Current eCommerCe trends need to Know In thIs Year.
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Contents
• Introduction
• Top e-commerce trends for 2023
• Rapid adoption of mobile shopping.
• Social commerce is still expanding and changing.
• Shopping that is personalized is favored.
• Brands will learn more about consumers with the aid of artificial intelligence.
• Consumers are concerned about privacy and zero-party data.
• Conclusion
• With only a few taps on your smartphone, online shopping is now more convenient than ever.
• E-commerce is not only a popular choice, but it also overlaps with the biggest social media trends of 2023.
• By 2026, analysts project that the ecommerce market will have grown from its current 23% share of retail sales to 31%.
• Although physical stores will always exist, modern consumers now shop more of their favourite brands online.
• Consumers are worried about price, brands that reflect their beliefs, and that's only the beginning.
• They are also concerned about choice and ease.
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INTRODUCTION
RAPID ADOPTION OF MOBILE SHOPPING.
• Using your phone to make purchases is just one aspect of mobile commerce.
• It encompasses any purchasing activity performed on a mobile browser or app.
• Including interaction with mobile adverts, conversing with sales representatives, browsing brands on a smartphone, etc.
• We forecast that the use of mobile shopping will increase in 2023 since it overlaps with other popular ecommerce features like live stream shopping, augmented reality buying, and in-app purchasing.
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SOCIAL COMMERCE IS STILL EXPANDING AND CHANGING.
• In 2022, social commerce will dominate.
• However, consumer desires are becoming more complex and they are making purchasing decisions more selective, especially in the face of the looming economic crisis.
• According to Sprout's Social Shopping report, 98% of consumers plan to make at least one purchase through social shopping or influencer commerce in 2022, with a trend of showing no signs of slowing down.
• As creator marketing matures, a natural next step would be for platforms to help creators and businesses sell to consumers.
• For a unique browsing experience and in app payment capabilities we can use Instagram Shop.
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SHOPPING THAT IS PERSONALIZED IS FAVORED.
• B2C and B2B consumers alike want customized ecommerce experiences and are more likely to stay with retail brands that offer a personalized experience.
• According to the State of Personalization 2022, nearly half (49%) of consumers say they are more likely to become repeat customers after a personalized shopping experience at a retail store.
• Personalization can include product recommendations, offers and discounts, and a cohesive shopping experience across multiple channels (web, mobile, social).
• It may also include offering different payment methods. If a customer has a preferred payment method and it is not available, they may easily exit the site without completing the purchase.
• Brands expanding their personalization efforts are benefiting.
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BRANDS WILL LEARN MORE ABOUT CONSUMERS WITH THE AID OF ARTIFICIAL INTELLIGENCE.
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• Artificial intelligence (AI) is growing rapidly with the advent of personalized shopping experiences.
• AI can collect data about customer shopping behavior. This includes how customers shop, their preferences when searching for products/services, and when they make purchases.
• Brands can use this information to provide a personalized shopping experience.
• It's like your favorite salesman, but with a technical twist.
• On behalf of your favorite employee, AI can show you new shoes you might like or share details about relevant upcoming sales.
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“
BUSINESS OPPORTUNITIES ARE LIKE BUSES. THERE'S ALWAYS ANOTHER ONE COMING.
Richard Branson
”
PLAN FOR PRODUCT LAUNCH
PLANNING
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Synergize scalable
e-commerce
Disseminate standardized metrics
Coordinate ebusiness applications
Foster holistically superior methodologies
Deploy strategic networks with compelling ebusiness needs
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SUMMARY
Ezkrt is an online store with a huge selection of goods in Dubai, United Arab Emirates. By providing verified products, open pricing, in-person delivery inspections, and simple returns, eZkrt gives its customers a distinctive purchasing experience. Purchase now on eZkrt.
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THANK YOU Ezkrt UAE infoezkrt@gmail.com https://ezkrt.com/