The Plan Amendment focuses on land use and urban design, with recommendations such as community-scale mixed-use development, emphasizing land use for industrial areas to increase employment opportunities, and design guidelines for new commercial and residential development. Several development opportunities are identified along W. Broad and Sullivant, such as façade improvements and live/work units. The amendment addresses a wide range of issues such as traffic and circulation, housing, economic development, community service, facilities, and parks and recreation. It also provides a thorough analysis of the land use, zoning, and natural environment of the study area. Public input is summarized before recommendations are offered. A plan implementation strategy explains organization, education, and outreach for the plan, as well as action-oriented recommendations that are proactive in nature.