Statement of Need
Jacksonville’s underserved communities face considerable barriers to accessing equitable, sustainable mobility options. These communities often experience limited transportation choices, lack of charging infrastructure, and insufficient information about the benefits of electrification For Jacksonville Transit Authority’s (JTA) Mobility Vision 2050 to succeed, it is vital to engage these communities early and often in the process, ensuring their voices are heard and their needs are addressed The community engagement efforts will uncover key attitudes, beliefs, barriers, and opportunities surrounding mobility and electrification in these areas. This inclusive approach will ensure that the Mobility Vision 2050 meets the needs of all Jacksonville residents.
Project Summary
The primary objective of this project is to holistically engage community members and key stakeholders in Jacksonville’s underserved community to examine their attitudes, knowledge, beliefs, barriers, and opportunities regarding mobility and electrification These insights will inform the planning, solicitation, and implementation phases of JTA’s Mobility Vision 2050. The community engagement process will empower the community by employing high-tech and low-tech approaches, provide valuable data, and contribute to an inclusive transportation system
Project Plan Project Plan
Community
Listening Sessions
(Tier 1, 2, 3)
Host community listening sessions to gather qualitative insights into mobility and electrification needs and challenges.
Engage diverse community members and stakeholders through culturally relevant programming
Survey Distribution (Tier 3)
Design and distribute a comprehensive survey to capture quantitative data on community attitudes, beliefs, and barriers related to mobility and electrification.
Focus Groups (Tier 3)
Conduct focus groups to dive deeper into specific community concerns and opportunities.
Ensure representation from a diverse range of community members
Data Analysis and Reporting (Tier 1, 2, 3)
Analyze the data gathered from community engagement efforts
Provide a top-line report out with strategic recommendations based on community insights
Experience and Past Performance
EVNoire is an award-winning mobility technology group working at the intersection of electric, connected, shared, and autonomous vehicle technology. Our team comprises diverse e-mobility professionals, including engineers, transportation and mobility experts, mobility researchers, data analysts, EV charging subject matter experts (SMEs), urban planners, and more We implement data-driven e-mobility and ESG strategies that accelerate the adoption of clean transportation solutions, from light-duty passenger vehicles to first- and last-mile delivery, school buses, transit systems, and freight electrification.
Our team collaborates with the 25 largest U S cities, auto manufacturers, utilities, government agencies, charging network providers, rideshare and delivery networks, fleets, transit agencies, and other key stakeholders. EVNoire also works closely with the U.S. Department of Transportation (DOT), U S Department of Energy (DOE), and the Environmental Protection Agency (EPA), on e-mobility, transportation decarbonization, and charging infrastructure strategies.
This proposal outlines a strategic approach to engaging communities to understand their mobility and electrification challenges, needs, and opportunities with the ultimate goal to inform the 2050 Mobility Vision.
Objectives
Engage Communities: Create opportunities for direct interaction through community engage research to understand community needs and perspectives.
Build Trust: Strengthen JTA’s relationships with local communities by demonstrating transparency as they seek to better understand community needs, experiences and barriers to mobility
Highlight Positive Impacts: Showcase real-world benefits, such as reduced pollution, improved public health, job creation, and support for local economies
Increase Ridership: Strengthen JTA’s reputation as a forward-thinking and responsible company committed to the well-being of the communities it serves
Raise Awareness: Inform communities about JTA’s Mobility Vision and highlight the benefits of transitioning to zero-emission transportation
Target Audiences
Local Communities: Residents in an urban, under-served / under-resourced area
Community Leaders: Civic leaders and influential voices
Environmental Justice Groups: Organizations focused on reducing emissions in underserved communities disproportionately affected by pollution
Non-Profit / Community-based Organizations: Agencies serving target communities / neighborhoods
The Tiers presented on the next page align with the overall strategy components and can be scaled from Tier 1 up to Tier 3 to ensure community involvement and measurable impact
Tier1:FoundationalEngagement
Tier1 Comprehensive Engagement
Deliverable (s)
Stakeholder Directory
Tier2 Comprehensive Engagement
Tier3 Comprehensive Engagement
Top Line Summary Deck (Findings from Listening Sessions), (2 rounds of client feedback)
Investment: $75,000
Key Activities
Creation of Stakeholder Directory
Develop structure for Community Listening sessions
Facilitate (2) Community Listening sessions
Investment: $125,000
Investment: $65,000
Key Activities
Creation of Stakeholder Directory
Develop structure for Community Listening sessions
Tier2:IntermediateEngagement
Data analysis
Weekly 30 min client meeting
Deliverable (s)
Stakeholder Directory
Top Line Summary Deck
(Findings from Listening Sessions), (2 rounds of client feedback)
Facilitate (3) Community Listening sessions
(2) Sessions in English
Investment: $115,000
(1) Session in Spanish 15 Key Stakeholder Interviews
Data analysis
Weekly 30 min client meeting
Deliverable (s)
Stakeholder Directory
Top Line Summary Deck (Findings from Listening Sessions), (2 rounds of client feedback)
Investment: $185,000
Key Activities
Creation of Stakeholder Directory
Develop structure for Community Listening sessions
Facilitate (3) Community Listening sessions
(2) Sessions in English
(1) Session in Spanish
Two (2) Virtual Focus Groups (1) English | (1) Spanish
15 Key Stakeholder Interviews
Survey Facilitation
Data analysis - quantitative and qualitative data
Weekly 30 min client meeting (1) Presentation (Virtual) to participants / stakeholders to disseminate results
Deliverable (s)
Stakeholder Directory
Top Line Summary Deck (Findings from Listening Sessions), (2 rounds of client feedback)
Final Presentation to Client + (1)
Virtual Presentation to stakeholders to disseminate results
Monthly consultation at 10 hours per month starting at conclusion of Community Engagement | 7 Months
Investment: $165,000
Expenses
The proposal does not cover Consultant team travel expenses. EVNoire will seek reimbursement for staff travel expenses to project or event geographic locations, including transportation (airfare, ground transportation), lodging, and daily per diem) All travel expenses will be pre-approved by Client and invoiced separately.
Project Timeline
EVNoire and JTA will co-develop a final timeline to include project kick-off date and close out date.
Scalability
Based on allocated budget and resources, we designed this initiative with the ability to scale up engagement increasing impact, results, and data.
Bilingual Stakeholder Engagement
EVNoire will include bilingual co-facilitators and materials to ensure accessibility for non-English-speaking community members. Based on selected Investment Tier, engagement tools will be adapted in Spanish and may include engagement survey, listening session scripts, and focus groups to ensure inclusivity.
EVNoire is well-equipped to lead this comprehensive community engagement initiative for JTA’s Mobility Vision 2050. Our experience in engaging diverse communities and our expertise in e-mobility ensure that this project will yield valuable insights and actionable recommendations. By offering three tiers of pricing, we provide flexibility to meet JTA’s needs at varying levels of engagement and complexity. Our approach ensures that Jacksonville’s underserved communities are actively involved in shaping the future of mobility in the city.
We look forward to partnering with JTA to create a more inclusive, sustainable, and equitable transportation system
