2023 EV Yachting Brand Objectives

Find Your Freedom Engel & Völkers Yachting

Our Story

Engel & Völkers North America Yachting Division is a global yachting division that is the only international yachting brokerage worldwide with an extensive network of clients in and outside the yachting industry.

Due to its established reputation in the yachting world, the launch of the Engel & Völkers North America Yachting Division created significant national and international press exposure. Whether yachting or real estate, Engel & Völkers is known for true expertise and white glove service, servicing the most discerning clientele worldwide. The North American Engel & Völkers Yachting Division is setting a new standard when it comes to concierge level service when buying or selling a yacht.

To leverage the global attention of our North America launch, we believe partnering with a premium and well-established yachting brands will only enhance our impact and will put both brands on top of the yachting world. Using the synergy to combine our marketing efforts with our extensive network will create a powerful alignment.

DEDICATED

TEAM OF PROFESSIONAL MARINERS THAT EMBRACE THE YACHTING LIFESTYLE ON AND OFF THE WATER.

Lifestyle Experts

Whether selling a luxury yacht, a multi-million-dollar home, or a luxury car, it is always about the lifestyle someone desires. Connecting the right individuals with their desired lifestyle is key when selling luxury assets. Engel & Völkers is a trusted name selling desired lifestyles worldwide. Our dedicated team of advisors are able to deliver the same level of outstanding care and service our clients have come to associate with the Engel & Völkers brand, no matter where they are located in the world.

The yachting industry is utterly unique; it revolves around pure luxury and the feelings that come from creating incredible once in a lifetime moments with those closest to you.

When you become an Engel & Völkers client, you become part of a world where there are no limitations. Your dream home, your holiday home, your yacht, a berth for your yacht, or your private jet. At the end of the day, we want you to feel that you have a partner to provide a solution for all your needs. We believe that you can find that with us. That’s why it needs to be done right, in partnership with true yachting professionals with access to an unrivaled network of partners in real estate and private aviation.

EXCLUSIVE YACHT TO REAL ESTATE, REAL ESTATE TO YACHT REFERRAL NETWORK.

Expanding Locations

With over 870 offices in over 30 countries, Engel & Völkers has a strong presence world wide. Many of our shops are located close to premium marinas to provide exposure where it matters most, to showcase all yachts for sale to pre-qualified buyers. Miami, Newport Beach, Myconos, Monaco, Capri, or Dubai, the Engel & Völkers Network is in premium Marina areas around the world. The clients who can afford exclusive real estate, can afford to buy a yacht. This is why our network is so significant to our success. Having a network of clients among over 12,000 advisors throughout the different divisions is what provides a competitive advantage when representing all yachts for sale.

Having a presence in locations close to the most exclusive Marinas worldwide provides us with an edge to offer unmatched exposure to an audience that is very passioned about yachting.

Yachting Shop Locations

NEWPORT BEACH, CALIFORNIA

3636 EAST COAST HWY

NEWPORT BEACH, CA 92625

949 421-8006

NAPLES, FLORIDA

837 5TH AVE SOUTH

NAPLES, FL 34102

239 404-9329

TIBURON, CALIFORNIA

1704 TIBURON BLVD

TIBURON, CA 94920

949 421-8006

ANNAPOLIS, MARYLAND

138 WEST STREET

ANNAPOLIS, MD 21401

239 404-9329

NEWPORT BEACH

Marketing Services

Our in-house marketing team are experts in marketing luxurious lifestyles. With more than 20 years of experience, our marketing team creates a tailored marketing proposal for each individual yacht.

Based in Newport Beach and Park City, combined with our specialists in PR in our New York, we create a highly-targeted digital marketing strategies for our clients. From specialized marketing pieces sent to yacht brokers nationwide, to our active list of potential buyers, to digital campaigns through google and social media, our marketing ensures we attract the right audience through every channel possible.

To successfully target our predetermined audience, we maximize the exposure through as many channels as possible. Our main focus our digital marketing will be digital ads on Google, YouTube, and Instagram. Those three platforms are the most effective channels to reach our specific buyer group. Ads will be set targeting location and demographics.

An integral part of our marketing strategy to expose yachting to potential buyers is our print marketing. We select publications that address to a very affluent readership, and shares similar values.

Boat Shows

To increase the exposure, we will focus on a strong presence at high-profile yachting events in markets around the world. Boat shows provide an excellent opportunity to showcase yachts and communicate the advantage of the new partnership with Engel & Völkers Yachting, and on how our white glove service will greatly enhance the experience for every client.

FORT LAUDERDALE

International Boat Show

FLORIDA | October 25-29th, 2023

MIAMI

International Boat Show

FLORIDA | February 15th-19th, 2023

PALM BEACH

International Boat Show

FLORIDA | March 23-26th, 2023

NEWPORT BEACH

International Boat Show

CALIFORNIA | April 27-30th, 2023

ANNAPOLIS

International Boat Show

MARYLAND | October 5-8th, 2023

Plus numerous Regattas and Races around the country.

Brand Partners