How To Embed Google Reviews On Website – Add Google My Business & Place Reviews
tagembed.com/blog/embed-google-reviews-on-website
CONTENT MARKETING, Website
Shannon Cary13 minutes read July 24, 2023
August 25, 2022
In recent times you might have witnessed a market trend where businesses are opting to embed Google reviews on websites. Businesses have started understanding that as it is important to have customer reviews, it is equally important to showcase them. Hence, by choosing to add Google reviews, they are able to prove their credibility and build brand recognition.
According to BrightLocal, 87% of individuals trust reviews as much as they do word-ofmouth. And when we mention online reviews, we cannot ignore the fact that 5-star Google reviews are the most trusted among customers. In this blog, you will find different ways to display Google my business reviews on websites and why you really need them! So let’s delve in!
Introduction About The Google My Business Reviews
Over 90% of people trust user-generated reviews before making any online purchase decision.
Google Reviews are a form of user-generated content that makes them more authentic, trustworthy & reliable.
They are a product of Google My Business Reviews or Google Maps (Places) that are shared by real customers based on their real experiences, ideas, opinions, feedback, & more related to the products or services of a brand.And as you know that a business website is one of the most important marketing touchpoints, so it would be great if you embed a Google review widget on the website
We will discuss this below!
How To Embed Google Reviews On a Website By Using Tagembed Widget?
One of the leading social media aggregators, i.e. ‘Tagembed’ is a great choice for brands & businesses to add Google reviews on websites. Keeping this in mind, we have divided the embedding process into three parts & curated some simple steps that can be a great help to you:
PART-1. Create A Tagembed Google Reviews Widget
1. Create your new Tagembed account or log in to your existing account.
2. If you are a new user then your first widget will be created by default now click on the “Open” button to proceed to collect 5-star Google reviews.
3. Now a popup appears from where you can choose “Google Reviews” as the source from the different platforms.
4. Again a pop-up will appear. Here you have to select My Place Location and enter the location from which you want to collect the 5-star Google reviews.
Here you have two tabs. My Places tab helps you to display all the customer reviews related from your Google My Business Reviews, whereas, the Other Places tab enables you to exhibit 5 most useful reviews in 50+ languages.
5. So now click on the “Create feed” option. But make sure you provide all the relevant information as well as access so that Google reviews can be fetched.
6. All your Google reviews will be then collected into a unified feed.
Once you are done, you’ll be redirected to the widget editor page where there are options like:
Customization- Opt for features like banners, social sharing options, pop-ups, a background, custom posts, and more that match the aesthetics of your brand.
Moderation- You have complete control over what you want to show & what you want to restrict to your target audience. This feature helps in displaying content of the utmost quality
Insightful Analytics- Get insights into your audience’s behaviors, sentiments, etc. through web analytics. It helps you monitor & evaluate the total impressions, clickthrough rate, users, sentiment analysis, and other details.
More- Also, you can add elements to the widget like- hashtag highlighter, ticker, filters, custom CSS, etc to make your feeds look more attractive & engaging.
Embed Google Reviews On Website
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PART-2. Display Google My Business Reviews On The Website
Here are the remaining steps that you need to follow!
7. At the lower-left corner of the widget editor page, click on the “Embed Widget” button.
8. A pop showcasing various website-building platforms like HTML, WordPress, Wix, Squarespace, Weebly, Webflow, BigCommerce, Shopify, etc. will appear on the screen. Choose any platform of your choice that suits your business requirements.
9. Now according to the section of the webpage, adjust the height & width of your Google reviews feed.
10. Then click on the “Copy Code” button and copy it on the clipboard.
11. Paste the code in the backend of your website where you want to display Google my business reviews.
12. Lastly, end the process by clicking on ‘Apply’ changes.
Kudos! You have successfully added Google reviews to the website. In case you want to do the same for other website platforms, then you can do it easily
PART-3. Embed Google Reviews in CMS
Every user uses a different website-building platform. To give you a better understanding, we have given a detailed step-by-step guide to how you can add Google my business reviews on various CMS platforms.
1. Add Google Reviews To WordPress
Select WordPress as your website-building platform and log into your WordPress account
Visit the webpage where you wish to embed the feeds
On the right side of the webpage, click on the visual and text option
Select Text mode
Paste the copied code into the backend of your webpage
Click on Update to finish the process
2. Embed Google Reviews On Wix
Log into your Wix account once you select Wix as your website-building platform option
Click on the + option on the left side of the menu bar
Click on More
Select HTML iFrames from Embeds
Paste the generated code in the code field
Save the changes by clicking on the Apply button
Log into your HTML account once you select HTML as your website-building platform
Redirect to the webpage where you wish to display Google my business reviews
Paste the copied embed code into the backend of the website where you wish to add Google reviews on the website
Voila! You will have done embedding the widget on your website
4. Add Google Reviews To Squarespace
Once you are logging into your Squarespace website, click on the Edit option
Next, click on the </> code on the pop-up on the right side
Paste the generated embed code
On the top left corner, click on the Done option
Voila! You would have embedded the widget
5. Display Google Reviews On Weebly
Select Weebly as your website-building platform and log into your account
Navigate to the embed code element option. Use the drag-and-drop option to embed the widget where you wish to
Select the HTML box
Choose the Edit Custom HTML option
Paste the generated code in the given space
Save the changes to complete the embedding process
6. Add Google Reviews To Shopify
Once you select Shopify as your website-building platform, start by logging into your account
Click on the online store under the sales channel option
Select Themes in the drop-down menu
Click on Action
Choose Edit code from the options
Select the area/section where you want to display Google reviews on the website
Paste the generated code and finally, save the changes
7. Embed Google Reviews On Webflow
Log in to your Webflow account as an admin
Navigate to the page or area where you want to display 5-star Google my business reviews
In the backend section, paste the embed code into the supplied field
Paste the embed code in the backend
Lastly, click on Save to complete the process
8. Display Google Reviews on BigCommerce
Log in to your BigCommerce account and on the dashboard, navigate to the Storefront
Now select the Web Pages option
The Web Pages option will redirect to your all pages. Now, Select Create a Web Page and fill in all your required details. Select HTML section
Paste the code and click on update
After filling in all details scroll down and click on Save & Exit
9. Add Google Reviews On Blogger
Blogger is one of the prominent and oldest platforms allowing users to have their online presence. The platform is very simple to use and hence stands as one of the preferred platforms for many.
Login to your Blogger account. Select the post where you want to display your 5-star reviews
Click on the embed button and paste the embed code. Finally, click on the Update button present in the top right corner of the screen.
10. Display Google Reviews To GoDaddy
Login to your GoDaddy account, after copying the embedding code. To get the embedding code for GoDaddy you need to choose Other from Choose Your Platform window in Tagembed. Now, Open your GoDaddy page editor
Click on Add Section. Next, scroll down and click the HTML option
Click the Code will render here section and on the sidebar, enter any desired section title
On the Custom Code field, paste the embedding code you copied from the Tagembed app
On the upper right corner, click Publish and then click Save and Publish.
Finally, click the View Site button
11. Add Google Reviews To Magento
Log in to your Magento store using your credentials
Navigate to the page where you want to display Google reviews
Click on Content, select Elements, and then Pages
Using the page builder, add an HTML Code block to your page.
Paste the embedding code
Add Google Reviews To Your Website
Collect, moderate, and embed Google reviews on website
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Embed Your Google Business Reviews On Website Major Platforms:
A). Exibhit Google Business Reviews On WordPress Using Tagembed WordPress Plugin
Tagembed Google Reviews plugin allows users to seamlessly embed and display Google reviews on their WordPress sites. It simplifies the process of showcasing user-generated content by aggregating and curating reviews from various sources. With its intuitive interface and customization options, users can easily match the reviews’ appearance to their website design. Helping users to showcase their 5-star reviews in style.
Tagembed also offers advanced features like moderation, filtering, and highlighting, ensuring only relevant and valuable reviews are displayed. Its responsiveness and compatibility with popular WordPress themes and plugins make it a valuable tool for businesses seeking to enhance credibility through customer feedback.
Create A Free Widget Now
B). Tagembed Shopify App For Showcasing Google Reviews With Ease On Shopify Store
Tagembed’s Google Reviews Shopify app is a powerful app that simplifies the process of showcasing authentic customer feedback by aggregating and curating Google reviews from various sources. With its user-friendly interface and seamless integration capabilities, Tagembed allows Shopify store owners to embed and display these reviews
effortlessly. The app offers customization options to improve widget appearance, ensuring a cohesive and professional look. Eventually making a 5-star review rating more attention-grabbing and pleasing to the eye.
Additionally, Tagembed’s Shopify app provides advanced functionalities like moderation, filtering, and highlighting, allowing store owners to display only relevant and impactful reviews. It’s an invaluable tool for businesses looking to leverage the power of usergenerated content to boost customer trust and sales.
Embed Google Business Reviews On Website
Collect, moderate, and add Google place reviews to website
Why Are Google Business Reviews Important For Your Business?
1. Build Brand Trust + Credibility
No business can survive in the long run if it doesn’t have the trust of potential customers. And as 5-star reviews are shared by real customers and are considered authentic content as it’s based on real experiences, therefore the new customers also trust Google reviews.
Hence, embedding Google my business reviews on your website automatically helps you gain the trust of your customers and your brand credibility
2. Boost Brand Reach + Awareness
To get maximum traffic on your website and business, you need to boost your brand awareness and reach a wider audience with positive exposure & higher reach.
As 5-star Google reviews are shared by the users, they are correlated with networking, website traffic & user engagement for your brand.
3. Amplify Conversion Rate + Sales
Last but not least, all the aforementioned factors help you achieve a higher conversion rate and sales. Around 98% of the users read trusted Customer reviews before making online purchases.
And by embedding valuable & authentic Google reviews, you can drive conversions to your business and eventually boost sales.
4. Google Reviews Impact Your SEO Ranking
Adding Google reviews to your website can have a positive impact on your SEO ranking. Google considers several factors when ranking websites, and user-generated content like reviews can help improve your website’s credibility, user engagement, and relevance.
Including 5-star reviews on your website can provide fresh and unique content for search engines to crawl, which can help improve your website’s search engine rankings.
Positive reviews can also act as a strong call-to-action, increasing your website’s clickthrough rates and ultimately attracting more organic traffic. By improving these SEO factors, you can help your website rank higher in search results, increase your online visibility, and attract more potential customers to your business.
5. Represent Brand Advocacy
Brand advocacy is the process when the existing customers take responsibility & credibility for your brand’s products as well as services.
The fruitful benefits of displaying Google business reviews on the website also help in creating brand desirability, influencing your customers’ purchase decisions, and therefore conversions for the brand.
6. Builds A Review Cycle
We all know for a fact that – more reviews mean better for the brand. And by displaying online reviews on your website, you can get more 5-star reviews for your brand. Consumers feel respected when a brand showcases its content on its website. And hence when other readers consume this content, it inspires them to write reviews as well to enjoy the limelight on the website. You have various customer reviews platforms that help you in this case, as they provide the space where consumers can provide their opinions about any particular brand or product. You just need to gather those reviews and showcase them. It eventually builds a review cycle for your brand, you helping you in generating more reviews and eventually building a robust brand reputation.
7. Reduces Bounce Rate
Here is a little hack for your understanding of consumer behavior as well. Consumers often look for reviews before making a purchase and read as many reviews as they can before making a purchase. With Google my business reviews on your website, they have the option to read all the reviews on your website itself, eventually keeping them on your website. It reduces the bounce rate of your website, which can help you in getting a brand reputation and increase your search engine ranking.
All Things Considered
Google my business reviews act as a perfect way to make your website more effective, informative, and engaging for site visitors. So when you embed Google reviews on any CMS platform, you get all the business benefits that are mentioned above to help it bloom.
Without any doubt, you can take help from Tagembed to know the steps that are linked with the embedding process of 5-star Google reviews on your site.
Frequently Asked Questions
Can you embed Google reviews on your website?
How do I embed a Google review in HTML?
Can I iFrame Google reviews?
Is there a widget for Google reviews?
Why My Google review is not showing?
How do I embed a Google review on my website for free?
Is it legal to put Google reviews on my website?
Does Google have a widget for reviews?
How do I add reviews to my business Google?
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