noon partner SKU guidelines

seller lab

partner SKU product guidelines

PARTNER SKU PRODUCT GUIDELINES | V.1

stnetnoc

contents images

2

technical image requirements

2

style dos & don’ts

3

titles

5

product title requirements

5

product highlights

6

tips for creating product highlights

6

product description

7

tips for creating a product description

7

product attributes

8

mandatory & optional attributes

8

brand

8

dos & don’ts

8

taxonomy

9

how do I categorise my product in Seller Lab?

9

dos & don’ts

9

learn more

12

seller help center articles

12

partner SKU product guidelines | V.1

PAGE 1

segami

images High-quality product images influence a customer’s buying decision. Your product should showcase at least three highquality images displaying all of its angles, sizes, and textures.

technical image requirements Format

Dimensions

Resolution (PPI)

Image frame

JPEG

At least 660x900 pixels (must maintain a height & width ratio of 0.73)

≥72 PPI (to maintain the image clarity when zoomed)

• Vertical image: 10% margin on top and bottom

• Horizontal image: 5% margin on both sides • Size: 10MB max.

• Colour format: RGB/sRGB

10%

10%

Correct

Incorrect

5%

5%

5%

Vertically Shot Product

Horizontally Shot Product

10%

10%

5%

5%

Vertically Shot Product

partner SKU product guidelines | V.1

5%

5%

5%

Horizontally Shot Product

PAGE 2

segami

style dos & don’ts Primary image

Correct

Incorrect

Display the product in front view with a white background (fashion category recommended background: light grey)

Avoid displaying any packaging (boxes/bags/cases/ tags)

Avoid lifestyle images/hard shadows/hard reflections/ multiple product angles in a single image (smartphones and tablets should include a front and back product view combo)

If products are listed as a bundle offer, all items should be shown in the image

Adult apparel products should be displayed on models (avoid flat-lay/ hanger images) lerappA

Kids apparel products should be displayed as flatlay/hanger images

partner SKU product guidelines | V.1

PAGE 3

segami

all product images

Correct

Incorrect

The product should always be displayed (avoid placeholder images)

Avoid blurry/pixelated images

Avoid banned products/logos/ watermarks/unwanted text/ objects/accessories that are not included with the product

Avoid CAD drawings, thumbnails, or illustrations

Pack of 5 Wooden Hanger

Hang shirts and dresses

Images should match the product title/description

partner SKU product guidelines | V.1

PAGE 4

seltit

titles A specific and accurate product title is one of the key factors for a positive customer experience. Sticking to the product title requirements helps your product pass noon’s Quality Check test before being listed.

product title requirements Primary image

Correct

Incorrect

Title should be between 20 160 characters, easy to read, and spelled correctly

Include all product features

Always list the product’s type and sub-type

Avoid the brand name

Apple

Apple

AirPods Pro Wireless Earphones With Wired Charging Case White

APPLE AIRPODS PRO WIRELESS EARPHONES With Wired Charging Case White Apple-designed H1 chip Amazing sound quality with Adaptive EQ Sweat and water resistant (IPX4)

Avoid replicating titles from other product listings

Avoid using ALL CAPS (capitalise the first letter of each word) and special characters

partner SKU product guidelines | V.1

PAGE 5

sthgilhgih tcudorp

product highlights Product highlights draw attention to the most important information, making the customers’ buying decision easier.

Recommendation: your product should include five feature bullets.

tips for creating product highlights

Correct

Match the information to the title/attribute

Incorrect

Grammar and spelling should always be correct Nintendo

Nintendo

Switch Console (Extended Battery) - Grey

Switch Console (Extended Battery) - Grey

Feature Bullets;

Feature Bullets;

• Connects over Wi-Fi for multiplayer gaming;

• Extended Battery - Colour Black

Up to 8 consoles can be connected for local

• Connects over Wi-Fi for multiplayer gaming;

wireless multiplayer

Up to 8 consoles can be connected for local

• 3 Play Styles: TV Mode, Tabletop Mode,

wireless multipleyer

Handheld Mode

• 8 consoles can play

• 6.2-inch, multi-touch capacitive touch screen

• 3 Play Styles: TV Mode, Tabletop Mode,

Avoid repeating features

Links to your store, contact information, or reference to other external websites

Handheld Mode • 6.2-inch, multi-touch capacitive touch screen • Refer to link for more details https://

Avoid linking HTML tags/ external websites/contact information

partner SKU product guidelines | V.1

www.youtube.com/watch?v=y9b2vxjP0po

• For any further queries, you may contact abc1234@gmail.com

PAGE 6

Product descriptions are displayed on the “Overview” tab on the product detail page, and provide useful information on your product’s features and their benefits.

tips for creating a product description Correct

Incorrect

Information provided should match the product title/image/ product highlights

Include a detailed, productspecific description of your product

Samsung

Samsung

Galaxy Note20 Ultra Dual SIM Mystic Brown RAM 256GB 4G LTE - UAE Version

Galaxy Note20 Ultra Dual SIM Mystic Brown RAM 256GB 4G LTE - UAE Version

Introducing Galaxy Note20 5G: The Power to

SAMSUNG WAS FOUNDED BY LEE BYUNG-

Work, The Power to Play. This isn’t the time to

CHUL IN 1938 AS A TRADING COMPANY.

slow down, this is the time to forge ahead and

OVER THE NEXT THREE DECADES, THE

take the opportunities that come your way. You

GROUP DIVERSIFIED INTO AREAS

don’t need a smartphone. You need a powerful

INCLUDING FOOD PROCESSING, TEXTILES,

phone. One as beautiful as it is intelligent with a

INSURANCE, SECURITIES, AND RETAIL.

pen that is mightier, a battery that doesn’t leave

THESE AREAS WOULD DRIVE ITS

you hanging, and is as well-connected as you.

SUBSEQUENT GROWTH. FOLLOWING LEE’S

Galaxy Note20 5G takes power to the next level

DEATH IN 1987, SAMSUNG WAS SEPARATED

with cutting-edge technology, letting you master

INTO FIVE BUSINESS GROUPS – SAMSUNG

whatever you choose to do next. Pen precision

GROUP, SHINSEGAE GROUP, CJ GROUP, AND

meets PC power with S Pen and Samsung

HANSOL GROUP, AND JOONGANG GROUP

Notes.

FREE SHIPPING AND 2 DAYS DELIVERY.

Avoid including price/shipping/ warranty related information

Avoid brand history/seller information

Grammar and spelling should always be correct

Avoid using ALL CAPS (capitalise the first letter of each word) and special characters

REFER TO LINK FOR MORE DETAILS HTTPS:// WWW.YOUTUBE.COM/WATCH? V=Y9B2VXJP0PO FOR ANY FURTHER QUERIES, YOU MAY CONTACT ABC1234@GMAIL.COM

partner SKU product guidelines | V.1

PAGE 7

noitpircsed tcudorp

product description

Product attributes are properties that describe your item, enhance its online visibility, and help customers find, compare, and choose products.

mandatory attributes • These are the most important attributes that influence a customer’s buying decision • Examples of attributes: colour/name/department/size/material

How do I locate the attributes?

In Seller Lab, look for the asterisk marked fields. In NIS templates, look for the green coded fields.

optional attributes • These attributes are ‘good to have’, and help further enhance the quality of your listing • Fill in as many attributes as possible

How do I locate the attributes?

In Seller Lab, look for the fields that do not have an asterisk marking. In NIS templates, look for the orange coded fields.

brand The brand name is often the first element of your product that a customer sees. It helps to differentiate your products from those sold by other brands.

dos & don’ts • Use the exact brand name as shown externally • It should also match the specifications, product highlights and long description • Label unbranded/generic products as ‘Generic’ • Avoid using special characters and abbreviations unless they are part of brand name • Match the product image to the information provided under the brand name

Want to create a new brand? Simply send in a brand creation request on Seller Lab to start the process. partner SKU product guidelines | V.1

PAGE 8

setubirtta tcudorp

product attributes

ymonoxat

taxonomy Product taxonomy helps customers easily navigate through the available products on noon. Sorting your product in the right category and subcategory helps customers locate your product quickly, and enhances their user experience.

how do I categorise my product in Seller Lab? • Select the category that best suits your product from the ‘Search’ tab • Enter the relevant product keywords/paste the relevant product detail page’s URL on noon.com • Select the relevant family/product type/product subtype for your product

dos & don’ts Ensure that the correct family is selected

example: The family selected is ‘Sports & Outdoors’ - the correct family should be ‘Electronics accessories’

Select the most relevant category from the given list of options.

partner SKU product guidelines | V.1

PAGE 9

Use the search feature by entering suitable product keywords for finding the relevant category, product type & product subtype. Refer to the example below

Use the search feature by entering the noon product detail URL from which you wish to select the category for your product. Refer to the example below:

partner SKU product guidelines | V.1

PAGE 10

ymonoxat

Ensure that the correct product type is selected

ymonoxat

Ensure that the correct product type is selected

This is the broader category of your actual product that defines the key attribute of your product. An incorrect selection will lead to your product being placed inaccurately on the front-end impacting the product discoverability.

Incorrect values will be rejected and will prevent your product from being listed on the website. example:

The product type selected is ‘Phone accessories’ - the correct family should be ‘Wearables’

Ensure that the correct product subtype is selected

Product subtype is the actual product which you want to list at Noon. It helps in classifying your products more precisely enabling customers to find the desired products quickly. An incorrect product subtype will impact your product’s searchability and placement on the frontend thereby impacting customer experience. example:

The product type selected is ‘Cross body bag’ - the correct family should be ‘Clutch’

partner SKU product guidelines | V.1

PAGE 11

erom nrael

learn more noon’s seller help center is filled with useful articles to help you navigate your seller journey.

seller help center articles • noon seller website • Selling on noon: FAQs • noon’s selling models: • FBN (fulfilled by noon) • FBP (fulfilled by partner): cross dock, direct ship, and direct delivery • Fees & commissions in KSA, UAE, and Egypt • noon’s warehouse locations • Transferring your FBN products to noon’s warehouses • How to manage your products on noon • How to advertise on noon

Tune in to our Seller Lab video playlist for more tips & tricks.

Got more questions?

Contact our seller support team at seller@noon.com

partner SKU product guidelines | V.1

PAGE 12