● Marketing Goals

BUSINESS DESCRIPTION

D&J’ s Marketplace is a marketplace that welcomes all people. We specialize in selling fresh and organic fruits and vegetables at reasonable prices for anyone to enjoy.

Our goal at D&J’ s Marketplace is to make healthy eating habits easily accessible for all people. We plan to achieve this goal by not only selling fresh and organic products, but also selling it to our customers at aordable prices. We ’ re in the food industry which is one of the most important industries in the world because no matter what, everyone needs to eat. We want to cause a shift in the food culture and stray away from eating foods that are high in sodium and sugars and replace them with foods high in protein and vitamins. We also have many opportunities to work with any local farms to ensure that we know where our produce comes from. Our strength is selling products that are normally expensive at a price that will immediately catch customers ' eyes. Our low prices will incentivise people to choose our marketplace. Our most important skill is making having a healthy look fun, easily achievable, and most importantly beneicial to our customers. If our food is not only low priced, but also presentable that will draw more customers to our marketplace. Our target market is anyone who: buys groceries, is looking for healthier alternatives, and people who prefer low priced food. We plan to approach this target market by running advertisements directed towards that speciic group. D&J’ s Marketplace is the place to get all your food essentials at the prices they should be.