Eurofish
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Though demand for chilled convenience products is increasing, a display with whole round fish will always remain an eye-catcher.
Antonio Rodriguez, Deputy Director General of Xunta de Galicia, “and at this show we present different companies working in the sector. The aim is to help promote Galician companies and to establish contacts with customers in different countries.” One of Xunta de Galicia’s main objectives at the show was the promotion of its quality certification programme, pescadeRias (fish of the estuaries). Fish and shellfish products with the pescadeRias mark are certified not only as truly Galician (the region’s appellation is sometimes fraudulently used by outsiders), but also certified as produced and processed in 22
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environmentally safe and healthy ways. The label is applied to products from Galicia’s small-scale fleet, known for fresh and high-quality seafood, and gives consumers an assurance as to the sources and processing methods used by producers – an increasing important concern among seafood consumers today. Since the certification programme’s introduction in 2008, the volume of seafood stamped with the pescadeRias mark has skyrocketed from 100,000 kg to 8 million kg (2015). A wide array of seafood, from octopus to mussels to flatfish and many others, are certified and shipped to
markets throughout Europe and the world.
The EU remains Turkey’s biggest market Aquaculture giant Turkey was present in strength at the exposition, because the German venue is at the heart of the EU market that absorbs up to 60 percent of Turkey’s total production of seabass, seabream, and other fish and seafood. These species are now well known in major global markets largely because of the time and effort that Turkish producers and distributors have invested in growing the markets for their
products. According to Melih Isliel, chairman of STG - Turkish Seafood Promotion Committee, “Turkey’s geographical proximity to European countries has helped to increase the popularity of seabass and seabream there.” Turkish exporters are aided by the growth of Turkey’s commercial aviation industry, which has greatly expanded its global reach in the last decade. Turkey can deliver fresh fish throughout Europe and key North American and Asian markets without sacrificing product quality. Exports to the United States, for example, are doubling every year. www.eurofishmagazine.com
04/04/16 6:44 PM