Test Bank For Advertising Promotion and Other Aspects of Integrated Marketing Communications, International Edition , 9th Edition By
Terence A. Shimp
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https://www.stuvia.com/en-gb/doc/3517475/test-bank-for-advertisingpromotion-and-other-aspects-of-integrated-marketing-communicationsinternational-edition-9th-edition-by-terence-a.-shimp