With a business and marketing degree from William Jewell College, Cyndi turned her passion for design and home rehabbing into a successful real estate career. Over the past 28 years, she has loved helping clients not just find a house, but a place to truly call “home.”
A Kansas City native who has lived on both the Kansas and Missouri sides, Cyndi knows firsthand the incredible communities each has to offer, and she’s proud to help people plant roots wherever they feel most at home
Cyndi Reid
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MeetWith YourAgent
Get expert guidance on pricing, strategy, and the entire selling process.
Our Home Selling Timeline
Review market data and comparable sales to set the right list price. Determine PricingStrategy
Make minor repairs, declutter, and complete any recommended updates. Prepareto List
I’ll provide in high-quality photos, video, and marketing materials to showcase the home. Professional Media
1 2 3 4 5 6 7 8 9 10
Once we receive an offer, I will walk you through all the terms and asses if we want to negotiate Under Contract
Listonthe Market
Your agent activates the listing on MLS and major home-search platforms.
Enhance your home’s appeal through staging, décor adjustments, and recommendations Stage&Style
Showings& OpenHouses
Buyers tour the home through scheduled showings and open house opportunities.
The buyers have an opportunity to inspect and appraise the property Inspections& Appraisals
ClosingDay
The buyers will do a final walkthrough, we will finalize paperwork and close on the property!
Pricing Factors To Consider
01.
The Market
Your area’s current housing market conditions will play a large factor in helping determine the best price for your home to be listed at.
02. The Competition
We will look to see what other homes are on the market to determine how your listing will compare to other listings in your area.
03. Your Timeline
We will determine your urgency and flexibility for selling your home to set the best listing price for your home to meet your goals.
Listing Strategies
PROFESSIONAL STAGING
Staging helps buyers instantly connect with your home. Simple updates like decluttering, rearranging furniture, and adding fresh décor make rooms feel larger, brighter, and more inviting. We walk through the home with you, offering easy, cost-effective recommendations that highlight your home’s best features. Even small changes can make a big impact on how your home shows both online and in person.
PROFESSIONAL PHOTOGRAPHY
Most buyers decide whether to tour a home based on the photos, so quality matters. We use professional photographers to capture your home in the best light, often incorporating drone shots, video, or 3D tours when needed These high-quality images help your listing stand out online, attract more clicks, and drive more serious showings.
AGENT MARKETING & NETWORK EXPOSURE
By listing with our team, your home benefits from one of the largest agent networks in the region. With 200+ agents and a huge database of active buyers, your property gets early exposure even before it hits the market. Once live, it’s shared widely within our network and across our partner markets, increasing the chances of fast, qualified interest.
Preparin
Exterior
Boost curb appeal w landscaping, trimme Power-washing sid makes the home lo like new house nu create a strong first
Interior
Inside, focus on cre Declutter, remove p high-traffic areas. R removing bulky pie brighter, and more
Freshen Pain
A fresh coat of neu home and appeals t dated light fixtures, quick, affordable w give it a polished, m
A clean, neutral, and streamlined look helps buyers to imagine what life would be like in your home. The action points above will help them be able to do that.
Marketing Deep Dive
Signage
Install custom, eye-catching signage
Captures the attention of passersby
Creates a strong local presence
Generates interest in your property
Networking
Promote your home within our large agent network
Share with agents who currently have active, qualified buyers
Create early interest before the listing goes live
Leverage team collaborations across multiple markets
Lockboxes
Secure, electronic lockbox placed for agent-only access
Tracks who enters and when for added safety
Showings
You’ll receive notifications for every scheduled showing
Feedback from agents is sent to you as it’s submitted
We monitor showing activity to adjust strategy if needed
OpenHouses
Hosted at strategic times for maximum exposure
Promoted through MLS and social media
Allows buyers to tour and ask questions in person
FullSupportTeam
Dedicated marketing department supporting your listing
High-quality marketing materials including full-color flyers, social graphics, and more
Quick turnaround for any additional marketing pieces needed
Consistent branding and professional presentation across all platforms
OurCommitmenttoYou
Provide weekly status updates for consistent communication My team is available for appointments seven days a week Maximum flexibility and accessibility
Include complimentary professional home staging consultations
Ensure the property is showcased at its best and market-ready
When it comes to selling your home, I’ll go the extra mile to get it done right. I'll make sure your home gets maximum exposure through a smart mix of online marketing, eye-catching signage, and other tactics to capture buyer interest. My goal is to create a buzz and get serious buyers lining up so we can get top dollar and a quick sale for your place. It's a team effort, but with open communication and my hard work behind the scenes, you can feel confident your home will get the spotlight it deserves
The Automatic Services
BY HAVING ME AS YOUR REAL ESTATE AGENT, YOUR LISTING SEAMLESSLY INTEGRATES WITH A SUITE OF ESSENTIAL TOOLS.
ZILLOW PARTNERSHIP
Our team invests heavily in Zillow and the Premier Agent program to ensure leads come directly to us for fast, effective follow-up With Zillow’s reach and our strategic approach, we make sure your property stands out in today’s competitive market.
REVERSE PROSPECTING
The MLS offers a tool called Reverse Prospecting, which matches your home with buyers already searching for similar properties. This helps us connect with active buyers who may not have seen your listing yet.
SOCIAL MEDIA
With 28+ years of experience, our strong online presence helps your home gain wide exposure across major social media platforms Our following and targeted ads boost visibility, engagement, and buyer interest in your property.
WEBSITE EXPOSURE
Once listed, your property is automatically syndicated to 400+ partner websites, ensuring widespread exposure and increasing the chances of attracting qualified buyers.
PRINT MEDIA
We publish in The Real Estate Magazine and Lifestyle Publications, reaching over 50,000 readers each month. This boosts visibility for our listings and strengthens brand recognition within the community.
BUYSIDE ANALYSIS
Customized for your area, this complimentary report highlights recent sales, trends, and local market insights. It gives you the knowledge you need to make informed decisions whether you're buying, selling, or staying up to date.
CUSTOM
We produce a full-size, full-color magazine featuring our available homes, distributed to 300 stores across the KC Metro. Each listing includes a text code or QR code for quick access to more details, generating strong buyer inquiries.
MULTIPLE LISTING SERVICE
The MLS is the central hub for your listing. Once entered, your home is shared instantly with thousands of local agents, pre-approved buyers' agents, and major search sites like Zillow, Realtor, and Trulia maximizing exposure from day one.
me Showings
ily cleaning
oid strong odors (don’t forget to empty trash can!)
ce all valuables and prescriptions in a secure place
ep pet areas clean and hide food/liter
an all glass mirrors
clutter all counter spaces in kitchen and bathrooms
en blinds and curtains
ep the room temperature comfortable
t the lawn and make sure your patio furniture is anged
as flexible as possible to avoid missed opportunities
ep everyone in the home informed of showings
cate the property during showings
Additional Notes
Our Community
Our team understands the importance of giving back to the communities that have helped us get to where we are today! Below are some of the charitable organizations we've had the privilege to assist:
Children’s Mercy
Hope Haven Harvesters
Boys & Girls Club
Drumm Farm for Kids
Run for Lil Hearts
Lee’s Summit Cares
Wayside Waifs
The Golden Scoop
Special Olympics of Missouri
St. Jude Children’s Hospital
National Cancer Foundation
United Way
American Lung Association
Night of Hope
Habitat for Humanity
Courtesy Moving Truck
Another added benefit of working with our team is the opportunity to utilize one of our three 16-ft box trucks, free to you on the day of your move!