5 Fun Facts to Know about Digital Marketing
Digital marketing has become a necessity in today’s day and age where all things can be found online with a click of a button. What many fail to realize is how important it can be for one’s business too. Here are a few fun facts about digital marketing that everyone should know:
Your customer’s attention span is just 8 seconds! Did you know, the average attention span of any customer online is 8 seconds. This means you have barely any time to catch your audience’s eye. Making the few few seconds of the content interesting is, therefore, a priority.
Info graphics are more preferred than other content With info graphics offering a wealth of information in limited space and words, majority offer statistics and vital details that are often more preferred by readers. Rather than spending more than a minute reading the same information in a blog post or a video, audiences prefer getting crucial information through info graphics which is time-saving and eliminates unnecessary information.
Visual representations help your content get more views The phrase ‘content is key’ is not just a statement thrown out without evidence. Relevant imagery along with the content gets you 94% more views, making visual representation as essential.
Articles titles that have 6-13 words have the highest traffic Imagine having to read a title that is a mouthful. Or something that just ends in 2 words and offers no gist of what you are in for if you click on it. It is no surprise then to know that titles that have anywhere between 6 and 13 words get the highest traffic.