Exponents Custom Trade Show Booth Designs Exponents has created some of the best custom trade show booth designs around the country for major trade shows in Las Vegas, San Diego, Orlando, Chicago and more. Every year there are hundreds of millions of dollars spent on these exhibits throughout the world and companies pay for their employees to go and stay at these shows because of the value they have. A huge number of sales are made and companies can literally make or break their entire year at these shows alone. What You Should Expect From A Convention There’s more to these conventions than just meeting a few people in the industry and trying to make some sales. Consider the next trade show as an opportunity to:
Learn: What’s been going on during the past year in your industry. For example, if you are at a conference in Vegas, the top companies in your field will be present and showcasing everything they have done in the past year. That’s a great opportunity for you to learn about what’s going on. Connections: Meeting people is great because you never know when it will lead to a sale or possibly a contact that you can share resources with. Every company has something of value and it’s good to have friends. Marketing Content: Do you have a Facebook page? Do you post blogs? What a great opportunity to not only post that you’re at a big trade show in Las Vegas but get some professional pictures for your website, social media and blogs.
“A lot of people miss the true value of these trade shows and what they can do for a company. It’s not just about going there to make a bunch of sales. You network, build your brand, you get tons of content for social media, a press release, blogs, new pictures and so much more. In a world of internet marketing you need to be active and always doing something to stay relevant. We have customers who literally build an entire year of marketing strategy based on their experience at a trade show in Las Vegas because that’s where they learn about the newest trends in the industry, hire a professional photographer to take pictures of their booth that we created and assembled for them as well as their sales team. Those pictures along with a lot of the stuff they learned are then used in their new brochure for the next season. That’s just a small example of how much value these conventions can have to a company aside from making sales and connections. When a company puts that much value and importance into one week or weekend of the year we know that we have to deliver with great looking custom trade show booth design.” Exponents Representative