UNIVERSITAS NEGERI JAKARTA
(Hubungan Masyarakat) | 2015 - 2018
SMK N 7 JAKARTA
(Persiapan Grafika) | 2012 - 2015
As a versatile, highly adaptable, and resultsoriented creative with nearly 6 years of experience in graphic design and marketing, I have a proven ability to develop innovative marketing strategies that drive engagement and achieve measurable results. My expertise spans both digital and traditional marketing channels, and I am passionate about staying up-to-date with the latest industry trends.
LED PRO IDN 2023
(Marketing Specialist Support)
Bintang Group 2022 -2023
(Marketing Executive)
Indomaret 2019 - 2022
Dhiwa
Lanthika Gamandaru
NHJS 2024 Yearbook | Connecting students, teachers, and staff through the power of storytelling.
Company Profile | Compiling all portfolio included bio from some company.
Illustrator
Tiktok Thumbnail | Create thumbnail for tiktok videos to achieve 300 viewers / videos
Illustrator
Spanduk | Helping UMKMís store to rebranding and refreshing their store and make it eyecatching with their products.
Illustrator
Marketplace Thumbnail | Create thumbnail for marketplace (tokopedia & shopee) for increase sales.
Illustrator
Packaging | Use for package merchande product.
Marketing Specialist Support
PT. LED PRO IDN based in Sentul Industrial Area, Bogor is a subsidiary of Vitsro Co. Ltd. Korea was founded in 2017. LED PRO produces high quality LED lamp (e.g. street light, flood light, solar panel LED lamp, etc.) with component materials from Korea. LED PRO products are certified by SNI, ISO 9001:2015, ISO 14001:2015 and OHSAS 18001:2007.
BOGOR, INDONESIA
Profile & Catalogue Product Layout Design
Objective: Increase awareness and networks within the government agencies.
Responsibilities: Contact vendors, Booth Design, Event Budget Plan, Monitoring event & evaluate after event.
Desember, 4 - 7th 2023 LED PRO IDN became an exhibitor at Business Maching X held by Dinas PPKUKM Prov. DKI Jakarta at Balai Pertemuan Balai Kota Provinsi DKI Jakarta.
In this exhibition LED Pro exhibits and demonstrates products that have been registered in TKDN and e-catalog to 200 audience members.
LED PRO uses Event Marketing as one of the marketing media and networks for better reach government agencies and staff making LED PRO more well-received in the following year for its brands & products.
Maketing Strategy
Event Marketing at Business Matching X
is an oral care product from Scandinavia that has dental health products ranging from toothbrushes, toothpaste to interdental floss and is aimed for adults and young children. Jordan focuses on green clean campaign by launching several toothbrush variants made from recycled and environmentally friendly materials. In Indonesia, it has spread from Sumatra to Makassar through Modern Trade channels to traditional markets.
Marketing Executive
JAKARTA, INDONESIA
Social Media
Activity
: Increase brand awareness through social media collaboration with dentists as ambassadors.
: Manage brand ambassador for photo sessions in every quartal, social media BA monitoring, making monthly report from brand ambassador activities at social media.
Illustrator Tools
Sticker One Way
Baby Shop
Objective: Increase brand awareness at offline GT store
Strategy: ATL Communication
Responsibilities: Design, scaling, coordinate with vendor
One way sticker was placed at General Trade Stores (e.g. Suzanna Baby Shop, Raja Susu, Happy Baby Shop) at the customers eye level to increase visibility and accessibility for customers, making it easier for them to recognize JORDAN product and increasing the likelihood of a purchase.
Illustrator
Pilar & Display Branding
Objective: Increase brand awareness at offline MT store
Strategy: BTL Communication
Responsibilities: Design, location visit, manage printing vendor to through dummy, proofing to printing process, proofing and do installation process
Pilar & Display Branding as a BTL communication strategy at MT Store (e.g. Lulu, Carrefour, Hypermart, Superindo, Farmers, AEON) to help customers easily recognize JORDAN products which leads to boost sales, build brand awareness, and engender brand goodwill.
Illustrator
Tools
Usually used as a point marker when holding sales exhibitions in shopping centers or at CSR events.
Roll Up Banner
Illustrator Tools
is an Egyptian razor brand with varieties of products such as disposable razors, disposable half cut razor blades, and razors for women's health. Lord holds 75% of the Egyptian market share, recently expanding to the Indonesian market through a network of wholesale stores
JAKARTA, INDONESIA
Social Media & Communities Handling
Organize all activities on social media, especially Instagram and collaborate and communicate with the barber and barbershop community in Indonesia.
LORD SHAVE
Banner Spanduk
Branding
Objective: Increase brand awareness of the barbershop industry
Strategy: BTL Communication
Responsibilities: Design, manage vendor printing, collaborate with the sales area, collaborate with barbershop owners
In collaboration with Barbershop, LORD provides free
Illustrator Tools
Bintang Inter Global located in East Jakarta, rents freezers and chillers that range from 100 liters to 600 liters throughout Indonesia. BIG's business concept are B2B freezer and chiller rental targets large size frozen food companies, mineral water, restaurants that have many branches (e.g. Nestle, Aqua, Belfoods)
Marketing Executive
JAKARTA, INDONESIA
: Increase brand awareness at social media Instagram organic audience
Strategy: Online Marketing Communication Channel
Responsibilities: Create monthly content (1 month, 4 content uploaded once a week) starting from captions, photos/videos, and visuals for Instagram feeds using Meta tools and targeting audiences according to market objectives
https://infofranchiseexpo.com/id/bintang-inter-global-tawarkan-layanan-sewa-freezer-chiller-di-pameran-ifbc-2023/
March 2023 Bintang Inter Global took part in the IFBC exhibition held at ICE BSD Tangerang.
At this event Bintang Inter Global is targeting 200 visitors who are deemed to have the competency to be able to collaborate in renting freezers and chillers.
Indomaret Indomaret is a chain of retail convenience stores that provides daily needs. I was responsible for creating the design standard for about 600 stores under Branch Jakarta 2 area.
JAKARTA, INDONESIA
Graphic Designer
Carrying out INDOMARET UMKM MITRA branding for all Indomaret stores in the branch Jakarta 2, starting from owning tents, carts, and making flyers containing tenant information and rental information.
MITRA UMKM
Booth Branding
Illustrator
POINT COFFEE
Preparing branding identity for opening Point Coffee store in all Indomaret branches Jakarta 2 , starting from panel menus, menu books, cashier shields, banners and banners at the front of the shop, to stickers for the barista's kitchen needs and also stickers for Kopi Baper bottles and Kopi Saku.
Identity
Accommodates all decorations for bazaar tents, brochures, billboards and pennants, as well as other needs equivalent to media covering one-way communication and informing about activities and outreach on the Klik Indomaret application.
KLIK INDOMARET
Socceright is a start up company based on a social media application which is intended for all early childhood football activists, and the aim of this application is to become a forum for the football school community to stay in touch and communicate with each other.
Social Media Designer
