Social Media Stokes Mob Mentality

Social Media Stokes Mob Mentality in 3 Astonishing Ways medium.com/@charliestephen6/social-media-stokes-mob-mentality-in-3-astonishing-ways-b693d1923ddb June 19, 2020

Why are we seeing so many protests and riots across the world today?

These protests have been raging off and on for the last decade. Why? Why weren’t we protesting this much in the 90s or the 80s?

I’ll tell you why.

Social media wasn’t available back then. There are some very good reasons why protesting and social media are a perfect match for each other. In fact, eHarmony can’t find a better match.

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There is a large subset of our society who have never taken social media very seriously.

They see social media as a flash in the pan — much like those long haired rock bands were back in the 60s and 70s. (Interesting how many of those bands are still around.)

For those doubters, let use examine 3 specific ways that social media is fueling mob mentality.

1) Ability to Pre-Energize Mobs In the old days, a group would gather at a location for a cause. It was there that they would stoke and feed off the emotions of one another.

These emotions transformed the protesters into a mob.

Social media has removed the initial step of injecting emotion into crowd. Protesters are arriving at locations already stoked to become mobs.

Perspective | How online hate turns into real-life violence About US is a new initiative by The Washington Post to cover issues of identity in the United States. Sign up for the‌ 2/5

www.washingtonpost.com An example of this are flash mobs.

Flash mobs were initially movements that used social media to organize groups of people to appear at a predetermined locations at a specific time. Early flash mobs assembled for entertainment and artistic expression. But they later evolved into groups who overwhelmed businesses and law enforcement for the purposes of committing crimes.

2) Exploit the Human Need to Be Liked The human need to be liked and accepted is incredibly strong. In fact, this is one of our strongest instincts as our ancient ancestors understood that we are safer in groups.

To be accepted on social media means the world to many people. If you have been paying attention, then you have witnessed the numerous emotional outbursts and fatalities that have occurred because of online rejection and bullying.

An increase in suicide rates among US teens occurred at the same time social media use surged and a new analysis suggests there may be a link.

Rise in teen suicide connected to social media popularity: study CHICAGO - An increase in suicide rates among US teens occurred at the same time social media use surged and a new… nypost.com People who are desperate to belong are very susceptible to causes. They are quick to recognize that when they post hateful and radical comments online, they get immediate praise and acceptance — and it feels good.

Acceptance is like a drug to them and they want more — so they up the ante. The emotion of their posts become more irrational with each new posting. Now consider what happens when hundreds (if not thousands) of insecure people are high on acceptance, and they converge on a common cause — willing to please the mob.

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mainstream media promotes violence 3) Media Input In recent years, the mainstream media has played a huge role in mob violence. While most everyone supports our right to protest, some of us fail to recognize when a peaceful protest has become a full blown riot.

Media members tend to encourage protests that support their own causes. Yet they refuse to acknowledge it when these protests become violent.

Mainstream media then begins justifying the actions of the mob on social media. The mob becomes more empowered because the media has validated their violent activities. As a result, the mob becomes even more violent.

An Excerpt from ABC News: Looting and violence typically perpetuate and even are copied elsewhere when the media and public authority explain away the behavior as “anger” and “disenchantment” by “disaffected youth.” Such messages carry with them an entitlement that legitimizes lawlessness.

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Personally, I love social media and the way it has connected our entire planet. I see many great things coming in the future because of social media.

But we can’t ignore the ways that it is damaging society as well.

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