believe that there isn’t any reason why you should give up on flavor.

From the tall stacks of fresh produce that greet you when you enter our stores to the array of organic and natural products lining our shelves, we’re here to help make your meal plan feel less like a diet and more like a guideline to choosing from our vast offerings.

If you’re wondering where to start on your healthy fooding adventure, we’ve got a few tips:

7 13 16 19 24 30

New in Non-Dairy

Discover the creamiest and dreamiest milk alternatives on our shelves.

Stay Fueled on the Keto Diet

Learn about the key food groups in the high fat, low carb diet that’s making major waves.

Olive Oil Mashed Potatoes Recipe A lighter twist on everyone’s favorite side dish.

CBD 101

Wellness is about more than just what you eat. Read about Fairway’s new hemp products that promote a healthy mood and offer pain relief.

Healthy Oat Squares Recipe

The most wholesome way to get your sweet fix.

Cashew Cheese Kale Chips Recipe

Learn how to make a tasty vegan snack with everyone’s favorite vegetable—kale!

With so many ways to eat well and stay on track, you’ll have no problem making 2019 the most delicious year yet.

2

3

7

99 1

SAVE UP TO

00 EA

5

99 16 OZ

6

NEW IN NON- DAIRY

MILK ALTERNATIVES YOU'LL WANNA TRY

7

First there were rice and soy milks, then almond and coconut came along. It seems like every day, someone has found a new food to turn into a creamy beverage. If you’re a non-dairy drinker, there’s never been a better time.

At Fairway, our experts are always staying on top of the milk beat, bringing you an astounding array of the latest and greatest in this and many other categories.

THESE ARE THE NUT AND PLANT-BASED DAIRY ALTERNATIVES THAT WE THINK WILL MAKE A BIG SPLASH IN 2019.

OAT MILK Oat milk has already made waves in the barista world—latte makers love this stuff for the way it produces a silky, velvety foam. Now, consumers are starting to catch on to its all-around wholesomeness. Thick and creamy with a gently sweet flavor that will remind you of cereal (in a good way), it fits seamlessly into any morning breakfast routine.

MACADAMIA MILK Macadamia nuts have a wonderful butteriness thanks to their high concentration of healthy fats, which translate into an absolutely delicious milk. This is the sort of beverage that you’ll have no problem drinking on its own. But it also works seamlessly as a replacement for dairy pretty much anywhere you need it—it makes creamy smoothies, silky soups, and brings out the flavor of coffee.

WALNUT MILK For something more adventurous, walnut milk brings its own toasty and deeply nutty flavor —it tastes like fall in bottle. Stir it into oatmeal and porridges for a deeply rich flavor or blend it into shakes and smoothies for a creamy roundedness. Walnut milk has plenty of nutritious benefits, too, like an abundance of omega-3s, iron, magnesium, and B vitamins.

PEA MILK Pea milk is touted as an eco-conscious choice: because it’s obtained from yellow pea plants, which are grown in rainy areas and require little to no irrigation, it has far less impact on the environment than nuts or traditional dairy. Plus, it’s rich in protein, iron, and calcium. And it definitely tastes perfectly delicious and creamy, with a lighter, skim-like consistency.

8

GOAT IS GOOD Compared to cow milk cheeses, goat milk cheeses are easier to digest and a better source of calcium and other minerals.

FAIRWAY MARKET FRESH GOAT CHEESE LOGS ORIGINAL, CRANBERRY, HONEY, GARLIC & HERB

3 49 5

59 40 SAVE UP TO

4 OZ

8 OZ

SAVE UP TO

50

FAIRWAY MARKET 8 MONTH AGED MANCHEGO

3

59

3

8 OZ

4 OZ

SAVE UP TO

40 VERMONT CREAMERY QUARK

3

8 OZ

99 30 SAVE UP TO

HOLLAND REDUCED FAT GOUDA

9

99

9

120

VERMONT CREAMERY FROMAGE BLANC

COACH FARM REDUCED FAT GOAT LOG

459

¼ LB

SAVE UP TO

LB

SAVE UP TO

1 17 LB

79 50 SAVE UP TO

LB

CELLO ORGANIC SHREDDED PARMESAN 4 OZ

4

AGOUR ORGANIC SHEEP'S MILK PYRENEES

4

99 4

59 40 SAVE UP TO

SAVE UP TO

00

¼ LB

LB

CELLO ORGANIC PARMESAN WEDGE 5 OZ

5

PARMISSIMO ORGANIC PARMIGIANO REGGIANO 5.29 OZ

9

MAINLAND ORGANIC NEW ZEALAND CHEDDAR 7 OZ

579

SAVE UP TO

50

49 50 SAVE UP TO

49 50 SAVE UP TO

PRESIDENT ORGANIC CAMEMBERT 8.8 OZ

8

TROIS PETITS COCHONS ORGANIC MOUSSE & PATÉ 4 OZ

49 50 SAVE UP TO

Chicken Liver Mousse with Cepes or Truffle, Country Patė or Basque Patė with Espelette Pepper

5

99

SAVE UP TO

100 EA

COEUR DE CHÉVRE ORGANIC FRESH GARLIC & HERB GOAT LOG 4 OZ

4

DODONI ORGANIC GREEK FETA IN BRINE 7.1 OZ

5

99 50 SAVE UP TO

COEUR DE CHEVRE ORGANIC FRESH GOAT LOG 4 OZ

99 50 SAVE UP TO

4

99 50 SAVE UP TO

10

3

99 2 5.5 OZ

SAVE UP TO

00 EA

2 5 15.2 OZ

SAVE UP TO

258 EA

3

69 14 OZ

SAVE UP TO

30

5

99 1 20 CT

SAVE UP TO

00 EA

12

STAY FUELED ON THE

KETO

DIET

13

If you follow health and diet news at all, you’ve likely heard of the keto diet. This meal plan has become increasingly popular because of the way in which it encourages weight loss. A typical keto diet consists of an abundance of fats, a moderate amount of protein, and a very limited intake of carbohydrates. After starting the diet, the body enters a state of ketosis, in which it turns to fats for energy and fuel in the absence of carbs. That’s right—by focusing on fats (and staying away from carbs), you’ll actually burn fat, too.

Keto is not for everyone since it eliminates a lot of foods that can be difficult to give up. In addition to items like the bread, pasta, and desserts that you’d expect to be off-limits, starchy foods like beans and potatoes and sweet fruits are also no-gos. But the diet also puts emphasis on things that are super crave-worthy—if you ever wanted an excuse to eat tons of avocados, keto might just work for you.

INTRIGUED? HERE ARE SOME OF THE KETO-FRIENDLY FOODS THAT YOU CAN INDULGE IN: 1. AVOCADOS Everyone’s favorite creamy green veg is high in unsaturated fats as well as vitamins and minerals, making it practically the perfect keto food. You’ll always find a nice tall stack of them in our produce section.

2. MEAT AND SEAFOOD Animal proteins are a staple of a keto diet. Omega-3 rich fish like salmon and grass-fed beef are great examples of high-quality sources of nutrients and fat. Head to our meat and seafood counters for an unbeatable selection.

3. OLIVE OIL This wonder oil isn’t just essential to every keto pantry; it has an abundance of nutrients, healthy fats, and antioxidants that make it a true powerhouse. Luckily, we carry a legendary array of bottled-straight-from-the-barrel olive oils in each of our stores.

4. LEAFY GREENS Greens and other fiber-rich vegetables are important in a keto diet because they take the place of the fiber you’d normally get from grains. And we probably don’t need to remind you that they’re some of the best sources of vitamins and minerals that you’ll find. From kale to Swiss chard to bok choy, we’ve got ‘em all.

5. NUTS Tree nuts of all sorts are rich in minerals and healthy fats, making them another cornerstone of keto.

Almonds, macadamia, walnuts—you’ll find a treasure trove of them in our dried fruits & nuts section.

14

4

99 80 10 OZ

SOUP ONLY

15

SAVE UP TO

RECIPE: FAIRWAY OLIVE OIL MASHED POTATOES Trying to eat healthier in the new year? Good for you! That doesn’t have to mean giving up your favorite foods. Introducing small changes here and there can make a big difference overall. In this mashed potato recipe, we’ve swapped the usual butter and cream for olive oil, which ups the antioxidants and healthy fats while reducing your post-meal bloat. There’s garlic and herbs in there too for extra flavor and a dash of Mediterranean flair.

SERVES 8 INGREDIENTS: 3 pounds Yukon Gold potatoes 4 cloves garlic Salt and pepper

2 small sprigs rosemary or thyme ⅓ cup Fairway extra virgin olive oil

DIRECTIONS:

1.

Peel the potatoes, then cut into evenly-sized chunks. Place in a large pot and add enough cool water to cover by 2 inches. Season with salt. Bring to a boil over high heat and cook until tender, 12-15 minutes. Reserve 1 cup of the cooking water, then drain.

2. While the potatoes cook, strip the rosemary or thyme leaves from their stems.

Discard the stems and finely mince the leaves. Peel and mince the garlic.

3. Heat the olive oil in a small pan over medium heat. Add the minced herbs and garlic and fry until fragrant and just starting to brown, 30 seconds to 1 minute, then remove from heat.

4.

Return the potatoes to your empty pot.

Add the garlic herb oil and a small splash of the reserved cooking water. Mash to desired consistency, adding more water if they seem stiff. Season with plenty of salt and pepper.

16

4

49 1

SAVE UP TO

16 OZ

4

99 1

SAVE UP TO

00 EA

11

00 EA

99 70 36 CT

SAVE UP TO

4 5 12 OZ

2 6 3.6 OZ

3 7 4.9 OZ

SAVE UP TO

198 EA

SAVE UP TO

257 EA

SAVE UP TO

216 EA

CBD

101

NEW ITEM ALERT! Fairway Essential Wellness Full Spectrum Hemp Products are now at Fairway Market stores.

19

Available as balms, capsules, lotions, and oils, Fairway Hemp products contain a custom, proprietary blend of Full Spectrum CBD, a natural compound that’s at the forefront of wellness world.

The beginning of the year is when we all take time to think about our goals and what we can do to live more healthfully. Taking care of ourselves through exercise and diet is of course always at the top of the list, but we often forget that mental wellness is just as important.

EVERYONE FINDS MINDFULNESS & RELAXATION IN THEIR OWN WAY, but natural remedies can be of help on this journey. One natural compound that offers relief from stress and pain is CBD. It has an array of promising benefits, which is why we have proudly introduced our own range of CBD-containing hemp products at Fairway.

Fairway Essential Wellness Full Spectrum Hemp Products are made with oil extracted from the stalks and stems of the hemp plant. This oil contains CBD and other cannabinoids that lock to receptors within the body to promote a more relaxed mood, reduce pain and inflammation, and control appetite. These compounds are non-psychoactive, so they produce a sense of calmness and wellbeing without any intoxicating effects. And Fairway Hemp Products have the added benefit of being non-GMO, kosher, gluten-free and made in the USA, plus they’re not diluted with other oils.

Our line of CBD-containing products includes balms and lotions for topical relief as well as capsules and oils that can be ingested—all are great additions to a routine that includes time for relaxation and wellness. They might even help you get a little closer to reaching that goal of “new year, new you.”

These products or statements have not been evaluated by the Food and Drug Administration.

These products are not intended to diagnose, treat, cure, or prevent any disease.

FULL SPECTRUM HEMP BALM Available unscented or in lavender eucalyptus, these balms offer the soothing benefits of hemp oil in two strengths.

FULL SPECTRUM HEMP LOTIONS Designed to enhance beauty, nourish and rejuvenate skin, and deliver the powerful benefits of hemp oil.

FULL SPECTRUM HEMP OILS Available unflavored or in citrus. A great way to introduce your body to the benefits of CBD.

FULL SPECTRUM HEMP OIL CAPSULES The easiest and most convenient way to enjoy the benefits of hemp. 25 mg CBD per capsule.

20

4

99 1 6 OZ

3 5 14.5 OZ

SAVE UP TO

00 EA

SAVE UP TO

517 EA

7

49 50

5 - 6 OZ PACKAGE

SAVE UP TO

5

49 50 SAVE UP TO

7 OZ

2 5 8 OZ

SAVE UP TO

198 EA

22

FILTERS 3 PACK

PITCHER

22

99

21

99 1

SAVE UP TO

100 EA

4 5 12 OZ

23

SAVE UP TO

56

SAVE UP TO

00 EA

RECIPE: HEALTHY OAT SQUARES Looking to satisfy your sweet tooth wholesomely? These baked oat treats will hit the spot, plus they’re packed with fiber. This recipe is flexible and can be customized as you see fit—try swapping out the raisins for other dried fruits or mixing in some nuts.

INGREDIENTS: 1/2 stick salted organic butter (2 oz.)

2 tbsp. coconut oil 2 organic eggs 1 c. organic unsweetened apple sauce 1⁄4 c. pure maple syrup 1⁄2 c. organic sugar 1 tsp. pure vanilla extract 1 c. organic raisins 2 c. organic flour 1⁄2 tsp. coarse sea salt 1⁄2 tsp. baking soda 1 c. of organic old-fashioned rolled oats

DIRECTIONS: 1. Preheat oven to 350 degrees. In a bowl, mix together butter, coconut oil and sugar until smooth and creamy. Add apple sauce, maple syrup and vanilla extract and mix well. Beat in eggs.

2. In another bowl, mix flour, oats, baking soda and salt. Slowly add dry mixture to wet ingredients while stirring. Mix until evenly combined. Mixture should be dry to touch and not stick —if still wet, add a little more flour.

Then, stir in raisins.

3. Line a baking sheet with parchment paper.

Scoop mixture into golf ball-sized lumps and place on sheet. Flatten slightly with a spatula. Bake until set, 12-20 minutes.

24

PERDUE GROUND TURKEY BREAST ANTIBIOTIC FREE FRESH & EXTRA LEAN 99% FAT FREE 16 OZ

5

99

DANNON ACTIVIA YOGURT ASSORTED 4 PACK VARIETIES 16 OZ SAVE UP TO

1

50 EA

2

39

SAVE UP TO

1

00 EA

DANNON LIGHT & FIT YOGURT

CHOBANI YOGURT GIMMIES CRUNCH

ASSORTED 4 PACK VARIETIES 21.5 OZ

2

39

ASSORTED VARIETIES 4 OZ

SAVE UP TO

1

00 EA

4 51

SAVE UP TO

00 EA

LATE JULY RESTAURANT STYLE TORTILLA CHIPS 11 OZ

2 6

ALEXIA FROZEN FRIES SAVE UP TO

198 EA

15 OZ

3

49 20 SAVE UP TO

VANS FROZEN WAFFLES

WOODSTOCK FROZEN FRUIT

9 OZ

2 7

10 OZ SAVE UP TO

38

4

99

SAVE UP TO

170 EA

LESSER EVIL PALEO PUFFS 5 OZ

2 7

HORIZON CHEESE STICKS 6 OZ SAVE UP TO

198 EA

3

99 50 SAVE UP TO

SILK PROTEIN PLANT MILK

NEW BARN ALMOND MILK 28 OZ

4

99

64 OZ SAVE UP TO

150 EA

3

99

SAVE UP TO

50

STACY'S PITA CHIPS 7.33 OZ

2 6

EVOLVE PROTEIN SHAKE 4 PACK 44 OZ SAVE UP TO

98

9

99 2

SAVE UP TO

00 EA

BOOST HIGH PROTEIN NUTRITIONAL ENERGY DRINK

CARNATION BREAKFAST ESSENTIALS

READY TO DRINK 6 PACK 48 OZ

6 PACK 48 OZ

12

99

SAVE UP TO

1

00 EA

7

99

SAVE UP TO

100 EA

SAHALE NUT MIXES 1.5 OZ

25

3 4

BEE HARMONY RAW HONEY 12 OZ SAVE UP TO

1

37

EA

8

99 2

SAVE UP TO

00 EA

HORIZON ASEPTIC MILK

KASHI GOLEAN CEREAL

6 PACK 48 OZ

6

99

13.1 OZ

SAVE UP TO

1

00 EA

2 61

SAVE UP TO

98 EA

BORDEN AMERICAN SINGLES

3

12 OZ

99

MRS. T'S PIEROGIES

ASSORTED 12.8 - 16 OZ VARIETIES

SAVE UP TO

1

20 EA

2 7

SAVE UP TO

98

SVELTE ORGANIC PROTEIN SHAKE 11 OZ

2 51

SAVE UP TO

58 EA

BELLUCCI ORGANIC SICILIAN EXTRA VIRGIN OLIVE OIL 16.9 OZ

14

99 4

SAVE UP TO

00 EA

THAI KITCHEN COCONUT MILK 13.66 OZ

VEGA CASHEW MILK YOGURT

WALLABY GREEK YOGURT

2 3

3 5

6 OZ

5.3 OZ

SAVE UP TO

158 EA

RENEW LIFE CLEANSE SMART 2-PART KIT 120 COUNT

SAVE UP TO

100 EA

24

99

SAVE UP TO

3

00 EA

2 6

SAVE UP TO

198 EA

RW KNUDSEN ORGANIC JUST JUICE 32 OZ

SO DELICIOUS COCONUT MILK 64 OZ

2 71

SAVE UP TO

38 EA

SO DELICIOUS COCONUT MILK YOGURT 24 OZ

599

SAVE UP TO

40

THE JACKFRUIT COMPANY MEATLESS BBQ 10 OZ

4

99

SAVE UP TO

50

6

49 2

SAVE UP TO

00 EA

URBANE GRAINS 4.2 OZ

CARNATION BREAKFAST ESSENTIALS

BLUE DIAMOND ALMONDS

HIGH PROTEIN READY TO DRINK 6 PACK 48 OZ

899

SAVE UP TO

100 EA

6 OZ CANISTER OR 100 CALORIE ON-THE-GO BAGS 4.2 - 4.4 OZ

2 81

SAVE UP TO

58 EA

DORITOS 9 - 11 OZ

399

SAVE UP TO

30

3

99 49 SAVE UP TO

FLOW ALKALINE WATER 16.9 OZ

SIMPLY ASIA NOODLE BOWLS

SIMPLY ORGANIC SIMMER SAUCE

2 6

2 51 2 5

8.5 OZ

SAVE UP TO

78

8 OZ

SAVE UP TO

59 EA

SO DELICIOUS COCONUT MILK 32 OZ

SAVE UP TO

98

3 4

SAVE UP TO

47

MICHAEL'S OF BROOKLYN PASTA SAUCE 32 OZ

6

49 2

SAVE UP TO

50 EA

KONA WATER 33.8 OZ

3 5

SAVE UP TO

249 EA

ALESSI ORGANIC PASTA 16 OZ

2 5

SAVE UP TO

98

HEARTBREAKING DAWN HOT SAUCE 5 OZ

3

99 50 SAVE UP TO

LUCIEN GEORGELIN PRESERVES 11.28 OZ

3

79

27

SAVE UP TO

100 EA

NAKANO ORGANIC RICE VINEGAR 12 OZ

3

49 50 SAVE UP TO

ALESSI SOUP MIX 13.66 OZ

2 4

SAVE UP TO

258 EA

AVALANCHE GRANOLA 1.76 OZ

2 4

SAVE UP TO

98

LA MERE POULARD COOKIES SABLES OR SHORTBREAD 4.41 OZ

2 7

SAVE UP TO

198 EA

2 6

SAVE UP TO

50

8.8 OZ

TASTY BITE ENTREES

VANS CRACKERS

10 OZ

2 6

4 OZ

SAVE UP TO

98

2 61

SAVE UP TO

18 EA

28

7

99 2 LB

34

99 60 CT

SAVE UP TO

800

SAVE UP TO

00 LB

RECIPE: CASHEW CHEESE KALE CHIPS This salty, “cheesy,” high-fiber snack from Fairway community member Stefanie Devic is super healthy and really hits the spot! It’s made with her favorite vegan “cheese” sauce, which also pairs wonderfully with pasta, over veggies or as a dip.

INGREDIENTS: 1 cup raw cashew nuts* ¼–1 tsp. cayenne pepper (to taste) 1 red bell pepper ½ cup water 2-3 bunches kale 2 tsp. garlic powder 1 tsp. mustard powder Salt and pepper (to taste) *If you have time, soak the cashews in water overnight.

DIRECTIONS:

1. Toss everything except the kale into a blender and blend until smooth and creamy. Add more water a little at a time, if needed, until mixture has the consistency of a very thick sauce.

2. Strip kale leaves from their stems (discard stems). Wash and dry leaves thoroughly, then tear them into chip-size pieces.

3. Pour the “cheese” sauce over the kale and massage with hands until coated all over.

4. For oven: Preheat oven to 275 degrees. Place the coated kale in a single layer on a baking sheet lined with parchment paper. Bake until crisp, about 30 minutes, flipping the kale halfway through.

For dehydrator: Place coated kale on the rack(s), and set to dry at 130°F for 10-12 hours, or overnight (make sure to check on it periodically).

30

2 7 12.7 OZ

3299 12.88 OZ

SAVE UP TO

1700

2 8

SAVE UP TO

60

3.5 OZ

2999 60 CT

SAVE UP TO

300

SAVE UP TO

158 EA

2 3 14.5 OZ

SAVE UP TO

50

3

99 1 20 OZ

SAVE UP TO

00 EA

SO MANY WAYS TO GO FOODING! Our stores are just one way to shop Fairway Market's incredible variety. We also offer several convenient options for online ordering and delivery.

CLICK. PICK. ENJOY.

FAIRWAY ONLINE

SHIPT

GOOGLE EXPRESS

SHOP.FAIRWAYMARKET.COM

SHIPT.COM/FAIRWAY-DELIVERY

EXPRESS.GOOGLE.COM /S TORE/FAIRWAY-MARKET

Groceries delivered in as little as 1 hour.

Browse Fairway favorites in our virtual aisles.

Nationwide shipping on pantry essentials.

LOCATIONS TO LEARN MORE ABOUT SPECIALS, SERVICES, CATERING AND THE LATEST NEWS AT YOUR LOCAL FAIRWAY MARKET, VISIT FAIRWAYMARKET.COM/STORES

CHELSEA 766 Sixth Ave. New York, NY 10001 646.676.4550

RED HOOK 480-500 Van Brunt St. Brooklyn, NY 11231 718.694.6868

STAMFORD 699 Canal St. Stamford, CT 06902 203.388.9815

KIPS BAY 550 2nd Ave. (E. 30th St.) New York, NY 10016 646.720.9420

GEORGETOWN 2149 Ralph Ave. Brooklyn, NY 11234 (718) 209-4560

PARAMUS 30 East Ridgewood Ave. Paramus, NJ 07652 201.444.5455

UPPER EAST SIDE 240 East 86th St. New York, NY 10028 212.327.2008

DOUGLASTON 242-02 61st Ave. Douglaston, NY 11362 718.423.2100

PLAINVIEW 50 Manetto Hill Road Plainview, NY 11803 516.937.5402

UPPER WEST SIDE 2127 Broadway New York, NY 10003 212.595.1888

PELHAM MANOR 847 Pelham Pkwy Pelham Manor, NY 10803 914.712.0011

WESTBURY 1250 Corporate Drive Westbury, NY 11590 516.247.6850

HARLEM 2328 12th Ave. New York, NY 10027 212.234.3883

NANUET 75 West Route 59 Nanuet, NY 10954 845.501.4300

WOODLAND PARK 1510 US 46 West Woodland Park, NJ 07424 973.339.5103

FA I R WAY M A R K E T.CO M

Prices are effective at Fairway Chelsea, Kips Bay, Upper East Side and Upper West Side only. Fairway Chelsea, Kips Bay, Upper East Side and Upper West Side LLC holds copyright for content.

Not responsible for typographical errors. Some illustrations are for design purposes only and do not necessarily represent items on sale. Sale items are limited to 4 offers per person unless otherwise noted.

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