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Facilites & Event Management 2013 SuperBook

Page 94

to each event, including placement and/or design of print, online, radio and TV ads; social media campaigns; creation and/or distribution of email blasts to 50,000-plus database; and more. LOCAL MARKET: Fayetteville is home to Fort Bragg; the military plays an important role in the city’s culture and economy. The median age is 32 years.

Greensboro Coliseum Complex Greensboro, NC

www.greensborocoliseum.com

Greensboro Coliseum Complex hosts more than 1,000 event days annually among its 10 facilities situated on a 75-acre site. The facility presents theatrical and symphonic events, concerts, family shows, sport events and more. The Coliseum regularly hosts the ACC women’s and men’s basketball tournaments and NCAA Tournament. The Coliseum also welcomed the 2011 U.S. Figure Skating National Championships, which will return in 2015. UNCG plays its home men’s basketball season in Greensboro Coliseum. Having multiple facilities to complement one another on the same campus allows the facility to pursue major national championships and take advantage of economies of scale in managing services. Greensboro Coliseum Complex is presently undergoing a $24 million renovation that includes new seats, new scoreboards, new concession stands, and renovated concourses and bathrooms, along with upgrades to the Aquatic Center and the ACC Hall of Champions. CAPACITIES: Greensboro Coliseum Concert, 14,230 FOH; Greensboro Coliseum Concert under curtain, 7,509 FOH; Greensboro Coliseum ACC basketball, 21,021; Special Events Center Concert, 5,110; Special Events Center Basketball, 3,322; War Memorial Auditorium, 2,458 regular/2,490 maxed out; White Oak Amphitheatre, 2,035 fixed plus 5,000 lawn; Greensboro Aquatic Center, 2,500. 92

STAGING: 48 ft.by-68 ft. StageRight stage. BACKSTAGE AREAS: Seven locker rooms, four VIP promoter suites, hospitality room (accommodates 200 for reception), training room and promoter offices. OTHER FEATURES: 37 concession stands in the Coliseum; catering by Ovations Food Services. Venue includes Luxury Suites, Club seats with admission to the Schiffman’s Diamond Club, the Vu Lounge, Natty Greene’s Brewpub and the Ovations Lounge. Greensboro Coliseum maintains new state-of-the-art LED infinity video scoreboards and ribbon boards by Daktronics. Onsite parking spaces: 6,500. EVENT PROMOTION: Greensboro Coliseum provides a full-service in-house advertising agency with two ad buyers, a public relations manager and group sales manager. The agency creates in-house static LED, poster and newspaper graphics to service shows. LOCAL MARKET: Greensboro-High Point-WinstonSalem DMA has an estimated market population of 1,611,000, ranking it the 33rd largest CSA in the United States. 2013 Facilities & Event Management SuperBook


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