Erica L. King - Portfolio

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DESIGN PORTFOLIO 202 3 Selected Works from 2004 - 2022 Erica L. King CONTACT Erica L. King 10809 Parrish Street Apt.201 Matthews, NC 28105 USA PHONE 980-286-4348 ONLINE eking995@gmail.com

DESIGN PORTFOLIO 202 3

Contents 04 Logos 05 Web sites 06 Posters & Ads 07 Announcements & Invitations 08 Documents & Reports 09 Advertisements
Logos

Web sites

@ Theologian Activist Prolific author auth or B. N. Duke Auditorium at 7:30 p.m. at 7:3 0 Lecture will be followed by a reception and book-signing in the Atrium lobby of B. N. Duke Auditorium. Free and open to the public. Books by Dr. West will be available for purchase at the lecture and at the NCCU Bookstore. Funded by Students’ Lyceum Fees September 29 2005 2 0 0 5 th Dr. Cornel West North Carolina Central University Lyceum Program presents North Carolina Central University NORTH CAROLINA CENTRAL UNIVERSITY www.nccu.edu/BRITE your future is BRITE at Earn a degree in a field that’s challenging, in demand and on the cutting edge through NCCU’s Biomanufacturing Research Institute and Technology Enterprise (BRITE) Center of Excellence. Located in the heart of Research Triangle Park, NCCU has launched BRITE to help North Carolina develop a workforce in biotechnology through the support of the Golden LEAF Foundation and the biotechnology industry. Find out more about BRITE at www.nccu.edu/BRITE Large photo by Jesse Maybin
& Ads
Posters

PHAT

DEF 1801 Fayetteville Street

• DEF

North Carolina Central University • B.N. Duke Atrium

October 28, 2004 • 11:30a.m. - 11:50 a.m.

• PHAT FARM Durham, N.C. 27707 “ We must go beyond textbooks, go out into the bypaths and untrodden depths of the wilderness and travel and explore and tell the world the glories of our journey.

2006

J osephine Dobbs Clement Early College High School

For more information, contact Carmen Dorsey at (919) 530-7792 or cdorsey@nccu.edu

JAM RECORDS
• BABY
• RUN ATHLETICS
POETRY JAM
Events Sponsored by the NCCU Lyceum Committee North Carolina Central University
Russell Simmons VIP RECEPTION
John Hope Franklin Day North Carolina Central University
2006
For more information, contact Carmen Dorsey at (919) 530-7792 or cdorsey@nccu.edu
Please join us at the Open House and Ribbon Cutting Ceremony on October 19, 2006 at 11 a.m.
North Carolina Central University’s Robinson Science Building located on Fayetteville Street, Durham, NC
Announcements & Invitations

This class is ARTV 3820 Advanced Design, a continuation of 3810 Advertising Design. Instruction in this course, activities and projects are designed to explore and help the student to develop concepts, techniques, use materials and procedures for the creation of ads for print media. The instruction for the course emphasizes communications, products, goods and services analysis and their position in the market place. The course engages the student to increase compositional design skills, and be more comprehensive when developing ideas.

Erica King - Instructor

Email - eleathe4@nccu.edu (Virtual

Course Objectives: Students will analyze media planning and strategy for advertisements

1. Evaluate ads, media strategy and selection procedure.

2. Demonstrate skills to apply concepts, and theories for creative situations

Student will develop advertisements for real life situations

1. Develop sales promotion

2. Public Relations

3. Appraise-- advertising projects created by your peers

ARTV 3820

Advanced Design

Course reference materials:

(These are not required books, suggested for reference)

Santoro, S. (2014). Guide to Graphic Design. Pearson. NY Davis, M. (2012). Graphic Design in Context; Graphic Design Theory. Thames and Hudson, NY, NY.

Williams, W., Burnette, J., Moriarty, S. (1995) Advertising, Principles and Practices. Prentice Hall, NJ.

Landa, R. (2004). Advertising by Design, Creating Visual Communications with Graphic Impact. John Wiley & Sons, Inc. NJ.

Nelson, Roy P (1985). The Design of Advertising. Wm. C. Brown Publishers, Dubuque, Iowa.

Supplies and Equipment

Apple compatible computer that can operate with Adobe software, InDesign, PhotoShop

A notebook or composition book to take notes and sketch pencils or pens (the one you feel the most comfortable with)

2 GB flash drive

USB computer mouse

Evaluation

You will be assigned four projects that will require research, art and design skills. At the end of certain lectures, students will have assignments due for the next class meeting. A final project will be required. Students must use knowledge acquired form lectures, demonstrations and prior assignments.

Project grades are based on careful evaluation of each printed assignment. In addition, three design factors contribute to the evaluation and grading of each assignment. These three factors are concepts, work ethic, and craftsmanship

Documents & Reports

Monday and Wednesday 10am-12pm; mail instructor fo a virtual appointment on Webex)
Office Hours:
Project Grade Concept/Ideas50% Work Ethic 40% Craftsmanship 10% Final Grade: Projects 50% Participation in critiques 20% Written Assignments 10% Final Project 20% Total Points 100%
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