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JAARGANG 32 > OCTOBER 2011 > NUMMER

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XaV^gZ GHOSTS

AND GHOULS FOUR GADGETS FOR THE NEW YEAR THE 2012 OLYMPICS

INTRODUCING...

THE NEW BOARD

THE EVOLUTION OF FEAR


   

        

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INDEX

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Colofon Editorial address: Burgemeester Oudlaan 50 3062 PA Rotterdam, Kamer VB-24 Tel. 010 408 1146/47 Fax. 010 408 9021 E-mail: eclaire@efr.nl

šEDITOR IN CHIEF LETTER

Editor in Chief:

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Timothy Langstraat

Writers:

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šFOUR GADGETS EVERY STUDENT SHOULD HAVE Marketing ofďŹ cer:

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Sten Boerkamp, marketing@efr.nl

Joris Winkelman, commercial@efr.nl

Visual styling and printing:

šLONDON ’12

OCC dehoog media partners www.occ-dehoog.nl

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šHALLOWEEN – THE POWER OF CANDY

5.500 units

EFR Membership: Alissa Dauer, secretary.vp@efr.nl

šTHE NEXT MOVIE EXPERIENCE

šEFR AGENDA

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Subscription: Price: ` 29.Contact EFR-Eclaire at eclaire@efr.nl

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Frequency: Sent six times a year to all students of the Economic Faculty at the Erasmus University Rotterdam, including the one time special edition: the EFR-Eclaire Special with a circulation of 35.000 units. Copyright Š2011, EFR

šINTRODUCING.. THE NEW BOARD

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šTHE HELP: A BREAKTHROUGH NOVEL

šTHE EVOLUTION OF FEAR

šPHOTO COLLAGE



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šROTTERDAM’S HIDDEN GEMS

¹ TEN THINGS  

  

   

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šHOLLAND’S UNKNOWN MYSTERIES

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šPRESIDENTIAL

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Kim van Adrichem Youvale van Dijk Nadia ZaďŹ rah Vanessa Abeyawardena Want to be a freelance writer? Mail eclaire@efr.nl


INTROD U CT ION

Sometimes it still amazes me how time flies. About two months ago I was talking to our new Marketing Officer, discussing how we would fill the pages of this Eclaire. He told me that the deadline would be just after school started, and that we would have to work during the holidays. Happily, I told him that things would be fine, and that the Eclaire would be on time, just like it always was. It was only my second Eclaire, but it couldn’t be hard, right?

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Timothy Langstraat

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Two months later, I am surprised at how fast time went. The short summer went by in a flash, and before we knew it, autumn was upon us. Grey skies dominate the weather, and the last few warm, sunny days now seem long gone. The days keep getting shorter, with the sun hiding for most of the day. No wonder then, that our ancestors thought that these were the times of ghouls and ghosts, and celebrated the most ominous of holidays, Halloween, during these days.

Editor-in-Chief

These ghosts and ghouls are the theme of this Eclaire. A few articles were dedicated entirely to the theme, with Kim writing about what Halloween was like as a kid, and Vanessa explaining where fear comes from, and why some fears are more prevalent than others. Finally, Nadia wrote an article about the Dutch ghost stories. Thankfully, it’s not all creepy things that rule this Eclaire. The Olympics of 2012, and especially their preparation, are investigated in Youvale’s article, and the gadgets column makes a comeback in this edition. For those who want to know a bit more about the current board, they’ve all written a few words about themselves, so you can see for yourself who is managing the EFR this year. Finally, I would like to thank Youvale, Nadia, Vanessa and Kim for coming back and writing more articles this year. Also, I’d like to welcome the new board, and especially Sten, whom I look forward to working with this year. And if, after reading this Eclaire, you feel that you can do a better job, or just would like to join us, don’t hesitate to email me or Sten. You will always be more than welcome. Enjoy reading this Eclaire, and until next time, Timothy Langstraat


INT R O D U CT I O N

Trick or treat!!! It is this line children around the world use in order to collect as many sweets as they can during the evening of October 31st. They are celebrating Halloween, a verbally corruption of All Hallows Eve. On this night the Celts traditionally celebrated the end of the year and the period of harvesting and welcomed a new year and in point of fact so do we. With this first EFR Eclaire, a special Halloween edition, we start off with the new EFR and academic year!

Despite the theme Ghosts and Ghouls is a noteworthy one, because it’s about fear as well. In attempt to reach your goals it might occur that you will have to face new challenges, even some you might fear! Fear itself can be of great use, but realize cowardice never is. Therefore I would like to dare you to accept upcoming challenges, take risks and meet your ambition! Best regards, Thomas Dekker President of the 48th Board

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Presidential

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This is my first Presidential and when I heard that the theme would be Ghosts and Ghouls I was wondering what the connections between Halloween, the EFR and Rotterdam are. To be honest I admit that I didn’t find that many. I personally find Rotterdam residents to be quite down to earth in general. Classic Rotterdam proverbs as ‘’No words, but actions!’’ and ‘’With the hands out of the sleeves..’’ are typical for the mentality of Rotterdam. This mentality is probably the cause of why Halloween is celebrated quite modestly in comparison to the States.

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This year we will try to push the EFR to the next level! As Frans van Houten, CEO of Philips said at the Opening of the Academic Year, everyone has to keep on innovating, especially in these times of recession. So should EFR. It is a matter of course that the process of innovation does not occur at the speed of light but growing slowly isn’t to fear, we should only be afraid of standing still.

Thomas Dekker

But before moving on to the new year I would like to share a short review about the last academic year for the EFR. It has been an amazing and fruitful year for the EFR with new events like the C-Hall party and a fantastic board! I would like to thank them for all of their limitless efforts!


IF YOU CAN MAKE IT HERE, YOU CAN MAKE IT ANYWHERE  !       

          


ENTERTAINMENT

Four Gadgets All Students Should Have By Vanessa Abeyawardena and Timothy Langstraat

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ELCOME TO THE NEW YEAR! IN ADDITION TO THE BARE NECESSITIES, LIKE AN ALARM CLOCK TO WAKE YOU UP IN THE AFTERNOON, A CALENDAR TO KEEP TRACK OF DRINKING NIGHTS, AND THE MASSAGE CHAIR TO HELP YOU RECOVER FROM THE HANGOVER, HERE IS YOUR SHOPPING LIST THAT’LL GET YOU THROUGH THE YEAR.

A netbook The netbook is a convenient way of taking your work with you without the shoulder aches your laptop will give you. A desktop is great if you’re living at home; a laptop is good if you’re living in accommodation; and netbook is a great addition for when you’re on the go: in the train, in a lecture, or in the library.

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What to look out for: Don’t expect to be running World of Warcraft on these at full power, or even at all. They’re made for working, so look out for that: Get one with a minimum of 2 GB RAM, with a 6-cell battery and a dual-core CPU. This might set you back a bit more than the standard netbook, but it’ll ensure that you’ll actually use it, instead of submitting and lugging your laptop everywhere instead.

But, what do you look out for in these headphones? That is entirely up to you. The noiseblocking earplugs are cheaper, but less comfortable. The noise-cancelling headphones cover your ears, but run on a battery and are more expensive. Sound-wise, it is entirely up to you what you prefer: some say the headphones are clearer, while others say the earbuds will deliver a finer sound. However, both will give you the peace and quiet of the library, in your own student room.

A micro USB stick Carrying documents with you is more difficult than it sounds. When you actually can remember to bring the USB, usually it’s lost somewhere in the rubble that you’ve meant to clean up ever since you got your student room. Emailing documents works, up to a certain size, but photographs are a pain, and anything over four documents is a pain to manage. One of the solutions to these problems is carrying around a microUSB hard drive. They’re produced by Verbatim and, while slightly pricy, are pretty spiffy indeed. They are slightly shorter than most USB sticks, but that’s not what makes the difference. Instead, they are as thin as a ten cent coin, and so fit into your wallet easily. Instead of having to look for a USB stick, you’ve already got it on you, in something that you’ll always have on you.

An alarm clock We’ve already featured an alarm clock at the beginning of this article. So, which alarm clock is so awesome, that it warrants breaking conventions of writing and being mentioned anyway? It is Clocky, something that seems just an alarm clock with a neat design, but is much, much more. Instead of taking our snooze-abjooze lying down, it runs off and rolls through the room, determined to have you chase after it before it turns off. While it is a pretty costly investment, at $40, it will make sure that you wake up on time. And if that means attending classes and passing your bachelor’s degree without a hitch, it might end up saving you a lot more.

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Noise-cancelling headphones might seem like an expensive fancy, but the first night of trying to study while your housemate plays breakcore cranked up to 11 will convince you why this is essential. Instead of turning up your own volume to match his, getting in a musical fight between Venetian Snares and Ludwig von Beethoven, you can just slip on your headphones, and pretend their music was never there.

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Noise-cancelling headphones


H A L LOWE'EN

Holland’s

Unknown Mysteries By Nadia Zafirah

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YTHS AND HORROR STORIES NEVER STOP TO ATTRACT EVERYONE’S ATTENTION IN ANY EVENT. THERE IS SOMETHING ABOUT SCARY STORIES THAT PULLS PEOPLE TOGETHER, CATCHING THEIR CURIOSITY. THE MYSTERY CAN BE SO INTRIGUING ONLY TO BE SURPRISED LATERTHAT YOU COMPLETELY IMMERSE YOURSELF IN IT, ONLY TO BE SURPRISED LATER. EVERY PLACE HAS ITS OWN STORY AND THE NETHERLANDS IS NO DIFFERENT.

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Have you ever heard of the Flying Dutchman? Even if you are not a fan or have never watched the Disney movie Pirates of the Caribbean, you would have probably heard of it somewhere. The movie portrays it as an ominous ship that no one at sea would want to see, as it is believed that something bad will happen to those who do. The legend is not so different from the story in the movie except for the bit where the crew turns into monsters. The legend started in 1641 when there was a ship sailing home from the Far East. The fearless captain Van Der Decken braved through the storm, not minding the crew’s wish to go back to port. The storm was becoming worse but the captain was determined. Just as the sky was getting clearer and the storm seemed to calm down, the ship hit some hazardous rocks. The ship started to sink and looking at the hopeless storm that was still not over yet, the crew had lost all hope of survival. At that moment, the captain made a deal with the devil. “I will round this cape, even if I have to keep sailing until dooms day,” he swore. The ship sank off the Cape of Good Hope. Ever since, there have been many sailors who have seen the phantom ghost ship. The most famous sighting was by King George V, when he was

a sailor on the HMS Bacchante. The sighting was written in the ships log in 1881, when the crew saw a ship with a glowing red body. When the HMS Bacchante got closer, the legendary ship disappeared and the water where the ship was at was calm. Regrettably, the first witness of Flying Dutchman died later on, falling from the crow’s nest.

In 1939, there was another sighting of the ghost ship by a dozen people, but this time the witnesses were on shore. Another sighting in 1942 said that the ship went into the Table Bay and had vanished into thin air right in front of them. Mariners had the habit to nail horseshoes to their ship’s mast so as to repel the curse of the Flying Dutchman. There is no explanation why horseshoes were used but in some folk tales, horseshoes are believed to keep away bad luck.

There’s no proof that the Flying Dutchman exists, but how about Kinderdijk? Yes, being one of the UNESCO world heritage sites and one of the few tourist attractions in Rotterdam, you’ve probably heard of the place and maybe even already have plans to visit it. Don’t you wonder why the name is Kinderdijk or, translated, Children’s Dike?ch is translated as Children’s dike. Rumor has it that during the Saint Elizabeth flood in 1421, the Grote Hollandse Waard was flooded. In the wild waves of the flood, someone saw a wooden cradle floating in the distance. As the cradle got closer, it turned out that there was a cat jumping back and forth trying to keep the cradle steady, to avoid any water coming in. Someone pulled the cradle ashore and saw a baby inside it, still dry thanks to the cat. And so, they named the dike Kinderdijk. You may believe it or you not. Legends are legends because they rarely contain facts and the stories keep changing as they are passed from one generation to the other. But even then, every myth contains a hint of fact, slim as it might be. Hey, who knows the next time you take a stroll at Scheveningen, the Flying Dutchman might appear out of nowhere.


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ING Business Course. December 7-8-9 2011: Apply now!

WWW. I NGB US I NES S C OU R S E .N L


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London ‘12 By Youvale van Dijk

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T IS THE BIGGEST SPORTING EVENT IN THE WORLD, AND WITH THAT COME OPPORTUNITIES FOR BUSINESSES AND INVESTORS. THE OLYMPIC GAMES, NEXT YEAR HOSTED FOR THE THIRD TIME BY THE CITY OF LONDON, IS A HIGHLY ANTICIPATED EVENT AROUND THE GLOBE. EVEN THOUGH THE GAMES TAKE ONLY AROUND THREE WEEKS, EXCLUDING THE PARALYMPICS HOSTED BY THE SAME CITY, THE EVENT IS A LONG-TERM PROJECT. BOTH THE PRE- AS POST-EVENT PERIOD ARE OF GREAT IMPORTANCE, NOT ONLY TO THE ATHLETES, BUT ALSO TO THE CITY AND THE ECONOMY. ‘LET THE GAMES BEGIN’ IS USUALLY SAID AT THE START OF THE OLYMPICS, BUT THE ECONOMIC GAMES STARTED YEARS BEFORE ANY ATHLETES ARRIVED AT THE STADIUM. AND IF THE ORGANIZING CITY IS NOT LEFT WITH ANY WHITE ELEPHANTS, IT CAN BEAR THE FRUITS FOR MANY YEARS TO COME. SO WHICH ROAD HAS LONDON TAKEN, AND WHICH ROAD WILL IT TAKE TO THE START OF THE GAMES?

The Bid London will be the first city in the history of the Olympic Games to host them for a third time. With fierce competition, mainly from Paris, London was awarded the games on July 6th 2005 by the Olympic Committee. The main pillar of the London Bid was its focus on sustainability, while its Achilles heel lies in the public transport, according to the Olympic committee. With the celebrations put on hold by the terror attacks on the public transport system the day after their winning bid, London 2012 encountered their first ‘hiccup’.

Sustainable track Although most of the events will take place in venues in and around the host city, London, some are located in other cities and places around the country, which have facilities London lacks. As London already has a range of good stadiums, the Committee will use those. In addition to those stadium already there, London has built several new permanent and temporary stadiums, as well

as other venues for the Olympics. The London area will be divided into three zones, the Olympic Zone, the River Zone and the Central Zone. The first consists of an Olympic Hockey Center for hockey and an Olympic Stadium for athletics and the ceremonies, and many other venues. Tennis will be held at Wimbledon, the football final will be held at Wembley stadium, and Hyde Park will

be the stage for marathon swimming and the triathlon, all three are located in the Central Zone. An important point and goal of the Committee is that over 90 percent of all venues are within 30 minutes of the Olympic Village, where the athletes sleep and eat. And to meet the goal of sustainability the athletes and the officials will be transported in low or no-emission vehicles.


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WORLD

Financing

It’s the final countdown

Opportunities and being involved

The main part of the financing is done by the central Government, moreover the National Lottery and the Major of London and the London Development Agency contribute a large part of funds towards the event. The London Olympic organizers have agreed upon major partnership deals in order to fund the cost, which are divided into three levels at home and a Worldwide Olympic Partner Programme. The first level of domestic partners includes Adidas, BMW, BP, British Airways, BT, EDF Energy and Lloyds TSB. The second level consists out of supporting companies and the third level is made up of twenty-five suppliers and providers. As these funders are all domestic partnerships they are distinct from the ones Beijing had in 2008. The Worldwide Olympic Partner Programme on the other hand consists of brands that have already sponsored the Olympics before and will also do so in the future. Well known brand such as Coca-Cola, GE, McDonald’s, Panasonic, Procter and Gamble, Samsung and Visa, are therefore also fund part of the cost, and in return receive brand recognition through commercials and advertisements around the sports venues.

With more hiccups along the way, London is now within the one-year mark. Marked by a one-year count down clock that was broken within a day it is now time to finish venues, and to count down to lighting the fire in the Olympic Stadium. Another hiccup for London 2012 were the riots In August, which steered up discussions whether London was and is fit to organize such a big event, however, these discussions and shouts of concern arise before every major event, not just the Olympics. To check and control venues, schedules, and emergency plans the hosting city, London, gets appointed international events in the year or years leading up to the Games. Plus many local, national, and smaller international events and tournaments are organized for the same purpose.

When you like sports, business and economics and you do not want to commit for decennia, being involved with the Olympics is a great opportunity to work on a project for a couple of years. As London is already around the corner, it is almost impossible to work on the organization of the whole event. However, London 2012 still offers jobs (a once-in-a-life-time experience as the official website calls it), involvement for UK’s small and large businesses, and volunteering positions. Non-UK businesses can also be involved in the event of course through sponsors, construction and more. Jobs vary from being part of the organizing committee to being part of the opening ceremony. Do you want to be part of such a big project think about your possibilities for Rio de Janeiro 2016, Brasil, from the start, or the Winter Olympics in 2014 Sochi, Russia. Or be part of the plan to bring the Olympics to your country!

Success Together with the logo, the mascottes, Wenlock and Mandeville, who recently hit the big screen, form a distinction from previous Olympic Games. And despite some controversy, the London 2012 logo won the ‘Best International Brand’ award at the 2005 International Business Awards.

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H A L LOWE'EN

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Halloween:

The Power of Candy

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HAT IS THE ONE THING THAT EVERY CHILD WORLDWIDE LOVES? CANDY. THE SWEETNESS OF DELICATE PIECES OF GOOEY YUMMYNESS THAT MELTS ON YOUR TONGUE AND GIVES CHILDREN A MOST BELOVED SUGAR HIGH. HALLOWEEN IS THE TIME OF THE YEAR WHEN DRESS UP IS ALLOWED, SCARY DECORATIONS LEAD TO A FUN TIME, AND WHEN YOU CAN COME TO PEOPLE’S DOORS DEMANDING CANDY. By Kim van Adrichem

When I was 10 years old, I lived in the USA. On October 31st, 2001, I was dressed up as a vampire and went on the adventure of a lifetime. Smart parents (and children) target rich neighborhoods and the police know this, so the area where we went was blocked for cars to ensure maximum safety. Parents drive the children to the chosen trick-or-treat location and go along with them to the houses. Almost every house in the neighborhood had a front yard; it’s typical for parents to wait at the end of the driveway while the children run up to the door, shout “TRICK OR TREAT!”, grab as much candy as possible from the proffered basket filled with goodies, and then run over to the next house. The fun part about Halloween in the USA

is that everyone goes along with it. A lot of yards are decorated with signs, warnings, and sometimes even huge inflated pumpkins. Real carved pumpkins are also a fun tradition; removing the contents feels funny and carving them takes some serious skill. After playing games all day, my first stop was Paul Allen’s (co-founder of Microsoft) house. Or well, gate. He had hired personnel to dress up and hand out huge Butterfinger bars by the gate of his mansion. Then we drove on to the gated community which offered car-free streets, police supervision, and an overall amazing experience which ended with the collection of 175 pieces of candy. In February, I was still going through my stack of candy!

Where does the name Halloween come from? Every year on October 31st the USA celebrates this childfriendly holiday, but what are the origins? Halloween is the night before All-Hallows Day which is a (Catholic) Christian religious holiday where all saints, both known and unknown, are remembered. This is closely connected to the dead, because Catholics go to Church on the night of November 1st to commemorate those loved ones they have lost. Some evidence suggests that this holiday originated in the Roman culture, others link it back to the British Isles and Celtic religion (festival of Samhain). People disguising themselves on Halloween originates from 19th century Scotland and was adapted by the Americans to make trickor-treating more fun. On a funnier note, some Christian organizations are very much against Halloween, because they think it encourages spiritual activity and will place certain souls in purgatory.


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E N T E RTAI NMENT

The Next Movie Experience By Nadia Zafirah

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OR THOSE OF YOU WHO ARE MOVIE FANS, WATCHING MOVIES IN THE CINEMA HAS ITS OWN PERKS OVER WATCHING IT AT HOME ON A MUCH SMALLER SCREEN. THE SOUND SYSTEM, THE BIG SCREEN, THE AMBIENCE, THE CROWDS AND PERHAPS THE SNACKS; NOTHING THAT BEATS THE MOVIE THEATER EXPERIENCE EVEN THOUGH YOU CAN COMFORTABLY WATCH MOVIES RENTED ONLINE IN YOUR PAJAMAS. THE CINEMAS HAVE BEEN PAMPERING US WITH 3D SCREENS THAT ARE NOT AVAILABLE AT HOME, AS WELL AS IMAX SCREENS THAT SATISFY THOSE WHO HAVE A FETISH FOR GIANT SCREENS. IN CERTAIN CINEMAS, ALTHOUGH NOT IN ROTTERDAM, THEY HAVE PREMIUM ROOMS OFFERING A MORE ENJOYABLE MOVIE EXPERIENCE WITH BIG, COMFY SOFAS AND PROPER FOOD. THAT MAY NOT BE IMPORTANT FOR MOVIE LOVERS, THOUGH, AS THE ESSENCE OF THE MOVIES IS THE IMPORTANT THING AND NOT THE PHYSICAL VIEWING EXPERIENCEOF IT.

Nevertheless, are popping out of the screen and become more realmost will agree that 3D enhances the movie, with images popping out at you from the screen. Although, wearing the 3D glasses can be uncomfortable for some people. Research has been done to make more and more comfortable 3D glasses. The 3D glasses now simply look like sunglasses, unlike in the old days when they resembled old-fashioned goggles. In the future, we probably can watch 3D movies with the naked eye.

"If the real world is already in 3D, then what is 4D?" Recently, movies have been released in 4D. If the real world is already in 3D,then what is 4D? Actually it is simply a 3D movie experience with additional physical activities. The viewings are in special rooms with movable seats and extra equipment. The seats you sit on will move according to the move-

ment of the actors, and you can feel real wind blows against you or being hit by water droplets according what happens on screen. In the movie Spy Kids 4D, they give you smelling cards so that you can scratch the card when you are told on screen and smell according to whatever possible smell could be in the movie.

"If your movie was good, you would not need unnecessary external tools to increase the experience."

If that sounds like amusement park theaters to you, you’re right. However, a South Korean company called CJ 4D Plex has been altering regular theaters to 4D theaters. The company has installed 13 4D screens in South Korea alone and is expanding to China, Mexico and the United States. These theaters would be present in regular cinemas as an additional movie experience. The company constructs shaking seats with built in speaker-like smell emitters, flashing lights, water mist sprayers and fans around the theater. Another fourth dimension experience that has been experimented on for some time is the collaboration between Samsung and the University of California, San Diego, called Smell-o-vision. They notice the lack of smell experience in 3D movies at home, since the device available for virtual scents in cinemas are too big for home use. They created special Silly Putty, a class of silicone polymers, with small cells that trap odorous gasses which will release the different odors when the gas is heated. With a controller, the device can release a particular odor according to the movie. Moviemakers are not in line with this yet, because if your movie was good, you would not need unnecessary external tools to increase the experience. Regardless, CJ 4D Plex claimed that their 4D cinemas have at least 1.5 times higher revenues than the regular ones. It is for the viewers to decide, if they want to watch good movies without any distractions, or immerse themselves completely.


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EFR

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Introducing.. The New Board

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E F R

Dear reader of the EFR-Eclaire, first of all I would like to introduce myself. My name is Thomas Dekker and this upcoming year I will be the President of the Economic Faculty association of Rotterdam. The last three years I have studied Economics and Dutch Law, rowed at Skadi and was part of both the EuroTour committee as well as the High Five committee at the EFR. This year I’ve got one single objective: to have the interests of the economic students at heart by carrying on and improving everything the EFR stands for. Luckily I’m not alone and I am very pleased to have 7 other awesome board members by my side; together we are the 48th board!

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This year will be a very challenging one

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for all of us and for the EFR! The new challenge of being divided between two locations, the V-building and H16, has to be mastered, although it will bring new opportunities as well. Another challenge will be to implement all the fantastic ideas we have been working on the last few weeks. But challenges are to be accepted, to feel the exhilaration of victory and I would like to assure you that we will do our utmost to succeed! Last but not least I would like to invite you on behalf of the 48th board to be part of the EFR this upcoming year… we need YOU to make this year unforgettable! Get involved and meet your ambition! Thomas Dekker President

Dear student, When I started the IBEB program, four years ago, I already knew that I wanted to do something in addition to my studies. In the first few weeks I heard a lot about the EFR and decided that I wanted to become an active member. I started with the IBEB-Start committee, and the year after that I joined the Eurotour Committee, where we organized an exchange with the Lomonosov Moscow State University. In my third year I was active in the High Five, where we organized a weekend, a prom and lots of fun activities for active members. Even after those three amazing years I still hadn’t had enough of the EFR,

which is why I applied for a position at the EFR board. And so here I am, my name is Alissa Daurer and I am the new Secretary – Vice President of the 48th EFR Board. The past few months have been like a rollercoaster ride: you get thrown in at the deep end (which can be pretty scary) but every time you succeed and overcome your fears it is one of the greatest feelings you can get. When I don’t spend my time at the EFR I like to travel all over the world but in the winter you can find me on the slopes because I really love to ski. And maybe I’ll see you at the EFR-Skitrip! Alissa Daurer Secretary – Vice President


EFR

Regards, Bart Verhoeff Treasurer

Hi all, I’m Sten Boerkamp and I’m the new marketing officer of the EFR. I’ve studied BA for two years before switching to Economics. Although I have not been active before at the EFR, you might have seen me at different events. As marketing officer I’m responsible for branding the EFR all over the campus and beyond. Not surprisingly, I’m a fan of all new, trendy, weird and useless gadgets. The latest one is a Polaroid mobile printer which enables me to print all pictures directly at the party. It

A new year with new challenges. The year started at the 6th of June when I received a phone call that I was one of the lucky 8 to be in the 48th EFR Board. We have had a great 2 moths (already!). As Activities Officer, my first event was the Introduction weekend for the economy students.. And it was memorable! With two busses we drove to Ellertshaar, a small town in the middle of nowhere, to party and to show the first years the great atmosphere of the EFR. The Eurekaweek was a great success, with the EFR Academic Experience where Mrs. Pauline van de Meer Mohr and Mr. Balkenende came to give tips and advice to first year students. The information market was a good start of the year as well, where everyone came to ask for our orange slushpuppies! Before I became a Board member I al-

ready was an active member at the EFR. In my second year I participated in the EFR Consultancy Charity Game. During this event I became so enthusiastic about the organization and the people within the EFR that I decided to apply for the Activities Committee the year after. This is why last year I became chair of the Activities Committee and organized the Port Days, the political debate and the EFR Consultancy Charity Game together with 6 others. Besides that I am studying IBA. I still have to finish two more courses, so hopefully I will finish my bachelor this year. I am super excited for everything that is going to happen this year. Tons of great activities are on the EFR agenda; from parties to the Business Week and from a weekend for active members to the EFR Consultancy Charity Game and the Ski trip. I am positive it is going to be a

will be a lot of fun and all results will be posted on Facebook as well. Make sure to be in the picture at all our events and parties! Furthermore I would like to encourage all of you to become active at the EFR. The amazing group of people and the wonderful activities are ingredients of a great experience and allow you to meet your ambition! Sten Boerkamp Marketing Officer

challenging and fun experience and I am looking forward to meet you all! Diede van Kasteren Activities Officer

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After a lot of hard work with my predecessor I am now ready to manage the financials of the EFR.

I hope to see you all soon in the new V-building or at H16-30!

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My name is Bart Verhoeff and next year I am going to be the Treasurer of the 48th EFR board. Last year I was active with the EFR in the Activities Committee, which, for example, organizes the Consultancy Charity Game. At the end of last year I almost finished my Bachelor degree, so I thought it was time for the next challenge! Consequently, I applied for the Treasurer function in the EFR board and here I am!

What I like most about this job is that you use a lot of knowledge from your study in practice, for example the accounting part. Last month I have been working on the budget of the EFR for the next book year. This is a very challenging activity to do and you learn a great deal of it. It takes a lot of time and effort, but if you do not give it your best shot, you might get in trouble later on!

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Hi everyone,


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Water gun fights, nail-pooping, speed dating and more: one of my first experiences as an EFR board member was the IBEB Introduction weekend at the end of August, and in my opinion a great start of the year! My name is Laura Cramer and coming year I will be the International Officer of the 48th EFR Board.

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The past three years I’ve been busy with all sorts of activities. Besides finishing my bachelor International Business Administration (IBA), I was active at several student organizations, went on exchange and organized a musical. However, after hearing the enthusiastic and passionate stories of EFR active members I decided to apply for a fulltime board position at this amazing organization. Fortunately, here I am and I am convinced this year is going to be a great one!

Hello everybody, my name is Rik Beekers and I am the Career Officer of the 48th EFR-Board. I almost finished my bachelor, so I still have a few courses to

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My name is Joris Winkelman, Commercial Officer of the 48th EFR-Board. After having completed my Bachelor degree IBA, I wanted to gain some practical experience before starting my Master of Finance. I was told that being active within the EFR is an ideal way to broaden yourself in many aspects. Now, three months down the road, I can confirm this claim: the EFR enables you to develop your personal skills in a professional and challenging way. The Commercial Officer (CO) of the EFR is responsible for the external affairs. Due to our centralized commercial structure, this means that all contacts with companies and sponsors fall under my responsibility. My function co-

As the international Officer I am responsible for internationalization of the EFR, which implies that I manage a very diverse and dynamic portfolio of activities. Besides managing embassy and education contacts, I supervise five committees. The committee members are incredibly enthusiastic and creative, thus be sure to attend all the great events they are going to organize for you!

future: this year I hope to experience an unforgettable year at the EFR with all of you! Laura Cramer International Officer

When I’m not around at the EFR dome you will probably find me playing the piano, which I love, or taking pictures of each and everything; check the EFR Facebook whether I caught you on camera already! Moreover, I have passion for different cultures and languages. After a volunteering project in Tanzania and half a year in Asia I knew for sure that later in life I would work and live in some country abroad. However, that is all for the

do during my board year. I am originally from the Arnhem/Nijmegen region and I’ve been living in Rotterdam for over three years now. Next to being a member of the RSC fraternity, I also love to play football. Unfortunately, I will not have much time to practice my favorite sport this year. I was also active at the EUR as a buddy for new international students, organized a case competition, went on exchange to the United States and joined the Kappa Sigma fraternity there.

human resources, EFR - Shell Prestige Class, Active Members Academy and the EFR Training Center. The EFR Training Center is something specially designed for you, the Economics and IBEB student. EFR Training Center will provide you free CV training, social media training, personal branding training and much more! We provide them to show you what recruiters of the top companies look for, and try to give you that extra edge in order to get the job you want!

Since my position is called “Career Officer” my portfolio mainly consists of career oriented activities. I am responsible for the Erasmus Recruitment Days committee, Erasmus Entrepreneurial Network committee,

And keep in mind that if you want to join the EFR family, you shouldn’t hesitate to walk by the V-building or give us a call!

mes down to visiting a broad range of different companies, negotiating contracts and managing relationships. The main purpose of this is to bring in the cash to finance the activities the EFR organizes. In addition to this the CO has to be actively involved with all activities and events, since he represents the interests of external parties. Every decision made must be subjected to a critical commercial point of view. I look forward to this year very much and hope to see you as a participant of one of our many great events! Joris Winkelman Commercial Officer

Rik Beekers Career Officer


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E N T E RTAI NMENT

The Help:

A Breakthrough Novel "EVER MORNING, UNTIL YOU DEAD IN THE GROUND, YOU GONE HAVE TO MAKE THIS DECISION. YOU GONE HAVE TO ASK YOURSELF, ‘AM I GONE BELIEVE WHAT THEM FOOLS SAY ABOUT ME TODAY?’” BEING AN AFRICAN AMERICAN WOMAN IN THE 1960S IS NO EASY TASK, ESPECIALLY WHEN ONE HAPPENS TO LIVE IN MISSISSIPPI, THE USA’S MOST ‘CONSERVATIVE’ STATE. THE HELP, WRITTEN BY KATHRYN STOCKETT, FOLLOWS THE LIVES OF THREE WOMAN LIVING IN THE SMALL TOWN OF JACKSON, MISSISSIPPI. TWO OF THEM ARE MAIDS IN THE HOUSEHOLDS OF AFFLUENT WHITE WOMEN WHO SIT AROUND ALL DAY AND MOSTLY CARE ABOUT DAILY HAIR APPOINTMENTS, WHILE SKEETER IS A LANKY WHITE GIRL WHO DOESN’T FIT IN WITH THE OTHER, PROPER, WHITE LADIES.

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By Kim van Adrichem

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"Ever morning, until you dead in the ground, you gone have to make this decision. You gone have to ask yourself, ‘Am I gone believe what them fools say about me today?’” Being an African American woman in the 1960s is no easy task, especially when one happens to live in Mississippi, the USA’s most ‘conservative’ state. The Help, written by Kathryn Stockett, follows the lives of three woman living in the small town of Jackson, Mississippi. Two of them are maids in the households of affluent white women who sit around all day and mostly care about daily hair appointments, while Skeeter is a lanky white girl who doesn’t fit in with the other, proper, white ladies.

Miss Hilly, the popular ring-leader of Jackson’s lady’s society and Skeeter’s close friend, calls on all the other women in town to support her initiatives which only increase segregation. She claims that the blacks carry ‘funny diseases’ and creates the ‘Home Help Sanitation Initatiative’ to ensure that the black maids won’t use the same toilet (even though they are paid to clean the white lady’s entire home). This sparks outrage in Skeeter and some of the maids. Skeeter decides to document the lives of the maids to showcase the real Jackson households and thereby captures both loving stories of raising white children and stories of hardship where the maids are treated like dirt. The drama truly starts to unfold when the book is published and Jackson’s most loved society woman finds her garden overrun by toilet pots.

If ever there was a book that you will easily read within a few days, then this is it. The story flows easily and captivates the reader. This is due to the deep emotional ties that are vividly described and set in the entrancing context of 1960s USA where a transformation was taking place that would change the country forever. This book goes a lot deeper than just presenting superficial description of Southern lifestyles during a time of turmoil and racism; it captures basic feelings of despair, love, and blind hope. The Help is currently the #1 bestseller on Amazon’s Kindle and is a box office hit in American cinemas with its all-star cast including actress Emma Stone (from Easy A), Viola Davis (from Doubt), and Bryce Dallas Howard (who played Victoria in the popular Twilight installments).


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His palms are sweaty, knees weak, arms are heavy There's vomit on his sweater already, mom's spaghetti He's nervous, but on the surface he looks calm and ready to drop bombs, but he keeps on forgetting what he wrote down, the whole crowd goes so loud He opens his mouth, but the words won't come out He's choking how, everybody's joking now The clock's run out, time's up over, bloah!

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"Eminem - Lose Yourself"

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The Evolution of Fear D

ON’T DENY IT. YOU MAY NOT START AN ARTICLE WITH IT, AND MOST OF YOU MAY NOT OWN UP TO IT, BUT YOU KNOW THE RAP HIT LOSE YOURSELF BY EMINEM. PERHAPS YOU KNEW ALL THE LYRICS WHEN IT CAME OUT… MAYBE YOU STILL DO. YES, THIS IS MY PIECE FOR HALLOWE’EN, AND IT HAS NOTHING TO DO WITH THE INTIMIDATING SILHOUETTE SLIM SHADY CUTS IN HIS TRADEMARK HOODIE. WHETHER YOU SECRETLY LOVE OR OPENLY HATE HIS SONGS, WE CAN ALL RELATE TO THIS FEELING. By Vanessa Abeyawardena

You know he’s talking about fear: specifically, a fear of public performance. It’s one of many, and although you could divide them up into different types, you’d probably lump public speaking together with heights, snakes and enclosed spaces. They’re the most common fears that we know of, and people who sense them all feel the same thing: faster heartbeat, heavier breathing, and excessive sweating.

part does experience play? There are no fixed answers to this, but there are always different approaches. Integrationists say it’s both, and call genetic influence a predisposition. That means that you can be born with a tendency to be afraid of dogs, but the tendency might not take effect without an experience to set it off; in this example, being chased up a tree by your aunt’s Rottweiler when you were a child.

But evolutionary psychology, which seeks to explain how our behaviour helps us survive, points out some differences. Firstly, why would we have evolved to fear? You might know that fear makes us do one of three things: fight, flee or freeze. That is, we can choose to stay and combat it, run away, or freeze in position.

Let’s combine those two now. According to evolutionary psychology, we may have greater tendencies to fear some things than others, because the survival need was greater in the past. We fear snakes. We look out for long, slithering animals that are near enough to strike. Once something matches that profile, we start to show the standard fight/flight/freeze responses that we have evolved over the millennia. This is adaptive because this would have lowered the chances of being bitten. In fact, according to psychiatrist Isaac Marks, we can turn it around and get an idea of what kind of hazards our ancestors

Secondly: in studying behavior, we often face a nature/nurture conflict. Which behaviours are we born with, and which do we develop with experience? Is it always a combination? If so, how big a part does biology play, and how big a


S TUDENT

That’s the bad news, because it applies to us as well. The most common fears

" We are evolutionarily hard-wired to fear some things, and all it takes is one trigger to set it off"

Let’s pretend (or maybe we don’t have to) that you’re afraid of spiders. You go to the psychologist. He puts you in a room by yourself, with cobwebs stretching across it in all directions, and spiders crawling everywhere. You scream a lot at first, and then you deal with it. That’s flooding. In another, less nightmare-inducing scenario, you go to the psychologist with your complaint. He shows you a drawing of a spider. You shudder and yell. By the next session, you only shudder, so he shows you a photograph. You run away. When you come back and get used to the photograph, he shows you a real spider in a tank. You stick with the sessions till you can touch it with practically no fear… so even if you still don’t want to breed your own redbacks, you’ll be able to deal with a spider in your bathtub, instead of dialing emergency. Which is a good thing, because in the end there’s nothing like being able to get through Hallowe’en without hiding under the blanket.

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They did not take it too well. Even though they would never need this response because they never had and never would encounter a real snake, they were terrified. Too simple? Researchers then tried to make the monkeys afraid of plants by showing a video of a monkey being afraid of them – but the primates didn’t fall for that one. Apparently, monkeys are so evolutionarily hardwired to fear snakes that all it takes is one environmental trigger for the fear to set in.

The good news is to follow, and monkey-lovers can open their eyes again. What happens when you show monkeys one of them that isn’t afraid of snakes? They’re much less afraid. That means people can be cured of their fears. Psychologists like to do that in two ways: flooding, which means throwing

the person into the situation to make them adapt; and desensitization, which means edging them into the situation little by little.

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Sounds far-fetched? Research was done on the experience of fear by a lady called Susan Mineka. Close your eyes, animal rights activists: she did it on monkeys. Wild monkeys are scared of snakes – they have to be. Since the domesticated lot do not show this response to snakes, it was thought to be a hereditary thing until Mineka took some domesticated monkeys and showed them a video of a wild monkey responding in terror to snakes.

are still the evolutionarily significant ones like heights, enclosed spaces, the dark, snakes, spiders, pain, storms, sickness and germs. Phobias like bibliophobia, while not unheard of, are still relatively rare.

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faced, by looking at the kind of things we’re afraid of now, from heights and strangers to Hallowe’en-esque creepycrawlies and the darkness.

LIFE


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P H OTO S


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© 2011 PricewaterhouseCoopers B.V. (KvK 3412089) Alle rechten voorbehouden.


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Rotterdam’s Hidden Gems EC LAIRE

By Timothy Langstraat

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For good, cheap exotic food: De Smaak van Afrika Goudsesingel 342a – www.desmaakvanafrika.nl

For your daily fix of coffee: Douwe Egberts Various locations in town – www.de.nl

In Rotterdam, finding cheap exotic food is easy. You can easily find a local Indonesian restaurant within five blocks of where you live, and when you try and convince your friends that indeed, that one is good quality, you might even be able to convince yourself a little bit. Sadly, Rotterdam hasn’t been able to make up for quality, what it has in quantity. Thankfully, there’s “De Smaak van Afrika”, which, literally translated, means “The African Flavour”. This small place offers relatively cheap food, with most mains under 15 euro’s, and a special taster menu for two at €42, at an excellent quality. Everyone has to get into the experience, as cutlery is strictly forbidden: these dishes are hands-only. But vegetarians, beware: on the entire menu, there are only a few dishes without meat, and the food is geared mostly towards the carnivores amongst us.

Those of us who have visited big cities, such as London, New York, Singapore or Beijing, have experienced the utter joy of visiting a Starbucks. No matter where you go, you can get your caffeinated fix everywhere, at the same quality that you’ve experienced in all the other stores. Unfortunately, Rotterdam has not yet entered the golden age of Starbucks. Instead, we have the Dutch version of this chain, from a brand that had been in existence for 220 years before Starbucks was founded, providing a good cup of coffee at a reasonable price. The café offers your standard types of coffee, in various sizes, and with an assortment of syrups to put in there as well. The coffee never fails to disappoint, and the cookies are worth a try as well.

For the unknown, upcoming bands: Rotown Nieuwe Binnenweg 17-19 – www.rotown.nl

For all your cultural needs: Museum Boijmans van Beuningen Museumpark 18 – www.boijmans.nl

On paper, Rotterdam should be the best place to go clubbing. With an impressive amount of clubs, you should be able to find a party on any day of the week. Unfortunately, if you’re looking for more than RnB or remixed pop songs, a good bar is hard to find. Thankfully, Rotterdam has Rotown, the (much smaller) answer to Amsterdam’s Melkweg. An out-of-theway place, this is THE place to go if you want to hear upcoming bands perform. From the outside, it looks just like any other café, but once you get inside, you’re drowned out by the melodic notes of another amazing artist performing. Go to Vie or the Hollywood if that’s your thing, but if you like good, alternative bands, then Rotown is the place to be.

For some, culture is something completely alien. Whenever people complain that less money is being invested in the arts, they just shrug and quietly wonder what these ‘arts’ are that people are talking about. Others are so immersed in the arts, that they dream in paintings and hear symphonies of sound wherever they walk. While the latter are often carted off to asylums to be treated for schizophrenia, anyone who remotely likes art needs to visit the Boijmans van Beuningen museum. Their wide collection of art is sure to appeal to everyone, whether you like modern art like Magritte, or older works, like Breughel. The collection is extensive, and covers old masterpieces, prints, modern art and everyday objects. And at a cheap €5, it’s hardly an incredible expense to visit.


          

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E N T E RTAI NMENT

10 ways to…

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Ten Things You Don’t Want Happening to You on Halloween

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1. Get into a drunken shouting match with a Jack-o’-Lantern 2. Drunkenly toilet-paper your own house 3. Run out of candy just as you are beset by a horde of five-year-olds 4. Go trick-or-treating in high heels 5. Cower behind the couch after your horror movie marathon 6. Run into your parents while sneaking off to the college Halloween party

7. Trick-or-treat the nursing home and mistake the elderly for zombies

8. Try to high five a police officer because of his 'awesome costume' and get arrested for assault

9. Dress up as a mermaid but be mistaken for a manatee 10. Waking up the next morning in someone else’s costume


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Š 2011 KPMG N.V., alle rechten voorbehouden.


EFR Eclaire October 2011